mobile app retention hacks - mobile app marketing -
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The most important part is to keep your users active, engaged and eventually loyal to the app. And, this requires you to put a lot of effort. Check out http://www.appgo2market.com/10-mobile-app-retention-hacks-boost-your-users-engagement/TRANSCRIPT
Mobile App Retention Hacks – Mobile App Marketing
The most important part is to keep your users active, engaged and eventually
loyal to the app. And, this requires you to put a lot of effort. Here are the top
10 mobile app retention hacks, which will surely help you boost your app
marketing retention graphs.
Ask for the permissions that you really need(iOS apps)
Try to delay permission requests wherever possible. Prompt requests only
when they are relevant to user behavior. Don’t forget to explain why you are
asking for the permission.
Don’t ask for sign up right away
Users will be happier and much more engaged, if you would ask them for sign
up when they have understood the app and are trying to take a specific action
(preferably, an action that’s not part of the initial app exploration).
Success lies in the numbers!
Analytics tools can help you in retention. Keep up to date on new technologies.
Invest time in exploring inbound analytics / segmentation / marketing
automation arena.
Keep it simple and easy
Onboarding tutorials, walk through guides and similar others things are a great
way to ensure that the app is easy to use right from the start.
Don’t push just for the sake of it
Everyone hates (push) notifications that are sent just for the sake of it.
Emphasize why you push message is worth clicking.
Be there for your users
Create a dedicated contact us page. So, the users can get in touch with you as
and when they want to.
Use the power of social media
Use Facebook, Twitter, Instagram and LinkedIn to engage your users. Invest in
your social pages so that the users can have an unforgettable experience.
Target the local market
Localize your app menus. Take advantage of localized push emails and
messages. Learn more about mobile app localization.
Get your Gamification gear on!
A bizarre splash of color, joyful fonts and similar other elements can take your
retention and engagement levels to the next level.
Let the users know about updates
Let the user know, whenever you make any changes in the app. Tell them
exactly what’s new so that they can come back.
Read more at http://www.appgo2market.com/10-mobile-app-retention-hacks-
boost-your-users-engagement/