mobile stats for marketers

Mobile Stats for Mobile Stats for MarketersMarketers

Mobile Stats for Marketers

• Global smartphone use will reach 2 billion by 2015

http://www.bloomberg.com/news/2012-10-17/smartphones-in-use-surpass-1-billion-will-double-by-2015.html

Smartphone Use

• Nearly half of American smartphone owners use shopping apps

http://www.marketingpilgrim.com/2013/05/infographic-in-a-mobile-world-customer-reviews-matter-more-than-ever-before.html

Shopping Apps


• 45 percent of users between 18 and 29 use mobile search daily

http://icebreakerconsulting.com/infographic-mobile-search-statistics/

Mobile Search


• 31 percent of mobile Internet users mostly go online using cell phones

http://www.televox.com/blog/marketing/11-reasons-mobile-websites-are-a-must-have/

Mobile Internet Users


• Across all industries, mobile traffic is increasing by 3.5 percent per month

http://www.televox.com/blog/marketing/11-reasons-mobile-websites-are-a-must-have/

Mobile Traffic


• The number of local searches on mobile devices quadrupled in 2012

http://www.localsearchassociation.org/Uploads/Public/Documents/News/LSA-Local-Mobile-Search-Report-2013-Press-Release-FINAL-5-2-13.pdf

Local Searches


• Of the estimated 30 billion annual mobile searches, about 12 billion are local searches

http://searchengineland.com/analyst-mobile-to-overtake-pc-for-local-search-by-2015-119148

Local Searches


• Tablet users access search 73.9 percent of the time, more than any other activity

http://www.emarketer.com/Article/Search-Gets-Mobile-Makeover/1009822

Tablet Users


• Local mobile searches (85.9 billion) are projected to exceed desktop searches (84 billion) for the first time in 2015

Local Mobile

Searches
