mmf : minimum marketable feature
DESCRIPTION
2013/3/11 Running Lean Workshop後のLT(3分)で発表した資料です。 MMF (Minimum Marketable Feature)を常に意識せよ!!TRANSCRIPT
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MMFMinimum Marketable Feature
2013/3/11
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梅原 直樹うめはら なおき
Twitter:@numehahttp://numeha.hatenablog.com/
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⚠当日は自分が携わった
製品のムービーを流しました
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MMFMinimum Marketable Feature
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http://leanagilepmo.wordpress.com/2012/08/14/epics-themes-mmfs-mvps-mvfs-and-mmrs/
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MMFを常に意識せよMinimum Marketable Feature
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顧客に価値を提供できる最小限はどこかいまやるべきなのか後でもいいのか
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http://gettingreal.37signals.com/ch05_Start_With_No.php
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あれがないと他社と比べて...
http://www.flickr.com/photos/starush/3885427494
Mr.カタログマン
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必殺:仕様切りNOと言い続ける。最後まで折れない精神力
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1つのFeatureを増やすとどれだけリスクが増え、どれだけUVPを薄めるのかを考えよう
(Unique Value Proposition)
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結果
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製品A 製品B自分が携わった
製品
開発期間
人数
Feature
結合テスト障害
遅れ
約2年 1年 5ヶ月
約30名 約15名 約10名
約70 約50 20
約60件 約200件 5件
1ヶ月 3ヶ月 なし
⚠当日とは文言や数字をいじっています
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本当の結果はこれから
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MMFMinimum Marketable Feature
ご清聴ありがとうございました
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参考