“Introducing the Customer Relationship and Business ManagementPlatform For Small and Medium Businesses.”

Financial and Accounting Management

Member RelationshipManagement

Supplier RelationshipManagement

Business Intelligence and Reporting

Partner RelationshipManagement

Human ResourceEngagement and Management

Market Segmentation * Customer Segmentation * Multi-Channel Campaign Dev * Marketing Mix Optimization * Sales Planning * Partner & Alliance Strategy Mktg Program Messaging * Marketing Strategy * Advertising & Promotions Mgmt * Prospect Mgmt * Market ing Execution * Lead Generation Digital Marketing * B2B Loyalty Strategy * Engagement & Re-Engagement Strategy * Literature Fulfillment * Partner Identification & Development * Partner Recruitment * Talent & Performance Mngt * Pricing Management * Competencies & Hiring * Customer Contact Activity Mgmt * Account Relationship Mgmt * Knowledge Management * Special Deal Management * Multi-Channel Approach Methodology * Inside Sales Approach & Execution Quote & Proposal Generation & Tracking * Opportunity Pipeline Mgmt * Sales Forecasting * Customer Data Management * Partner Data Management * Product Data Management * Content Management * Business Intelligence Reporting * Segmentation and Predictive AnalysisMarket Segmen-tation * Customer Segmentation * Multi-Channel Campaign Dev * Marketing Mix Optimization * Sales Planning * Partner & Alliance Strategy Mktg Program Messaging * Marketing Strategy * Advertising & Promotions Mgmt * Prospect Mgmt * Market ing Execution * Lead Generation Digital Marketing * B2B Loyalty Strategy * Engagement & Re-Engagement Strategy * Literature Fulfillment * Partner Identification & Development Partner Recruitment * Talent & Performance Mngt * Pricing Management * Competencies & Hiring * Customer Contact Activity Mgmt * Account Rela-tionship Mgmt * Knowledge Management * Special Deal Management * Multi-Channel Approach Methodology * Inside Sales Approach & Execution-Quote & Proposal Generation & Tracking * Opportunity Pipeline Mgmt * Sales Forecasting * Customer Data Management * Partner Data Management Product Data Management * Content Management * Business Intelligence Reporting * Segmentation and Predictive Analy-sis Market Segmentation * Customer Segmentation * Multi-Channel Campaign Dev * Marketing Market Segmentation Custom-er Segmentation * Multi-Channel Campaign Dev * Marketing Mix Optimization * Sales Planning * Partner & Alliance Strategy Mktg Program Messaging * Marketing Strategy * Advertising & Promotions Mgmt * Prospect Mgmt * Market ing Execution * Lead Generation Digital Marketing * B2B Loyalty Strategy * Engagement & Re-Engagement Strategy * Literature Fulfillment * Partner Identification & Development Partner Recruitment * Talent & Performance Mngt * Pricing Management * Competencies & Hiring * Customer Contact Activity Mgmt * Account Relationship Mgmt * Knowledge Management * Special Deal Management * Multi-Channel Approach Methodology * Inside Sales Approach & Execution Quote & Proposal Generation & Tracking * Opportunity Pipeline Mgmt * Sales Forecasting * Customer Data Management * Partner Data Management Product Data Management * Content Management * Business Intelligence Reporting * Segmentation and Predictive AnalysisMarket Segmen-tation * Customer Segmentation * Multi-Channel Campaign Dev * Marketing Mix Optimization * Sales Planning * Partner & Alliance Strategy Mktg Program Messaging * Marketing Strategy * Advertising & Promotions Mgmt * Prospect Mgmt * Market ing Execution * Lead Generation Digital Marketing * B2B Loyalty Strategy * Engagement & Re-Engagement Strategy * Literature Fulfillment * Partner Identification & Development Partner Recruitment * Talent & Performance Mngt * Pricing Management * Competencies & Hiring * Customer Contact Activity Mgmt * Account Relationship Mgmt * Knowledge Management * Special Deal Management * Multi-Channel Approach Methodology * Inside Sales Approach & Execution-Quote & Proposal Generation & Tracking * Opportunity Pipeline Mgmt * Sales Forecasting * Customer Data Management * Partner Data Management Product Data Management * Content Management * Business Intelligence Reporting * Segmentation and Predictive Analysis * Market Segmen-tation * Customer Segmentation * Multi-Channel Campaign Dev * Marketing Mix Optimization * Sales Planning * Partner & Alliance Strategy Mktg Program Messaging * Marketing Strategy * Advertising & Promotions Mgmt * Prospect Mgmt * Market ing Execution * Lead Generation Digital Marketing * B2B Loyalty Strategy * Engagement & Re-Engagement Strategy * Literature Fulfillment * Partner Identification & Development Partner Recruitment * Talent & Performance Mngt * Pricing Management * Competencies & Hiring * Customer Contact Activity Mgmt * Account Relationship Mgmt * Knowledge Management * Special Deal Management * Multi-Channel Approach Methodology * Inside Sales Approach & Execution Quote & Proposal Generation & Tracking * Opportunity Pipeline Mgmt * Sales Forecasting * Customer Data Management * Partner Data Management Product Data Management * Content Management * Business Intelligence Reporting * Segmentation and Predictive AnalysisMarket Segmen-tation * Customer Segmentation * Multi-Channel Campaign Dev * Marketing Mix Optimization * Sales Planning * Partner & Alliance Strategy Mktg Program Messaging * Marketing Strategy * Advertising & Promotions Mgmt * Prospect Mgmt * Marketing Predictive Analysis Execution * Lead Generation Digital Marketing * B2B Loyalty Strategy * Engagement & Re-Engagement Strategy * Literature Fulfillment * Partner Identification & Development Partner Recruitment * Talent & Performance Mngt * Pricing Management * Competencies & Hiring * Customer Contact Activity Mgmt * Account Relationship Mgmt * Knowledge Management * Special Deal Management * Multi-Channel Approach Methodology * Inside Sales Approach & Execu-tion Quote & Proposal Generation & Tracking * Opportunity Pipeline Mgmt * Sales Forecasting * Customer Data Management * Partner Data Manage-mentDigital Marketing * B2B Loyalty Strategy * Engagement & Re-Engagement Strategy * Literature Fulfillment * Partner Identification & Development Partner Recruitment * Talent & Performance Mngt * Pricing Management * Competencies & Hiring * Customer Contact Activity Mgmt * Account Relationship Mgmt * Knowledge Management * Special Deal Management * Multi-Channel Approach Methodology * Inside Sales Approach & Execution

Clients Partners Suppliers Employees You

We’ve Got You Covered

Deliver customized services to members, with tools to under-stand their habits, needs and wants. Your business will have the ability to deliver dif-ferentiated customer experiences within service, sales and marketing efforts.

Our platform can be customized to allowbusiness owners the ability to onboard partners and manage their relationships.

With customized alerts, automated processes and important data in-tegrated from all related functions, purchas-ing efforts are made efficient, eliminating duplicate processes and providing informative and reliable supplier management capabilities.

Provide role tailored access to informationand processes, allow-ing management to delegate more tostaff, empowering them, while delivering the informationhow you want it, when you want it.

With a fully integrated financial manage-ment and member relationship platform, business owners can develop 360º views regarding their business operations, all within a paper-less environment, providing them the ability to adapt quickly to change.

Our platform is engineered as a means to manage relationships with all of your customers, whether that

be members of your facility to the people that are critical to the success of your business operations.

Getting it right is worth the effort. Organizations that get it right are reaping significant, sustainable benefits.

A “swiss army knife of capabilities” allowing business owners to automate, simplify and delegate by Defining, Measuring, Analyzing, Improving and Controlling actions of their mem-bers as well as key associates in their business operations (Partners, Suppliers, Employees).

We have a highly secure and scalable platform that has allowed us the flexibility to

build additional capabilities. Our research has produced a multi-year roadmap involving the addition of products and services via partner-

ships and acquisition to further advance the customer experience for our clients.

Designed For The Future

E-commerce Supply Chain Management Advanced Analytics and Customer Segmentation Capabilities Knowledge “Instabase” Mobile Analytics Loyalty Programs

Engineered To Simplify Your Life

Define and Measure: During the implementation, we work with you to un-derstand the job functions, goals and deliverables based on the company business strategy as well as what is needed from implementating measurement systems:

Analyze: We help develop the alerts and reporting capabilites to allow you and your teams to collect the right data to analyze, alert teams to specific issues and execute efficiently and effectively.

Improve and Control: The ability to improve and control changes based on analysis is provided by the ability for mangement to make changes to specific activities (ie. an introduction of a new product or a change in process), based on fact based information.

• Influence or validate decision making• Guide ongoing activities or tactics• Predict future sales

“Health and Wellness is an expression of a lifestyle. A lifestyle with emotional weight and highly fickle members. We provide a highly configurable, cost-effective platform that allows clients the ability to serve their clients with the efficiency and agility of a small business with tools and techniques normally reserved for large corporations.

While our solution is being designed for the health and wellness industries, it has already been deployed in a host of other industries, including:

Inspired Surroundings

Retail

Manufacturing and Distribution

Media and Entertainment

Health Care

Designed From The Ground Up

An entire plug-and-play technology infrastructure securely managed by us, so you can manage your business. Hosted in Canada in a highly secure and compliant* facility with

guaranteed 99.9% uptime and standard service incident management (on multiple channels).

A dedicated team to contact if issues arise with dedicated resolution times.

Fully Secure and Monitored Email

A fully secure and managed email solution that works with our platform. Unlimited support and free email migration are included. Up to 5 accounts at a fixed low monthly price, including automated online backups.

POS Integration

The retail management module provides our clients numerous insights that employ-ees need regarding marketing, sales and service actions to members. The platform works with many off the-shelf products and fits with existing systems to help reduce costs and maximize your investment.

Point of Entry Management

Customizable with many different types of industry compliant devices, with the ability to provide customized alerts regarding sales, service and marketing efforts - all highly configurable.

Data Quality Management

With duplicate management and point of entry controls along with a fully man-aged and architected centralized database, insight accuracy and speed of retrieval are increased, with high quality consumer data, including real-time reporting and interac-tion information.

User and Access Management Controls

Automate and control access to the application, immediately disable accounts, and reduce access to particular areas with a highly configurable platform for roles. The platform also includes support for addition-al business units and multiple languages.

* Physical data centres are secured based on CSAE3416 accreditedation.

Secure Cloud Platform

Rest assured with a highly secure privatecloud, with point to point data security,managed within a Canadian data centrecompliant with industry standards

Through the utilization of our proven implementation methodology, we aim to provide our clients with the tools and knowledge to improve the management of their businesses and their clients through a refined customer experience model.

Reinventing The Customer Experience

Treat Em’ Like Royalty

Your customers are unique, by culture, personality, income, marital status, desires, physical strengths and a common desire to achieve their specific health and wellness goals. A “One size fits all” option for marketing, sales and service efforts, generally are not sucessful. Our application contains the tools that “with a little investment of time,” ensures a significant ROI based on customized user experiences.

Doing More With Less

Business process automation enables automated system monitoring of specific actions, that triggers events, whether if it is a discount for a purchase, notifying a staff member, sending reports to management, indicating inventory issues, and hundreds of other customizable configurations. The automation of actions promote ef-ficiencies throughout your organization, leaving owners time to grow their businesses.

Less Mistakes with Greater Accountability

Expect greater efficiency with our solution, as quality controls are integrated at the point of capture, using defined processes, that can not be modified once configured. The result, greater accuracy asactions are structured and the results are standard-ized. It also reduces the dependence around a single resource knowledge and experience.

Turn on the Lights

With a single integrated platform, and data centrally managed, the ability to execute and analyze your business on multiple dimensions is endless. No more intuition, key data (whatever you decide), can be viewed in real-time, with dashboards and reports that can be accessed when you need them. Expert decisions regarding how to modify your business operations can be made and measured for effectiveness.

ead of the ClassWith the foundation in place, we have developed specialized workshop programs to equip clients with not only the tools, but the mindset to transition successfully to a consumer centric organization.

Membership Relationship Management (MRM) Capability Training In a workshop setting, our expert trainers determine your organizations competency regarding the processes to execute marketing, sales and service strategies, and then work with you to ensure alignment to link business strategy with the people, processes and tools based on leading practices. Marketing Capability Training Marketing Capability Training - With urban centres becoming ever more culturally diverse and increased access to information technology, customers have become ever more knowledgeable, demanding, and empowered than ever before. A one size fits all approach to marketing, is no longer sustainable. We have recognized this need and have developed marketing capability training programs to ensure that clients have the capability to translate foresight, insight and education, into successful digital marketing execution based on leading practices.

Our company also will execute your marketing strategy for you, if necessary** Fee added service.

Our company, founded in 2010, consists of executives ranging in experi-ence from 12 years to over 25 years in both the business and technology sectors in a number of industry domains. Our prior project sucesses have resulted in multi-billion dollar initiatives, thus we have decided to imple-ment our knowledge in the health and wellness industries, providing similar benefits that our stakeholders have enjoyed in other industries.

The company vision is to become the industry leader of cloud based business management software, helping small and medium businesses with a fully integrated customer relationship management, enterprise resource planning application on a platform built to grow, thus achieving our long term strategic vision.

The shift to the Health and Wellness industry developed by analyzing the business operations in over a dozen sports facilities on three continents to fully understand what worked within their business environments.

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permission of the owners of MyLoadAdvisor Inc.

Contact Information

Phone: 778.713.6050 Email: info@m-la.net

Website coming in 2014

1 hour FREE

consultation, analysis and report regarding your current operations

* MLA (MyLoadAdvisor)