mobivox company overview
TRANSCRIPT
STEPHANE MARCEAUMOBIVOX President & CEO
651 Notre-Dame West, Suite 550Montreal, QuebecCanada, H3C 1H9
t. +1 514 294 1234e. [email protected]: Stephane.Marceau
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Stephane Marceau – CEO�14 years of global senior experience in VoIP and e-Commerce. �Vice-President with Bell Canada: VoIP, e-Commerce/e-Marketing, Consumer Strategy, Corp. Development�Deloitte/Braxton strategy consultant: served largest carriers in Europe and in the US
Mark MacLeod – CFO�16 years of corporate finance and management. 8 years with tech startups�VP, Finance for Terrascale Technologies Inc., acquired by Rackable Systems Inc. (NASDAQ: RACK)
Eric Reiher – CTO�Founder of MOBIVOX, developed core platform over last four years�Senior Developer with Locus Dialogue (acquired by Nuance)
Patricia Tessier – VP Product and Marketing�Senior Director and GM - Bell Canada �Head of Telephony- responsible for the company’s $4B Consumer Telephony business
Mobile VoIP for everyone
Company
�Montreal-based Provider of consumer mobile services�Current Investors: BrightSpark Ventures, Skypoint Capital
Team
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Mobile service is still a rudimentary experience
�People are phone numbers
�Rift between VoIM and mobile
�Rift between mobile & fixed
�One-to-One only
�Fragmentation of contacts
�Prohibitive international calling
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�Few consumers will download a mobile app
�Mobile VoIP not close to being a mass solution -Availability/Coverage-User Cost-Subject to carrier block-Voice quality
�Fragmented installed base of handsets and OS
Not everyone has a PhD in mobility, A BlackBerry, An unlimited data plan and 3G access
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And Then there was MOBIVOX..
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VoxGirl personalizes the user experience
Hi! My Name is Voxgirl, your personal calling assistant
☺ Humanized, warm experience
☺ Speaks US/UK English today
☺ Hindu English, French, Spanish, Portuguese by year-end
☺ Offers Guided experience
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Sophie
Demo
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→ Call phone numbers
→ PC and mobile divide
→ Fixed-mobile divide
→ One-to-one conversations
→ Fragmented contact book
→ Keypad dialing –only way
→ Prohibitive international
→ Transactional
→ Call people
→ Skype calling on ANY mobile
→ Fixed-mobile handoffs
→ Spontaneous one-to-any conferencing
→ Unified contact book
→ Voice control or webcall or dialpad
→ Free to cheap international calls
→ Personal
Mobile as we know it
Taking mobile to a new level for everyone
Mobile with MOBIVOX
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Mobile VoIP for everyone
Entirely “Frictionless” experience delivers largest possible addressable market
→ No Download on PC
→ No Download on Mobile***
→ Quick online registration
→ Does not require PC to be ON
→ No dependency on cell phone OS
→ No dependency on carrier
→ No dependency on data access
→ No dependency on data layer bandwidth, jitter, etc.
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Early feedback from Beta trial users from around the world
Very easy to use. I would definitely recommend MOBIVOX to all my friends, especially the ones on Skype. The sound quality was the best ever, as good as when I dial direct. David Newbury
I like the local access numbers and the fact that it can be used with no computer and any mobile phone. I was also impressed with the voice recognition. Jon Eskdale
I love the voice interactive menu system. I was looking for such a utility product and it came at the right time. Lovey Agarwal
Hands free dialing is wonderful. Easily allows conversations around the world without having to find wi-fi sites. Doesn’t confine a user in staying put or fixed to the wi-fi site on a mobile phone. Roman K
Mobivox Alpha = 80% Recommend Rate
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MOBIVOX underpinned by deep and unique technology
Channel controller
Channel
Input/Output
Universal
Sound
Room (patent
pending)
Mobivox own
Programming
Language
Mobivox
Applications
SIP
SIP
PS
TN
PS
TN
Skype
Skype
IAX
IAX
Yahoo
!Y
ahoo
!o
r o
the
r IM
te
leph
on
yo
r o
the
r IM
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y
Mobivox Abstraction Layer and
Service creation environment
ASR
Sound waves and structures dynamically connected, mixed
and managed
TTS DSP DB
VUI
Futu
re p
roto
col
Futu
re p
roto
col
ASR: Automatic speech recognitionTTS: Text-to-speech
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Value proposition: Free Calling Usage compels Paid Usage
�Unlimited Skype calling
�Local access numbers anywhere
�Skype presence
�Calls to MOBIVOX users
�Voice control
�Unified contact book
�Calling fixed lines
�Calling mobile phones
�Web-based calling
�Spontaneous conferencing
�Mobile/Home call hand off
Free Pay
Connecting Mobile and VoIP
5 free minutes
Free 2007 trial
Pricing
Prepaid or automatic top up – competitive destination pricing
One Free month then Pay .25 per “lifestyle
call events”
Customer Acquisition
**Q4 revenue uplift opportunity
Free global and Skype callsfrom your mobile
Calling Phones outside Skype and MOBIVOX community
Ph
on
e
ca
lls
Lifesty
le“c
all
eve
nts
”
Conversion
Contextual Advertising online, audio clips**
13IN PROGRESS – Home page at launch
focused on primary “hooks’
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Mobile VoIP for everyone
DNA of MOBIVOX is Viral
� Frictionless Virality
� Viral Incentives
� Viral Pricing
� Viral Usage
�M
OB
IVO
X I
S C
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L,
SIM
PL
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O T
ALK
A
BO
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ON
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ET
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BE
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FIT
S
�When I recommend, I know it works with my
friend’s phone. I won’t waste their time.
�I get free minutes every time my friends sign-up
�I make it easy for my friends as my recommendation comes with pre-registration
�Get on MOBIVOX so we can both talk for free on
our mobile!
�“This call is brought to you for FREE by MOBIVOX”
�You Skyped me from your mobile!� Who is Voxgirl? Very cool!
� My friends have to really use it so we get free calls
Viral –social affective�My friends and family who adopt MOBIVOX will be likely to call me more often, on my phone or PC.
Viral Hooks
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Global platform
and user
community
with a life of its own
Phase l Phase ll Phase lll
Expand Reach Build “IN” module Expand the Platform
� More languages� More countries with DIDs� Widgets (affitliate program)� Support “No PC” interface� Support other VoIM networks
� Unifies and streamlines management of incoming calls
� Speech-to-text voice mail and messaging
� Advanced presence
� Open access to rich API� Third party monetization engine� API to Network users’ phone
books� Aggregate core audio services
Mobivox -Future
Build Advertising Revenue Base
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Future Opportunity – aggregation of audio services through partnershipsIt all builds on “the MOBIVOX calling habit”
Entertainment
ProductivityMobile search
• Music and voice emoticons• Personality feeds• Movie listings• Etc.
• Voice-to-text SMS/email• Advanced presence• Recording/compliance• Etc.
• Free 411 (partnership)• Multi-modal mobile search• Onsite Price search• Etc.
User Generated
• Open, MBX powerful API• Third Party Monetization engine