MOBILE APP BASED REAL ESTATE AGENT NETWORKING/CRM/MARKETING

PLATFORMS

(A) DEDICATED AGENT NETWORKING PLATFORMS• BroEX (Oku Tech Pvt. Ltd.)

• PlaBro (Plabro Networks Pvt. Ltd.)

• REXPROP

• Plat

• RESAAS

(B) AGENT/DEVELOPER/BUYER NETWORKING

PLATFORMS

• Zillion Dreams

• Smart Agent Connect (Sunday Realty Solutions)

(C) AGENT-DEVELOPER NETWORKING/ CRM

• Square Connect (Square Yards Pvt. Ltd.)

(A)BROEX- OKU TECH PVT. LTD.

• Founded in 2014 by Pallav Pandey and Mukul Kumar, BroEx is a networking app which helps real estate brokers in finding inventories and requirements with brokers in and beyond their network.

• Services - Along with broker networking, the company also provides services like property search which enables broker to precisely search for properties, and Newsfeed, which provides all the news related to the property market from surrounding area.

• Strategic Tie up - It recently tied up with RE/MAX, a web-based real estate broking network, to bring the brokers on both networks on to a common platform.

• Funding - The initial investment in the business was Rs 1.2 cr, also it raised a seed funding of $1 million from Lightspeed India.

• Revenue model - In the Future BroEx plans to charge builders for pushing their inventory and information through the brokers.

BROEX - FEATURES

• Share Property & Requirements : Property listing facility.

• Keep It Confidential : List your Property without Sharing Client Details.

• Grow Network & Business : Expand your Network Base & Generate More Leads.

• Search Co-Brokers : Find Trusted Brokers in your area for deals.

• Communicate & Collaborate Better : Chat/messaging feature so that agents can interact within themselves through the app

• Download Link - https://play.google.com/store/apps/details?id=in.oku.broex&hl=en

(A) PLABRO – PLABRO NETWORKS .

• Plabro Network’s mobile application 'Plabro' connects property brokers enabling them to close the property deals quickly.

• Funding - Ecommerce player Flipkart's co-founders Sachin Bansal and Binny Bansal, along with other investors, have invested $3,50,000 (about Rs 2.3 crore) in Plabro Networks.

• Current Network - Currently, the app is available in Gurgaon and Noida and the company has plans to take it to the other cities. The funds would be used to create a stronger networking ecosystem and expansion.

• Future Developments - The firm will also invest in improving their data mining capabilities and analytics by adding feedback loops which will provide better insights from the data (on the platform). The company aims to improve the engagement of brokers through introducing new languages and a voice dictation module.

• Revenue Model - At present, Plabro is a completely free platform with no revenue model in place. In the future their revenues might come from the commercialization and insights made from the data on the platform.

PLABRO - FEATURES• Search the Requirements matching your Inventories.

• Call/SMS/Chat with the Real Estate Agents within the app to take the deal forward.

• Post the information about your Inventories/Requirements . Post properties and make the data reach to the largest network of Real Estate Agents in the market searchable on the app.

• Get notified of the new Real Estate Requirements/Inventories that meet your work profile which is learnt automatically.

• Prepare your profile. View the profiles of the other Agents and their area of expertise before proceeding for the deal.

• Updates/Newsfeed. Follow interesting or important Agents to stay up-to-date.

(A) REXPROP

• REXPROP is a Real Estate business to business platform which connects property consultants, agents, brokers and developers. Property consultants can list their inventories and requirements so that other consultants can search and connect with them to close deals in a faster and efficient way.

• Downloads :1K-5K

REXPROP - FEATURES• Properties/Requirements search by using advanced filters including search by locality

• Uses Real Match, a proprietary real-time auto-matching algorithm to find relevant matches in the vicinity

• Notification to inform all the parties with matched listings

• Advanced chat and call features to communicate with the relevant property consultants

• Share feature through which a listing can be shared on various platforms from REXPROP itself

• Download Link - https://play.google.com/store/apps/details?id=com.exchange.realestate&hl=en

(A) PLAT

• Plat, an online network for brokers enabling them to share real estate inventories and requirements with trusted brokers anywhere in and beyond their locality instantly.

• NOT MUCH INFORMATION AVAILABLE

• Downloads: 100-500

• Download Link - https://play.google.com/store/apps/details?id=com.silverhill.plat&hl=en

(A) RESAAS

• RESAAS provides agents and brokers with networking tools to gain referral business, receive qualified leads, market listings.

• Downloads : 1K – 5K

• NOT MUCH ACTIVE IN INDIA

• Download Link - https://play.google.com/store/apps/details?id=com.resaas.reblasts&hl=en

(B) ZILLION DREAMS

• Zillion Dreams in an open marketplace for getting leads or posting requirements, and there is no restriction on communication with other market participants. Since the app allows buy-side requirement broadcasts.

• Business Model - It’s business model is focused on the developer-broker interface.

• Revenue model - They have four major revenue streams planned; two revenue streams will mainly be around ancillary services such as home loans, developers advertising on their platform, etc. The other two revenue streams are related to the communication and transaction engine modules, and are currently in the development mode.

• Positioning - They feel that they are uniquely positioned to capture the important builder-broker interface, and plan to be the first to effectively on-board the dominant broker driven distribution channel to their platform.

ZILLION DREAMS - FEATURES• Broadcast Requirements- You can post your listings

• Matches - Get matching leads in the market flowing into your mobile

• Responses - Manage incoming responses on your broadcasted requirements

• Invitations - Get incoming invites from those interested in your property

• Anonymous Chat - Connect with people in real-time & chat anonymously to close deals

• Suggestions - Get active agent suggestions & connect with them instantly

• Deal Zone - Track the market in real-time & take better property buying & selling decisions

• Share Properties - You can share great looking properties with leads and other agents on chat to have a more targeted conversation

• Download Link - https://play.google.com/store/apps/details?id=com.app.zilliondreams&hl=en

(B) SMART AGENT CONNECT – SUNDAY REALTY

SOLUTIONS• Mumbai based Sunday Realty Solution’s Smart Agent Connect which is a platform that allows real estate

agents to create their own business networks and close deals in a shorter timeframe. Agents also get features such as a personalized website and CRM software. The company has created close to 10,000 websites.

• Positioning - Positioned as marketing platform for Real Estate Agents. With features like Make a Website in just 3 minutes, Network, CRM, Direct Connect to Builders and many more.

• Funding – It has raised Rs5 cr. in early-stage funding.

• Network - The startup has already tied up with over 4000 agents in Mumbai and Navi Mumbai and the app has been launched nationwide. As more agents sign up, the more comprehensive the network gets.

SMART AGENT CONNECT - FEATURES• Publish your properties and get found on a network of Buyers and Agents

• Create your own website

• Download Link - https://play.google.com/store/apps/details?id=com.sundaymobility.smartagent&hl=en

(C)SQUARE CONNECT – SQUARE YARDS PVT. LTD.• Square Connect gives brokers access to exclusive sourced deals and inventory from grade-

A developers and track status of their payments with complete transparency all this with support of a dedicated relationship manager and a CRM help desk .

• Network - Square Connect is mobile-only aggregation platform for primary real estate and has already pre-enrolled 10,000+ real estate brokers across 12 different cities.

• Strategic Tie ups - It has tie ups with 25+ top stock broking firms, financial institutions and online firms. It aims to reach 100,000 brokers and hit 100+ institutional tie ups by the end of FY16.

SQUARE CONNECT- FEATURES• View exclusive sourced deals from grade-A developers in top 12 cities in India

• Make bookings through the platform

• Track status of the payments with complete transparency

• View complete transactional details and history of a booking on the dashboard.

• Get notifications on key changes in the status of the transaction like client KYC approval, slab confirmation, collections from developers and payments of earned brokerage

• Contact our dedicated Relationship Manager and CRM help desk to ease out the operational difficulties faced by you while dealing individually with the developer.

• Download Link - https://play.google.com/store/apps/details?id=in.squareconnect&hl=en

SUMMARY OF KEY FEATURESApplication Networks among CRM Listing Multiplatform Other Feature

(A) BroEx Only Brokers NA NA

(A) Plabro Only Brokers NA NA

(A) REXPROP Brokers/Builder Yes Yes Proprietary requirement matching algorithm

(A) Plat Only Brokers NA Yes

(A) RESAAS Only Brokers NA Yes Integrate your listing to Social Networking sites

(B) Zillion Dreams Broker/Owners/Builders/Customers NA NA Smart Deal Matching System

(B) Smart Agent Connect Only Broker Yes Integrated share on Wasapp

Create personalized website/portal for properties

(C) Square Connect Only between broker and builder Yes NA Exclusive and comprehensive CRM for Primary properties

SOURCES• Content has been sourced from various start up blogs including Yourstory and

techstartup etc.

• Features and Functionalities are referred from Google Play store

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