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  • 8/4/2019 MIS Presentation Knowledge Based Economy [download to view full presentation]

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    Click to edit Master subtitle style

    Knowledge based economy

    Submitted by:

    PGP/14/280 MAHTAAB KAJLA PGP/14/281 RAVINDRA MAKWANA PGP/14/282

    MANIKANDAN V PGP/14/283 NAVEEN VYAS PGP/14/284 NILA LOHITAPGP/14/285 PARIMAL SHIVENDU

    Group IV

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    Agenda

    Econ

    omy

    Knowledgee

    conom

    y

    Growth

    &Dyna

    mics

    Implications

    Short Case Study

    Agenda

    Group IV | Indian Institute of Management, Kozhikode | Management Information Systems

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    What is economy ?

    Group IV | Indian Institute of Management, Kozhikode | Management Information Systems

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    What economy is all about ..

    production, distribution and consumption of goodsand services

    markets and firms (in the case of capitalism)

    efficient allocation of resources Land (raw materials, natural resources) Labor (workers time and effort, expertise) Capital (equipments, plants, wealth, etc.)

    So What exactly is knowledge based economy ???

    Group IV | Indian Institute of Management, Kozhikode | Management Information Systems

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    Knowledge based economy

    Knowledge based economy is a kind of economybased solely on theproduction, distribution and the useof knowledge. In short, it means that the most important

    thing in the coming economy model will be knowledgeand skills, not the material products. Source: John rowes

    [http://searchwarp.com/swa51205.htm]Capital

    Knowledge

    Land

    Labor

    Agricultural age

    Industrial age

    Knowledge age

    Group IV | Indian Institute of Management, Kozhikode | Management Information Systems

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    Driving forces

    Globalization Information technology, which is related to next three:

    Information/Knowledge Intensity

    New Media Computer networking and Connectivity

    Source: Wikipedia[http://en.wikipedia.org/wiki/Knowledge_economy]

    Group IV | Indian Institute of Management, Kozhikode | Management Information Systems

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    Growth of K in the economy

    Knowledge industriesKnowledge itself is the product/service(e.g., software, media, entertainment, consulting)

    Knowledge-intensive industriesHigh level of K embedded in products/services(e.g., electronics, computer, pharmaceutical)

    Traditional industriesCapital and labor still largely relevant(e.g., oil & gas, construction, transportation, retail)

    C

    K

    Ld

    Lb

    C

    K

    Ld

    Lb

    C

    K

    Ld

    Lb

    Paceofchang

    e

    Group IV | Indian Institute of Management, Kozhikode | Management Information Systems

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    The dynamics of K industries

    Knowledge has positive externalities:

    Spillovers (one persons investment benefits others)

    Investment in research/education benefits many Increasing returns (positive feedback)

    In costs: high upfront costs, low marginal costs In supply: the more you know, the easier to acquire In utilization: the more you use, the easier to use

    In demand: the more you sell, the easier to sell Network externalities (adopters value )

    Group IV | Indian Institute of Management, Kozhikode | Management Information Systems

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    Implications

    Societal Organizational Individual

    Group IV | Indian Institute of Management, Kozhikode | Management Information Systems

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    Development of public policies onScientific and technological researchIndustrial development (K-intensive industries)ICT infrastructure (access rights, digital inclusion)Intellectual property (patents, copyright, commons)Education (knowledge work and citizenship)

    Implications - Societal level

    Societal

    Group IV | Indian Institute of Management, Kozhikode | Management Information Systems

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    External issuesScan the environment (e.g., public policies, S&T

    development, competitors behavior, etc.Improve knowledge creation and transfer through

    collaborative arrangements and acquisitionsOpen channels with customers and society

    Internal issuesDevelop absorptive and innovative capacityManage knowledge work and workersExplore contracting and outsourcing alternatives

    Implications - Organizational level

    Organizational

    Group IV | Indian Institute of Management, Kozhikode | Management Information Systems

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    Learn continuously (knowledge value)

    Formal and informal educationChallenging assignments

    Manage own career (value reputation)Market oneself and manage opportunities

    Cultivate professional and personal networksEngage in knowledge networksDevelop ethical sense

    Implications - Individual level

    Individual

    Group IV | Indian Institute of Management, Kozhikode | Management Information Systems

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    India A Short Case Study

    Transition from BPO to KPO DestinationGrowth of Services sector 8 + %Contribution to Indias GDP 51 + %

    Healthcare Pharma & Biotechnology Information & Communication Technology (ICT)

    Group IV | Indian Institute of Management, Kozhikode | Management Information Systems

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    India A Short Case Study

    Over 60,000 cardiac surgeries done per year with out comes at par withinternational standards

    Multi organ transplants like Renal, Liver, Heart, Bone MarrowTransplants, are successfully performed at one tenth the cost.

    Patients from over 55 countries treated at Indian Hospitals. Ayurveda recognized as an official healthcare system in Hungary.

    Doctors in the west are increasingly prescribing Indian Systems ofMedicine More than 70% of the American population prefer a natural approach to

    health

    Group IV | Indian Institute of Management, Kozhikode | Management Information Systems

    He

    althcare

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    India A Short Case Study

    Group IV | Indian Institute of Management, Kozhikode | Management Information Systems

    PROCEDURE

    COST(US$)

    THAILAND

    THAILAND

    INDI

    AHeart Surgery

    Bone Marrow

    Transplant

    Liver Transplant

    Knee Replacement

    Cosmetic Surgery

    7,

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    10,00

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    Cost Advantage

    He

    althcare

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    India A Short Case Study

    Group IV | Indian Institute of Management, Kozhikode | Management Information Systems

    Ph

    arma&

    Biote

    ch

    Top 5 Companies Sales & Export Revenues

    Source: Company reports

    Rank Company Sales ($ mn) Exports ($ mn) Exports %

    1 Ranbaxy 969 736 76%

    2 Cipla 400 163 41%

    3 Dr.Reddy's Lab 336 212 63%

    4 Aurobindo Pharma 264 128 48%

    5 Lupin 210 92 44%

    Export revenues nowcontribute over half thetotal revenues for theIndian pharma majors

    Indian pharma companies filed thelargest number of Drug Master Files(DMFs) for APIs and 23% of ANDAswith the USFDA during 2003

    Pharmaceutical exportsincreased at a CAGR of23% during FY1995-FY2002

    Ranbaxy acquired RPG Aventis,France; Wockhardt acquired CPPharmaceuticals, UK; Zydus Cadilaacquired Alpharma, France

    Players thinking local Players thinking global

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    India A Short Case Study

    Group IV | Indian Institute of Management, Kozhikode | Management Information Systems

    Ph

    arma&

    Biote

    ch

    MNC-DomesticCompetition

    MNC-DomesticCollaboration

    New Drug Research

    Glaxo SmithKline's recentR&D alliance with

    Ranbaxy Laboratories

    Clinical Trials

    Novartis, Astra Zeneca andEli Lilly making India a

    global hub for clinical trials

    Co-marketing

    Glaxo-Cipla,Wockhardt-Bayer,

    Ranbaxy-Knoll tie-ups

    In-licensing

    Ranbaxy licensingagreement with KSB, UKfor marketing TransMID

    Pharma - IT

    Novartis processes drugsafety data and is designing

    clinical development software

    Local research

    Astra Zenecas $40 millionR&D facility in Bangalore for

    TB drug discovery

    COLLABORATION

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    India A Short Case Study

    Tried and tested model / Most of Fortune 500 here already

    Large resource pool of talented engineers with decent Englishcommunication skills Approximately 700,000 in the IT and BPO sectors Starting pay for IT engineer = $6,500* With 1-2 years experience = $8,000*

    Improving infrastructure enabling better telecommunications Supported by Government interventions and economic policies

    Group IV | Indian Institute of Management, Kozhikode | Management Information Systems

    IC

    T

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    India A Short Case Study

    Group IV | Indian Institute of Management, Kozhikode | Management Information Systems

    IC

    T

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    India A Short Case Study

    Group IV | Indian Institute of Management, Kozhikode | Management Information Systems

    IC

    T

    Software & services

    export(2004-05) ~ US $ 17.5

    billion

    n Grown from a $150m in

    1991-92n CAGR in last 10 yrs: 35%

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    India A Short Case Study

    Group IV | Indian Institute of Management, Kozhikode | Management Information Systems

    Source: Rediff[http://www.rediff.com/money/2006/nov/11guest.htm]

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    Q & A

    Group IV | Indian Institute of Management, Kozhikode | Management Information Systems