Mobile Computing

- Aneesh Zutshi

What is a Mobile Computing?

Wireless Connectivity

StorageCPU

Mobile OS

GPS, Location Based Services

Smart PhonesTablets

Operating Systems

C, C++, Objective-C

Programmed in Programmed in

C, C++, Java

Operating Systems

Programmed inC++

Developed by Accenture for Nokia

Partnership with Nokia

App Market

All operating systems provide open platforms for the development of applications. These are openly sold through App Markets set up by each of the major operating system providers. Typically 30% of the transaction value is charged as commission.

Considerations for Mobile Apps

Mobility – Using GPS, weather, traffic updates

Data Storage

Memory

Energy

Screen Size

Input Methods – least button use

Transfer Rates

Simple, easy to use designs

Message Latency

Bandwidth Usage

Wireless Security

Types of Mobile Applications

Browser BasedThrough mobile’s web browserCoded with the use of a markup language (eg. Html)

Native ApplicationsOwn runtime environment for executionDirectly interacts with the OSHighly interactive applications

Types of Mobile Apps

As mobile devices are being carried by a large number of users throughout the day, mobile apps can deliver a variety of services that PC based softwares can’t, thus providing immense economic opportunities for developers.Mobile GamingMobile BankingDocument Reading, writing, presentationNoting AccountsSocial NetworkingMobile NewsLocation Based Services

Spotify

- Listen to Radio and Unlimited Music on your Mobile Device

- Search and Download unlimited Mp3 on your mobile device

- Open Application platform for application developers

Cost: € 7 per month for mobile, free for desktops

• 20 million users• Mobile Social Network• Users “Check into” places like clubs,

restaurants, bars• Leave Reviews, Messages, and upload

photos for others• See deals and offers through tie-ups with

other companies like livingsocial, groupon• See where your friends

• Has some similarities to Google Latitude

The Problem?

It still doesn’t have a viable business model

• Free• Up to Date• Dented business

of GPS device vendors

Limitations:• Needs wireless

internet• No offline

cache

Alternatives:

• Owned by Facebook with 100 million users

• Click Photos • Use in built filters to enhance

images• Share the images with

friends over all major social networks like facebook, twitter, tumblr

Also struggling with a profitable business model

• Special equipment in partner stores detects mobiles with the app installed

• Users get rewards, offers, deals, just by• Walking into affiliated stores• Scanning product barcodes• Purchasing products

• It earns commission for each time a customer performs any of the above actions.

• A social network revolving around sports and TV serials• Users check into their favourite serials, and can share and

chat with others watching the same serials.• They receive gift vouchers, virtual stickers, points and

discounts.

Museum Guide Apps

The American Museum of Natural History app points the way to an attraction.

• Some Museums have started replacing physical maps with mobile apps based maps

• Location Based Features work like a GPS showing routes to interesting attractions.

Smartphone Application For Real-time Collection And Delivery Tracking

The software can record all items delivered or collected, select a tracking status, capture the proof of delivery or collection, take photos when an exception happens. All information is then uploaded automatically to the Data Centre to be published on the web within minutes after the item has be delivered or collected.

• Devices with a Barcode scanners, RFID may be more useful for more advanced applications instead of manual entry of package IDs

Digital Menu System for Restaurants