mla 2014: taking it at space value

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Taking It At Space Value: Tools for Assessing the Library as An Engaging Space Christine Tobias – Head of User Experience Ebony Magnus – User Experience Librarian Hui Hua Chua – Collections & User Support Librarian MSU Libraries Michigan Library Association Annual Conference October 15, 2014

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Page 1: MLA 2014: Taking It At Space Value

Taking It At Space Value:Tools for Assessing the Library as An Engaging

Space

Christine Tobias – Head of User ExperienceEbony Magnus – User Experience Librarian

Hui Hua Chua – Collections & User Support Librarian

MSU Libraries

Michigan Library Association Annual ConferenceOctober 15, 2014

Page 2: MLA 2014: Taking It At Space Value

Agenda

• About Us• Paradigms of Library Space• Purpose of Space Study• Seating Sweeps: Methodology and Results• Survey/Open House: Methodology and Results• Recommendations• Challenges/Lessons Learned• Next Steps• Q & A

Page 3: MLA 2014: Taking It At Space Value

User Experience at the MSU Libraries

http://lib.msu.edu/ux

• To develop and sustain a culture of assessment and evaluation

• and to provide data-influenced, user-centric recommendations

• for planning, design, implementation, and enhancement of library services, spaces, and collections.

Page 4: MLA 2014: Taking It At Space Value

User Experience at the MSU Libraries

http://lib.msu.edu/ux

UNIT GOAL: • Assess and evaluate the MSU Libraries' spaces,

services, and collections

• measuring impact and value,

• appraising for optimal usability, and

• providing data-influenced recommendations to stakeholders for enhancement and/or improvement.

Page 5: MLA 2014: Taking It At Space Value

Paradigms of Library Space

Reader-Centered

Book-Centered

Learner-Centered

Page 6: MLA 2014: Taking It At Space Value

Paradigms of Library Space:Reader-Centered

Photo: http://www.gutenberg.org/files/19415/19415-h/images/img44.jpg

Library as space for reflection: Connection between book and reader!

Page 7: MLA 2014: Taking It At Space Value

Not So Long Ago:Book-Centered

Photo: http://upload.wikimedia.org/wikipedia/commons/2/25/Bookshelves_on_the_top_floor_of_the_Chifley_Library.JPG

Library as warehouse: Storage and display of large print collections!

Page 8: MLA 2014: Taking It At Space Value

Now:Learner- Centered

Library as informal learning space: Independent and autonomous learning!

Page 9: MLA 2014: Taking It At Space Value

Paradigms of Library Space

Reader-Centered

Book-Centered

Learner-Centered

Things to think about:

• Changes in relationship between space and learner

• Impact or value of space on learning

• Assessment: Outputs vs. Outcomes

Page 10: MLA 2014: Taking It At Space Value
Page 11: MLA 2014: Taking It At Space Value

Purpose of Space Study

• How does the Main Library serve as an informal learning space on campus?

• Who is using the Main Library?• What, if any, improvements should be

recommended to enhance the space in the Main Library for learners?

Page 12: MLA 2014: Taking It At Space Value

Seating Sweeps: Methodology

Page 13: MLA 2014: Taking It At Space Value

Seating Sweeps: MethodologyPossessionsBooksNotebooksLaptopCellphoneFood/drink

ActivitiesSitting in groupReading/writingUsing laptopUsing phoneUsing library computerUsing headphonesSleepingBrowsing (in stacks)Talking to another patronEating/drinking

Page 14: MLA 2014: Taking It At Space Value

Tue,3/18

Thu,3/20

Mon,3/24

Wed,3/26

Fri,3/28

Sat,3/29

Sun,3/30

Tue,4/01

Thu,4/03

Sat,4/05

Sun,4/06

Mon,4/07

Wed,4/09

Fri,4/11

0

200

400

600

Overall patron countTime of day

Morning

Afternoon

Evening

Page 15: MLA 2014: Taking It At Space Value

Tue,3/18

Thu,3/20

Mon,3/24

Wed,3/26

Fri,3/28

Sat,3/29

Sun,3/30

Tue,4/01

Thu,4/03

Sat,4/05

Sun,4/06

Mon,4/07

Wed,4/09

Fri,4/11

0%

20%

40%

60%

80%

100%

10%14%

25%

37%

27%

18%

10%13%

39% 40%35%

6%3% 5%

Overall occupancy rateTime of day

Morning

Afternoon

Evening

Page 16: MLA 2014: Taking It At Space Value

3/20 3/26 3/29 4/01 4/05 4/07 4/11

2W

1W

0%

50%

100%

0%

50%

100%

Occupancy rate, 1W & 2W

3/20 3/26 3/29 4/01 4/05 4/07 4/11

2E

1E

0%

50%

100%

0%

50%

100%

Occupancy rate, 1E & 2E

Page 17: MLA 2014: Taking It At Space Value

3/18 3/20 3/22 3/24 3/26 3/28 3/30 4/1 4/3 4/5 4/7 4/9 4/11

0

100

200

300

Patron count by furniture typeCarrels

Lounge furniture

Mac computers

Tables

Windows computers

Page 18: MLA 2014: Taking It At Space Value

3/18 3/20 3/22 3/24 3/26 3/28 3/30 4/1 4/3 4/5 4/7 4/9 4/11

0%

20%

40%

60%

80%

100%

Occupancy rate by furniture typeCarrels

Lounge furniture

Mac computers

Tables

Windows computers

Page 19: MLA 2014: Taking It At Space Value

3/18 3/20 3/22 3/24 3/26 3/28 3/30 4/1 4/3 4/5 4/7 4/9 4/11

0%

20%

40%

60%

80%

100%

Occupancy rate by furniture typeCarrels

Lounge furniture

Mac computers

Tables

Windows computers

Page 20: MLA 2014: Taking It At Space Value

3/18 3/20 3/22 3/24 3/26 3/28 3/30 4/1 4/3 4/5 4/7 4/9 4/11

0%

20%

40%

60%

80%

100%

Occupancy rate by furniture typeCarrels

Lounge furniture

Mac computers

Tables

Windows computers

Page 21: MLA 2014: Taking It At Space Value

31%69%

Overall rate of patrons sitting alone v. in groups

3/18 3/20 3/24 3/26 3/28 3/29 3/30 4/1 4/3 4/5 4/6 4/7 4/9 4/11

0

100

200

300

Table use: Patrons sitting alone v. in groups

Alone

In a group

68%32%

Table use: Overall rate of patrons sitting alone v. in groups

Page 22: MLA 2014: Taking It At Space Value

3/18 3/20 3/22 3/24 3/26 3/28 3/30 4/1 4/3 4/5 4/7 4/9 4/11

0

200

400

600

Patrons using Library workstations

Using lib. computers

Total patron count

3/18 3/20 3/22 3/24 3/26 3/28 3/30 4/1 4/3 4/5 4/7 4/9 4/11

0

200

400

600

Laptops v. total patron count

Patrons with laptops

Total patron count

Page 23: MLA 2014: Taking It At Space Value

3/21 3/26 3/31 4/5 4/10

0

100

200

300

400

500

600

Patrons using technologyLib. computer or laptop

Total patron count

Page 24: MLA 2014: Taking It At Space Value

3/21 3/26 3/31 4/5 4/10

0

100

200

300

400

500

600

Patrons using technology, alone v. in groupsAlone

In a group

Page 25: MLA 2014: Taking It At Space Value

3/21 3/26 3/31 4/5 4/10

0

100

200

300

400

500

600

Patrons sitting in groups and using technology

Page 26: MLA 2014: Taking It At Space Value

3/21 3/26 3/31 4/5 4/10

0

50

100

150

200

250

300

Groups using technology

Page 27: MLA 2014: Taking It At Space Value

3/18 3/20 3/22 3/24 3/26 3/28 3/30 4/1 4/3 4/5 4/7 4/9 4/11

0

50

100

150

200

250

300

Groups using technology, by location

In group study rooms

Elsewhere in the library

Page 28: MLA 2014: Taking It At Space Value

3/16 3/18 3/20 3/22 3/24 3/26 3/28 3/30 4/1 4/3 4/5 4/7 4/9 4/11 4/13

10 AM

4 PM

10 PM

CTL reservations

Rooms reserved1

2

3

4

5

6

Page 29: MLA 2014: Taking It At Space Value

0

20

40

60

80

100

120

140

160

180

200

22%

78%

Patrons sitting alone in GSR

Page 30: MLA 2014: Taking It At Space Value

Space Survey: MethodologyRationale: more qualitative information from library users

5 questions:Why did you visit the Main Library today? (check all that

apply)Why did you choose to come to the Main Library for this

activity?If you had to leave the Main Library, where would

you go? (select one)Status and department (for MSU affiliates)

Page 31: MLA 2014: Taking It At Space Value
Page 32: MLA 2014: Taking It At Space Value

Respondent Demographics

ANR

Business

Educati

on

Engin

eerin

g

Human M

edicin

e

James

Madiso

n

Lyman

Briggs

Music

Natural

Scien

ce

Socia

l Scie

nce

(blank)

Communication

Arts &

Letters

5% 6%

9%7%

1%

7%

1% 2%

9%

15%

23%

5%

9%

Visitors by CollegeAcadem

ic Pro

fessio

nal

Community m

ember

Facu

lty

Graduate

studen

tOther

staff

Undergrad

uate st

udent

2 4 822

5 2

108

Respondents by Status

Page 33: MLA 2014: Taking It At Space Value

35%

13% 12% 9% 8%13% 9%

2%

Reasons for Visit

Findings

Collections Environment Food Hours Location Quiet Services Space Technology

7%

12%

2% 2%

16%

39%

8% 7%9%

Reasons For Selecting the Main Library

Quiet, convenience and environment

Traditional library “hardware”

Page 34: MLA 2014: Taking It At Space Value

Findings

Home

Somew

here el

se on ca

mpus

Somew

here off-ca

mpus

(blank)

33%51%

15%1%

Alternatives to the Main Library

Academic Building

Branch Library

Café Computer Lab

Office Residence Hall

Union

12

910

2

7

1415

On and Off-campus Alternatives

Off-campus alternative On campus alternative

Page 35: MLA 2014: Taking It At Space Value

Open House

Rationale: Opportunistic, quick and dirty way to get both general and specific input

Page 36: MLA 2014: Taking It At Space Value

Booth

Wooden carrel

Plastic carrel

Chair with tablet desk

Table

Stools

44

30

30

26

17

9

Furniture Poll Results

Page 37: MLA 2014: Taking It At Space Value

Open House: Methodology

Rationale: quick and dirty guerilla feedback, more specific input on specific question

Page 38: MLA 2014: Taking It At Space Value

Hack the LibraryBetter technology (11)

Faster wifi (3)Faster logon for computers (4)More and working power outlets (4)

Furniture (6) More comfort & privacy• Nap beds in between studying time would be great in

improving student productivity.• More booth-like seating• Computer workstations with wall behind you (2 east)

Study Space (4) More (reserveable) study rooms & a reading room• A real reading room (w/ puppies) x 2• Maybe more study rooms or sign up for students to reserve

study spacesOther (4) • Open all the fire exits. It creates better psycho-geography.

• Monthly visit with puppies• Cell signal is BAD!• More colors!

Page 39: MLA 2014: Taking It At Space Value

Conclusions

• Flexible and multi-use space• Continued value of the library as a quiet place

to focus• Importance of the intangible combination of

proximity to others similarly engaged in either study or socializing and a relaxed, pleasant atmosphere

• Specifics: booths, more outlets, reading room?

Page 40: MLA 2014: Taking It At Space Value

Recommendations

• Mix It Up• Smaller, Movable Tables• Quiet Study/Reading Rooms• Group Study/Technology in Open Areas• Enhanced Technology Support• NO more lounge furniture

Page 41: MLA 2014: Taking It At Space Value

Challenges/Lessons Learned

• Scope creep!• Time!

– Seating sweeps– Data entry and analysis

• Be prepared! Your findings may surprise you!• Share targeted, actionable recommendations!

Page 42: MLA 2014: Taking It At Space Value

Next Steps• Future projects/phases

– Computer log –in by location– Collaborative Technology Labs usage study– CTL reservation (usability) study – wayfinding?– Annual study?– Printing by location – Circulation by Call Number

• EDUCAUSE Learning Space Rating System? http://www.educause.edu/eli/initiatives/learning-space-rating-system

GOAL: Continual improvement!

Page 43: MLA 2014: Taking It At Space Value

ResourcesBennett, S. (2009). Libraries and learning: A history of paradigm change. Portal: Libraries and the Academy, 9, 181-197 (http://dx.doi.org/10.1353/pla.0.0049)

May, F. (2011). Methods for studying the use of public spaces in libraries. Canadian Journal of Information and Library Science, 35, 354-366. (dx.doi.org/10.1353/ils.2011.0027)

Montgomery, S.E. (2013).Library space assessment: User learning behaviors in the library. The Journal of Academic Librarianship, http://dx.doi.org/10.1016/j.acalib.2013.11.003

Nitecki, D.A. (2011). Space assessment as a venue for defining the academic library. Library Quarterly, 81, 27-59 (http://dx.doi.org/10.1086/657446)

Page 44: MLA 2014: Taking It At Space Value

Thank You!

Christine TobiasHead of User Experience

[email protected]

Ebony MagnusUser Experience Librarian

[email protected]

Hui Hua ChuaCollections & User Support Librarian

[email protected]