modern nerd pitch deck - balind sieber
Post on 21-Oct-2014
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DESCRIPTION
This is the deck I used to introduce the runway show held at Cross Campus in March 2013TRANSCRIPT
![Page 1: Modern Nerd Pitch Deck - Balind Sieber](https://reader033.vdocuments.net/reader033/viewer/2022042521/5445853aafaf9fdf2a8b4587/html5/thumbnails/1.jpg)
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Why the brand exists and what they stand for
1. Our Brand2. Our Strategy3. Our Future
Overview
![Page 3: Modern Nerd Pitch Deck - Balind Sieber](https://reader033.vdocuments.net/reader033/viewer/2022042521/5445853aafaf9fdf2a8b4587/html5/thumbnails/3.jpg)
Modern Nerd ApparelDigital Marketing Strategy
Our Brand
![Page 4: Modern Nerd Pitch Deck - Balind Sieber](https://reader033.vdocuments.net/reader033/viewer/2022042521/5445853aafaf9fdf2a8b4587/html5/thumbnails/4.jpg)
Why the brand exists and what they stand for
Core Nerds
Karen M. Soto Dina Lam Joshua Washington
![Page 5: Modern Nerd Pitch Deck - Balind Sieber](https://reader033.vdocuments.net/reader033/viewer/2022042521/5445853aafaf9fdf2a8b4587/html5/thumbnails/5.jpg)
Obsessive
Social Mobile
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Why the brand exists and what they stand for
Modern Nerds
The social generation of entrepreneurs want to impress clients while remaining casual enough to work comfortably and be stylish enough to stand out from their peers.
![Page 7: Modern Nerd Pitch Deck - Balind Sieber](https://reader033.vdocuments.net/reader033/viewer/2022042521/5445853aafaf9fdf2a8b4587/html5/thumbnails/7.jpg)
Our Product
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Modern Nerd ApparelDigital Marketing Strategy
Our Strategy
![Page 9: Modern Nerd Pitch Deck - Balind Sieber](https://reader033.vdocuments.net/reader033/viewer/2022042521/5445853aafaf9fdf2a8b4587/html5/thumbnails/9.jpg)
Market Forces
Social
Economic
Technology
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Americans want to be associated with social good (particularly in U.S.)
Market Force: Social
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Challenging creative industries to re-think education
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Social generation of entrepreneurs are slim and mobile, so they appreciate fit and comfort.
Market Force: Economic
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Our tee's are bold enough to wear casually but understated enough to throw on under a jacket.
They say something about you.
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L.A. has become an emerging hub for tech and fashion startups
Market Force: Technology
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Premium fabric that's been made entirely in Los Angeles without harsh chemicals
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Modern Nerd ApparelDigital Marketing Strategy
Our Future
![Page 17: Modern Nerd Pitch Deck - Balind Sieber](https://reader033.vdocuments.net/reader033/viewer/2022042521/5445853aafaf9fdf2a8b4587/html5/thumbnails/17.jpg)
Why the brand exists and what they stand for
Build Community
The next generation of entrepreneur that want to be stylish, comfortable, and more importantly - connect with others.
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Why the brand exists and what they stand for
Expand Product Line Minimal, staple pieces that can be worn together in a versatile manner - intended to be the base of the mobile/social professional's wardrobe.
![Page 19: Modern Nerd Pitch Deck - Balind Sieber](https://reader033.vdocuments.net/reader033/viewer/2022042521/5445853aafaf9fdf2a8b4587/html5/thumbnails/19.jpg)
Modern Nerd ApparelDigital Marketing Strategy
ModernNerdApparel.com