© Madhouse Inc.

ROI-Based Mobile Game Promotion

Clement Huang

Chief Product Officer, Madhouse Inc.

Optimizing from Good to Great

ROI-Based Mobile Game Promotion

our mission

to optimize MOBILE marketing investmentand expand INTERNATIONAL market reach for our clients

revenue CAGR

103%

2006-2013

240employees in

China & India

founded

2006

ROI-Based Mobile Game Promotion

What Do We Do?

We provide comprehensive ROI- based mobile game marketing solutions which allow advertisers to manage, measure and optimize the entire mobile user acquisition process.

“

”

ROI-Based Mobile Game Promotion

Proven Track Record of Operating

Our clients spent US$ 50+ million to reach users

outside of China by using PerforMad in 2014“

”

$1M ~ $5M

<$1M

2014 Ad Budget

ROI-Based Mobile Game Promotion

MAD - Make A Difference

MAD-ake ifferenceMAD

ROI-Based Mobile Game Promotion

The Differentiators - From Good to

Cross Channel Optimization

ROI Optimization

Advertiser Interest Base

Sophisticated Fraud Detection

Great !

ROI-Based Mobile Game Promotion

How Does Work?

Integrate PerforMad tracking code

Get your tracking links and launch your campaigns

Track conversions

ROI-based optimization

01STEP

02STEP

03STEP

04STEP

ROI-Based Mobile Game Promotion

Working with 200+ Partners

And more

…

ROI-Based Mobile Game Promotion

ROI Report and Optimization across Channels

ROI-Based Mobile Game Promotion

ROI Report and Optimization across Channels

ROI-Based Mobile Game Promotion

Top Clients We Are Serving

And more…

We look forward to serving more clients and contributing

to your success in 2015 and beyond.“

”

ROI-Based Mobile Game Promotion

In Mad We Trust!

Welcome to Visit Our Booth #5 !