mobile marketing solutions › downloads › mobile-presentation.pdf · search and app store...

13
MOBILE MARKETING SOLUTIONS

Upload: others

Post on 30-Jun-2020

3 views

Category:

Documents


0 download

TRANSCRIPT

Page 1: MOBILE MARKETING SOLUTIONS › downloads › mobile-presentation.pdf · Search and app store browsing is the most used method for discovering and downloading new apps – accounting

MOBILE MARKETING SOLUTIONS

Page 2: MOBILE MARKETING SOLUTIONS › downloads › mobile-presentation.pdf · Search and app store browsing is the most used method for discovering and downloading new apps – accounting
Page 3: MOBILE MARKETING SOLUTIONS › downloads › mobile-presentation.pdf · Search and app store browsing is the most used method for discovering and downloading new apps – accounting

MOBILE APP LANDING PAGE FOR SUSBCRIPTIONS

ASO (APP STORE OPTIMIZATION)

SEO (SEARCH ENGINE OPTIMIZATION)

PPC (PAY PER CLICK) PROGRAMS

MOBILE APP INSTALL ADS

EMAIL MARKETING

VIDEO TUTORIALS

REVIEW MANAGEMENT

Page 4: MOBILE MARKETING SOLUTIONS › downloads › mobile-presentation.pdf · Search and app store browsing is the most used method for discovering and downloading new apps – accounting

POST LAUNCH :

- MOBILE FRIENDLY ADS - BLOGGER OUTREACH - VIDEO ADS - EMAIL MARKETING - PRESS RELEASE

Page 5: MOBILE MARKETING SOLUTIONS › downloads › mobile-presentation.pdf · Search and app store browsing is the most used method for discovering and downloading new apps – accounting

Search and app store browsing is the most

used method for discovering and

downloading new apps – accounting for up

to 63% of all app

discovery.

ICON

APP NAME (TITLE)

DESCRIPTION

KEYWORDS

SCREENSHOTS

Page 6: MOBILE MARKETING SOLUTIONS › downloads › mobile-presentation.pdf · Search and app store browsing is the most used method for discovering and downloading new apps – accounting

Mobile Friendly Pages

Fast Loading Website

App Store Intent Links

Keyword Research

Organic Traffic

Page 7: MOBILE MARKETING SOLUTIONS › downloads › mobile-presentation.pdf · Search and app store browsing is the most used method for discovering and downloading new apps – accounting

Google Adwords

Paid Traffic

Mobile App Install Ads

Search based ads

Google Display Network (GDN)

Ads on 3rd Party Mobile Apps

Page 8: MOBILE MARKETING SOLUTIONS › downloads › mobile-presentation.pdf · Search and app store browsing is the most used method for discovering and downloading new apps – accounting

Reach the right people at scale

where they are most engaged, in News Feed.

Grow your mobile app

drive installs to App Store and Google Play.

Facebook Suggested Apps

Instagram “Install Now” Campaigns

YouTube Video Campaigns

Twitter App Install Ads

Video Ads Recommended

Page 9: MOBILE MARKETING SOLUTIONS › downloads › mobile-presentation.pdf · Search and app store browsing is the most used method for discovering and downloading new apps – accounting

Drip Email Campaigns

Thank You Email Newsletters

Email Blast (Separate Charges)

Seasonal Emails

Offers/Discount Emails

Page 10: MOBILE MARKETING SOLUTIONS › downloads › mobile-presentation.pdf · Search and app store browsing is the most used method for discovering and downloading new apps – accounting

A short video that showcase where to download, how to download and how to install

Or how to register and search

Followed by its features

Optimize the video with regular social media sharing, keywords tagging etc. (important)

Page 11: MOBILE MARKETING SOLUTIONS › downloads › mobile-presentation.pdf · Search and app store browsing is the most used method for discovering and downloading new apps – accounting

Feedback Online Forms (Landing Page)

Facebook Reviews

App Store Reviews

Google Play Store Reviews

Video Testimonials **

Page 12: MOBILE MARKETING SOLUTIONS › downloads › mobile-presentation.pdf · Search and app store browsing is the most used method for discovering and downloading new apps – accounting

Activity Monthly Retainer

Required (Rs.)

SEO/ASO 55,000

Email Marketing (4x/wk) 22,500

(10,000 Email IDs)

Activity Monthly Budget Required

App Install Ad - Fb/Instagram 90,000

App Install Ad - Twitter 90,000

YouTube Video Ad 55,000

Email Blasts

(Database of UAE Residents based 65,000

on Age, Gender, Location)

Google Adwords 90,000

Blogger Outreach 1,35,000

Review Management 55,000

MARKETING COLLATERALS DEVELOPMENT

** 15% Fee for all Ad Budgets

Page 13: MOBILE MARKETING SOLUTIONS › downloads › mobile-presentation.pdf · Search and app store browsing is the most used method for discovering and downloading new apps – accounting