mobile app features that help small businesses

11
Features That Help Small Businesses Grow

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Post on 13-Apr-2017

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Page 1: Mobile App Features that Help Small Businesses

Features That Help Small Businesses Grow

Page 2: Mobile App Features that Help Small Businesses

Loyalty Programs

01

Page 3: Mobile App Features that Help Small Businesses

The cost of acquiring a new customer is seven times higher than the cost of keeping an existing one. By providing a mobile stamp card, you can offer discounts and benefits to build a loyal customer base.

Good for businesses in:

How can it help your business grow?

Food & Dining Health & Beauty

of companies that saw a decrease in customer loyalty over the past year do not have a mobile app.

66%of mobile coupon users say they will “gladly switch brands to use a coupon”

60%

Customers are only

loyal to a single retailer but they represent 55-70% of total sales.

12-15%

Page 4: Mobile App Features that Help Small Businesses

PushNotifications(& Geo-fencing)

02

Page 5: Mobile App Features that Help Small Businesses

Push notifications inform users on new information related to an app, providing valuable and relevant updates, even when the app is closed. Unlike texts, they have a wide range of customization options that can increase user engagement.

Food & Dining

Retail

Health & Beauty

of mobile push notes have response rate, and 90% are read within 3 minutes of receipt.

97%Push notification lead to a

30%increase in social sharing on Facebook and Twitter

Users who opt in to push messages average

more app launches than those who opt out, representing a 171% increase in app engagement

3x

Community

EducationReal Estate

Good for businesses in:

How can it help your business grow?

Page 6: Mobile App Features that Help Small Businesses

Mobile FoodOrdering

03

Page 7: Mobile App Features that Help Small Businesses

Mobile ordering is becoming a critical strategy for restaurants because of what it can bring in improved sales, operational efficiencies, and marketing ROI. Customers spend more and visit more often, when they’re using a phone to order food.

Food & Dining

70%of customers order food online using a mobile device

69%

Online ordering represents

30%

Good for businesses in:

How can it help your business grow?

of smartphone users view restaurant menus on their phones.

of the daily takeaway ordering

Page 8: Mobile App Features that Help Small Businesses

MobileShopping

04

Page 9: Mobile App Features that Help Small Businesses

Mobile shopping trends are pointing to m-commerce as the future for shoppers. Build your own in-app marketplace or integrate your online store using the e-commerce feature.

M-commerce (mobile commerce) will reach $284 billion, or

of the total U.S. e-commerce market, by 2020

45%

Retail Health & Beauty

Over

mobile phone or tablet users will make some form of mobile commerce transaction globally by the end of 2017, up from 1.6 billion in 2014

twobillion

The preferred shopping method for smartphone users is via a

shopping app

Good for businesses in:

How can it help your business grow?

Page 10: Mobile App Features that Help Small Businesses

ReservationSystem

05

Page 11: Mobile App Features that Help Small Businesses

The booking feature lets customers schedule appointments with your business anytime, anywhere using their mobile devices. It also allows you to send out appointment reminders, increasing customer satisfaction and reducing no-shows.

Food & Dining Health & Beauty

of clients want to schedule appointments during non-business hours

35%

Offering online booking can boost appointments by 5% to 25%

of millenials (those under 35) will only book appointments online

25%

Community

Real Estate Education

Good for businesses in:

How can it help your business grow?