module 5 - lesson 3 customer/problem interviews 5/module-5-lesson-3.pdfhow do you get prospects to...
TRANSCRIPT
Testing hypotheses on customers.
Measured what they did.
Used Jedi mind tricks.
GoalOfferUnderstand ProblemLean Canvas
Who is thecustomer?
How will you qualify/identify
early adopters?
CustomerPersona
How do theysolve the problem
today?
CustomerWorkflow
What are theirtop 3 problems?
Customer Interviews aren’t just for data gathering.
How do you get prospects to the interview?
How do you get prospects to the interview?
What channels can you use?
How do you get prospects to the interview?
Are they visibly interested?What channels
can you use?
How do you get prospects to the interview?
Are they visibly interested?What channels
can you use?
How do you get prospects to the interview?
CTA: Ask for permission to follow-up
Are they visibly interested?What channels
can you use?
How do you get prospects to the interview?
CTA: Ask for permission to follow-up
Are they visibly interested?
CTA: Ask for referrals
What channels can you use?
How do you get prospects to the interview?
Actionable Learning
CTA: Ask for permission to follow-up
Are they visibly interested?
CTA: Ask for referrals
What channels can you use?
How do you get prospects to the interview?
Actionable Learning
CTA: Ask for permission to follow-up
Are they visibly interested?
CTA: Ask for referrals
What channels can you use?
Repeatable throughput
It’s time to act on your big idea.Validate and grow your business idea with advice from top business model coaches and lean experts.
Ash Maurya | Author, Running Lean | Founder, Spark59 | @ashmaurya
Life is too short to build something nobody wants…