Team BCDP FACTOR

Kristen Breakey Suzanna Caldwell-BareBrandy Davis Kumi Premathilake

MKT 595 Team BCDP FACTOR

12AgendaIntroduction Cyber HireProblem DefinitionSolution Internet Business ModelCostsBenefitsAction Items

3Cyber HireThe Virtual InterviewerBuilt into existing DePaul MBA employment websiteFacilitates the recruiting process Matches qualifications of candidates with employers requirementsEnables students and employers to focus their decision-making on specific qualificationsBuilds a stronger network of DePaul Professionals

4The Problem Searching for the perfect job Juggling busy schedulesForced to choose between companies (time constraints)

Need to market effectively to prospective MBA studentsDesire to build a stronger professional network

Need an efficient recruitment processAccess to a larger pool of highly qualified candidatesNeed to reduce HR/hiring costs

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The Solution

Log on - provide qualifications & schedulesAccess to an online network of employersMore efficient time management schedule

Added functionality to current job search siteBuilds greater job placements opportunities for studentsCreates a stronger network of companiesDevelops more interest in the MBA program to potential students

Access to a larger pool of qualified candidatesGreater probability of matching requirements with qualifications of candidateEasy accessibility to prospective employees (Email invitation to candidate)Real time face-to-face interview provides rich communicationRecorded interviews for future playback and sharingReduce HR costs

56Internet Business Model

7Costs Current MBA students receive access free of charge Alumni receive the service for a nominal yearly fee

Fees are based on the number of conducted interviewsYearly subscription fee available

Fees are based on the number of conducted interviewsYearly subscription fee available

8Benefits More interview opportunities Increase job placementExposure to a variety of companies

Greater employer interestIncreased job placementHigher quality career service program

Decrease interviewing costsAdditional interviewing opportunitiesStronger candidate pool

9Action ItemsProvide a user-friendly tutorial Offer online and phone customer supportCreate customer online survey

Create Google Adwords campaignDevelop ad units to rotate throughout targeted websitesProduce a social networking campaignOptimize Cyber Hire search results

10Thank You for your time.

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