Module 6: Blogs and Forums

-From the phrase “ Web Log”

-Discrete entries or posts published in Internet or www

-Being displayed in reverse chronological order

-Use by single person up until 2009, now by multi-person or multi-author blogs

-Also a form of SNS

-Builds social relations w/ readers and other bloggers

Common Content:1.Commentary2.Online brand-advertising3.Online diaries4.Text, images and links of other blogs

-As of 2004 – 172M Tumblr users and 75.8M WordPress users

-By 2004 Blogs were used for political issues, news services, tools for outreach and opinion formation

-By 2009 government used blogs to reach masses and potential voters

Types of Blogs:

1.Personal2.Micro blogging3.Corporate and Organizational4.By Genre5.By Media Type and Device

Popularity:1.Through citation2.Through affiliation

Mass Media is being blurred:

1.Getting around the filter2.Directly pushes messages to the public3.Influence on minority language4.Cross-overs on media platform

Legal and Social Consequences:

1.Defamation2.Personal Safety3.Behavior

-Online discussion of people thru message posting

-Messages are more than one line and temporarily being archived depending with moderator

Hierarchy:1.Categories2.Sub- forums3.Other sub-forums

Structure:1.Non- threaded2.Semi- threaded3.Fully- threaded

Moderators -Users of the forum who grants access with the threads

Administrator-Manages technical details required for running the site

Posts-The messages itself-Encrypted with date and time of the post-Have character limit 10,000 – 50,000

Thread-collection of posts from oldest to latest (configurable)