What You Should Be Teaching Your Students about Mobile Business

Communication and Visual Media

"Bovée and Thill are the only authors who explain and illustrate in every chapter how mobile is revolutionizing business communication.

“Surprisingly, although we’re in the midst of a mobile revolution, no other business communication authors cover mobile business communication, which should tell you everything you need to know about which authors keep their textbooks current.”

Whether it’s a training video, an interactive big-data tool, or a geographic information system (GIS) used for on-site analysis, more and more employees need to consume visual media on smartphones and tablets.

The constraints of small screens are even more acute with visuals than they are with text, so preparing visual content for mobile users takes careful planning and display tools designed for mobile devices.

Graph (Android) and Numbers (iOS) are two of the many apps available for creating charts and graphs on mobile devices.

Framing decisions are particularly important if the business videos created by a business will be watched on mobile devices, because small screens can limit the amount of detail viewers can see clearly.

On its YouTube channel and other platforms, the GoPro camera combines the power of visual communication with the reach of social media.

Instagram has become wildly popular for personal photos, but many companies use the photo-sharing service for business communication as well. Shown here is a photo Home Depot posted to its Instagram account featuring participants in its Home Depot Kids Workshop.

This slide presentation previewed just some of what your students will learn in much greater detail about mobile business communication and visual communication when you adopt one of Bovée and Thill’s business communication textbook’s listed below. No other business communication textbooks on the market cover mobile business communication.

Business Communication Today, 13th Ed. To be published January 2015

Business Communication Essentials, 7th Ed. To be published January 2015

Excellence in Business Communication, 12th Ed. To be published January 2016

Here’s how to order an examination copy of these texts from your local Pearson Education representative.

A Preview of the Major Topics about Mobile Business Communication

Integrated into Bovee and Thill’s New Editions in 2015 and 2016

The Rise of Mobile as a Communication PlatformHow Mobile Technologies Are Changing Business Communication

The Unique Challenges of Communication on Mobile DevicesEthical and Legal Issues in Mobile Communication

Mobile Communication EtiquetteUsing Mobile Tools for Collaboration and TeamworkMobile Variations in Cross-Cultural Communication

Advantages and Disadvantages of Mobile MediaWriting and Reading on Mobile Devices

Message Design and Formatting for Mobile DevicesOptimizing Content for Mobile Devices

Mobile Considerations in Social Networking, Blogging, Video, and Other MediaUsing Mobile Technologies to Improve Routine Communication

Creating Promotional Messages on Mobile DevicesVisual Media on Mobile DevicesResearch Using Mobile Devices

Using Mobile Devices in PresentationsMobile Devices in the Job Search Process

Mobile Aspects of Personal Branding

A Complimentary Set of Seven Infographics about Mobile Business Communication Is Available on SlideShare. Click each infographic to see it full screen.

Visit Bovée and Thill’s Online Magazine, How the Mobile Revolution Is Changing Business Communication

“Business communication instructors who don’t recognize now that mobile should be integrated throughout their textbook and be a central part of their course will rapidly experience the declining relevancy of their course to today’s students.”

See these other informative and well-illustrated slide presentations about mobile business communication:

How Mobile Technology Is Revolutionizing Business Communication

Why You Must Be Teaching Your Business Communication Course within a Mobile Context by 2015

Also, compare your current text’s coverage of mobile business communication to Bovee and Thill’s texts.

Can Your Business Communication Text Pass This Test of Essential Mobile Coverage?