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MISSION EDIT AUDIENCE RATES/SPECS CLOSING DATES CONTACT US


The ultimate live-better handbook, Prevention is a trusted go-to guide that motivates readers to feel their best, head to toe, inside and out.

For more than 65 years, Prevention has been the dominant thought leader in the health and wellness space—delivering authoritative information, expert advice and fresh, surprising healthy-living tips.

Mission

Statement


Edit Calendar: 2019 HighlightsJANUARY:

FRESH START!

WELLNESS: 50 Best Secrets From

Dermatologists

HEALTH: Declutter Your Diet

SCIENCE: A Healthy Gut, Explained

FOOD: Smoothie Bowls

FAMILY: Raising Good Eaters

AD CLOSE: OCTOBER 15, 2018

ON SALE: DECEMBER 11, 2018

FEBRUARY: FEEL & LOOK YOUNGER

WELLNESS: Mindfulness the 2019 Way

HEALTH: The Anti-Aging Workout

SCIENCE: What Stress Does To Your Body

FOOD: After-School Snacks

FAMILY: Multi-Generation Games

AD CLOSE: NOVEMBER 19, 2018

ON SALE: JANUARY 15, 2019

MARCH: DETOX MADE EASY

WELLNESS: Tricks to Better Morning

HEALTH: Start Fighting Allergies Now

SCIENCE: What to Know About At-Home Tests

FOOD: Healthy Food Awards

FAMILY: Vaccines for Every Age

AD CLOSE: DECEMBER 17, 2018

ON SALE: FEBRUARY 12, 2019

APRIL: WALK YOUR WAY SLIM

WELLNESS: The Power of Solitude

HEALTH: Sneaker Awards

SCIENCE: Understanding Your Genes

FOOD: 25 Dinner Shortcuts

FAMILY: Mental Health Special

AD CLOSE: JANUARY 14, 2019

ON SALE: MARCH 12, 2019

MAY: PROVEN NATURAL REMEDIES

WELLNESS: Beauty Awards

HEALTH: 25 Flat-Belly Tips

SCIENCE: Insights Into Cancer

FOOD: A Better Brunch

FAMILY: Gear for the Active Family

AD CLOSE: FEBRUARY 18, 2019

ON SALE: APRIL 16, 2019

JUNE: LEAN FOR LIFE

WELLNESS: Healthy Sleep Awards

HEALTH: Overcome Weight-Loss Plateaus

SCIENCE: The Real Mind-Body Connection

FOOD: Nutrients Even Healthy Women Miss

FAMILY: Healthy Family Travel

AD CLOSE: MARCH 18, 2019

ON SALE: MAY 14, 2019

JULY: HEALING SUPERFOODS

WELLNESS: Boosting Your Mental Energy

HEALTH: Sun Safe Awards

SCIENCE: The Rise of Autoimmune Disorders

FOOD: No-Cook Dinners

FAMILY: First Aid for Summer

AD CLOSE: APRIL 15, 2019

ON SALE: JUNE 11, 2019

AUGUST:FLAT BELLY AT 30, 40, 50

WELLNESS: Trending New Treatments

HEALTH: 10 Things to Know About

Your Thyroid

SCIENCE: Pain Relief Breakthroughs

FOOD: Eating the Rainbow

FAMILY: Habits Kids Can Teach Us

AD CLOSE: MAY 20, 2019

ON SALE: JULY 16, 2019

SEPTEMBER: THE ANTI-AGING DIET

WELLNESS: The Wellness 100

HEALTH: Sleep Training for Adults

SCIENCE: New Thinking on Memory

FOOD: The Power of Herbs

FAMILY: Back to School Health

AD CLOSE: JUNE 17, 2019

ON SALE: AUGUST 13, 2019

OCTOBER: 4-WEEK METABOLISM RESET

WELLNESS: The New Social Wellness Media

HEALTH: Good Health for Your Body Type

SCIENCE: How Your Immune System Works

FOOD: Quick Meals Under 600 Calories

FAMILY: Doctors’ Best Home Remedies

AD CLOSE: JULY 15, 2019

ON SALE: SEPTEMBER 10, 2019

NOVEMBER: LOOK THE AGE YOU FEEL

WELLNESS: Where Optimism Comes From

HEALTH: Pre-Diabetes, Pre-Heart Disease,

and More

SCIENCE: New Theories on Aging

FOOD: Better For You Desserts

FAMILY: Surprising Sleep Saboteurs

AD CLOSE: AUGUST 19, 2019

ON SALE: OCTOBER 15, 2019

DECEMBER: SLEEP BETTER THAN EVER

WELLNESS: The Mood-Food Connection

HEALTH: How Doctors Stay Healthy

SCIENCE: Innovation Awards

FOOD: Eat to Stay Sharp

FAMILY: Healthy Ways to Give Back

AD CLOSE: SEPTEMBER 16, 2019

ON SALE: NOVEMBER 12, 2019

IN EVERY ISSUE

Introducing new sections:

PULSE: Health and wellness news

WELLNESS: Your guide to a balanced,

happy life

HEALTH: Advice for keeping your body fi t and protecting

against illness

SCIENCE:

How cutting edge developments aff ect you

FOOD:

Delicious, nutritious recipes and new insight into eating

well

FAMILY:

Smart, fun ways to keep your loved ones healthy

Every issue features these destination pages:

Stretch of the Month

20-Minute Meal Under $10

Breakthrough

5 Myths, Busted

On the Go Breakfast

Pet Health


Delivering Quality readership

TOTAL AUDIENCE:

5.3 MILLION

FEMALE / MALE:

83.0% / 17.0%

MEDIAN HHI:

$72,501

MEDIAN AGE:

58

SOURCE: MRI SPRING 2018


NationalAdvertising Rates

FOUR COLOR /

GROSS RATES

Full Page: -- $25,480

½ Page: ---- $14,652

1/3 Page: ---- $10,192

BLACK & WHITE /

GROSS RATES

Full Page: -- $22,932

½ Page: ---- $13,187

1/3 Page: ---- $9,173

COVERS /

GROSS RATES

Back Cover: ----- $33,124

Second Cover: -- $31,850

Third Cover: ----- $28,028

RATE BASE: 500,000

MONTHLY ISSUE & SIP MECHANICAL

REQUIREMENTS


UNIT SIZE BLEED

LIVE/

NON-BLEED TRIM

Full page 5 ½" x 7 5/8" 4 ¾" x 6 7/8" 5 ¼" x 7 3/8"

½ Page Horizontal

5 ½" x 3 7/8" 4 ¾" x 3 1/8" 5 ¼" x 3 5/8"

½ Page Vertical

2 ¾" x 7 5/8" 2" x 6 7/8" 2 ½" x 7 3/8"

Spread 10 ¾" x 7 5/8" 10" x 6 15/16" 10 ½" x 7 3/8"

½ Page Spread

10 ¾" x 3 7/8" 10" x 3 1/8" 10 ½" x 3 5/8"

Mechanical Requirements FOR MONTHLY ISSUES & SPECIAL INTEREST PUBLICATIONS (SIPS)

BOOKAZINE MECHANICAL

REQUIREMENTS

GENERAL NOTES

• Trim size: 5 ¼” x 7 3/8”

• Type and important subject matter

should be kept at least ¼” from the trim

• Allow ½” gutter type cross-over space

• Monthly Issue Binding: Perfect Bound

• SIP Binding: Saddle-Stitch

AD SUBMISSIONS

Electronic fi le delivery at www.adshuttle.com/hearst

Prevention Publications utilize Virtual

Proofi ng technology. Hard copy guidance is no longer required.

PRODUCTION CONTACT

Pro Diaz

Phone: 305-859-0136

Email: [email protected]


Bookazine Mechanical RequirementsLIVE TRIM BLEED

Bookazine Specs 6 ½”x 10” 7”x 10½” 7 ¼”x 10 ¾”

TERMS & CONDITIONS

PRODUCTION CONTACT

Gaby Covarrubias

Phone: 414-622-2825Email: [email protected] SUBMISSIONS

Electronic fi le delivery at www.adshuttle.com/hearst

Choose Publication: Choose Correct Issue from the following list: PVN BOOKAZINES• 022619 Flat Belly Guide• 030519 Happy Healthy Handbook For

Your Brain• 042319 Big Book of Wellness Walking• 052819 The Mindfulness Manual• 060419 Happy Healthy Handbook• 090319 The Essential Guide to Self Care• 120319 New Year, New You Weight Loss Guide

Proofi ng: Prevention Bookazines utilize Virtual Proofi ng technology. Hard copy proofs are no longer required.

MATERIAL REQUIREMENTS

Accepted fi le formats: PDF/x-1a:2001 (ver. Level 1.3 Acrobat 4 compatible)

NOTE: Native application documents are not

acceptable fi le formats; Quark, InDesign,

Illustrator, Photoshop, .tiff , PageMaker, freehand, etc.

General File Requirements:

• File to contain only 1 page or 1 spread

• The page size must be consistent from page to page

• Pages must be created to include bleedwhen required

• All required trapping should be done prior to creating the fi le

• Include quality control patch (color bars) outside bleed dimension

• All marks (trim, bleed, center) should be included in all colors outside of live area

PDF/X-1A:2001 FILE REQUIREMENTS

File must be PDF/X-1a:2001 compliant. Scanned images must be high resolution (300 dpi), CMYK (no spot colors, no res under 200 dpi, RGB, LAB or ICC color profi les)


Terms & Conditions1. These terms and conditions apply to all advertising insertion

orders placed by advertiser with Hearst Communications, Inc. (“Publisher”) during 2018. Publisher will not be bound by any condition appearing on order blanks or copy instructions submitted by or on behalf of the advertiser when such condition conflicts with any provision contained in Publisher’s rate card or with its policies, regardless of whether or not set forth in the rate card. All references herein to Advertiser include Advertiser’s agency, if there is one, and Advertiser and its agency shall be jointly and severally liable for Advertiser’s obligations hereunder.

2. Publisher reserves the right to decline or reject any advertisement for any reason at any time without liability even though previously acknowledged or accepted. If an advertisement is accepted for publication, the advertiser agrees that it will not make any promotional references to Hearst Magazines without the prior written permission of the Publisher.

3. Short Rates. Advertisers will be short-rated if the space upon which billings have been based is not used within the 12-month contract period.

4. Agency commission: 15% to recognized agencies. Bills are rendered on publication date. Payment in U.S. currency required. Net due 30 days from invoice date. Interest will be charged at rate of 1.5% per month or, if less, the maximum lawful interest rate, on past-due invoices. New advertisers must either remit payment with order or furnish satisfactory credit references, subject to Publisher’s discretion.

5. The advertiser agrees to pay the amount of invoices rendered by Publisher within the time specified on the invoice.

6. Orders 30 days beyond current closing date will be accepted only at rates prevailing, and only on a space-available basis (and subject to the other terms and conditions herein). Orders containing incorrect rates may be accepted and if accepted, charged at regular rates. Such errors will be regarded as only clerical.

7. All agencies or direct advertisers must supply Publisher with a legal street address and not just a post office box.

8. Orders specifying positions other than those known as designated positions are accepted only on a request basis, subject to the right of Publisher to determine actual positions.

9. Advertisements in other than standard sizes are subject to Publisher’s approval.

10. Publisher is a member of the Alliance for Audited Media (AAM). Publisher reports its total circulation on an issue-by-issue basis which is audited by AAM. Publisher does not guarantee circulation to regional advertisers, and regional circulations reported to AAM are used only as a basis for determining rates. Publisher is entitled to a 5% shortfall on estimates for ads placed on a regional basis.

11. Rates, conditions, and space units are subject to change without notice. Any discounts are applicable during the period in which they

are earned. Any and all rebates from earned discount adjustments must be taken by the advertiser within six (6) months following the period in which such rebates were earned or they will be deemed expired.

12. Schedule of months of insertion and size of space must accompany all orders and are binding upon advertiser upon receipt unless terminated in writing prior to the applicable closing date(s). So-called “space reservations” are not considered by Publisher as orders or binding upon it in any way.

13. Reproduction quality is at the advertiser’s risk if Publisher’s specifications are not met or if material is received after closing date even if on extension. All queries concerning printed reproduction must be submitted to Publisher within 45 days of issue date.

14. Advertising film will be destroyed, if not ordered returned, 12 months after last use without liability.

15. No rebate will be allowed for insertion of wrong key numbers.

16. The advertiser agrees that in the event Publisher commits any act, error, or omission in the acceptance, publication, and/or distribution of their advertisement for which Publisher may be held legally responsible, Publisher’s liability will in no event exceed the cost of the space ordered and further agree that Publisher will not under any circumstance be responsible for consequential damages, including lost income and/or profits.

17. The advertiser represents that it not only has the right to authorize the publication of any advertisement it has submitted to Publisher, but that it is fully authorized and licensed to use (i) the names and/or the portraits or pictures of persons, living or dead, or of things; (ii) any trademarks, service marks, copyrighted, proprietary, or otherwise private material; and (iii) any testimonials contained in any advertisement submitted by or on behalf of the advertiser and published by Publisher, and that such advertisement is neither libelous, an invasion of privacy, violative of any third party’s rights, or otherwise unlawful. As part of the consideration and to induce Publisher to publish such advertisement, the advertiser agrees to indemnify and save harmless Publisher against all loss, liability, damage, and expense of whatsoever nature (“Losses”) arising out of copying, printing, or publishing of such advertisement (“Claims”).

18. In the event that any advertising campaign for advertiser includes sweepstakes, contests, email distribution and/or other promotional elements which are managed either by the advertiser or by the Publisher on behalf of the advertiser, the advertiser also agrees to indemnify and save harmless Publisher against any and all Losses arising out of the publication, use or distribution of any materials, products (including prizes) or services related to all such promotional elements provided by the advertiser including, without limitation, those arising from any Claims.

19. The advertiser agrees to and does indemnify and save harmless Publisher from all loss, damage, and liability growing out of the failure of any sweepstakes or contest inserted by them for

publication to be in compliance and conformity with any and all laws, orders, ordinances, and statutes of the United States, or any of the states or subdivisions thereof.

20. All orders accepted are subject to acts of God, fires, strikes, accidents, or other occurrences beyond Publisher’s control (whether like or unlike any of those enumerated herein) that prevent Publisher from partially or completely producing, publishing or distributing Hearst Magazines.

21. All advertisements must be clearly identified by the trademark or signature of the advertiser.

22. Words such as “advertisement” will be placed with copy that, in Publisher’s opinion, resembles editorial matter.

23. Cancellations must be in writing. Cancellations for orders are not binding on Publisher unless in writing and received at least 45 days prior to the advertising closing date for inside or outside cover pages and for all inside pages, prior to the advertising closing date. Thereafter, orders may not be cancelled or changed by the adver-tiser without the acknowledgement and acceptance of Publisher. If orders are not timely cancelled, the advertiser agrees that it will be responsible for the cost of such cancelled advertisements.

24. A copy of any proposed insert must be submitted to Publisher prior to printing of the insert. In no event shall Publisher be responsible for any errors or omissions in, or the production quality of any furnished insert.

25. The advertiser agrees to reimburse Publisher for all fees and expenses, including its attorney’s fees, incurred by Hearst in collecting or attempting to collect charges owed for advertising placed pursuant to this Agreement.

26. The parties agree that the details contained on orders will be treated as confidential or proprietary information and shall not be disclosed to third parties.

27. Should Hearst Publisher acquire any new magazines beyond the current list of publications (21), the advertiser will not be entitled to any discount with respect to such newly acquired titles during the term of this Agreement.

28. Claims for circulation base shortfalls must be made within 6 months after publication of final AAM statements (the white sheets).

29. The advertiser is responsible for any and all rate base increases that occur throughout the contract period. Rate base adjustments are NON-NEGOTIABLE.

30. All issues related to advertising will be governed by the laws of the State of New York applicable to contracts to be performed entirely therein. Any action brought by advertiser against Publisher relating to advertising must be brought in the state or federal courts in New York, New York and the parties hereby consent to the jurisdiction of such courts.


Monthly Issue On-Sale & Closing Dates

SIP & BOOKAZINESON-SALE /

CLOSING DATES

AD-CLOSE ON-SALE

January 10/15/18 12/11/18

February 11/13/18 1/15/19

March 12/18/18 2/12/19

April 1/15/19 3/12/19

May 2/12/19 4/16/19

June 3/12/19 5/14/19

July 4/16/19 6/11/19

August 5/21/19 7/16/19

September 6/18/19 8/13/19

October 7/16/19 9/10/19

November 8/13/19 10/15/19

December 9/10/19 11/12/19


Bookazines On-Sale & Closing Dates

BOOKAZINES / DISTRIBUTION: 152,000 PER BOOKAZINE

SOLD AT MAINLINE NEWSSTAND • NUMBER OF PAGES: 128 • COVER PRICE: $10.99-$11.99 • AVG. DAYS ON SALE: 81

TITLE AD CLOSE MATERIALS DUE ON-SALE

Flat Belly Guide 1/9/19 1/15/19 2/26/19

Happy Healthy Handbook For Your Brain

1/16/19 1/22/19 3/5/19

Big Book of Wellness Walking

3/6/19 3/12/19 4/23/19

The Mindfulness Manual 4/10/19 4/16/19 5/28/19

Happy Healthy Handbook 4/17/19 4/23/19 6/4/19

The Essential Guide to Self Care

7/17/19 7/23/19 9/3/19

New Year, New You Weight Loss Guide

10/16/19 10/22/19 12/3/19

SIP ON-SALE / CLOSING DATES

NOTE: Themes and dates are subject to change.


Special Interest Publications (SIPS) On-Sale & Closing Dates

SIPS / DISTRIBUTION: 308,000 PER ISSUE

SOLD AT THE CHECKOUT LINE • NUMBER OF PAGES: 72 • COVER PRICE: $4.99 • AVG. DAYS ON SALE: 73

TITLE AD CLOSE MATERIALS DUE ON-SALE

Eat Clean (#1) 11/16/18 11/23/18 1/1/19

Sugar Detox Made Easy (#1) 12/7/18 12/14/18 1/22/19

Dealing With Depression 1/11/19 1/18/19 2/27/19

Walk Off Weight (#1) 2/15/19 2/22/19 4/2/19

Eat Clean (#2) or Outsmart Diabetes (#1)

3/8/19 3/15/19 4/23/19

All Natural Herbal Cures or Herbal Drugstore

3/22/19 3/29/19 5/7/19

Walk Away Anxiety 4/5/19 4/12/19 5/21/19

Sugar Detox Made Easy 6/7/19 6/14/19 7/23/19

Outsmart Diabetes (#2) 9/6/19 9/13/19 10/22/19

NOTE: Themes and dates are subject to change.


Contact UsNew York

300 West 57th St.New York, NY 10019Phone: 212-649-7302

Chicago

333 West Wacker Dr.Suite 950Chicago, IL 60606Phone: 312-964-4981

Los Angeles

3000 Ocean Park Blvd. Suite 2000Santa Monica, CA 90405Phone: 301-664-2963

San Francisco

550 Kearny St.Suite 500San Francisco, CA 94108Phone: 415-844-6380

Southwest

Wisdom Media5501 LBJ FreewaySuite 101Dallas, TX 75204 Phone: 214-526-3800

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