mojo adserver api guide

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MOJO Adserver: API Guide

MEDIAPLEX API GUIDE


MOJO Adserver API Guide

Contents

Introduction ................................................................................................................................................................. 3 Audience: ....................................................................................................................................................................... 5 Additional Resources: .................................................................................................................................................... 5 Required Tools: .............................................................................................................................................................. 5 Sandbox: ........................................................................................................................................................................ 5 Authentication Protocols: .............................................................................................................................................. 5 Available Services: ......................................................................................................................................................... 6 MOJO Adserver Objects: ................................................................................................................................................ 6 URI Construction: ........................................................................................................................................................... 7

Webservice Functions ................................................................................................................................................... 7 Building Requests: ......................................................................................................................................................... 7 Object Definitions: ......................................................................................................................................................... 7 Special Services ............................................................................................................................................................ 33

Webservice Examples ................................................................................................................................................. 38 Client( ) Request Examples: ......................................................................................................................................... 38 Campaign( ) Request Examples: ................................................................................................................................... 40 Placement( ) Request Examples: .................................................................................................................................. 45 Page( ) Request Examples: ........................................................................................................................................... 65 Position( ) Request Examples: ...................................................................................................................................... 69 Rule( ) Request Examples: ............................................................................................................................................ 79 Creative( ) Request Examples: ..................................................................................................................................... 84 SupportFile( ) Request Examples: .............................................................................................................................. 111 Optimizer( ) Request Examples: ................................................................................................................................. 113 Site( ) Request Examples: ........................................................................................................................................... 123 Package( ) Request Examples: .................................................................................................................................... 124 Action( ) Request Examples: ...................................................................................................................................... 130

MOJO Adserver API

Introduction Adserving customers are consistently advancing their internal technologies to enhance and

optimize processes related to media planning, buying, and trafficking. In many cases, they

seek an API to update their Adserver configurations from a single user interface customized

to incorporate multiple data sets, and even multiple vendors. Customers are generally

attempting to solve these issues:

Unique cases of pairing MOJO hierarchies beyond the expected standard cases (i.e. 1-1 creative-placement)

Enable Creative upload to enable trafficking efficiencies from a single image farm across multiple vendors/networks where MOJO is unable to host/serve this image on behalf of the client (i.e. upload creative to MOJO, Google Content Network, Rich Media adserver, etc.)

Integrate Mediaplex performance and configuration data with a proprietary data set to enhance optimization opportunities across all media buys

Reconcile vendor billing from a single platform

Enhance workflows from media planning to trafficking from a single platform

The MOJO Adserver API is designed to offer customers flexibility in their interactions with

MOJO Adserver. By utilizing a series of calls of defined webservice calls, customers can

integrate MOJO Adserver’s core and advanced feature set within a customized environment.

To better understand how the MOJO Adserver API interacts with MOJO Adserver, an

introduction to the system objects and hierarchy is necessary.

MOJO Adserver System Hierarchy:

MOJO Adserver uses a distinct hierarchy to allow maximum flexibility and consistency in

campaign configuration. Refer to the diagram below for information regarding the hierarchy

of MOJO Adserver elements.

MOJO Adserver API

Agency: Top most level for an external client environment. Your secure

login will automatically bring you to this level.

Client: Client is the advertiser, customer or business unit whose

advertisements are to be served. Client is also the highest level of segregation

for placements. ROI data correlates across all placements at the Client level.

Campaign: A comprehensive advertising plan that consists of a series of

that center on a single theme or idea.

Site: Sites are the space where an advertisement will be inserted.

Placement: Placements are individuals items of a media buy or campaign.

These items could include text links, standard banners or rich media banners

or ads served by a 4th party.

Position: An additional hierarchical level used to rotate multiple positions

into one location on a site without need to re-traffic tags. This is typically

used in longer-term media buys.

MOJO Adserver API

Creative: Creative are the graphical image elements of an advertising or

marketing campaign, including images, templates, and html files.

Audience:

This document is primarily designed for developers with knowledge of REST based

architectures as well as the HTTP protocol and XML. An understanding of object

oriented techniques would be helpful.

Additional Resources:

The following are some links to REST, HTTP, and XML online references:

REST

http://www.xfront.com/REST-Web-Services.htm

http://www.ics.uci.edu/~fielding/pubs/dissertation/top.htm

HTTP

http://www.w3.org/Protocols/

RFC 2616: http://www.faqs.org/rfcs/rfc2616.html

RFC 2617: http://www.faqs.org/rfcs/rfc2617.html

XML

http://www.w3schools.com/xml/xml_whatis.asp

http://www.xml.com/pub/a/98/10/guide0.htmlPage Description

Required Tools:

Developers will need an HTTP library capable of supporting SSL, custom headers,

and returning status codes in addition to the content body. The library should allow

for GET and POST methods as a minimum, the ability to use the PUT method

would be optimal. For more involved interactions a developer should also have an

XML builder and parser.

Sandbox:

We have a “sandbox” environment that should be used while building and testing

your application. Please contact support for a username and password for the

sandbox. The “sandbox” environment mirrors the production environment,

including in domain. The “sandbox” is controlled at a user level, so a unique

“sandbox” login is required.

Authentication Protocols:

We will use the HTTP Basic Authentication mechanism over SSL. According to the REST architectural model, each request should stand alone, thus each request must

MOJO Adserver API

contain the authenticating username and password required to access the API. The username and password must be a base64 encoded string of the username and password separated by a colon (i.e. username:password).

Note: When implementing Basic Authentication, the Authentication HTTP Header should always be used. Do not incorporate the username and password directly into the URI.

Available Services:

The MOJO Adserver API will include new functions to read, write, and create new objects in MOJO Adserver. These functions will exist across two service types:

set{ObjectName}

o add

o update

get{ObjectName}

o get

o getAll

The set{ObjectName} will encompass both the write and create functions, while the get{ObjectName} will encompass both the read and advanced read-all functions. The get{ObjectName} request will use the http method GET, while the set{ObjectName} method will use the http method POST. Special Services:

The following services are beyond the scope of tradition read, write, and create requests on objects – however they are necessary to complete end-to-end trafficking:

Submit/Submit All / Stop / Stop All

Generate Traffic Order

Associate configurations between objects (i.e. associate a creative within a

placement – the webservice is of the form set{Object}Update)

MOJO Adserver Objects:

The MOJO Adserver API will include the following objects types:

Campaign

Placement

Creative

Targeting

Position

Site

These objects constitute the means to develop and automate various trafficking requirements for MOJO Adserver. To better understand how these objects function within the MOJO Adserver, a description of the system hierarchy is necessary:

URI Construction:

A request may be executed to this URI (example only) including the appropriately generated http headers and xml document:

http://app.mediaplex.com/adserver/api.xxxYYYYY?zzzz_id_in=12345

xxx – Service type for this request (i.e. get, set) YYYY – Object type for this request (i.e. Campaign, Placement, Creative, Rule) zzzz – Parameter name required to define appropriate hierarchy interaction 12345 – Object ID value (this is always the primary object id, never include an association id which inter-relates objects).

A parameter table will accompany each service description below which describes all

available parameters.

Webservice Functions Building Requests:

Simple Queries

One of the advantages of REST based systems is that simple queries can be executed with a normal browser. You can build a simple query by combining the URI, object and object identifier into a URL. For example, to query campaign id 19355 from the MOJO Adserver API you'd use the following URL:

http://app.mediaplex.com/adserver/api.getCampaign?campaign_id_in=19355

This call returns an XML document containing all of the campaign details associated with campaign id 19355 such as campaign name, flight dates, click thru URL, etc.

Complex Queries

To run a more complex operation such as a Create or Update request, you'll need to create the XML document for the request using the defined elements below for each object. To update campaign id 19355 with new details, this XML document would need to be passed to the following URL:

http://app.mediaplex.com/adserver/api.setCampaign?campaign_id_in=19355

Object Definitions:

Client()

At the client level, the MOJO Adserver API will be able to return all available clients in a list format. Clients can be restricted by username – this restriction is read by the login credentials of the user to determine what sites should be available to this request. To


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find available clients, the following URI structure and available Query String Parameters will define the webservices below:

http://app.mediaplex.com/adserver/api.getClient?

The columns in the table below are defined as follows:

Function: The function describes the desired action. The get( ) function returns details for a specified object identifier, while the getAll( ) function returns a list of all objects contained within the specified object identifier (this identifier is one level up in the hierarchy).

WebService: The appropriate WebService to perform the desired function.

Query String Parameters: The Query String Parameters which are used as the object identifier. Some objects can require multiple Query String Parameters to execute a desired function.

Function WebService Required Query String Parameters

get( ) getClient {None Required}

Client( ) provides operations for reading MOJO Adserver sites. The following elements are accessible through this function:

Elements – this column names the data elements Description – this column describes what is encompassed by the data element Comment – additional information regarding the data element

Element Description Comments

id The Client ID listed in MOJO



name The Client Name

Campaign()

At the campaign level, the MOJO Adserver API will be able to create new campaigns, find existing campaigns in a list format, find currently defined details on a particular campaign, and update the details for a particular campaign. To make changes, the following URI structure and available Query String Parameters will define the webservices below:

http://app.mediaplex.com/adserver/api.xxxCampaign?client_id_in=1234&campaign_id_in=5

6789






get( ) getCampaign campaign_id_in

getAll( ) getCampaign client_id_in

update( ) setCampaign campaign_id_in



add( ) setCampaign client_id_in

Campaign( ) provides operations for accessing, modifying, and creating MOJO Adserver campaigns. The following elements are accessible through this function:



id The Campaign ID, leave blank to create a new campaign

Leave blank for ‘setCampaign’ service if new position is to be created, required for all others.

name The Campaign name listed in MOJO Required

start_date The beginning flight date of the campaign.

Required. Validation – must be set to current or future date.

end_date The ending flight date of the campaign. Optional

click_thru_url The click thru URL of the campaign Required

alt_text The alternative text for the campaign to appear when the user hovers over the creative.

Optional

comments A field for trafficking comments to be associated with the campaign

Optional

Placement()



At the placement level, the MOJO Adserver API will be able to create new placements, find existing placements in a list format for a specified campaign, find currently defined details on a particular placement, and update the details for a specified placement. To make changes, the following URI structure and available Query String Parameters will define the webservices below:

http://app.mediaplex.com/adserver/api.xxxPlacement?campaign_id_in=1234&placement_id

_in=56789






get( ) getPlacement placement_id_in

getAll( ) getPlacement campaign_id_in

update( ) setPlacement placement_id_in

add( ) setPlacement campaign_id_in

Placement( ) provides operations for accessing, modifying, and creating MOJO Adserver placements. The following elements are accessible through this function:





id The Placement ID, leave blank to create a new plaement

Leave blank for ‘setPlacement’ service if new placement is to be created, required for all others.

name The Placement name listed in MOJO

site_id The Site id the Placement is associated to

package_name The Package name the placement is contained in.

Optional – used for Package reporting in MOJO Reports. This is a read-only field.

site_name The Site name for the Placement is associated to

start_date The beginning flight date of the Placement.

end_date The ending flight date of the Placement.

Optional

click_thru_url The click thru URL of the Placement

alternative_text The alternative text for the placement to appear when the user hovers over the creative.

Optional – this alt_text is a higher priority than Campaign alt_text



description A text field to describe the placement. Optional – currently used by EPN

type The type (Banner, Text link, etc.) of placement this rotation will be used for.

Allow List.

size Size of creative units to be served through this placement.

Allow List or custom input field.

org_code Custom user definable alpha-numeric code used to group campaigns, placements, or creative for reporting.

Optional

third_party Enter parameters for third party custom integration.

Optional – Custom field is only used if configured previously by Mediaplex Customer Support. This field inherits the template provided at the Campaign level.

pace Defines the running cost used to calculate associated costs in reports.

count The number of purchased impressions expected for this placement

unit Defines the rate type (CPM/CPC/CPA) to be used in conjunction with count.

media_rate The CPM/CPC/CPA cost rate for this placement

media_cost The net media cost for this placement

client_rate The gross CPM/CPC/CPA cost rate for the client for this placement



client_cost The gross media cost for this placement

status The current status of the placement – active, inactive, stopped.

click_thru_fwd Will allow MOJO to pass inbound key-value pairs onto the query string of the landing page

This value can be Y or N.

performance_tracker Use CDATA to prevent Performance Tracker XML from being parsed

stop_at_flight_end_date This allows the adserver to enable a Hard Stop on flight dates of a particular placement.

Optional – This can be a Y or N value.

Rule()

At the rule level, the MOJO Adserver API will be able to create new rules, find existing rules in a list format for a specified rule, find currently defined details on a particular rule, and update the details for a specified rule. To make changes, the following URI structure and available Query String Parameters will define the webservices below:

http://app.mediaplex.com/adserver/api.xxxRule?campaign_id_in=1234&placement_id_in=5

6789&rule_id_in=34567&creative_id_in=76543








get( ) getRule campaign_id_in AND rule_id_in

getAll( ) getRule campaign_id_in

update( ) setRule campaign_id_in AND rule_id_in

add( ) setRule campaign_id_in

Rule( ) provides operations for accessing, modifying, and creating MOJO Adserver rules. The following elements are accessible through this function:



id The Rule ID, leave blank to create a new rule

Leave blank for ‘setRules’ service if new rule is to be created, required for all others.

name The Rule Name

set_name The set name this rule is to be applied to Allow List



click_thru_url The click thru URL of the rule

xml The XML code of the rule Use CDATA to prevent Rule XML from being parsed

Creative()

At the creative level, the MOJO Adserver API will be able to create new creative, find existing creative in a list format for a specified placement, find currently defined details on a particular creative, and update the details for a specified creative. To make changes, the following URI structure and available Query String Parameters will define the webservices below:

http://app.mediaplex.com/adserver/api.xxxCreative?campaign_id_in=1234&placement_id_i

n=56789&creative_id_in=76543

Reference URL Creative Upload

The Mediaplex MOJO Adserver API supports the upload of creative by using a reference URL contained within the appropriate Creative XML element. The MOJO Adserver will then process and fetch this creative file and associate it with the newly generated creative object.

Binary Creative Upload

The Mediaplex MOJO Adserver API supports upload of creative files via the Creative( ) webservice. These files will need to be properly encoded using standard Base64 encoding, and will be transmitted within the POST request. Be certain to match the Content-Type declaration with the appropriate file type (i.e. ‘image/gif’ for JPEG or GIF files, etc.) Mediaplex requires these files to be transmitted similar to the following example:

-----------------------------11064916616893 Content-Disposition: form-data; name="creative_file"; filename="Mediaplex_Flash468x60_1.gif"

Content-Type: image/gif

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get( ) getCreative campaign_id_in AND creative_id_in

getAll( ) getCreative campaign_id_in

update( ) setCreative campaign_id_in AND creative_id_in

add( ) setCreative campaign_id_in

Creative( ) provides operations for accessing, modifying, and creating MOJO Adserver creative. The following elements are accessible through this function:



id The creative id, leave blank to create a new creative

Leave blank for ‘setCreative’ service if new creative is to be created, required for all others.



name The creative name listed in MOJO

size Size of the creative unit

click_thru_url The click thru URL of the creative unit to be loaded.

org_code Custom user definable alpha-numeric code used to group campaigns, placements, or creative for reporting.

Optional

js_include Optional

location_url The URL location of the creative file

Page()

At the page level, the MOJO Adserver API will be able to create new pages, find existing pages in a list format for a specified placement, find currently defined details on a particular pagen, and update the details for a specified page. To make changes, the following URI structure and available Query String Parameters will define the webservices below:

http://app.mediaplex.com/adserver/api.xxxPage?site_id_in=1234&page_id_in=56789








get( ) getPage site_id_in & page_id_in

getAll( ) getPage site_id_in

update( ) setPage site_id_in & page_id_in

Page( ) provides operations for accessing, modifying, and creating MOJO Adserver position. The following elements are accessible through this function:



id The Page ID listed in MOJO Leave blank for ‘setPage’ service if new page is to be created, required for all others.

name The Page Name

url The Page URL – where the position will be located

org_code Custom user definable alpha-numeric code used to group campaigns,

Optional



placements, or creative for reporting.

Position()

At the position level, the MOJO Adserver API will be able to create new positions, find existing positions in a list format for a specified placement, find currently defined details on a particular position, and update the details for a specified position. To make changes, the following URI structure and available Query String Parameters will define the webservices below:

http://app.mediaplex.com/adserver/api.xxxPosition?site_id_in=1234&position_id_in=56789

&setup_in=y






get( ) getPosition site_id_in & position_id_in

getAll( ) getPosition site_id_in

update( ) setPosition site_id_in & position_id_in



*Note: There is a special Query String Parameter (setup_in=y) which can be appended to either getPosition request in addition to the required position_id_in or site_id_in parameter. The addition of the setup_in=y key-value pair will allow the MOJO Adserver API to return the placement configurations contained within a specified position, or within all positions contained within a site.

Position( ) provides operations for accessing, modifying, and creating MOJO Adserver position. The following elements are accessible through this function:



page_id The Page ID listed in MOJO Leave blank for ‘setPosition’ service if new page is to be created, required for all others.

Note – these are not contained under the Position element

page_name The Page Name Note – these are not contained under the Position element

page_url The Page URL – where the position will be located

Note – these are not contained under the Position element

id The Position ID listed in MOJO Leave blank for ‘setPosition’ service if new position is to be created, required for all others.

name The Position name



rotation_start_date The starting date of the Flight Dates the placement will be active in the Position

rotation_end_date The ending date of the Flight Dates the placement will be active in the Position

rotation_weight The current relative weighting the Placement should be shown compared to other placements

MOJO automatically adjusts all placements within the set accordingly when a new placement is added

rotation_start_weight The relative weighting the Placement should be shown compared to other placements

MOJO automatically adjusts all placements within the set accordingly when a new placement is added

rotation_set The Set the Placement should be associated to.

Default is ‘root’

rotation_placement_id The Placement ID to be associated in the position

rotation_placement_name The Placement name to be associated in the position

rotation_id The Position-Placement unique combination ID.

Site()

At the site level, the MOJO Adserver API will be able to return all available sites in a list format. Sites can be restricted by Agency during the creation process – this restriction is read by the login credentials of the user to determine what sites should be available to this request. To find available sites, the following URI structure and available Query String Parameters will define the webservices below:



http://app.mediaplex.com/adserver/api.getSite?






get( ) getSite {None Required}

Site( ) provides operations for reading MOJO Adserver sites. The following elements are accessible through this function:



id The Site ID listed in MOJO

name The Site Name

Optimizer()



At the optimizer level, the MOJO Adserver API will be able to create new optimizers, find existing optimizers in a list format for a specified placement, find currently defined details on a particular optimizer, and update the details for a specified optimizers. To make changes, the following URI structure and available Query String Parameters will define the webservices below:

http://app.mediaplex.com/adserver/api.xxxOptimizer?client_id_in=1234&optimizer_id_in=5

6789&setup_in=Y






get( ) getOptimizer client_id_in & optimizer_id_in

getAll( ) getOptimizer client_id_in

update( ) setOptimizer client_id_in & optimizer_id_in

add( ) setOptimizer client_id_in

Optimizer( ) provides operations for accessing, modifying, and creating MOJO Adserver optimizer. The following elements are accessible through this function:





id The optimizer id, leave blank to create a new optimizer

Leave blank for ‘setOptimizer’ service if new creative is to be created, required for all others.

name The optimizer name listed in MOJO

score_type Performance metric to determine optimization algorithm

score_to_weight_type The conversion method to be used in the optimizer algorithm:

Linear: Optimize so that the

frequency of a banner's exposure

is set in direct proportion to its

success rate.

Squared: Optimize so that the

frequency of a banner's exposure

is set in squared (accentuated)

proportion to its success rate.

Winner take all: Decide which

banner performed the best, and

set its weight to the Maximum

Weight, while setting all others

banners to the Minimum Weight

Type can be Linear (LINEAR) or Squared (SQUARED) or Winner Takes All (ONE_WINS)

min_weight Select a number between 1 and 100 indicating the lowest banner weight to



assign to any creative placement under this optimization method.

max_weight Select a number between 1 and 100 indicating the highest banner weight to assign to any creative placement under this optimization method.

imp_threshold The number of times each creative is served in a placement's creative set before the optimization of that creative begins. Ensures an adequate sample size before optimizing. Enter without commas.

threshold_type

Event type threshold will calculate off of. Type can be Impressions,

Clicks, Conversions, or Running Cost

roi_tag_name

ROI Name for Conversion based optimizers.

roi_weight

Select which sample of ROI events to use for optimization:

Clickthru/Viewthru All Days:

Total conversions going back to

the beginning of the campaign,

divided by total impressions

Clickthru All Days: Click-

through conversions going back

to the beginning of the

campaign, divided by total

impressions

Clickthru ROI All

Days/Clicks: Click-through

conversions going back to the

beginning of the campaign,

Allows weighting towards CT events over VT events.



divided by total clicks

Clickthru All Days/Viewthru

All Days Decreased: Total

conversions going back to the

beginning of the campaign, with

more recent view-throughs

weighted heavier than older ones,

divided by total impressions

test_only_mode

Checking this box enables Optimizer calculations without affecting actual banner weights. These test calculations may be viewed through the Optimizer Performance History Report.

Value can be ‘Y’ or ‘N’.

formula

range_type Type of range to consider for Optimizer (Months or Days).

range_count

Length of range to consider for Optimizer (Months – 1:12; Days – 1-36)

Package()

At the package level, the MOJO Adserver API will be able to create new packages, find existing packages in a list format for a specified campaign, find currently defined details on a particular package, and update the details for a specified package. To make changes, the following URI structure and available Query String Parameters will define the webservices below:

http://app.mediaplex.com/adserver/api.xxxPacakge?campaign_id_in=1234&package_id_in=

56789








get( ) getPackage campaign_id_in & package_id_in

getAll( ) getPackage campaign_id_in

update( ) setPackage campaign_id_in & package_id_in

add( ) setPackage campaign_id_in

Package( ) provides operations for accessing, modifying, and creating MOJO Adserver package. The following elements are accessible through this function:



id The Package id Leave blank for ‘setPackage’



service if new creative is to be created, required for all others.

name The package name listed in MOJO

site_name The Site name the Package is associated to

site_id The Site ID the Package is associated to

start_date The starting date of the Flight Dates for the placements contained in the Package

end_date The ending date of the Flight Dates for the placements contained in the Package

count The number of purchased impressions expected for this placement

pace

Defines the running cost used to calculate associated costs in reports.

unit

Defines the rate type (CPM/CPC/CPA) to be used in conjunction with count.

media_rate

The CPM/CPC/CPA cost rate for this placement

SupportFile()

At the support file level, the MOJO Adserver API will be able to create new support files, find existing support files in a list format for a specified placement and find currently defined details on a particular support file. To interact with support files, the following URI structure and available Query String Parameters will define the webservices below:



http://app.mediaplex.com/adserver/api.xxxFile?campaign_id_in=1234






get( ) getFile campaign_id_in

add( ) setFile campaign_id_in

SupportFile( ) provides operations for accessing and creating MOJO Adserver Support Files. The following elements are accessible through this function:



id The Support File id Leave blank for ‘setFile’ service if new creative is to be created, required for all others.



name The Support File name

type The Support File type image, html, flash

file_url The URL where the Support File is accessible through MOJO

Special Services

Action()

This special webservice allows the MOJO Adserver API to effect changes with production object configurations – to create, update, and remove the object’s configuration from the Adserver. To affect a production configuration on the Adserver, the following URI structure and available Query String Parameters will define the webservices below:

http://app.mediaplex.com/adserver/api.setAction?campaign_id_in=1234&placement_id_in=

5678&site_id_in=9876&position_id_in=54321&action_in=

action_in Parameter

The action_in parameter is used to define the specific Action service to occur for a specified

object. The following values are allowed, and are defined as:

submit – When action_in=submit is appended to the query string, the specified object’s

configuration currently in MOJO will be submitted to Adserver. This is essential to

complete a configuration update or creation.

stop – When action_in=stop is appended to the query string, the specified object’s

configuration is removed from Adserver, and the object’s status is set to inactive.

restart – When action_in=restart is appended to the query string, the specified object’s

configuration is re-submitted to Adserver.

cancel – When action_in=cancel is appended to the query string, the changes sent to

MOJO Adserver but which have not been submitted to the Adserver are abandoned.




Function: The function describes the desired action. The Action( ) function enables the configuration for a specified object identifier to be submitted, removed, stopped, or refreshed in MOJO Adserver.




submit( ) setAction action_in & campaign_id_id & placement_id_in OR action_in & site_id_in & position_id_in

submitAll( ) setAction action_in & campaign_id_id OR

action_in & site_id_in

stop( ) setAction action_in & campaign_id_id & placement_id_in OR action_in & site_id_in & position_id_in

stopAll( ) setAction action_in & campaign_id_id OR


restart( ) setAction action_in & campaign_id_id & placement_id_in OR action_in & site_id_in & position_id_in

restartAll( ) setAction action_in & campaign_id_id OR


cancel( ) setAction action_in & campaign_id_id & placement_id_in OR action_in & site_id_in & position_id_in

cancelAll( ) setAction action_in & campaign_id_id OR




Action( ) provides operations for submitting changes to, cancelling changes in, and removing configurations from the MOJO Adserver. The returned response to an Action( ) request is a ‘200 OK’ response.

Config()

MOJO Adserver API will be able to apply objects to specified object configurations. The association between objects within MOJO allows the Adserver to properly apply targeting directives and creative to placements or positions. To associate objects together in MOJO Adserver, the following URI structure and available Query String Parameters will define the webservices below:

http://app.mediaplex.com/adserver/api.setConfig?position_id_in=54321&placement_id_in=

123






assign( ) setPlacementSetup campaign_id_in &placement_id_in

assign( ) setPositionSetup site_id_in & position_id_in



get( ) getPlacement campaign_id_in &placement_id_in

get( ) getPosition site_id_in & position_id_in

Config( ) provides operations for applying MOJO Adserver objects to specified object configurations. The following elements are accessible through this function:



creative_name This is the name of the creative you wish to apply or modify in the indicated placement. The creative name must match exactly the name of the creative asset.

creative_site_name Must match existing Placement/Site name combination or Placement/Package/Site name combination

Required

creative_package_name Select Package name for packaged placements or leave this column blank for individual placements.

creative_placement_name This is the placement you want to add/modify creative assignments in. The name must match existing Site/Placement name combination or Site/Package/Placement name combination.

Required



creative_start_date Set or modify the beginning flight date for a creative assignment.

creative_click_thru_url Set or modify the ending flight date for a creative assignment.

creative_weight Set or modify the rotation weight for a creative assignment. This field adjusts the ration value for the weight. The percentage value will automatically be updated once uploaded into Adserver.

creative_set If you wish the creative to be added in a creative set other than the root set, indicate the set name here. If the set does not already exist, it will be created.

creative_org_code Set or modify the Org code for a creative assignement.

creative_id This is the individual creative assignment ID. If you are applying an existing creative to a different placement you must leave the ID field blank.

rule_name The Rule Name Required

rule_site_name Must match existing Placement/Site name combination

Required

rule_package_name Select Package name for packaged placements or leave this column blank for individual placements.



rule_placement_name This is the placement name you want to add/modify creative assignments in. The name must match the Site/Placement name combination or Site/Package/Placement name combination.

Required

rule_creative_file_name Indicate the creative set to be displayed when the given rule resolves true. If this field is left blank, the system will display the root set.

rule_set_name Indicate the creative set to be displayed when the given rule resolves true. If this field is left blank, the system will display the root set.

rule_click_thru_url Indicate a specific click-thru URL to be used when this rule resolves true.

rule_xml This is the actual XML code for the rule. For an existing rule, you can modify the XML to change the functionality of the rule.

rule_id This is the Rule assignment ID. If you are applying an existing rule to a different placement you must leave the ID field blank.

Webservice Examples Client( ) Request Examples:

getClient( ):

The getClient( ) webservice is designed to respond with an XML document containing configuration details of an existing campaign. Execute the following GET request:



GET /adserver/api.getClient? HTTP/1.1

Host: app.mediaplex.com==0

User-Agent: Mediaplex API Test Client 0.35

Accept: text/xml,application/xml,application/xhtml+xml,*/*;q=0.5

Accept-Encoding: gzip,deflate

Connection: keep-alive

Authorization: Basic DGVkdGhlb2RvcmVsb2dhbjp3eWxkc3RhbGx5bnMh

This example contains several key points of information, in addition to the structure of the webservice request:

GET /adserver/api.getClient? HTTP/1.1

The GET request format is: /adserver/api.{service}{ObjectName}?{object}_id_in={ObjectID}

User-Agent: Neato Client Agent 0.35

Using a unique User-Agent will make finding your queries faster, should you need assistance from the support staff.


The Authorization line here is a base64 encoded string of the username and password separated by a colon (i.e. username:password). Get Clients –

Standard – http://app.mediaplex.com/adserver/api.getClient?

SSL Request – https://app.mediaplex.com/adserver/api.getClient?

GET /adserver/api.getClient? HTTP/1.1 Host: app.mediaplex.com User-Agent: Mozilla/5.0 (Windows; U; Windows NT 6.0; en-US; rv:1.9.0.10) Gecko/2009042316



Firefox/3.0.10 Accept: text/html,application/xhtml+xml,application/xml;q=0.9,*/*;q=0.8 Accept-Language: en-us,en;q=0.5 Accept-Encoding: gzip,deflate Accept-Charset: ISO-8859-1,utf-8;q=0.7,*;q=0.7 Keep-Alive: 300 Connection: keep-alive Cookie: svid=321271110645; mojo3=8434:1039 Authorization: Basic DGVkdGhlb2RvcmVsb2dhbjp3eWxkc3RhbGx5bnMh

---------------------------------------RESPONSE---------------------------------------------------- HTTP/1.1 200 OK Date: Tue, 19May 2009 08:02:39 GMT Server: Apache Content-Length: 218 Vary: User-Agent Keep-Alive: timeout=60, max=1024 Connection: Keep-Alive Content-Type: application/xml; charset=utf-8 <?xml version="1.0" encoding="UTF-8" standalone="yes"?><Agency> <client> <client_name><![CDATA[Mediacom - Sandbox Client]]></client_name> <client_id><![CDATA[12536]]></client_id> </client> </Agency>

Campaign( ) Request Examples:

getCampaign( ):

The getCampaign( ) webservice is designed to respond with an XML document containing configuration details of an existing campaign. Execute the following GET request: Get Campaign –

Standard – http://app.mediaplex.com/adserver/api.getCampaign?campaign_id_in=79219

SSL Request –

https://app.mediaplex.com/adserver/api.getCampaign?campaign_id_in=79219

GET /adserver/api.getCampaign?campaign_id_in=79219 HTTP/1.1 Host: app.mediaplex.com User-Agent: Mozilla/5.0 (Windows; U; Windows NT 6.0; en-US; rv:1.9.0.10) Gecko/2009042316 Firefox/3.0.10



Accept: text/html,application/xhtml+xml,application/xml;q=0.9,*/*;q=0.8 Accept-Language: en-us,en;q=0.5 Accept-Encoding: gzip,deflate Accept-Charset: ISO-8859-1,utf-8;q=0.7,*;q=0.7 Keep-Alive: 300 Connection: keep-alive Cookie: svid=321271110645; mojo3=8434:1039 Authorization: Basic DGVkdGhlb2RvcmVsb2dhbjp3eWxkc3RhbGx5bnMh

---------------------------------------RESPONSE---------------------------------------------------- HTTP/1.1 200 OK Date: Mon, 18 May 2009 08:32:44 GMT Server: Apache Content-Length: 555 Vary: User-Agent Keep-Alive: timeout=60, max=1024 Connection: Keep-Alive Content-Type: application/xml; charset=utf-8 <?xml version="1.0" encoding="UTF-8" standalone="yes"?> <Client> <Response> <Query status="200" text="200 Ok"/> </Response> <client_name><![CDATA[Squire Test]]></client_name> <client_id><![CDATA[8904]]></client_id> <Campaign> <campaign_name><![CDATA[MOJO Adserver - API Campaign - 1]]></campaign_name> <campaign_start_date><![CDATA[06/01/2009]]></campaign_start_date> <campaign_end_date><![CDATA[]]></campaign_end_date> <campaign_click_thru_url><![CDATA[http://]]></campaign_click_thru_url> <campaign_alt_text><![CDATA[]]></campaign_alt_text> <campaign_comments><![CDATA[]]></campaign_comments> <campaign_id><![CDATA[79219]]></campaign_id> </Campaign> </Client>

Get All Campaigns –

Standard – http://app.mediaplex.com/adserver/api.getCampaign?client_id_in=8904

SSL Request – https://app.mediaplex.com/adserver/api.getCampaign?client_id_in=8904

GET /adserver/api.getCampaign?client_id_in=8904 HTTP/1.1 Host: app.mediaplex.com User-Agent: Mozilla/5.0 (Windows; U; Windows NT 6.0; en-US; rv:1.9.0.10) Gecko/2009042316 Firefox/3.0.10 Accept: text/html,application/xhtml+xml,application/xml;q=0.9,*/*;q=0.8



Accept-Language: en-us,en;q=0.5 Accept-Encoding: gzip,deflate Accept-Charset: ISO-8859-1,utf-8;q=0.7,*;q=0.7 Keep-Alive: 300 Connection: keep-alive Cookie: svid=321271110645; mojo3=8434:1039 Authorization: Basic DGVkdGhlb2RvcmVsb2dhbjp3eWxkc3RhbGx5bnMh

---------------------------------------RESPONSE----------------------------------------------------

HTTP/1.1 200 OK Date: Mon, 18 May 2009 08:35:44 GMT Server: Apache Content-Length: 3031 Vary: User-Agent Keep-Alive: timeout=60, max=1024 Connection: Keep-Alive Content-Type: application/xml; charset=utf-8 <?xml version="1.0" encoding="UTF-8" standalone="yes"?> <Client> <Response> <Query status="200" text="200 Ok"/> </Response> <client_name><![CDATA[Squire Test]]></client_name> <client_id><![CDATA[8904]]></client_id> <Campaign> <campaign_name><![CDATA[MOJO Adserver - API Campaign - 1]]></campaign_name> <campaign_start_date><![CDATA[06/01/2009]]></campaign_start_date> <campaign_end_date><![CDATA[]]></campaign_end_date> <campaign_click_thru_url><![CDATA[http://]]></campaign_click_thru_url> <campaign_alt_text><![CDATA[]]></campaign_alt_text> <campaign_comments><![CDATA[]]></campaign_comments> <campaign_id><![CDATA[79219]]></campaign_id> <campaign_name><![CDATA[MOJO Adserver - API Campaign]]></campaign_name> <campaign_start_date><![CDATA[01/13/2009]]></campaign_start_date> <campaign_end_date><![CDATA[06/30/2009]]></campaign_end_date> <campaign_click_thru_url><![CDATA[http://]]></campaign_click_thru_url> <campaign_alt_text><![CDATA[]]></campaign_alt_text> <campaign_comments><![CDATA[]]></campaign_comments> <campaign_id><![CDATA[73050]]></campaign_id> <campaign_name><![CDATA[Campaign - Required Fields]]></campaign_name> <campaign_start_date><![CDATA[12/15/2008]]></campaign_start_date> <campaign_end_date><![CDATA[]]></campaign_end_date> <campaign_click_thru_url><![CDATA[http://]]></campaign_click_thru_url> <campaign_alt_text><![CDATA[]]></campaign_alt_text> <campaign_comments><![CDATA[]]></campaign_comments> <campaign_id><![CDATA[68971]]></campaign_id> <campaign_name><![CDATA[Channel Performance - Natural Search]]></campaign_name>



<campaign_start_date><![CDATA[06/26/2007]]></campaign_start_date> <campaign_end_date><![CDATA[07/26/2007]]></campaign_end_date> <campaign_click_thru_url><![CDATA[http://www.mediaplex.com]]></campaign_click_thru_url> <campaign_alt_text><![CDATA[]]></campaign_alt_text> <campaign_comments><![CDATA[]]></campaign_comments> <campaign_id><![CDATA[49810]]></campaign_id> <campaign_name><![CDATA[ROI Tag Campaign - Channel Performance]]></campaign_name> <campaign_start_date><![CDATA[06/26/2007]]></campaign_start_date> <campaign_end_date><![CDATA[]]></campaign_end_date> <campaign_click_thru_url><![CDATA[http://www.mediaplex.com]]></campaign_click_thru_url> <campaign_alt_text><![CDATA[Click here to generate a test click and conversion]]></campaign_alt_text> <campaign_comments><![CDATA[]]></campaign_comments> <campaign_id><![CDATA[49797]]></campaign_id> <campaign_name><![CDATA[Squire Test - AdServer]]></campaign_name> <campaign_start_date><![CDATA[06/25/2007]]></campaign_start_date> <campaign_end_date><![CDATA[07/25/2007]]></campaign_end_date> <campaign_click_thru_url><![CDATA[http://www.mediaplex.com]]></campaign_click_thru_url> <campaign_alt_text><![CDATA[]]></campaign_alt_text> <campaign_comments><![CDATA[]]></campaign_comments> <campaign_id><![CDATA[49768]]></campaign_id> </Campaign> </Client>

setCampaign( ) Example:

The setCampaign( ) webservice is designed to sumit an XML document containing configuration details to perform one of these functions: create a new campaign within MOJO Adserver, or update the configuration details of an existing campaign. Execute a POST request to the following URL which contains an XML document formatted as such:

Create New Campaign –

Standard – http://app.mediaplex.com/adserver/api.setCampaign?client_id_in=8904

SSL Request – https://app.mediaplex.com/adserver/api.setCampaign?client_id_in=8904

POST /adserver/api.setCampaign?client_id_in=8904 HTTP/1.1 Host: app.mediaplex.com User-Agent: Mozilla/5.0 (Windows; U; Windows NT 6.0; en-US; rv:1.9.0.10) Gecko/2009042316 Firefox/3.0.10 Accept: text/html,application/xhtml+xml,application/xml;q=0.9,*/*;q=0.8 Accept-Language: en-us,en;q=0.5 Accept-Encoding: gzip,deflate Accept-Charset: ISO-8859-1,utf-8;q=0.7,*;q=0.7 Keep-Alive: 300



Connection: keep-alive Cookie: svid=321271110645; mojo3=8434:11100 Authorization: Basic DGVkdGhlb2RvcmVsb2dhbjp3eWxkc3RhbGx5bnMh Content-Type: multipart/form-data; boundary=---------------------------41184676334 Content-Length: 871 -----------------------------41184676334 Content-Disposition: form-data; name="client_id_in" 8904 -----------------------------41184676334 Content-Disposition: form-data; name="file"; filename="20090515.setCampaign.1.xml" Content-Type: text/xml <?xml version="1.0" encoding="UTF-8" standalone="yes"?> <Client> <client_name><![CDATA[Squire Test]]></client_name> <client_id><![CDATA[8904]]></client_id> <Campaign> <campaign_name><![CDATA[MPLX - MOJO Adserver - setCampaign Test Campaign 1]]></campaign_name> <campaign_start_date><![CDATA[06/01/2009]]></campaign_start_date> <campaign_end_date><![CDATA[]]></campaign_end_date> <campaign_click_thru_url><![CDATA[http://www.mediaplex.com]]></campaign_click_thru_url> <campaign_alt_text><![CDATA[]]></campaign_alt_text> <campaign_comments><![CDATA[]]></campaign_comments> <campaign_id><![CDATA[]]></campaign_id> </Campaign> </Client> -----------------------------41184676334--

Update Existing Campaign –

Standard – http://app.mediaplex.com/adserver/api.setCampaign?campaign_id_in=79219

SSL Request –

https://app.mediaplex.com/adserver/api.setCampaign?campaign_id_in=79219

POST /adserver/api.setCampaign?campaign_id_in=79219 HTTP/1.1 Host: app.mediaplex.com User-Agent: Mozilla/5.0 (Windows; U; Windows NT 6.0; en-US; rv:1.9.0.10) Gecko/2009042316 Firefox/3.0.10 Accept: text/html,application/xhtml+xml,application/xml;q=0.9,*/*;q=0.8 Accept-Language: en-us,en;q=0.5 Accept-Encoding: gzip,deflate Accept-Charset: ISO-8859-1,utf-8;q=0.7,*;q=0.7 Keep-Alive: 300 Connection: keep-alive Cookie: svid=321271110645; mojo3=8434:11100 Authorization: Basic DGVkdGhlb2RvcmVsb2dhbjp3eWxkc3RhbGx5bnMh



Content-Type: multipart/form-data; boundary=---------------------------265001916915724 Content-Length: 871 -----------------------------265001916915724 Content-Disposition: form-data; name="client_id_in" 8904 -----------------------------265001916915724 Content-Disposition: form-data; name="file"; filename="20090515.updateCampaign.campaign_id_in=79219.xml" Content-Type: text/xml <?xml version="1.0" encoding="UTF-8" standalone="yes"?> <Client> <client_name><![CDATA[Squire Test]]></client_name> <client_id><![CDATA[8904]]></client_id> <Campaign> <campaign_name><![CDATA[MPLX - MOJO Adserver - Test Campaign 1]]></campaign_name> <campaign_start_date><![CDATA[06/01/2009]]></campaign_start_date> <campaign_end_date><![CDATA[]]></campaign_end_date> <campaign_click_thru_url><![CDATA[http://]]></campaign_click_thru_url> <campaign_alt_text><![CDATA[]]></campaign_alt_text> <campaign_comments><![CDATA[]]></campaign_comments> <campaign_id><![CDATA[79219]]></campaign_id> </Campaign> </Client> -----------------------------265001916915724--

Placement( ) Request Examples:

getPlacement( ):

The getPlacement( ) webservice is designed to respond with an XML document containing configuration details of an existing placement. Execute the following GET request: Get Placement –

Standard –

http://app.mediaplex.com/adserver/api.getPlacement?placement_id_in=89047921938400

SSL Request –

https://app.mediaplex.com/adserver/api.getPlacement?placement_id_in=89047921938400

GET /adserver/api.getPlacement?placement_id_in=89047921938400 HTTP/1.1 Host: app.mediaplex.com



User-Agent: Mozilla/5.0 (Windows; U; Windows NT 6.0; en-US; rv:1.9.0.10) Gecko/2009042316 Firefox/3.0.10 Accept: text/html,application/xhtml+xml,application/xml;q=0.9,*/*;q=0.8 Accept-Language: en-us,en;q=0.5 Accept-Encoding: gzip,deflate Accept-Charset: ISO-8859-1,utf-8;q=0.7,*;q=0.7 Keep-Alive: 300 Connection: keep-alive Cookie: svid=321271110645; mojo3=8434:1039 Authorization: Basic DGVkdGhlb2RvcmVsb2dhbjp3eWxkc3RhbGx5bnMh

---------------------------------------RESPONSE---------------------------------------------------- HTTP/1.1 200 OK Date: Tue, 19May 2009 15:48:48 GMT Server: Apache Content-Length: 1874 Vary: User-Agent Keep-Alive: timeout=60, max=1024 Connection: Keep-Alive Content-Type: application/xml; charset=utf-8 <?xml version="1.0" encoding="UTF-8" standalone="yes"?> <Campaign> <Response> <Query status="200" text="200 Ok"/> </Response> <campaign_name>MOJO Adserver - API Campaign</campaign_name> <campaign_id>79219</campaign_id> <placement> <placement_name>MOJO Adserver - API Campaign 118x100 - 1</placement_name> <placement_site_name>-MPLX-</placement_site_name> <placement_site_id>3840</placement_site_id> <placement_package_name></placement_package_name> <placement_start_date>04/13/2009</placement_start_date> <placement_end_date>06/30/2009</placement_end_date> <placement_alternative_text></placement_alternative_text> <placement_type>Banner</placement_type> <placement_size>118x100</placement_size> <placement_pace>Hard Count</placement_pace> <placement_count>0</placement_count> <placement_media_rate></placement_media_rate> <placement_media_cost>0</placement_media_cost> <placement_client_rate></placement_client_rate> <placement_client_cost>0</placement_client_cost> <placement_unit>Views</placement_unit> <placement_status>Active</placement_status> <placement_org_code>MPLX</placement_org_code>



<placement_third_party></placement_third_party> <placement_stop_at_flight_end_date></placement_stop_at_flight_end_date> <placement_id>8904-79219-3840-0</placement_id> <placement_option> <placement_option_click_thru_url>http://www.mediaplex.com</placement_option_click_thru_url> <placement_option_forward>N</placement_option_forward> <placement_option_wrap>N</placement_option_wrap> <placement_option_logex>N</placement_option_logex> <placement_option_cookie>Y</placement_option_cookie> <placement_option_buster>mpt</placement_option_buster> <placement_option_target>_top</placement_option_target> <placement_option_alt_text></placement_option_alt_text> <placement_option_title></placement_option_title> <placement_option_parse></placement_option_parse> <placement_option_add></placement_option_add> <placement_option_pass>mpch=ads</placement_option_pass> <placement_option_strip></placement_option_strip> <performance_tracker></performance_tracker> </placement_option> </placement> </Campaign>

Get All Placements –

Standard – http://app.mediaplex.com/adserver/api.getPlacement?campaign_id_in=79219

SSL Request –

https://app.mediaplex.com/adserver/api.getPlacement?campaign_id_in=79219

GET /adserver/api.getPlacement?campaign_id_in=79219 HTTP/1.1 Host: app.mediaplex.com User-Agent: Mozilla/5.0 (Windows; U; Windows NT 6.0; en-US; rv:1.9.0.10) Gecko/2009042316 Firefox/3.0.10 Accept: text/html,application/xhtml+xml,application/xml;q=0.9,*/*;q=0.8 Accept-Language: en-us,en;q=0.5 Accept-Encoding: gzip,deflate Accept-Charset: ISO-8859-1,utf-8;q=0.7,*;q=0.7 Keep-Alive: 300 Connection: keep-alive Cookie: svid=321271110645; mojo3=8434:1039 Authorization: Basic DGVkdGhlb2RvcmVsb2dhbjp3eWxkc3RhbGx5bnMh ---------------------------------------RESPONSE---------------------------------------------------- HTTP/1.1 200 OK Date: Tue, 19May 2009 15:52:04 GMT Server: Apache Content-Length: 5136



Vary: User-Agent Keep-Alive: timeout=60, max=1024 Connection: Keep-Alive Content-Type: application/xml; charset=utf-8 <?xml version="1.0" encoding="UTF-8" standalone="yes"?> <Campaign> <Response> <Query status="200" text="200 Ok"/> </Response> <campaign_name><![CDATA[MOJO Adserver - API Campaign]]></campaign_name> <campaign_id><![CDATA[79219]]></campaign_id> <placement> <placement_name><![CDATA[MOJO Adserver - API Campaign 118x100 - 1]]></placement_name> <placement_site_name><![CDATA[-MPLX-]]></placement_site_name> <placement_site_id><![CDATA[3840]]></placement_site_id> <placement_package_name><![CDATA[]]></placement_package_name> <placement_start_date><![CDATA[04/13/2009]]></placement_start_date> <placement_end_date><![CDATA[06/30/2009]]></placement_end_date> <placement_alternative_text><![CDATA[]]></placement_alternative_text> <placement_type><![CDATA[Banner]]></placement_type> <placement_size><![CDATA[118x100]]></placement_size> <placement_pace><![CDATA[Hard Count]]></placement_pace> <placement_count><![CDATA[0]]></placement_count> <placement_media_rate><![CDATA[]]></placement_media_rate> <placement_media_cost><![CDATA[0]]></placement_media_cost> <placement_client_rate><![CDATA[]]></placement_client_rate> <placement_client_cost><![CDATA[0]]></placement_client_cost> <placement_unit><![CDATA[Views]]></placement_unit> <placement_status><![CDATA[Active]]></placement_status> <placement_org_code><![CDATA[MPLX]]></placement_org_code> <placement_third_party><![CDATA[]]></placement_third_party> <placement_stop_at_flight_end_date><![CDATA[]]></placement_stop_at_flight_end_date> <placement_id><![CDATA[8904-79219-3840-0]]></placement_id> <placement_option> <placement_option_click_thru_url><![CDATA[http://www.mediaplex.com]]></placement_option_click_thru_url> <placement_option_forward><![CDATA[N]]></placement_option_forward> <placement_option_wrap><![CDATA[N]]></placement_option_wrap> <placement_option_logex><![CDATA[N]]></placement_option_logex> <placement_option_cookie><![CDATA[N]]></placement_option_cookie> <placement_option_buster><![CDATA[]]></placement_option_buster> <placement_option_target><![CDATA[_top]]></placement_option_target> <placement_option_alt_text><![CDATA[klawansky]]></placement_option_alt_text> <placement_option_title><![CDATA[]]></placement_option_title> <placement_option_parse><![CDATA[]]></placement_option_parse> <placement_option_add><![CDATA[]]></placement_option_add> <placement_option_pass><![CDATA[mpch=ads]]></placement_option_pass>



<placement_option_strip><![CDATA[]]></placement_option_strip> <performance_tracker><![CDATA[]]></performance_tracker> </placement_option> </placement> <placement> <placement_name><![CDATA[API Campaign 100x100 - 1]]></placement_name> <placement_site_name><![CDATA[-MPLX-]]></placement_site_name> <placement_site_id><![CDATA[3840]]></placement_site_id> <placement_package_name><![CDATA[]]></placement_package_name> <placement_start_date><![CDATA[06/01/2009]]></placement_start_date> <placement_end_date><![CDATA[06/30/2009]]></placement_end_date> <placement_alternative_text><![CDATA[]]></placement_alternative_text> <placement_type><![CDATA[Banner]]></placement_type> <placement_size><![CDATA[100x100]]></placement_size> <placement_pace><![CDATA[Hard Count]]></placement_pace> <placement_count><![CDATA[1000000]]></placement_count> <placement_media_rate><![CDATA[10]]></placement_media_rate> <placement_media_cost><![CDATA[10000]]></placement_media_cost> <placement_client_rate><![CDATA[10]]></placement_client_rate> <placement_client_cost><![CDATA[10000]]></placement_client_cost> <placement_unit><![CDATA[Views]]></placement_unit> <placement_status><![CDATA[Active]]></placement_status> <placement_org_code><![CDATA[mplx]]></placement_org_code> <placement_third_party><![CDATA[]]></placement_third_party> <placement_stop_at_flight_end_date><![CDATA[]]></placement_stop_at_flight_end_date> <placement_id><![CDATA[8904-79219-3840-1]]></placement_id> <placement_option> <placement_option_click_thru_url><![CDATA[http://www.mediaplex.com]]></placement_option_click_thru_url> <placement_option_forward><![CDATA[N]]></placement_option_forward> <placement_option_wrap><![CDATA[N]]></placement_option_wrap> <placement_option_logex><![CDATA[N]]></placement_option_logex> <placement_option_cookie><![CDATA[Y]]></placement_option_cookie> <placement_option_buster><![CDATA[mpt]]></placement_option_buster> <placement_option_target><![CDATA[_top]]></placement_option_target> <placement_option_alt_text><![CDATA[]]></placement_option_alt_text> <placement_option_title><![CDATA[]]></placement_option_title> <placement_option_parse><![CDATA[]]></placement_option_parse> <placement_option_add><![CDATA[]]></placement_option_add> <placement_option_pass><![CDATA[mpch=ads]]></placement_option_pass> <placement_option_strip><![CDATA[]]></placement_option_strip> <performance_tracker><![CDATA[]]></performance_tracker> </placement_option> </placement> <placement> <placement_name><![CDATA[API Campaign 200x200 - 1]]></placement_name> <placement_site_name><![CDATA[-MPLX-]]></placement_site_name> <placement_site_id><![CDATA[3840]]></placement_site_id> <placement_package_name><![CDATA[]]></placement_package_name>



<placement_start_date><![CDATA[06/01/2009]]></placement_start_date> <placement_end_date><![CDATA[06/30/2009]]></placement_end_date> <placement_alternative_text><![CDATA[]]></placement_alternative_text> <placement_type><![CDATA[Banner]]></placement_type> <placement_size><![CDATA[250x250]]></placement_size> <placement_pace><![CDATA[Hard Count]]></placement_pace> <placement_count><![CDATA[1000000]]></placement_count> <placement_media_rate><![CDATA[10]]></placement_media_rate> <placement_media_cost><![CDATA[10000]]></placement_media_cost> <placement_client_rate><![CDATA[10]]></placement_client_rate> <placement_client_cost><![CDATA[10000]]></placement_client_cost> <placement_unit><![CDATA[Views]]></placement_unit> <placement_status><![CDATA[Approved]]></placement_status> <placement_org_code><![CDATA[mplx]]></placement_org_code> <placement_third_party><![CDATA[]]></placement_third_party> <placement_stop_at_flight_end_date><![CDATA[]]></placement_stop_at_flight_end_date> <placement_id><![CDATA[8904-79219-3840-2]]></placement_id> <placement_option> <placement_option_click_thru_url><![CDATA[http://www.mediaplex.com]]></placement_option_click_thru_url> <placement_option_forward><![CDATA[N]]></placement_option_forward> <placement_option_wrap><![CDATA[N]]></placement_option_wrap> <placement_option_logex><![CDATA[N]]></placement_option_logex> <placement_option_cookie><![CDATA[Y]]></placement_option_cookie> <placement_option_buster><![CDATA[mpt]]></placement_option_buster> <placement_option_target><![CDATA[_top]]></placement_option_target> <placement_option_alt_text><![CDATA[]]></placement_option_alt_text> <placement_option_title><![CDATA[]]></placement_option_title> <placement_option_parse><![CDATA[]]></placement_option_parse> <placement_option_add><![CDATA[]]></placement_option_add> <placement_option_pass><![CDATA[mpch=ads]]></placement_option_pass> <placement_option_strip><![CDATA[]]></placement_option_strip> <performance_tracker><![CDATA[]]></performance_tracker> </placement_option> </placement> </Campaign>

setPlacement( ) Example:

The setPlacement( ) webservice is designed to submit an XML document containing configuration details to perform one of these functions: create a new placement within MOJO Adserver, or update the configuration details of an existing placement. Execute a POST request to the following URL which contains an XML document formatted as such: Create New Placement –

Standard – http://app.mediaplex.com/adserver/api.setPlacement?campaign_id_in=79219



SSL Request –

https://app.mediaplex.com/adserver/api.setPlacement?campaign_id_in=79219

POST /adserver/api.setPlacement?campaign_id_in=79219 HTTP/1.1 Host: app.mediaplex.com User-Agent: Mozilla/5.0 (Windows; U; Windows NT 6.0; en-US; rv:1.9.0.10) Gecko/2009042316 Firefox/3.0.10 Accept: text/html,application/xhtml+xml,application/xml;q=0.9,*/*;q=0.8 Accept-Language: en-us,en;q=0.5 Accept-Encoding: gzip,deflate Accept-Charset: ISO-8859-1,utf-8;q=0.7,*;q=0.7 Keep-Alive: 300 Connection: keep-alive Cookie: svid=321271110645; mojo3=8434:11100 Authorization: Basic DGVkdGhlb2RvcmVsb2dhbjp3eWxkc3RhbGx5bnMh Content-Type: multipart/form-data; boundary=---------------------------114782935826962 Content-Length: 1916 -----------------------------114782935826962 Content-Disposition: form-data; name="client_id_in" 8904 -----------------------------114782935826962 Content-Disposition: form-data; name="file"; filename="20090515.api.setPlacement.campaign_id_in=79219.xml" Content-Type: text/xml <?xml version="1.0" encoding="UTF-8" standalone="yes"?> <Campaign> <campaign_name>MOJO Adserver - API Campaign</campaign_name> <campaign_id>79219</campaign_id> <placement> <placement_name>MOJO Adserver - API Campaign 118x100 - 1</placement_name> <placement_site_name>-MPLX-</placement_site_name> <placement_site_id>3840</placement_site_id> <placement_package_name></placement_package_name> <placement_start_date>04/13/2009</placement_start_date> <placement_end_date>06/30/2009</placement_end_date> <placement_alternative_text></placement_alternative_text> <placement_type>Banner</placement_type> <placement_size>118x100</placement_size> <placement_pace>Hard Count</placement_pace> <placement_count>0</placement_count> <placement_media_rate></placement_media_rate> <placement_media_cost>0</placement_media_cost> <placement_client_rate></placement_client_rate> <placement_client_cost>0</placement_client_cost> <placement_unit>Views</placement_unit>



<placement_status>Active</placement_status> <placement_org_code>MPLX</placement_org_code> <placement_third_party></placement_third_party> <placement_stop_at_flight_end_date></placement_stop_at_flight_end_date> <placement_id>8904-79219-3840-0</placement_id> <placement_option> <placement_option_click_thru_url>http://www.mediaplex.com</placement_option_click_thru_url> <placement_option_forward>N</placement_option_forward> <placement_option_wrap>N</placement_option_wrap> <placement_option_logex>N</placement_option_logex> <placement_option_cookie>Y</placement_option_cookie> <placement_option_buster>mpt</placement_option_buster> <placement_option_target>_top</placement_option_target> <placement_option_alt_text></placement_option_alt_text> <placement_option_title></placement_option_title> <placement_option_parse></placement_option_parse> <placement_option_add></placement_option_add> <placement_option_pass>mpch=ads</placement_option_pass> <placement_option_strip></placement_option_strip> <performance_tracker></performance_tracker> </placement_option> </placement> </Campaign> -----------------------------114782935826962— ---------------------------------------RESPONSE---------------------------------------------------- <MojoAdserver> <Response> <Query status="200" text="200 Ok"/> <Object type="Placement" action="New" id="89047921938400"/> </Response> </MojoAdserver>

Update Existing Placement –

Standard –

http://app.mediaplex.com/adserver/api.setPlacement?placement_id_in=89047921938400

SSL Request –

https://app.mediaplex.com/adserver/api.setPlacement?placement_id_in=89047921938400

POST /adserver/api.setPlacement?placement_id_in=89047921938400 HTTP/1.1 Host: app.mediaplex.com User-Agent: Mozilla/5.0 (Windows; U; Windows NT 6.0; en-US; rv:1.9.0.10) Gecko/2009042316 Firefox/3.0.10 Accept: text/html,application/xhtml+xml,application/xml;q=0.9,*/*;q=0.8 Accept-Language: en-us,en;q=0.5



Accept-Encoding: gzip,deflate Accept-Charset: ISO-8859-1,utf-8;q=0.7,*;q=0.7 Keep-Alive: 300 Connection: keep-alive Cookie: svid=321271110645; mojo3=8434:11100 Authorization: Basic DGVkdGhlb2RvcmVsb2dhbjp3eWxkc3RhbGx5bnMh Content-Type: multipart/form-data; boundary=---------------------------24464570528145 Content-Length: 1949 -----------------------------24464570528145 Content-Disposition: form-data; name="client_id_in" 8904 -----------------------------24464570528145 Content-Disposition: form-data; name="file"; filename="20090515.api.updatePlacement.campaign_id_in=79219.xml" Content-Type: text/xml <?xml version="1.0" encoding="UTF-8" standalone="yes"?> <Campaign> <campaign_name>MOJO Adserver - API Campaign</campaign_name> <campaign_id>79219</campaign_id> <placement> <placement_name>MOJO Adserver - API Campaign 118x100 - 1</placement_name> <placement_site_name>-MPLX-</placement_site_name> <placement_site_id>3840</placement_site_id> <placement_package_name></placement_package_name> <placement_start_date>04/13/2009</placement_start_date> <placement_end_date>06/30/2009</placement_end_date> <placement_alternative_text></placement_alternative_text> <placement_type>Banner</placement_type> <placement_size>118x100</placement_size> <placement_pace>Hard Count</placement_pace> <placement_count>0</placement_count> <placement_media_rate></placement_media_rate> <placement_media_cost>0</placement_media_cost> <placement_client_rate></placement_client_rate> <placement_client_cost>0</placement_client_cost> <placement_unit>Views</placement_unit> <placement_status>Active</placement_status> <placement_org_code>MPLX</placement_org_code> <placement_third_party></placement_third_party> <placement_stop_at_flight_end_date></placement_stop_at_flight_end_date> <placement_id>8904-79219-3840-0</placement_id> <placement_creative> <placement_creative_name>MplxLogo-Batwings.jpg</placement_creative_name> <placement_creative_start_date></placement_creative_start_date> <placement_creative_end_date></placement_creative_end_date> <placement_creative_click_thru_url>http://www.mediaplex.com</placement_creative_click_thru_url>



<placement_creative_weight>100</placement_creative_weight> <placement_creative_set>mplx</placement_creative_set> <placement_creative_org_code></placement_creative_org_code> <placement_creative_id>11568984</placement_creative_id> <placement_creative_creative_id>3376742</placement_creative_creative_id> </placement_creative> <placement_rule> <placement_rule_name>MOJO Adserver - API Test Rule - 1</placement_rule_name> <placement_rule_creative_file_name></placement_rule_creative_file_name> <placement_rule_creative_id></placement_rule_creative_id> <placement_rule_set_name>mplx</placement_rule_set_name> <placement_rule_click_thru_url>http://www.mediaplex.com</placement_rule_click_thru_url> <placement_rule_xml> <referermatch test="keyword"><![CDATA[api_test]] ></referermatch> </placement_rule_xml> <placement_rule_id>11769840</placement_rule_id> <placement_rule_rule_id>3199292</placement_rule_rule_id> </placement_rule> <placement_option> <placement_option_click_thru_url>http://www.mediaplex.com</placement_option_click_thru_url> <placement_option_forward>N</placement_option_forward> <placement_option_wrap>N</placement_option_wrap> <placement_option_logex>N</placement_option_logex> <placement_option_cookie>Y</placement_option_cookie> <placement_option_buster>mpt</placement_option_buster> <placement_option_target>_top</placement_option_target> <placement_option_alt_text></placement_option_alt_text> <placement_option_title></placement_option_title> <placement_option_parse></placement_option_parse> <placement_option_add></placement_option_add> <placement_option_pass>mpch=ads</placement_option_pass> <placement_option_strip></placement_option_strip> <performance_tracker></performance_tracker> </placement_option> </placement> </Campaign> -----------------------------24464570528145—

---------------------------------------RESPONSE------------------------------------------------------- <MojoAdserver> <Response> <Query status="200" text="200 Ok"/> <Object type="Placement" action="Update" id="89047921938400"/> <Object type="Placement Options" action="Update" id="89047921938400"/> <Object type="Placement Creative" action="Update" id="11568984"/> <Object type="Placement Rule" action="Update" id="11769840"/>



</Response> </MojoAdserver>

getConfig( ‘Placement’ ) Example:

The getConfig( ‘Placement’ ) webservice is designed to return an XML document containing configuration details for a Placement object. Execute a GET request to the following URL which contains an XML document formatted as such: Get Placement Config –

Standard –

http://app.mediaplex.com/adserver/api.getPlacement?placement_id_in=89046897138400&set

up_in=Y

SSL Request –

https://app.mediaplex.com/adserver/api.getPlacement?placement_id_in=89046897138400&s

etup_in=Y

GET /adserver/api.getPlacement?placement_id_in=89047921938400&setup_in=Y HTTP/1.1 Host: app.mediaplex.com User-Agent: Mozilla/5.0 (Windows; U; Windows NT 6.0; en-US; rv:1.9.0.10) Gecko/2009042316 Firefox/3.0.10 Accept: text/html,application/xhtml+xml,application/xml;q=0.9,*/*;q=0.8 Accept-Language: en-us,en;q=0.5 Accept-Encoding: gzip,deflate Accept-Charset: ISO-8859-1,utf-8;q=0.7,*;q=0.7 Keep-Alive: 300 Connection: keep-alive Cookie: svid=321271110645; mojo3=8434:1039 Authorization: Basic DGVkdGhlb2RvcmVsb2dhbjp3eWxkc3RhbGx5bnMh

---------------------------------------RESPONSE---------------------------------------------------------- HTTP/1.1 200 OK Date: Mon, 18 May 2009 21:04:48 GMT Server: Apache Content-Length: 4008 Vary: User-Agent Keep-Alive: timeout=60, max=1014 Connection: Keep-Alive Content-Type: application/xml; charset=utf-8 <?xml version="1.0" encoding="UTF-8" standalone="yes"?> <Campaign>



<campaign_name><![CDATA[MOJO Adserver - API Campaign - 1]]></campaign_name> <campaign_id><![CDATA[79219]]></campaign_id> <placement> <placement_name><![CDATA[MOJO Adserver - API Campaign 118x100 - 1]]></placement_name> <placement_site_name><![CDATA[-MPLX-]]></placement_site_name> <placement_package_name><![CDATA[]]></placement_package_name> <placement_start_date><![CDATA[04/13/2009]]></placement_start_date> <placement_end_date><![CDATA[06/30/2009]]></placement_end_date> <placement_click_thru_url><![CDATA[http://www.mediaplex.com]]></placement_click_thru_url> <placement_alternative_text><![CDATA[]]></placement_alternative_text> <placement_type><![CDATA[Banner]]></placement_type> <placement_size><![CDATA[118x100]]></placement_size> <placement_pace><![CDATA[Hard Count]]></placement_pace> <placement_count><![CDATA[0]]></placement_count> <media_rate><![CDATA[]]></media_rate> <media_cost><![CDATA[0]]></media_cost> <client_rate><![CDATA[]]></client_rate> <client_cost><![CDATA[0]]></client_cost> <click_thru_fwd><![CDATA[N]]></click_thru_fwd> <unit><![CDATA[Views]]></unit> <placement_status><![CDATA[Active]]></placement_status> <placement_org_code><![CDATA[MPLX]]></placement_org_code> <placement_third_party><![CDATA[]]></placement_third_party> <performance_tracker><![CDATA[]]></performance_tracker> <placement_stop_at_flight_end_date><![CDATA[]]></placement_stop_at_flight_end_date> <placement_id><![CDATA[8904-79219-3840-0]]></placement_id> </placement> <rotation_creative> <rotation_creative_name><![CDATA[MplxLogo-Batwings_copy.jpg]]></rotation_creative_name> <rotation_creative_site_name><![CDATA[-MPLX-]]></rotation_creative_site_name> <rotation_creative_package_name><![CDATA[]]></rotation_creative_package_name> <rotation_creative_placement_name><![CDATA[MOJO Adserver - API Campaign 118x100 - 1]]></rotation_creative_placement_name> <rotation_creative_start_date><![CDATA[]]></rotation_creative_start_date> <rotation_creative_end_date><![CDATA[]]></rotation_creative_end_date> <rotation_creative_click_thru_url><![CDATA[]]></rotation_creative_click_thru_url> <rotation_creative_weight><![CDATA[100]]></rotation_creative_weight> <rotation_creative_set><![CDATA[root]]></rotation_creative_set> <rotation_creative_org_code><![CDATA[]]></rotation_creative_org_code> <rotation_creative_id><![CDATA[11283399]]></rotation_creative_id> </rotation_creative> <rotation_rule> <rotation_rule_name><![CDATA[MOJO Adserver - API Test Rule - 1]]></rotation_rule_name> <rotation_rule_site_name><![CDATA[-MPLX-]]></rotation_rule_site_name> <rotation_rule_package_name><![CDATA[]]></rotation_rule_package_name> <rotation_rule_placement_name><![CDATA[MOJO Adserver - API Campaign 118x100 - 1]]></rotation_rule_placement_name>



<rotation_rule_creative_file_name><![CDATA[]]></rotation_rule_creative_file_name> <rotation_rule_set_name><![CDATA[mplx]]></rotation_rule_set_name> <rotation_rule_click_thru_url><![CDATA[http://www.mediaplex.com]]></rotation_rule_click_thru_url> <rotation_rule_xml><![CDATA[<referermatch test="keyword"><![CDATA[api_test]]]]><![CDATA[></referermatch>]]></rotation_rule_xml> <rotation_rule_id><![CDATA[11758872]]></rotation_rule_id> </rotation_rule> </Campaign>

setConfig( ‘Placement’ ) Example:

The setConfig( ‘Placement’ ) webservice is designed to provide an XML document containing configuration details for a Placement object, which will assign both Rule and Creative objects to the Placement. This request uses the setPlacementSetup webservice. Execute a POST request to the following URL which contains an XML document formatted as such: Set Placement Config (Assign new Rule to Placement) –

Standard –

http://app.mediaplex.com/adserver/api.setPlacementSetup?placement_id_in=8904792198400

SSL Request –

https://app.mediaplex.com/adserver/api.setPlacementSetup?placement_id_in=8904679219840

0

POST /adserver/api.setPlacementSetup?placement_id_in=8904792198400 HTTP/1.1 Host: app.mediaplex.com User-Agent: Mozilla/5.0 (Windows; U; Windows NT 6.0; en-US; rv:1.9.0.10) Gecko/2009042316 Firefox/3.0.10 Accept: text/html,application/xhtml+xml,application/xml;q=0.9,*/*;q=0.8 Accept-Language: en-us,en;q=0.5 Accept-Encoding: gzip,deflate Accept-Charset: ISO-8859-1,utf-8;q=0.7,*;q=0.7 Keep-Alive: 300 Connection: keep-alive Cookie: svid=321271110645; mojo3=8434:1039 Authorization: Basic Y3NxdWlyZTpDc2NqIzMwNA== Content-Type: multipart/form-data; boundary=---------------------------2865025983309 Content-Length: 3084 -----------------------------2865025983309 Content-Disposition: form-data; name="client_id_in" 8904 -----------------------------2865025983309



Content-Disposition: form-data; name="file"; filename="20090515.setConfig.campaign_id_in=79219.xml" Content-Type: text/xml <?xml version="1.0" encoding="UTF-8" standalone="yes"?> <Campaign> <campaign_name><![CDATA[MOJO Adserver - API Campaign]]></campaign_name> <campaign_id><![CDATA[79219]]></campaign_id> <placement> <placement_name><![CDATA[MOJO Adserver - API Campaign 118x100 - 1]]></placement_name> <placement_site_name><![CDATA[-MPLX-]]></placement_site_name> <placement_package_name><![CDATA[]]></placement_package_name> <placement_start_date><![CDATA[04/13/2009]]></placement_start_date> <placement_end_date><![CDATA[06/30/2009]]></placement_end_date> <placement_click_thru_url><![CDATA[http://www.mediaplex.com]]></placement_click_thru_url> <placement_alternative_text><![CDATA[]]></placement_alternative_text> <placement_type><![CDATA[Banner]]></placement_type> <placement_size><![CDATA[118x100]]></placement_size> <placement_pace><![CDATA[Hard Count]]></placement_pace> <placement_count><![CDATA[0]]></placement_count> <media_rate><![CDATA[]]></media_rate> <media_cost><![CDATA[0]]></media_cost> <client_rate><![CDATA[]]></client_rate> <client_cost><![CDATA[0]]></client_cost> <click_thru_fwd><![CDATA[N]]></click_thru_fwd> <unit><![CDATA[Views]]></unit> <placement_status><![CDATA[Active]]></placement_status> <placement_org_code><![CDATA[MPLX]]></placement_org_code> <placement_third_party><![CDATA[]]></placement_third_party> <performance_tracker><![CDATA[]]></performance_tracker> <placement_stop_at_flight_end_date><![CDATA[]]></placement_stop_at_flight_end_date> <placement_id><![CDATA[8904-79219-3840-0]]></placement_id> </placement> <rotation_rule> <rotation_rule_name><![CDATA[MOJO Adserver - API Test Rule - 1]]></rotation_rule_name> <rotation_rule_site_name><![CDATA[-MPLX-]]></rotation_rule_site_name> <rotation_rule_package_name><![CDATA[]]></rotation_rule_package_name> <rotation_rule_placement_name><![CDATA[MOJO Adserver - API Campaign 118x100 - 1]]></rotation_rule_placement_name> <rotation_rule_creative_file_name><![CDATA[]]></rotation_rule_creative_file_name> <rotation_rule_set_name><![CDATA[mplx]]></rotation_rule_set_name> <rotation_rule_click_thru_url><![CDATA[http://www.mediaplex.com]]></rotation_rule_click_thru_url> <rotation_rule_xml><![CDATA[<referermatch test="keyword"><![CDATA[api_test]]]]><![CDATA[></referermatch>]]></rotation_rule_xml> <rotation_rule_id><![CDATA[]]></rotation_rule_id> </rotation_rule>



</Campaign> -----------------------------2865025983309--

Set Placement Config (Assign new Creative to Placement) –

Standard –


SSL Request –


0

POST /adserver/api.setPlacementSetup?placement_id_in=8904792198400 HTTP/1.1 Host: app.mediaplex.com User-Agent: Mozilla/5.0 (Windows; U; Windows NT 6.0; en-US; rv:1.9.0.10) Gecko/2009042316 Firefox/3.0.10 Accept: text/html,application/xhtml+xml,application/xml;q=0.9,*/*;q=0.8 Accept-Language: en-us,en;q=0.5 Accept-Encoding: gzip,deflate Accept-Charset: ISO-8859-1,utf-8;q=0.7,*;q=0.7 Keep-Alive: 300 Connection: keep-alive Cookie: svid=321271110645; mojo3=8434:1039 Authorization: Basic DGVkdGhlb2RvcmVsb2dhbjp3eWxkc3RhbGx5bnMh Content-Type: multipart/form-data; boundary=---------------------------923275025205 Content-Length: 3328 -----------------------------923275025205 Content-Disposition: form-data; name="client_id_in" 8904 -----------------------------923275025205 Content-Disposition: form-data; name="file"; filename="20090515.setConfig.campaign_id_in=79219.xml" Content-Type: text/xml <?xml version="1.0" encoding="UTF-8" standalone="yes"?><Campaign> <campaign_name><![CDATA[MOJO Adserver - API Campaign - 1]]></campaign_name> <campaign_id><![CDATA[79219]]></campaign_id> <placement> <placement_name><![CDATA[MOJO Adserver - API Campaign 118x100 - 1]]></placement_name> <placement_site_name><![CDATA[-MPLX-]]></placement_site_name> <placement_package_name><![CDATA[]]></placement_package_name> <placement_start_date><![CDATA[04/13/2009]]></placement_start_date> <placement_end_date><![CDATA[06/30/2009]]></placement_end_date> <placement_click_thru_url><![CDATA[http://www.mediaplex.com]]></placement_click_thru_url> <placement_alternative_text><![CDATA[]]></placement_alternative_text>



<placement_type><![CDATA[Banner]]></placement_type> <placement_size><![CDATA[118x100]]></placement_size> <placement_pace><![CDATA[Hard Count]]></placement_pace> <placement_count><![CDATA[0]]></placement_count> <media_rate><![CDATA[]]></media_rate> <media_cost><![CDATA[0]]></media_cost> <client_rate><![CDATA[]]></client_rate> <client_cost><![CDATA[0]]></client_cost> <click_thru_fwd><![CDATA[N]]></click_thru_fwd> <unit><![CDATA[Views]]></unit> <placement_status><![CDATA[Active]]></placement_status> <placement_org_code><![CDATA[MPLX]]></placement_org_code> <placement_third_party><![CDATA[]]></placement_third_party> <performance_tracker><![CDATA[]]></performance_tracker> <placement_stop_at_flight_end_date><![CDATA[]]></placement_stop_at_flight_end_date> <placement_id><![CDATA[8904-79219-3840-0]]></placement_id> </placement> <creative> <crertive_name><!CDATA[[MplxLogo-Batwings_copy.jpg]]></creative_name> <creative_id><!CDATA[[3355971]]></creative_id> </creative> <rotation_creative> <rotation_creative_name><![CDATA[MplxLogo-Batwings_copy.jpg]]></rotation_creative_name> <rotation_creative_site_name><![CDATA[-MPLX-]]></rotation_creative_site_name> <rotation_creative_package_name><![CDATA[]]></rotation_creative_package_name> <rotation_creative_placement_name><![CDATA[API Campaign - 1]]></rotation_creative_placement_name> <rotation_creative_start_date><![CDATA[]]></rotation_creative_start_date> <rotation_creative_end_date><![CDATA[]]></rotation_creative_end_date> <rotation_creative_click_thru_url><![CDATA[http://www.mediaplex.com]]></rotation_creative_click_thru_url> <rotation_creative_weight><![CDATA[100]]></rotation_creative_weight> <rotation_creative_set><![CDATA[MPLX]]></rotation_creative_set> <rotation_creative_org_code><![CDATA[MPLX]]></rotation_creative_org_code> <rotation_creative_id><![CDATA[11137482]]></rotation_creative_id> </rotation_creative> </Campaign> -----------------------------923275025205--

Set Placement Config (Update Rule in existing Placement) –

Standard –


400&rule_id_in=3199292



SSL Request –


8400&rule_id_in=3199292

POST /adserver/api.setPlacementSetup?placement_id_in=89047921938400&rule_id_in=3199292 HTTP/1.1 Host: app.mediaplex.com User-Agent: Mozilla/5.0 (Windows; U; Windows NT 6.0; en-US; rv:1.9.0.10) Gecko/2009042316 Firefox/3.0.10 Accept: text/html,application/xhtml+xml,application/xml;q=0.9,*/*;q=0.8 Accept-Language: en-us,en;q=0.5 Accept-Encoding: gzip,deflate Accept-Charset: ISO-8859-1,utf-8;q=0.7,*;q=0.7 Keep-Alive: 300 Connection: keep-alive Cookie: svid=321271110645; mojo3=8434:16388 Authorization: Basic DGVkdGhlb2RvcmVsb2dhbjp3eWxkc3RhbGx5bnMh Content-Type: multipart/form-data; boundary=---------------------------28651854023245 Content-Length: 3024 -----------------------------28651854023245 Content-Disposition: form-data; name="client_id_in" 8904 -----------------------------28651854023245 Content-Disposition: form-data; name="file"; filename="20090515.updateConfig.campaign_id_in=79219.xml" Content-Type: text/xml <?xml version="1.0" encoding="UTF-8" standalone="yes"?> <Campaign> <campaign_name><![CDATA[MOJO Adserver - API Campaign - 1]]></campaign_name> <campaign_id><![CDATA[79219]]></campaign_id> <placement> <placement_name><![CDATA[MOJO Adserver - API Campaign 118x100 - 1]]></placement_name> <placement_site_name><![CDATA[-MPLX-]]></placement_site_name> <placement_package_name><![CDATA[]]></placement_package_name> <placement_start_date><![CDATA[04/13/2009]]></placement_start_date> <placement_end_date><![CDATA[06/30/2009]]></placement_end_date> <placement_click_thru_url><![CDATA[http://www.mediaplex.com]]></placement_click_thru_url> <placement_alternative_text><![CDATA[]]></placement_alternative_text> <placement_type><![CDATA[Banner]]></placement_type> <placement_size><![CDATA[118x100]]></placement_size> <placement_pace><![CDATA[Hard Count]]></placement_pace> <placement_count><![CDATA[0]]></placement_count> <media_rate><![CDATA[]]></media_rate>



<media_cost><![CDATA[0]]></media_cost> <client_rate><![CDATA[]]></client_rate> <client_cost><![CDATA[0]]></client_cost> <click_thru_fwd><![CDATA[N]]></click_thru_fwd> <unit><![CDATA[Views]]></unit> <placement_status><![CDATA[Active]]></placement_status> <placement_org_code><![CDATA[MPLX]]></placement_org_code> <placement_third_party><![CDATA[]]></placement_third_party> <performance_tracker><![CDATA[]]></performance_tracker> <placement_stop_at_flight_end_date><![CDATA[]]></placement_stop_at_flight_end_date> <placement_id><![CDATA[8904-79219-3840-0]]></placement_id> </placement> <rotation_rule> <rotation_rule_name><![CDATA[MOJO Adserver - API Test Rule - 1]]></rotation_rule_name> <rotation_rule_site_name><![CDATA[-MPLX-]]></rotation_rule_site_name> <rotation_rule_package_name><![CDATA[]]></rotation_rule_package_name> <rotation_rule_placement_name><![CDATA[MOJO Adserver - API Campaign 250x250 - 1]]></rotation_rule_placement_name> <rotation_rule_creative_file_name><![CDATA[]]></rotation_rule_creative_file_name> <rotation_rule_set_name><![CDATA[mplx]]></rotation_rule_set_name> <rotation_rule_click_thru_url><![CDATA[http://www.mediaplex.com]]></rotation_rule_click_thru_url> <rotation_rule_xml><![CDATA[<referermatch test="keyword"><![CDATA[api_test]]]]><![CDATA[></referermatch>]]></rotation_rule_xml> <rotation_rule_id><![CDATA[11701179]]></rotation_rule_id> </rotation_rule> </Campaign> -----------------------------28651854023245

Set Placement Config (Update Creative in existing Placement) –

Standard –


400&creative_id_in=3355971

SSL Request –


8400&creative_id_in=3355971

POST /adserver/api.setPlacementSetup?placement_id_in=89047921938400&creative_id_in=3355971 HTTP/1.1 Host: app.mediaplex.com User-Agent: Mozilla/5.0 (Windows; U; Windows NT 6.0; en-US; rv:1.9.0.10) Gecko/2009042316 Firefox/3.0.10 Accept: text/html,application/xhtml+xml,application/xml;q=0.9,*/*;q=0.8 Accept-Language: en-us,en;q=0.5 Accept-Encoding: gzip,deflate



Accept-Charset: ISO-8859-1,utf-8;q=0.7,*;q=0.7 Keep-Alive: 300 Connection: keep-alive Cookie: svid=321271110645; mojo3=8434:16388 Authorization: Basic DGVkdGhlb2RvcmVsb2dhbjp3eWxkc3RhbGx5bnMh Content-Type: multipart/form-data; boundary=---------------------------28651854023245 Content-Length: 3208 -----------------------------28651854023245 Content-Disposition: form-data; name="client_id_in" 8904 -----------------------------28651854023245 Content-Disposition: form-data; name="file"; filename="20090515.updateConfig.campaign_id_in=79219.xml" Content-Type: text/xml <?xml version="1.0" encoding="UTF-8" standalone="yes"?> <Campaign> <campaign_name><![CDATA[MOJO Adserver - API Campaign - 1]]></campaign_name> <campaign_id><![CDATA[79219]]></campaign_id> <placement> <placement_name><![CDATA[MOJO Adserver - API Campaign 118x100 - 1]]></placement_name> <placement_site_name><![CDATA[-MPLX-]]></placement_site_name> <placement_package_name><![CDATA[]]></placement_package_name> <placement_start_date><![CDATA[04/13/2009]]></placement_start_date> <placement_end_date><![CDATA[06/30/2009]]></placement_end_date> <placement_click_thru_url><![CDATA[http://www.mediaplex.com]]></placement_click_thru_url> <placement_alternative_text><![CDATA[]]></placement_alternative_text> <placement_type><![CDATA[Banner]]></placement_type> <placement_size><![CDATA[118x100]]></placement_size> <placement_pace><![CDATA[Hard Count]]></placement_pace> <placement_count><![CDATA[0]]></placement_count> <media_rate><![CDATA[]]></media_rate> <media_cost><![CDATA[0]]></media_cost> <client_rate><![CDATA[]]></client_rate> <client_cost><![CDATA[0]]></client_cost> <click_thru_fwd><![CDATA[N]]></click_thru_fwd> <unit><![CDATA[Views]]></unit> <placement_status><![CDATA[Active]]></placement_status> <placement_org_code><![CDATA[MPLX]]></placement_org_code> <placement_third_party><![CDATA[]]></placement_third_party> <performance_tracker><![CDATA[]]></performance_tracker> <placement_stop_at_flight_end_date><![CDATA[]]></placement_stop_at_flight_end_date> <placement_id><![CDATA[8904-79219-3840-0]]></placement_id> </placement> <creative> <crertive_name><!CDATA[[MplxLogo-Batwings_copy.jpg]]></creative_name>



<creative_id><!CDATA[[3355971]]></creative_id> </creative> <rotation_creative> <rotation_creative_name><![CDATA[MplxLogo-Batwings_copy.jpg]]></rotation_creative_name> <rotation_creative_site_name><![CDATA[-MPLX-]]></rotation_creative_site_name> <rotation_creative_package_name><![CDATA[]]></rotation_creative_package_name> <rotation_creative_placement_name><![CDATA[MOJO Adserver - API Campaign 118x100 - 1]]></rotation_creative_placement_name> <rotation_creative_start_date><![CDATA[]]></rotation_creative_start_date> <rotation_creative_end_date><![CDATA[]]></rotation_creative_end_date> <rotation_creative_click_thru_url><![CDATA[]]></rotation_creative_click_thru_url> <rotation_creative_weight><![CDATA[100]]></rotation_creative_weight> <rotation_creative_set><![CDATA[root]]></rotation_creative_set> <rotation_creative_org_code><![CDATA[]]></rotation_creative_org_code> <rotation_creative_id><![CDATA[11283399]]></rotation_creative_id> </rotation_creative> </Campaign> -----------------------------28651854023245

Remove a Rule from a Placement –

Standard –

http://app.mediaplex.com/adserver/api.removePlacementSetup?placement_id_in=8904792193

8400&placement_rule_id_in=11701179

SSL Request –

https://app.mediaplex.com/adserver/api.removePlacementSetup?placement_id_in=8904792193

8400&placement_rule_id_in=11701179

GET /adserver/removePlacementSetup?placement_id_in=89047921938400&placement_rule_id_in=11701179 HTTP/1.1 Host: app.mediaplex.com User-Agent: Mozilla/5.0 (Windows; U; Windows NT 6.0; en-US; rv:1.9.0.10) Gecko/2009042316 Firefox/3.0.10 Accept: text/html,application/xhtml+xml,application/xml;q=0.9,*/*;q=0.8 Accept-Language: en-us,en;q=0.5 Accept-Encoding: gzip,deflate Accept-Charset: ISO-8859-1,utf-8;q=0.7,*;q=0.7 Keep-Alive: 300 Connection: keep-alive Cookie: svid=321271110645; mojo3=8434:1039 Authorization: Basic DGVkdGhlb2RvcmVsb2dhbjp3eWxkc3RhbGx5bnMh



Remove a Creative from a Placement –

Standard –

http://app.mediaplex.com/adserver/api.removePlacementSetup?placement_id_in=8904792193

840&placement_creative_id_in=11283399

SSL Request –

https://app.mediaplex.com/adserver/api.removePlacementSetup?placement_id_in=8904792193

840&placement_creative_id_in=11283399

GET /adserver/removePlacementSetup?placement_id_in=8904792193840&placement_creative_id_in=11283399 HTTP/1.1 Host: app.mediaplex.com User-Agent: Mozilla/5.0 (Windows; U; Windows NT 6.0; en-US; rv:1.9.0.10) Gecko/2009042316 Firefox/3.0.10 Accept: text/html,application/xhtml+xml,application/xml;q=0.9,*/*;q=0.8 Accept-Language: en-us,en;q=0.5 Accept-Encoding: gzip,deflate Accept-Charset: ISO-8859-1,utf-8;q=0.7,*;q=0.7 Keep-Alive: 300 Connection: keep-alive Cookie: svid=321271110645; mojo3=8434:1039 Authorization: Basic DGVkdGhlb2RvcmVsb2dhbjp3eWxkc3RhbGx5bnMh

Page( ) Request Examples:

getPage( ):

The getPage( ) webservice is designed to respond with an XML document containing configuration details of an existing position. Execute the following GET request:

Get Page –

Standard –

http://app.mediaplex.com/adserver/api.getPage?site_id_in=3840&page_id_in=11888

SSL Request –

https://app.mediaplex.com/adserver/api.getPage?site_id_in=3840&page_id_in=11888

GET /adserver/api.getPage?site_id_in=3840&page_id_in=11888 HTTP/1.1 Host: app.mediaplex.com User-Agent: Mozilla/5.0 (Windows; U; Windows NT 6.0; en-US; rv:1.9.0.10) Gecko/2009042316 Firefox/3.0.10 Accept: text/html,application/xhtml+xml,application/xml;q=0.9,*/*;q=0.8 Accept-Language: en-us,en;q=0.5



Accept-Encoding: gzip,deflate Accept-Charset: ISO-8859-1,utf-8;q=0.7,*;q=0.7 Keep-Alive: 300 Connection: keep-alive Cookie: svid=321271110645; mojo3=8434:1039 Authorization: Basic DGVkdGhlb2RvcmVsb2dhbjp3eWxkc3RhbGx5bnMh

---------------------------------------RESPONSE---------------------------------------------------- HTTP/1.1 200 OK Date: Fri, 31 Jul 2009 00:07:01 GMT Server: Apache Content-Length: 457 Vary: User-Agent Keep-Alive: timeout=60, max=1024 Connection: Keep-Alive Content-Type: application/xml; charset=utf-8 <?xml version="1.0" encoding="UTF-8" standalone="yes"?><Site> <Response> <Query status="200" text="200 Ok"/> </Response> <site_name><![CDATA[-MPLX-]]></site_name> <site_id><![CDATA[3840]]></site_id> <page> <page_name><![CDATA[API - Test Page Creation - 1]]></page_name> <page_id><![CDATA[11888]]></page_id> <page_url><![CDATA[http://www.mediaplex.com]]></page_url> <page_org_code><![CDATA[]]></page_org_code> </page> </Site>

Get All Pages –

Standard – http://app.mediaplex.com/adserver/api.getPage?site_id_in=3840

SSL Request – https://app.mediaplex.com/adserver/api.getPage?site_id_in=3840

GET /adserver/api.getPage?site_id_in=3840 HTTP/1.1 Host: app.mediaplex.com User-Agent: Mozilla/5.0 (Windows; U; Windows NT 6.0; en-US; rv:1.9.0.10) Gecko/2009042316 Firefox/3.0.10 Accept: text/html,application/xhtml+xml,application/xml;q=0.9,*/*;q=0.8 Accept-Language: en-us,en;q=0.5 Accept-Encoding: gzip,deflate Accept-Charset: ISO-8859-1,utf-8;q=0.7,*;q=0.7 Keep-Alive: 300 Connection: keep-alive Cookie: svid=321271110645; mojo3=8434:1039




---------------------------------------RESPONSE---------------------------------------------------- HTTP/1.1 200 OK Date: Fri, 31 Jul 2009 00:07:01 GMT Server: Apache Content-Length: 457 Vary: User-Agent Keep-Alive: timeout=60, max=1024 Connection: Keep-Alive Content-Type: application/xml; charset=utf-8 <?xml version="1.0" encoding="UTF-8" standalone="yes"?><Site> <Response> <Query status="200" text="200 Ok"/> </Response> <site_name><![CDATA[-MPLX-]]></site_name> <site_id><![CDATA[3840]]></site_id> <page> <page_name><![CDATA[API - Test Page Creation - 1]]></page_name> <page_id><![CDATA[11888]]></page_id> <page_url><![CDATA[http://www.mediaplex.com]]></page_url> <page_org_code><![CDATA[]]></page_org_code> </page> <page> <page_name><![CDATA[API - Test Page Creation - 2]]></page_name> <page_id><![CDATA[11891]]></page_id> <page_url><![CDATA[http://www.mediaplex.com]]></page_url> <page_org_code><![CDATA[]]></page_org_code> </page> </Site>

setPage( ) Example:

The setPage( ) webservice is designed to submit an XML document containing configuration details to perform one of these functions: create a new page within MOJO Adserver, or update the configuration details of an existing page. Execute a POST request to the following URL which contains an XML document formatted as such:

Create New Position –

Standard – http://app.mediaplex.com/adserver/api.setPage?site_id_in=3840

SSL Request – https://app.mediaplex.com/adserver/api.setPage?site_id_in=3840

POST /adserver/api.setPage?site_id_in=3840 HTTP/1.1 Host: app.mediaplex.com



User-Agent: Mozilla/5.0 (Windows; U; Windows NT 6.0; en-US; rv:1.9.0.10) Gecko/2009042316 Firefox/3.0.10 Accept: text/html,application/xhtml+xml,application/xml;q=0.9,*/*;q=0.8 Accept-Language: en-us,en;q=0.5 Accept-Encoding: gzip,deflate Accept-Charset: ISO-8859-1,utf-8;q=0.7,*;q=0.7 Keep-Alive: 300 Connection: keep-alive Cookie: svid=321271110645; mojo3=8434:1039 Authorization: Basic DGVkdGhlb2RvcmVsb2dhbjp3eWxkc3RhbGx5bnMh Content-Type: multipart/form-data; boundary=---------------------------956648517736426 Content-Length: 1605 -----------------------------956648517736426 Content-Disposition: form-data; name="client_id_in" 8904 -----------------------------956648517736426 Content-Disposition: form-data; name="file"; filename="api.setPage.site_id_in=3840.xml" Content-Type: text/xml <Site> <site_name><![CDATA[-MPLX-]]></site_name> <site_id><![CDATA[3840]]></site_id> <page> <page_name><![CDATA[API - Test Page Creation - 1]]></page_name> <page_id><![CDATA[]]></page_id> <page_url><![CDATA[http://www.mediaplex.com]]></page_url> <page_org_code><![CDATA[]]></page_org_code> </page> </Site> -----------------------------956648517736426--

Update Existing Position –

Standard –

http://app.mediaplex.com/adserver/api.setPage?site_id_in=3840&page_id_in=11888

SSL Request –

https://app.mediaplex.com/adserver/api.setPage?site_id_in=3840&page_id_in=11888

POST /adserver/api.setPage?site_id_in=3840 HTTP/1.1 Host: app.mediaplex.com User-Agent: Mozilla/5.0 (Windows; U; Windows NT 6.0; en-US; rv:1.9.0.10) Gecko/2009042316 Firefox/3.0.10 Accept: text/html,application/xhtml+xml,application/xml;q=0.9,*/*;q=0.8 Accept-Language: en-us,en;q=0.5 Accept-Encoding: gzip,deflate



Accept-Charset: ISO-8859-1,utf-8;q=0.7,*;q=0.7 Keep-Alive: 300 Connection: keep-alive Cookie: svid=321271110645; mojo3=8434:1039 Authorization: Basic DGVkdGhlb2RvcmVsb2dhbjp3eWxkc3RhbGx5bnMh Content-Type: multipart/form-data; boundary=---------------------------654897753221463 Content-Length: 1605 -----------------------------654897753221463 Content-Disposition: form-data; name="client_id_in" 8904 -----------------------------654897753221463 Content-Disposition: form-data; name="file"; filename="api.setPage.update.site_id_in=3840.xml" Content-Type: text/xml <Site> <site_name><![CDATA[-MPLX-]]></site_name> <site_id><![CDATA[3840]]></site_id> <page> <page_name><![CDATA[API - Test Page Creation - 1]]></page_name> <page_id><![CDATA[11888]]></page_id> <page_url><![CDATA[http://www.mediaplex.com]]></page_url> <page_org_code><![CDATA[MPLX]]></page_org_code> </page> </Site> -----------------------------654897753221463--

Position( ) Request Examples:

getPosition( ):

The getPosition( ) webservice is designed to respond with an XML document containing configuration details of an existing position. Execute the following GET request:

Get Position –

Standard –

http://app.mediaplex.com/adserver/api.getPosition?site_id_in=3840&position_id_in=65275

SSL Request –

https://app.mediaplex.com/adserver/api.getPosition?site_id_in=3840&position_id_in=65275

GET /adserver/api.getPosition?site_id_in=3840&position_id_in=65275 HTTP/1.1 Host: app.mediaplex.com User-Agent: Mozilla/5.0 (Windows; U; Windows NT 6.0; en-US; rv:1.9.0.10) Gecko/2009042316



Firefox/3.0.10 Accept: text/html,application/xhtml+xml,application/xml;q=0.9,*/*;q=0.8 Accept-Language: en-us,en;q=0.5 Accept-Encoding: gzip,deflate Accept-Charset: ISO-8859-1,utf-8;q=0.7,*;q=0.7 Keep-Alive: 300 Connection: keep-alive Cookie: svid=321271110645; mojo3=8434:1039 Authorization: Basic DGVkdGhlb2RvcmVsb2dhbjp3eWxkc3RhbGx5bnMh

---------------------------------------RESPONSE---------------------------------------------------- HTTP/1.1 200 OK Date: Tue, 19May 2009 17:01:23 GMT Server: Apache Content-Length: 1320 Vary: User-Agent Keep-Alive: timeout=60, max=1024 Connection: Keep-Alive Content-Type: application/xml; charset=utf-8 <?xml version="1.0" encoding="UTF-8" standalone="yes"?><Site> <site_name><![CDATA[ -MPLX-]]></site_name> <site_id><![CDATA[3840]]></site_id> <page> <page_name><![CDATA[ MOJO Adserver - API Test Page]]></page_name> <page_id><![CDATA[11716]]></page_id> <position> <position_name><![CDATA[ MOJO Adserver - API Test Position - 1]]></position_name> <position_id><![CDATA[65275]]></position_id> <position_type><![CDATA[link]]></position_type> <position_size><![CDATA[118x100]]></position_size> <position_org_code><![CDATA[mplx]]></position_org_code> <position_third_party><![CDATA[]]></position_third_party> <position_description><![CDATA[]]></position_description> <position_date_start><![CDATA[]]></position_date_start> <position_date_end><![CDATA[]]></position_date_end> <position_count><![CDATA[0]]></position_count> <position_count_type><![CDATA[I]]></position_count_type> <position_cost><![CDATA[0]]></position_cost> <position_cost_bec_name><![CDATA[]]></position_cost_bec_name> <position_cost_bec_type><![CDATA[]]></position_cost_bec_type> <position_pace><![CDATA[open]]></position_pace> <position_optimizer_method_id><![CDATA[]]></position_optimizer_method_id> </position> </page> </Site>



Get All Positions –

Standard – http://app.mediaplex.com/adserver/api.getPosition?site_id_in=3840

SSL Request – https://app.mediaplex.com/adserver/api.getPosition?site_id_in=3840

GET /adserver/api.getPosition?site_id_in=3840 HTTP/1.1 Host: app.mediaplex.com User-Agent: Mozilla/5.0 (Windows; U; Windows NT 6.0; en-US; rv:1.9.0.10) Gecko/2009042316 Firefox/3.0.10 Accept: text/html,application/xhtml+xml,application/xml;q=0.9,*/*;q=0.8 Accept-Language: en-us,en;q=0.5 Accept-Encoding: gzip,deflate Accept-Charset: ISO-8859-1,utf-8;q=0.7,*;q=0.7 Keep-Alive: 300 Connection: keep-alive Cookie: svid=321271110645; mojo3=8434:1039 Authorization: Basic DGVkdGhlb2RvcmVsb2dhbjp3eWxkc3RhbGx5bnMh

---------------------------------------RESPONSE---------------------------------------------------- <?xml version="1.0" encoding="UTF-8" standalone="yes"?> <Site> <site_name><![CDATA[ -MPLX-]]></site_name> <site_id><![CDATA[3840]]></site_id> <page> <page_name><![CDATA[ MOJO Adserver - API Test Page]]></page_name> <page_id><![CDATA[11716]]></page_id> <position> <position_name><![CDATA[ MOJO Adserver - API Test Position - 1]]></position_name> <position_id><![CDATA[65275]]></position_id> <position_type><![CDATA[link]]></position_type> <position_size><![CDATA[118x100]]></position_size> <position_org_code><![CDATA[mplx]]></position_org_code> <position_third_party><![CDATA[]]></position_third_party> <position_description><![CDATA[]]></position_description> <position_date_start><![CDATA[]]></position_date_start> <position_date_end><![CDATA[]]></position_date_end> <position_count><![CDATA[0]]></position_count> <position_count_type><![CDATA[I]]></position_count_type> <position_cost><![CDATA[0]]></position_cost> <position_cost_bec_name><![CDATA[]]></position_cost_bec_name> <position_cost_bec_type><![CDATA[]]></position_cost_bec_type> <position_pace><![CDATA[open]]></position_pace> <position_optimizer_method_id><![CDATA[]]></position_optimizer_method_id> </position> <position> <position_name><![CDATA[ MOJO Adserver - API Test Position - 2]]></position_name> <position_id><![CDATA[65276]]></position_id>



<position_type><![CDATA[banner]]></position_type> <position_size><![CDATA[]]></position_size> <position_org_code><![CDATA[]]></position_org_code> <position_third_party><![CDATA[]]></position_third_party> <position_description><![CDATA[]]></position_description> <position_date_start><![CDATA[]]></position_date_start> <position_date_end><![CDATA[]]></position_date_end> <position_count><![CDATA[0]]></position_count> <position_count_type><![CDATA[I]]></position_count_type> <position_cost><![CDATA[0]]></position_cost> <position_cost_bec_name><![CDATA[]]></position_cost_bec_name> <position_cost_bec_type><![CDATA[3]]></position_cost_bec_type> <position_pace><![CDATA[count]]></position_pace> <position_optimizer_method_id><![CDATA[]]></position_optimizer_method_id> </position> </page> </Site>

setPosition( ) Example:

The setPosition( ) webservice is designed to submit an XML document containing configuration details to perform one of these functions: create a new position within MOJO Adserver, or update the configuration details of an existing position. Execute a POST request to the following URL which contains an XML document formatted as such:

Create New Position –

Standard – http://app.mediaplex.com/adserver/api.setPosition?site_id_in=3840

SSL Request – https://app.mediaplex.com/adserver/api.setPosition?site_id_in=3840

POST /adserver/api.setPosition?site_id_in=3840 HTTP/1.1 Host: app.mediaplex.com User-Agent: Mozilla/5.0 (Windows; U; Windows NT 6.0; en-US; rv:1.9.0.10) Gecko/2009042316 Firefox/3.0.10 Accept: text/html,application/xhtml+xml,application/xml;q=0.9,*/*;q=0.8 Accept-Language: en-us,en;q=0.5 Accept-Encoding: gzip,deflate Accept-Charset: ISO-8859-1,utf-8;q=0.7,*;q=0.7 Keep-Alive: 300 Connection: keep-alive Cookie: svid=321271110645; mojo3=8434:1039 Authorization: Basic DGVkdGhlb2RvcmVsb2dhbjp3eWxkc3RhbGx5bnMh Content-Type: multipart/form-data; boundary=---------------------------7864294218405 Content-Length: 1605 -----------------------------7864294218405



Content-Disposition: form-data; name="client_id_in" 8904 -----------------------------7864294218405 Content-Disposition: form-data; name="file"; filename="api.setPosition.site_id_in=3840.xml" Content-Type: text/xml <Site> <site_name><![CDATA[-MPLX-]]></site_name> <site_id><![CDATA[3840]]></site_id> <page> <page_name><![CDATA[MOJO Adserver - API Test Page]]></page_name> <page_id><![CDATA[11716]]></page_id> <position> <position_name><![CDATA[MOJO Adserver - API Test Position - 1]]></position_name> <position_id><![CDATA[]]></position_id> <position_type><![CDATA[link]]></position_type> <position_size><![CDATA[118x100]]></position_size> <position_org_code><![CDATA[MPLX]]></position_org_code> <position_third_party><![CDATA[]]></position_third_party> <position_description><![CDATA[]]></position_description> <position_date_start><![CDATA[]]></position_date_start> <position_date_end><![CDATA[]]></position_date_end> <position_count><![CDATA[]]></position_count> <position_count_type><![CDATA[]]></position_count_type> <position_cost><![CDATA[]]></position_cost> <position_cost_bec_name><![CDATA[]]></position_cost_bec_name> <position_cost_bec_type><![CDATA[]]></position_cost_bec_type> <position_pace><![CDATA[]]></position_pace> <position_optimizer_method_id><![CDATA[]]></position_optimizer_method_id> </position> </page> </Site> -----------------------------7864294218405--

Update Existing Position –

Standard –

http://app.mediaplex.com/adserver/api.setPosition?site_id_in=3840&position_id_in=672

75

SSL Request –

https://app.mediaplex.com/adserver/api.setPosition?site_id_in=3840&position_id_in=672

75

POST /adserver/api.setPosition?site_id_in=3840&position_id_in=67275 HTTP/1.1



Host: app.mediaplex.com User-Agent: Mozilla/5.0 (Windows; U; Windows NT 6.0; en-US; rv:1.9.0.10) Gecko/2009042316 Firefox/3.0.10 Accept: text/html,application/xhtml+xml,application/xml;q=0.9,*/*;q=0.8 Accept-Language: en-us,en;q=0.5 Accept-Encoding: gzip,deflate Accept-Charset: ISO-8859-1,utf-8;q=0.7,*;q=0.7 Keep-Alive: 300 Connection: keep-alive Cookie: svid=321271110645; mojo3=8434:1039 Authorization: Basic DGVkdGhlb2RvcmVsb2dhbjp3eWxkc3RhbGx5bnMh Content-Type: multipart/form-data; boundary=---------------------------7864294218405 Content-Length: 1605 -----------------------------7864294218405 Content-Disposition: form-data; name="client_id_in" 8904 -----------------------------7864294218405 Content-Disposition: form-data; name="file"; filename="api.setPosition.site_id_in=3840.xml" Content-Type: text/xml <Site> <site_name><![CDATA[-MPLX-]]></site_name> <site_id><![CDATA[3840]]></site_id> <page> <page_name><![CDATA[MOJO Adserver - API Test Page]]></page_name> <page_id><![CDATA[11716]]></page_id> <position> <position_name><![CDATA[MOJO Adserver - API Test Position - 1]]></position_name> <position_id><![CDATA[67275]]></position_id> <position_type><![CDATA[link]]></position_type> <position_size><![CDATA[118x100]]></position_size> <position_org_code><![CDATA[MPLX]]></position_org_code> <position_third_party><![CDATA[]]></position_third_party> <position_description><![CDATA[This is a test position upload via API transaction.]]></position_description> <position_date_start><![CDATA[06/01/2009]]></position_date_start> <position_date_end><![CDATA[]]></position_date_end> <position_count><![CDATA[]]></position_count> <position_count_type><![CDATA[]]></position_count_type> <position_cost><![CDATA[]]></position_cost> <position_cost_bec_name><![CDATA[]]></position_cost_bec_name> <position_cost_bec_type><![CDATA[]]></position_cost_bec_type> <position_pace><![CDATA[]]></position_pace> <position_optimizer_method_id><![CDATA[]]></position_optimizer_method_id> </position> </page>



</Site> -----------------------------7864294218405--

getConfig( ‘Position’ ):

The getConfig( ) webservice is designed to respond with an XML document containing configuration details of an existing placement. Please note that the getConfig( ‘Position’ ) function is contained within the target object’s webservice, and is invoked by the inclusion of the query string parameter setup_in=Y. Execute the following GET request: Get Position Config –

Standard –

http://app.mediaplex.com/adserver/api.getPosition?site_id_in=3840&position_id_in=672

75&setup_in=Y

SSL Request –

https://app.mediaplex.com/adserver/api.getPosition?site_id_in=3840&position_id_in=67

275&setup_in=Y

GET /adserver/api.getPosition?site_id_in=3840&position_id_in=65275&setup_in=Y HTTP/1.1 Host: app.mediaplex.com User-Agent: Mozilla/5.0 (Windows; U; Windows NT 6.0; en-US; rv:1.9.0.10) Gecko/2009042316 Firefox/3.0.10 Accept: text/html,application/xhtml+xml,application/xml;q=0.9,*/*;q=0.8 Accept-Language: en-us,en;q=0.5 Accept-Encoding: gzip,deflate Accept-Charset: ISO-8859-1,utf-8;q=0.7,*;q=0.7 Keep-Alive: 300 Connection: keep-alive Cookie: svid=321271110645; mojo3=8434:1039 Authorization: Basic DGVkdGhlb2RvcmVsb2dhbjp3eWxkc3RhbGx5bnMh

---------------------------------------RESPONSE---------------------------------------------------- HTTP/1.1 200 OK Date: Tue, 19May 2009 17:17:58 GMT Server: Apache Content-Length: 1249 Vary: User-Agent Keep-Alive: timeout=60, max=1002 Connection: Keep-Alive Content-Type: application/xml; charset=utf-8 <?xml version="1.0" encoding="UTF-8" standalone="yes"?><Site>



<site_name><![CDATA[ -MPLX-]]></site_name> <site_id><![CDATA[3840]]></site_id> <page> <page_name><![CDATA[ MOJO Adserver - API Test Page]]></page_name> <page_id><![CDATA[11716]]></page_id> <position> <position_name><![CDATA[ MOJO Adserver - API Test Position - 1]]></position_name> <position_id><![CDATA[65275]]></position_id> <position_placement> <position_placement_placement_name><![CDATA[MOJO Adserver - API Campaign 118x100 - 1]]></position_placement_placement_name> <position_placement_placement_id><![CDATA[89047921938400]]></position_placement_placement_id> <position_placement_start_date><![CDATA[05/22/2009 10]]></position_placement_start_date> <position_placement_end_date><![CDATA[]]></position_placement_end_date> <position_placement_weight><![CDATA[100]]></position_placement_weight> <position_placement_start_weight><![CDATA[100]]></position_placement_start_weight> <position_placement_set><![CDATA[root]]></position_placement_set> <position_placement_id><![CDATA[77140]]></position_placement_id> </position_placement> </position> </page> </Site>

setConfig( ‘Position’ ):

The setConfig( ) webservice is designed to upload with an XML document containing configuration details of a position, which will assign Placements to an existing Position. Please note that the setConfig( ) function is invoked using the webservice setPositionSetup. Execute the following POST request: Set Position Config –

Standard –

http://app.mediaplex.com/adserver/api.setPositionSetup?site_id_in=3840&position_id_in

=67275

SSL Request –

https://app.mediaplex.com/adserver/api.setPositionSetup?site_id_in=3840&position_id_in

=67275

GET /adserver/api.setPositionSetup?site_id_in=3840&position_id_in=67275 HTTP/1.1 Host: app.mediaplex.com User-Agent: Mozilla/5.0 (Windows; U; Windows NT 6.0; en-US; rv:1.9.0.10) Gecko/2009042316 Firefox/3.0.10



Accept: text/html,application/xhtml+xml,application/xml;q=0.9,*/*;q=0.8 Accept-Language: en-us,en;q=0.5 Accept-Encoding: gzip,deflate Accept-Charset: ISO-8859-1,utf-8;q=0.7,*;q=0.7 Keep-Alive: 300 Connection: keep-alive Cookie: svid=321271110645; mojo3=8434:1039 Authorization: Basic DGVkdGhlb2RvcmVsb2dhbjp3eWxkc3RhbGx5bnMh

---------------------------------------RESPONSE---------------------------------------------------- HTTP/1.1 200 OK Date: Tue, 19May 2009 17:17:58 GMT Server: Apache Content-Length: 1249 Vary: User-Agent Keep-Alive: timeout=60, max=1002 Connection: Keep-Alive Content-Type: application/xml; charset=utf-8 <?xml version="1.0" encoding="UTF-8" standalone="yes"?><Site> <site_name><![CDATA[ -MPLX-]]></site_name> <site_id><![CDATA[3840]]></site_id> <page> <page_name><![CDATA[ MOJO Adserver - API Test Page]]></page_name> <page_id><![CDATA[11716]]></page_id> <position> <position_name><![CDATA[ MOJO Adserver - API Test Position - 1]]></position_name> <position_id><![CDATA[65275]]></position_id> <position_placement> <position_placement_placement_name><![CDATA[MOJO Adserver - API Campaign 118x100 - 1]]></position_placement_placement_name> <position_placement_placement_id><![CDATA[89047921938400]]></position_placement_placement_id> <position_placement_start_date><![CDATA[05/22/2009 10]]></position_placement_start_date> <position_placement_end_date><![CDATA[]]></position_placement_end_date> <position_placement_weight><![CDATA[100]]></position_placement_weight> <position_placement_start_weight><![CDATA[100]]></position_placement_start_weight> <position_placement_set><![CDATA[root]]></position_placement_set> <position_placement_id><![CDATA[]]></position_placement_id> </position_placement> </position> </page> </Site>

Update Position Config –



Standard –

http://app.mediaplex.com/adserver/api.setPositionSetup?site_id_in=3840&position_id_in

=67275

SSL Request –

https://app.mediaplex.com/adserver/api.setPositionSetup?site_id_in=3840&position_id_in

=67275

GET /adserver/api.setPositionSetup?site_id_in=3840&position_id_in=67275 HTTP/1.1 Host: app.mediaplex.com User-Agent: Mozilla/5.0 (Windows; U; Windows NT 6.0; en-US; rv:1.9.0.10) Gecko/2009042316 Firefox/3.0.10 Accept: text/html,application/xhtml+xml,application/xml;q=0.9,*/*;q=0.8 Accept-Language: en-us,en;q=0.5 Accept-Encoding: gzip,deflate Accept-Charset: ISO-8859-1,utf-8;q=0.7,*;q=0.7 Keep-Alive: 300 Connection: keep-alive Cookie: svid=321271110645; mojo3=8434:1039 Authorization: Basic DGVkdGhlb2RvcmVsb2dhbjp3eWxkc3RhbGx5bnMh

---------------------------------------RESPONSE---------------------------------------------------- HTTP/1.1 200 OK Date: Tue, 19May 2009 17:17:58 GMT Server: Apache Content-Length: 1249 Vary: User-Agent Keep-Alive: timeout=60, max=1002 Connection: Keep-Alive Content-Type: application/xml; charset=utf-8 <?xml version="1.0" encoding="UTF-8" standalone="yes"?><Site> <site_name><![CDATA[ -MPLX-]]></site_name> <site_id><![CDATA[3840]]></site_id> <page> <page_name><![CDATA[ MOJO Adserver - API Test Page]]></page_name> <page_id><![CDATA[11716]]></page_id> <position> <position_name><![CDATA[ MOJO Adserver - API Test Position - 1]]></position_name> <position_id><![CDATA[65275]]></position_id> <position_placement> <position_placement_placement_name><![CDATA[MOJO Adserver - API Campaign 118x100 - 1]]></position_placement_placement_name> <position_placement_placement_id><![CDATA[89047921938400]]></position_placement_placement_id> <position_placement_start_date><![CDATA[05/22/2009 10]]></position_placement_start_date>



<position_placement_end_date><![CDATA[06/30/2009 23]]></position_placement_end_date> <position_placement_weight><![CDATA[100]]></position_placement_weight> <position_placement_start_weight><![CDATA[100]]></position_placement_start_weight> <position_placement_set><![CDATA[root]]></position_placement_set> <position_placement_id><![CDATA[77140]]></position_placement_id> </position_placement> </position> </page> </Site>

Remove a Placement from a Position –

Standard –

http://app.mediaplex.com/adserver/api.removePositionSetup?position_id_in=65275&position_

placement_id_in=77140

SSL Request –

https://app.mediaplex.com/adserver/api.removePositionSetup?placement_id_in=65275&positio

n_placement_id_in=77140

GET /adserver/api.removePositionSetup?placement_id_in=65275&position_placement_id_in=77140 HTTP/1.1 Host: app.mediaplex.com User-Agent: Mozilla/5.0 (Windows; U; Windows NT 6.0; en-US; rv:1.9.0.10) Gecko/2009042316 Firefox/3.0.10 Accept: text/html,application/xhtml+xml,application/xml;q=0.9,*/*;q=0.8 Accept-Language: en-us,en;q=0.5 Accept-Encoding: gzip,deflate Accept-Charset: ISO-8859-1,utf-8;q=0.7,*;q=0.7 Keep-Alive: 300 Connection: keep-alive Cookie: svid=321271110645; mojo3=8434:1039 Authorization: Basic DGVkdGhlb2RvcmVsb2dhbjp3eWxkc3RhbGx5bnMh

Rule( ) Request Examples:

getRule( ):

The getRule( ) webservice is designed to respond with an XML document containing configuration details of an existing placement. Execute the following GET request:

Get Existing Rule –



Standard –

http://app.mediaplex.com/adserver/api.getRule?campaign_id_in=79219&rule_id_in=315

6777

SSL Request –

https://app.mediaplex.com/adserver/api.getRule?campaign_id_in=79219&rule_id_in=31

56777

GET /adserver/api.getRule?campaign_id_in=79219&rule_id_in=3156777 HTTP/1.1 Host: app.mediaplex.com User-Agent: Mozilla/5.0 (Windows; U; Windows NT 6.0; en-US; rv:1.9.0.10) Gecko/2009042316 Firefox/3.0.10 Accept: text/html,application/xhtml+xml,application/xml;q=0.9,*/*;q=0.8 Accept-Language: en-us,en;q=0.5 Accept-Encoding: gzip,deflate Accept-Charset: ISO-8859-1,utf-8;q=0.7,*;q=0.7 Keep-Alive: 300 Connection: keep-alive Cookie: svid=321271110645; mojo3=8434:1039 Authorization: Basic DGVkdGhlb2RvcmVsb2dhbjp3eWxkc3RhbGx5bnMh

---------------------------------------RESPONSE---------------------------------------------------- HTTP/1.1 200 OK Date: Tue, 19May 2009 17:27:30 GMT Server: Apache Content-Length: 766 Vary: User-Agent Keep-Alive: timeout=60, max=1023 Connection: Keep-Alive Content-Type: application/xml; charset=utf-8 <?xml version="1.0" encoding="UTF-8" standalone="yes"?> <Campaign> <campaign_name><![CDATA[MOJO Adserver - API Campaign]]></campaign_name> <campaign_id><![CDATA[79219]]></campaign_id> <rule> <rule_id><![CDATA[3156777]]></rule_id> <rule_name><![CDATA[MOJO Adserver - API Test Rule - 1]]></rule_name> <rule_set_name><![CDATA[mplx]]></rule_set_name> <rule_click_thru_url><![CDATA[http://www.mediaplex.com]]></rule_click_thru_url> <rule_xml><![CDATA[<referermatch test="keyword"><![CDATA[api_test]]]]><![CDATA[></referermatch>]]></rule_xml> <rule_macro_code><![CDATA[]]></rule_macro_code> <rule_parameters><![CDATA[]]></rule_parameters> </rule>



</Campaign>

Get All Rules for a Campaign –

Standard – http://app.mediaplex.com/adserver/api.getRule?campaign_id_in=79219

SSL Request – https://app.mediaplex.com/adserver/api.getRule?campaign_id_in=79219

GET /adserver/api.getRule?campaign_id_in=79219 HTTP/1.1 Host: app.mediaplex.com User-Agent: Mozilla/5.0 (Windows; U; Windows NT 6.0; en-US; rv:1.9.0.10) Gecko/2009042316 Firefox/3.0.10 Accept: text/html,application/xhtml+xml,application/xml;q=0.9,*/*;q=0.8 Accept-Language: en-us,en;q=0.5 Accept-Encoding: gzip,deflate Accept-Charset: ISO-8859-1,utf-8;q=0.7,*;q=0.7 Keep-Alive: 300 Connection: keep-alive Cookie: svid=321271110645; mojo3=8434:1039 Authorization: Basic DGVkdGhlb2RvcmVsb2dhbjp3eWxkc3RhbGx5bnMh

---------------------------------------RESPONSE---------------------------------------------------- HTTP/1.1 200 OK Date: Tue, 19May 2009 17:30:39 GMT Server: Apache Content-Length: 2941 Vary: User-Agent Keep-Alive: timeout=60, max=1024 Connection: Keep-Alive Content-Type: application/xml; charset=utf-8 <?xml version="1.0" encoding="UTF-8" standalone="yes"?> <Campaign> <campaign_name><![CDATA[MOJO Adserver - API Campaign]]></campaign_name> <campaign_id><![CDATA[79219]]></campaign_id> <rule> <rule_id><![CDATA[3198671]]></rule_id> <rule_name><![CDATA[MOJO Adserver - API Test Rule - 1]]></rule_name> <rule_set_name><![CDATA[mplx]]></rule_set_name> <rule_click_thru_url><![CDATA[http://www.mediaplex.com]]></rule_click_thru_url> <rule_xml><![CDATA[<referermatch test="keyword"><![CDATA[api_test]]]]><![CDATA[></referermatch>]]></rule_xml> <rule_macro_code><![CDATA[]]></rule_macro_code> <rule_parameters><![CDATA[]]></rule_parameters> </rule> <rule> <rule_id><![CDATA[3156752]]></rule_id>



<rule_name><![CDATA[MOJO Adserver - API Test Rule - 2]]></rule_name> <rule_set_name><![CDATA[mplx]]></rule_set_name> <rule_click_thru_url><![CDATA[http://]]></rule_click_thru_url> <rule_xml><![CDATA[<referermatch test="keyword"><![CDATA[test_api]]]]><![CDATA[></referermatch>]]></rule_xml> <rule_macro_code><![CDATA[]]></rule_macro_code> <rule_parameters><![CDATA[]]></rule_parameters> </rule> <rule> <rule_id><![CDATA[3156777]]></rule_id> <rule_name><![CDATA[MOJO Adserver - API Test Rule - 3]]></rule_name> <rule_set_name><![CDATA[mplx]]></rule_set_name> <rule_click_thru_url><![CDATA[http://www.mediaplex.com]]></rule_click_thru_url> <rule_xml><![CDATA[<referermatch test="keyword"><![CDATA[api_test]]]]><![CDATA[></referermatch>]]></rule_xml> <rule_macro_code><![CDATA[]]></rule_macro_code> <rule_parameters><![CDATA[]]></rule_parameters> </rule> <rule> <rule_id><![CDATA[3156778]]></rule_id> <rule_name><![CDATA[MOJO Adserver - API Test Rule - 4]]></rule_name> <rule_set_name><![CDATA[mplx]]></rule_set_name> <rule_click_thru_url><![CDATA[http://www.mediaplex.com]]></rule_click_thru_url> <rule_xml><![CDATA[<referermatch test="keyword"><![CDATA[api_test]]]]><![CDATA[></referermatch>]]></rule_xml> <rule_macro_code><![CDATA[]]></rule_macro_code> <rule_parameters><![CDATA[]]></rule_parameters> </rule> </Campaign>

setRule( ) Example:

The setRule( ) webservice is designed to submit an XML document containing configuration details to perform one of these functions: create a new rule within MOJO Adserver, or update the configuration details of an existing rule. Execute a POST request to the following URL which contains an XML document formatted as such: Create a new Rule –

Standard – http://app.mediaplex.com/adserver/api.setRule?campaign_id_in=79219

SSL Request – https://app.mediaplex.com/adserver/api.setRule?campaign_id_in=79219

POST /adserver/api.setRule?campaign_id_in=79219 HTTP/1.1 Host: app.mediaplex.com User-Agent: Mozilla/5.0 (Windows; U; Windows NT 6.0; en-US; rv:1.9.0.10) Gecko/2009042316 Firefox/3.0.10



Accept: text/html,application/xhtml+xml,application/xml;q=0.9,*/*;q=0.8 Accept-Language: en-us,en;q=0.5 Accept-Encoding: gzip,deflate Accept-Charset: ISO-8859-1,utf-8;q=0.7,*;q=0.7 Keep-Alive: 300 Connection: keep-alive Cookie: svid=321271110645; mojo3=8434:11100 Authorization: Basic DGVkdGhlb2RvcmVsb2dhbjp3eWxkc3RhbGx5bnMh Content-Type: multipart/form-data; boundary=---------------------------23281168279961 Content-Length: 1029 -----------------------------23281168279961 Content-Disposition: form-data; name="client_id_in" 8904 -----------------------------23281168279961 Content-Disposition: form-data; name="file"; filename="20090515.api.setRule.cmpaign_id_in=79219.xml" Content-Type: text/xml <?xml version="1.0" encoding="UTF-8" standalone="yes"?> <Campaign> <campaign_name><![CDATA[MOJO Adserver - API Campaign - 1]]></campaign_name> <campaign_id><![CDATA[79219]]></campaign_id> <rule> <rule_id><![CDATA[]]></rule_id> <rule_name><![CDATA[API Test Rule - 1]]></rule_name> <rule_set_name><![CDATA[mplx]]></rule_set_name> <rule_click_thru_url><![CDATA[http://www.mediaplex.com]]></rule_click_thru_url> <rule_xml><![CDATA[<referermatch test="keyword"><![CDATA[test_api]]]]><![CDATA[></referermatch>]]></rule_xml> <rule_macro_code><![CDATA[]]></rule_macro_code> <rule_parameters><![CDATA[]]></rule_parameters> </rule> </Campaign> -----------------------------23281168279961--

Update an Existing Rule –

Standard –

http://app.mediaplex.com/adserver/api.setRule?campaign_id_in=79219&rule_id_in=315

6777

SSL Request –

https://app.mediaplex.com/adserver/api.setRule?campaign_id_in=79219&rule_id_in=31

56777



POST /adserver/api.setRule?campaign_id_in=79219&rule_id_in=3156777 HTTP/1.1 Host: app.mediaplex.com User-Agent: Mozilla/5.0 (Windows; U; Windows NT 6.0; en-US; rv:1.9.0.10) Gecko/2009042316 Firefox/3.0.10 Accept: text/html,application/xhtml+xml,application/xml;q=0.9,*/*;q=0.8 Accept-Language: en-us,en;q=0.5 Accept-Encoding: gzip,deflate Accept-Charset: ISO-8859-1,utf-8;q=0.7,*;q=0.7 Keep-Alive: 300 Connection: keep-alive Cookie: svid=321271110645; mojo3=8434:11100 Authorization: Basic DGVkdGhlb2RvcmVsb2dhbjp3eWxkc3RhbGx5bnMh Content-Type: multipart/form-data; boundary=---------------------------491299511942 Content-Length: 1034 -----------------------------491299511942 Content-Disposition: form-data; name="client_id_in" 8904 -----------------------------491299511942 Content-Disposition: form-data; name="file"; filename="20090515.api.updateRule.campaign_id_in=79219.xml" Content-Type: text/xml <?xml version="1.0" encoding="UTF-8" standalone="yes"?> <Campaign> <campaign_name><![CDATA[MOJO Adserver - API Campaign]]></campaign_name> <campaign_id><![CDATA[79219]]></campaign_id> <rule> <rule_id><![CDATA[3156777]]></rule_id> <rule_name><![CDATA[API Test Rule - 1]]></rule_name> <rule_set_name><![CDATA[root]]></rule_set_name> <rule_click_thru_url><![CDATA[http://www.mediaplex.com]]></rule_click_thru_url> <rule_xml><![CDATA[<referermatch test="keyword"><![CDATA[test_api]]]]><![CDATA[></referermatch>]]></rule_xml> <rule_macro_code><![CDATA[]]></rule_macro_code> <rule_parameters><![CDATA[]]></rule_parameters> </rule> </Campaign> -----------------------------491299511942--

Creative( ) Request Examples:

getCreative( ):

The getCreative( ) webservice is designed to respond with an XML document containing configuration details of an existing creative. Execute the following GET request:



Get Creative –

Standard –

http://app.mediaplex.com/adserver/api.getCreative?campaign_id_in=79219&creative_id_in=

15227

SSL Request –

https://app.mediaplex.com/adserver/api.getCreative?campaign_id_in=79219&creative_id_in=

15227

GET /adserver/api.getCreative?campaign_id_in=79219&creative_id_in=3359344 HTTP/1.1 Host: app.mediaplex.com User-Agent: Mozilla/5.0 (Windows; U; Windows NT 6.0; en-US; rv:1.9.0.10) Gecko/2009042316 Firefox/3.0.10 Accept: text/html,application/xhtml+xml,application/xml;q=0.9,*/*;q=0.8 Accept-Language: en-us,en;q=0.5 Accept-Encoding: gzip,deflate Accept-Charset: ISO-8859-1,utf-8;q=0.7,*;q=0.7 Keep-Alive: 300 Connection: keep-alive Cookie: svid=321271110645; mojo3=8434:1039 Authorization: Basic DGVkdGhlb2RvcmVsb2dhbjp3eWxkc3RhbGx5bnMh

---------------------------------------RESPONSE---------------------------------------------------- HTTP/1.1 200 OK Date: Tue, 19May 2009 17:46:32 GMT Server: Apache Content-Length: 1048 Vary: User-Agent Keep-Alive: timeout=60, max=1020 Connection: Keep-Alive Content-Type: application/xml; charset=utf-8 <?xml version="1.0" encoding="UTF-8" standalone="yes"?> <Campaign> <campaign_name><![CDATA[MOJO Adserver - API Campaign]]></campaign_name> <campaign_id><![CDATA[79219]]></campaign_id> <creative> <creative_name><![CDATA[ChelseaFootballClub.jpg]]></creative_name> <creative_size><![CDATA[300x300]]></creative_size> <creative_click_thru_url><![CDATA[http://www.mediaplex.com]]></creative_click_thru_url> <creative_org_code><![CDATA[MPLX]]></creative_org_code> <creative_js_include><![CDATA[]]></creative_js_include> <creative_type><![CDATA[image]]></creative_type> <creative_media_version><![CDATA[]]></creative_media_version> <creative_file_url><![CDATA[http://img.mediaplex.com/0/8904/79219/ChelseaFootballClub.jpg]]></



creative_file_url> <creative_alt_url><![CDATA[http://img.mediaplex.com/0/]]></creative_alt_url> <creative_id><![CDATA[3359344]]></creative_id> </creative> </Campaign>

Get All Creative –

Standard – http://app.mediaplex.com/adserver/api.getCreative?campaign_id_in=79219

SSL Request –

https://app.mediaplex.com/adserver/api.getCreative?campaign_id_in=79219

GET /adserver/api.getCreative?campaign_id_in=79219 HTTP/1.1 Host: app.mediaplex.com User-Agent: Mozilla/5.0 (Windows; U; Windows NT 6.0; en-US; rv:1.9.0.10) Gecko/2009042316 Firefox/3.0.10 Accept: text/html,application/xhtml+xml,application/xml;q=0.9,*/*;q=0.8 Accept-Language: en-us,en;q=0.5 Accept-Encoding: gzip,deflate Accept-Charset: ISO-8859-1,utf-8;q=0.7,*;q=0.7 Keep-Alive: 300 Connection: keep-alive Cookie: svid=321271110645; mojo3=8434:1039 Authorization: Basic DGVkdGhlb2RvcmVsb2dhbjp3eWxkc3RhbGx5bnMh

---------------------------------------RESPONSE---------------------------------------------------- HTTP/1.1 200 OK Date: Tue, 19May 2009 17:49:12 GMT Server: Apache Content-Length: 2644 Vary: User-Agent Keep-Alive: timeout=60, max=1024 Connection: Keep-Alive Content-Type: application/xml; charset=utf-8 <?xml version="1.0" encoding="UTF-8" standalone="yes"?> <Campaign> <campaign_name><![CDATA[MOJO Adserver - API Campaign]]></campaign_name> <campaign_id><![CDATA[79219]]></campaign_id> <creative> <creative_name><![CDATA[chelsea_lgoo.gif]]></creative_name> <creative_size><![CDATA[100x100]]></creative_size> <creative_click_thru_url><![CDATA[]]></creative_click_thru_url> <creative_org_code><![CDATA[]]></creative_org_code> <creative_js_include><![CDATA[]]></creative_js_include> <creative_type><![CDATA[image]]></creative_type>



<creative_media_version><![CDATA[]]></creative_media_version> <creative_file_url><![CDATA[http://img.mediaplex.com/0/8904/79219/chelsea_lgoo.gif]]></creative_file_url> <creative_alt_url><![CDATA[http://img.mediaplex.com/0/]]></creative_alt_url> <creative_id><![CDATA[3364265]]></creative_id> </creative> <creative> <creative_name><![CDATA[ChelseaFootballClub.jpg]]></creative_name> <creative_size><![CDATA[300x300]]></creative_size> <creative_click_thru_url><![CDATA[http://www.mediaplex.com]]></creative_click_thru_url> <creative_org_code><![CDATA[MPLX]]></creative_org_code> <creative_js_include><![CDATA[]]></creative_js_include> <creative_type><![CDATA[image]]></creative_type> <creative_media_version><![CDATA[]]></creative_media_version> <creative_file_url><![CDATA[http://img.mediaplex.com/0/8904/79219/ChelseaFootballClub.jpg]]></creative_file_url> <creative_alt_url><![CDATA[http://img.mediaplex.com/0/]]></creative_alt_url> <creative_id><![CDATA[3359344]]></creative_id> </creative> <creative> <creative_name><![CDATA[MplxLogo-Batwings_copy.jpg]]></creative_name> <creative_size><![CDATA[118x100]]></creative_size> <creative_click_thru_url><![CDATA[]]></creative_click_thru_url> <creative_org_code><![CDATA[]]></creative_org_code> <creative_js_include><![CDATA[]]></creative_js_include> <creative_type><![CDATA[image]]></creative_type> <creative_media_version><![CDATA[]]></creative_media_version> <creative_file_url><![CDATA[http://img.mediaplex.com/0/8904/79219/MplxLogo-Batwings_copy.jpg]]></creative_file_url> <creative_alt_url><![CDATA[http://img.mediaplex.com/0/]]></creative_alt_url> <creative_id><![CDATA[3355971]]></creative_id> </creative> </Campaign>

setCreative( ‘Gif/JPG’ ) Example:

The setCreative( ‘Gif/JPG’ ) webservice is designed to submit multiple documents containing configuration details and the associated image files to perform one of these functions: create a new creative within MOJO Adserver, or update the configuration details of an existing creative. Note that MOJO Adserver can fetch a creative asset from a defined URL, and the XML document only provides configuration details. Execute a POST request to the following URL which contains an XML document formatted as such:

Create a new Creative (Uploading a File Location URL for MOJO to Fetch Creative Asset) –

Standard – http://app.mediaplex.com/adserver/api.setCreative?campaign_id_in=79219



SSL Request –

https://app.mediaplex.com/adserver/api.setCreative?campaign_id_in=79219

POST /adserver/api.setCreative?campaign_id_in=79219 HTTP/1.1 Host: app.mediaplex.com User-Agent: Mozilla/5.0 (Windows; U; Windows NT 6.0; en-US; rv:1.9.0.10) Gecko/2009042316 Firefox/3.0.10 Accept: text/html,application/xhtml+xml,application/xml;q=0.9,*/*;q=0.8 Accept-Language: en-us,en;q=0.5 Accept-Encoding: gzip,deflate Accept-Charset: ISO-8859-1,utf-8;q=0.7,*;q=0.7 Keep-Alive: 300 Connection: keep-alive Cookie: svid=321271110645; mojo3=8434:11100 Authorization: Basic DGVkdGhlb2RvcmVsb2dhbjp3eWxkc3RhbGx5bnMh Content-Type: multipart/form-data; boundary=---------------------------4827543632391 Content-Length: 1270 -----------------------------4827543632391 Content-Disposition: form-data; name="client_id_in" 8904 -----------------------------4827543632391 Content-Disposition: form-data; name="file"; filename="api.setCreative.campaign_id_in=79219.xml" Content-Type: text/xml <?xml version="1.0" encoding="UTF-8" standalone="yes"?> <Campaign> <campaign_name><![CDATA[MOJO Adserver - API Campaign - 1]]></campaign_name> <campaign_id><![CDATA[79219]]></campaign_id> <creative> <creative_name><![CDATA[ChelseaFootballClubsmall.jpg]]></creative_name> <creative_size><![CDATA[300x300]]></creative_size> <creative_click_thru_url><![CDATA[http://www.mediaplex.com]]></creative_click_thru_url> <creative_org_code><![CDATA[MPLX]]></creative_org_code> <creative_js_include><![CDATA[]]></creative_js_include <creative_type><![CDATA[image]]></creative_type> <creative_file_url><![CDATA[http://img.mediaplex.com/0/8904/49768/ChelseaFootballClubsmall.jpg]]></creative_file_url> <creative_alt_url><![CDATA[]]></creative_alt_url> <creative_id><![CDATA[]]></creative_id> </creative> </Campaign> -----------------------------4827543632391--

Create a new Creative (Binary File Transfer of Creative Asset) –




SSL Request –


POST /adserver/api.setCreative?campaign_id_in=79219 HTTP/1.1 Host: app.mediaplex.com User-Agent: Mozilla/5.0 (Windows; U; Windows NT 6.0; en-US; rv:1.9.0.10) Gecko/2009042316 Firefox/3.0.10 Accept: text/html,application/xhtml+xml,application/xml;q=0.9,*/*;q=0.8 Accept-Language: en-us,en;q=0.5 Accept-Encoding: gzip,deflate Accept-Charset: ISO-8859-1,utf-8;q=0.7,*;q=0.7 Keep-Alive: 300 Connection: keep-alive Cookie: svid=321271110645; mojo3=8434:1039 Authorization: Basic DGVkdGhlb2RvcmVsb2dhbjp3eWxkc3RhbGx5bnMh Content-Type: multipart/form-data; boundary=---------------------------795442351127 Content-Length: 36442 -----------------------------795442351127 Content-Disposition: form-data; name="client_id_in" 8904 -----------------------------795442351127 Content-Disposition: form-data; name="file"; filename="api.setCreative.campaign_id_in=79219.xml" Content-Type: text/xml <?xml version="1.0" encoding="UTF-8" standalone="yes"?> <Campaign> <campaign_name><![CDATA[MOJO Adserver - API Campaign - 1]]></campaign_name> <campaign_id><![CDATA[79219]]></campaign_id> <creative> <creative_name><![CDATA[ChelseaFootballClubLogo.jpg]]></creative_name> <creative_size><![CDATA[300x300]]></creative_size> <creative_click_thru_url><![CDATA[http://www.mediaplex.com]]></creative_click_thru_url> <creative_org_code><![CDATA[MPLX]]></creative_org_code> <creative_js_include><![CDATA[]]></creative_js_include <creative_type><![CDATA[image]]></creative_type> <creative_file_url><![CDATA[]]></creative_file_url> <creative_alt_url><![CDATA[]]></creative_alt_url> <creative_id><![CDATA[]]></creative_id> </creative> </Campaign> -----------------------------795442351127 Content-Disposition: form-data; name="FILE"; filename="chelsea_logo.gif" Content-Type: image/gif /9j/4AAQSkZJRgABAgAAZABkAAD/7AARRHVja3kAAQAEAAAAZAAA/+4ADkFk b2JlAGTAAAAAAf/bAIQAAQEBAQEBAQEBAQEBAQEBAQEBAQEBAQEBAQEBAQEB AQEBAQEBAQEBAQEBAQICAgICAgICAgICAwMDAwMDAwMDAwEBAQEBAQECAQEC



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Update an Existing Creative –



Standard –

http://app.mediaplex.com/adserver/api.setCreative?campaign_id_in=79219&creative_id_i

n=3359344

SSL Request –

https://app.mediaplex.com/adserver/api.setCreative?campaign_id_in=79219&creative_id_i

n=3359344

POST /adserver/api.setCreative?campaign_id_in=79219 HTTP/1.1 Host: app.mediaplex.com User-Agent: Mozilla/5.0 (Windows; U; Windows NT 6.0; en-US; rv:1.9.0.10) Gecko/2009042316 Firefox/3.0.10 Accept: text/html,application/xhtml+xml,application/xml;q=0.9,*/*;q=0.8 Accept-Language: en-us,en;q=0.5 Accept-Encoding: gzip,deflate Accept-Charset: ISO-8859-1,utf-8;q=0.7,*;q=0.7 Keep-Alive: 300 Connection: keep-alive Cookie: svid=321271110645; mojo3=8975:19358 Authorization: Basic DGVkdGhlb2RvcmVsb2dhbjp3eWxkc3RhbGx5bnMh Content-Type: multipart/form-data; boundary=---------------------------8456940511531 Content-Length: 1213 -----------------------------8456940511531 Content-Disposition: form-data; name="client_id_in" 8904 -----------------------------8456940511531 Content-Disposition: form-data; name="file"; filename="api.updateCreative.campaign_id_in=79219.xml" Content-Type: text/xml <?xml version="1.0" encoding="UTF-8" standalone="yes"?> <Campaign> <campaign_name><![CDATA[MOJO Adserver - API Campaign]]></campaign_name> <campaign_id><![CDATA[79219]]></campaign_id> <creative> <creative_name><![CDATA[MplxLogo-Batwings_copy.jpg]]></creative_name> <creative_size><![CDATA[118x100]]></creative_size> <creative_click_thru_url><![CDATA[http://www.mediaplex.com]]></creative_click_thru_url> <creative_org_code><![CDATA[mplx]]></creative_org_code> <creative_js_include><![CDATA[]]></creative_js_include> <creative_type><![CDATA[image]]></creative_type> <creative_file_url><![CDATA[]]></creative_file_url> <creative_alt_url><![CDATA[]]></creative_alt_url> <creative_id><![CDATA[3325866]]></creative_id> </creative>



</Campaign> -----------------------------8456940511531--

setCreative( ‘Flash’ ) Example:

The setCreative( ‘Flash’ ) webservice is designed to submit multiple documents containing configuration details and the image files to perform one of these functions: create a new creative within MOJO Adserver, or update the configuration details of an existing creative. Note that MOJO Adserver can fetch a creative asset from a defined URL, and the XML document only provides configuration details. Execute a POST request to the following URL which contains an XML document formatted as such:

Create a new Creative (Uploading a File Location URL for MOJO to Fetch Creative Asset) –


SSL Request –


POST /adserver/api.setCreative?campaign_id_in=79219 HTTP/1.1 Host: app.mediaplex.com User-Agent: Mozilla/5.0 (Windows; U; Windows NT 6.0; en-US; rv:1.9.0.10) Gecko/2009042316 Firefox/3.0.10 Accept: text/html,application/xhtml+xml,application/xml;q=0.9,*/*;q=0.8 Accept-Language: en-us,en;q=0.5 Accept-Encoding: gzip,deflate Accept-Charset: ISO-8859-1,utf-8;q=0.7,*;q=0.7 Keep-Alive: 300 Connection: keep-alive Cookie: svid=321271110645; mojo3=8975:19358; __utma=183366586.2012265205.1243023230.1243023230.1243023230.1; __utmz=183366586.1243023230.1.1.utmccn=(direct)|utmcsr=(direct)|utmcmd=(none) Authorization: Basic DGVkdGhlb2RvcmVsb2dhbjp3eWxkc3RhbGx5bnMh Content-Type: multipart/form-data; boundary=---------------------------15329212382 Content-Length: 1702 -----------------------------15329212382 Content-Disposition: form-data; name="client_id_in" 8904 -----------------------------15329212382 Content-Disposition: form-data; name="file"; filename="api.setCreative.campaign_id_in=79219.RichMedia.URL.xml" Content-Type: text/xml <?xml version="1.0" encoding="UTF-8" standalone="yes"?> <Campaign>



<campaign_name><![CDATA[MOJO Adserver - API Campaign - 1]]></campaign_name> <campaign_id><![CDATA[79219]]></campaign_id> <creative> <creative_name><![CDATA[Mediaplex_Flash468x60_1.html]]></creative_name> <creative_size><![CDATA[468x60]]></creative_size> <creative_click_thru_url><![CDATA[http://]]></creative_click_thru_url> <creative_org_code><![CDATA[MPLX]]></creative_org_code> <creative_js_include><![CDATA[]]></creative_js_include> <creative_type><![CDATA[flash]]></creative_type> <creative_media_version><![CDATA[7]]></creative_media_version> <creative_file_url><![CDATA[http://img.mediaplex.com/0/8904/79219/Mediaplex_Flash468x60_5.html]]></creative_file_url> <creative_alt_url><![CDATA[http://img.mediaplex.com/0/8904/79219/Mediaplex_Flash468x60_5.gif]]></creative_alt_url> <creative_id><![CDATA[]]></creative_id> </creative> </Campaign> -----------------------------15329212382--

Create a new Creative (Binary File Transfer of Creative Asset) –


SSL Request –


POST /adserver/api.setCreative?campaign_id_in=79219 HTTP/1.1 Host: app.mediaplex.com User-Agent: Mozilla/5.0 (Windows; U; Windows NT 6.0; en-US; rv:1.9.0.10) Gecko/2009042316 Firefox/3.0.10 Accept: text/html,application/xhtml+xml,application/xml;q=0.9,*/*;q=0.8 Accept-Language: en-us,en;q=0.5 Accept-Encoding: gzip,deflate Accept-Charset: ISO-8859-1,utf-8;q=0.7,*;q=0.7 Keep-Alive: 300 Connection: keep-alive Cookie: svid=321271110645; mojo3=8975:19358; __utma=183366586.2012265205.1243023230.1243023230.1243023230.1; __utmz=183366586.1243023230.1.1.utmccn=(direct)|utmcsr=(direct)|utmcmd=(none) Authorization: Basic DGVkdGhlb2RvcmVsb2dhbjp3eWxkc3RhbGx5bnMh Content-Type: multipart/form-data; boundary=---------------------------41184676334 Content-Length: 14084 -----------------------------41184676334 Content-Disposition: form-data; name="client_id_in" 8904 -----------------------------41184676334 Content-Disposition: form-data; name="file"; filename="api.setCreative.campaign_id_in=79219.RichMedia.xml"



Content-Type: text/xml <?xml version="1.0" encoding="UTF-8" standalone="yes"?> <Campaign> <campaign_name><![CDATA[MOJO Adserver - API Campaign - 1]]></campaign_name> <campaign_id><![CDATA[79219]]></campaign_id> <creative> <creative_name><![CDATA[Mediaplex_Flash468x60_5.html]]></creative_name> <creative_size><![CDATA[468x60]]></creative_size> <creative_click_thru_url><![CDATA[http://www.mediaplex.com]]></creative_click_thru_url> <creative_org_code><![CDATA[MPLX]]></creative_org_code> <creative_js_include><![CDATA[]]></creative_js_include> <creative_type><![CDATA[flash]]></creative_type> <creative_media_version><![CDATA[7]]></creative_media_version> <creative_file_url><![CDATA[]]></creative_file_url> <creative_alt_url><![CDATA[]]></creative_alt_url> <creative_id><![CDATA[]]></creative_id> </creative> </Campaign> -----------------------------41184676334 Content-Disposition: form-data; name="creative_file"; filename="Mediaplex_Flash468x60_5.swf" Content-Type: application/x-shockwave-flash RldTBHoXAAB4AASSAAACWAAADHYAQwL///+/AEYAAAABAHJeaYOdLHWICgD/AAAAAMwzAADM/wD/ mZkA/5n/AP//AADM/5kA/5kAAP8zAAD/AJkBFAAAAABBDcl+nU6Y38u0RyXAhgYGAQABAAC/AkkD AAACABAAagDKAEABhQHWAUcCuwIQNWXipfmOxGkw4iDApKXKKQeilwXro3SqPw/pIdqBfKA1bKO3 XnuC+duk1y71AAnIAgeZKPFsQmiluSrRulV+BnSYa6B+35juuloJAqce+OPG3dx4pEtx0gAQNWo2 +GYwUABqnACN1Rfnz5qnYA4LR0btBmVWAJZJRfABG4ZKlAQeXCXbqsgNCfRt4EUnTAAJ4jmTyIxU QVjTsfypA2tYdM6ACZXzk3XAC6zgC57PXzWlfEAEtMBGHgAQNWdew/bc/G5RuFDNxKyugBTfKa0g 42gluuzQul8zvPKTe+vbXB7blr3W/KAWhBWk5DWmC7DntVPiRrhimU/hQQdBTfxlVyX10btBiRgB bSRDgbDaC3/DI8wBgefjLu2VgGhRo28iC94HSuhbL1ldNkmdk+wAEDVgaq14Ei0U9CiWsA2mJehA A94W2lANAxCQU1AmRYxgDQY0UuC3tG7QYlVACeeUZwAQ+GSpQE3zv02VyVaUAaFGjaAAEDVgVq14 Ez0U9toFSVFcIS+CAB7wtVKAUiCEZlNLtTgXUY7W71kf0ajlNYzUHSiHv4y45L56N2gzKrAE8kor gAjcMlSgIPLhLt1WQGhPo2gAEDVsZuh4W7lAPhxCUmVUANBfRS4Lg0btBiVYAI5pRfABH4Y7577R 1oX899XG4XFlAPhxCUkVUANBjRS3Ipo3aDEqsASzSi+ACPwyLKAp9tknON2+uH20bdxgcx7IT5jy vbuMDRT0KZagDcal6kADkAAQNWfK1mVItAPZgBTyTSbJNJwA1y/muH23WLMAIAcISkyycBoNaKXB bujdoNSqwBLJKK4AI3DJUwBgefjLs1WgGhNo27j5mWwA0E5WpNIsBWNKxnCjWteI1owUrQAmsTE2 wAYEoCputS7rV/dLf21gG2+CQBA1aHLT9Ilmnq3Tblro+9G3ceGinrpCZJS6VNuCkb7yrN6SbMx4 tDwxKdLrQeilwW7o3a1frSjlpHt09068tTfjalvuS215U+ntSQBA4uUaKTAtFLciGjdrWddbu7Kc 1JKe9QTbfep5NlWO1zy2s87/o28CdaKctgDxGRxWB0oAmYR7zQnN55s+s1bAfwMbAAAAAgAPVGlt ZXMgTmV3IFJvbWFuEEFERUlMTVBY/wIrAAAAAwB4AQS4gDNBq4AAAwyOAgBmZmZXA8ADCam4j0Ch 2yxgh3jnIegj0Oh2AIkGBgIAAwAUqoqgvwBjAAAABABcrWp2xSgAAQD/AJkBFAD/ZswRLTTTN75J iOP2WBxsoFNtODcwnry3shGc3Cew4rRQmtP92qPfIBZtpLit2OvPYFvJ87rMW4tPiXGhAU4/Y8Aa 5nbIaaQgV0n2FsU2UWAAiQYGAwAEABlp7Hy/AEsAAAAFAF3kQ5OpiwABAP+ZAAEUAP9mABENfkLs 8uKRpzURL/CANFTmggjGy8b1AeN5kpm9uWDj7FqcY00zdsHFkPs4lBBnOjnxN5icoACKBgYFAAUA HpcUOEC/ADwAAAAGAGX4IIcQDwABAGb/mQEUAABmABElXxRV01hCdoC7acFtPCE3CfB6h1RgEE4/ YoHWSADznuiUnN6fsgCJBgYGAAYAGIXYbL8AUgAAAAcAZfgghxGO8AEAzAAzARQA/zMzES2IDfmf O8mhKaAdwv+b2agU5lM4+wvnNXnnOPsRpvbhk3qBQcKWb3gKN60nHEKLU5jwQRxRj7OIUSRqxACK BgYIAAcAHNdPvgC/ACIAAAAIAHW3KSR7UBLAAQD/M5kAEBXJJHtR6UsPS249NqHokjwAvwgxAAAA



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Update an Existing Creative –

Standard –

http://app.mediaplex.com/adserver/api.setCreative?campaign_id_in=79219&creative_id_i

n=3359344

SSL Request –

https://app.mediaplex.com/adserver/api.setCreative?campaign_id_in=79219&creative_id_i

n=3359344

POST /adserver/api.setCreative?campaign_id_in=79219 HTTP/1.1 Host: app.mediaplex.com User-Agent: Mozilla/5.0 (Windows; U; Windows NT 6.0; en-US; rv:1.9.0.10) Gecko/2009042316 Firefox/3.0.10 Accept: text/html,application/xhtml+xml,application/xml;q=0.9,*/*;q=0.8 Accept-Language: en-us,en;q=0.5 Accept-Encoding: gzip,deflate Accept-Charset: ISO-8859-1,utf-8;q=0.7,*;q=0.7 Keep-Alive: 300 Connection: keep-alive Cookie: svid=321271110645; mojo3=8975:19358; __utma=183366586.2012265205.1243023230.1243023230.1243023230.1; __utmz=183366586.1243023230.1.1.utmccn=(direct)|utmcsr=(direct)|utmcmd=(none) Authorization: Basic DGVkdGhlb2RvcmVsb2dhbjp3eWxkc3RhbGx5bnMh Content-Type: multipart/form-data; boundary=---------------------------46875321456 Content-Length: 1726 -----------------------------46875321456 Content-Disposition: form-data; name="client_id_in" 8904 -----------------------------46875321456 Content-Disposition: form-data; name="file"; filename="api.setCreative.campaign_id_in=79219.RichMedia.URL.xml" Content-Type: text/xml <?xml version="1.0" encoding="UTF-8" standalone="yes"?> <Campaign> <campaign_name><![CDATA[MOJO Adserver - API Campaign - 1]]></campaign_name> <campaign_id><![CDATA[79219]]></campaign_id> <creative> <creative_name><![CDATA[Mediaplex_Flash468x60_1.html]]></creative_name> <creative_size><![CDATA[468x60]]></creative_size>



<creative_click_thru_url><![CDATA[http://www.mediaplex.com]]></creative_click_thru_url> <creative_org_code><![CDATA[MPLX]]></creative_org_code> <creative_js_include><![CDATA[]]></creative_js_include> <creative_type><![CDATA[flash]]></creative_type> <creative_media_version><![CDATA[7]]></creative_media_version> <creative_file_url><![CDATA[http://img.mediaplex.com/0/8904/79219/Mediaplex_Flash468x60_1.html]]></creative_file_url> <creative_alt_url><![CDATA[http://img.mediaplex.com/0/8904/79219/Mediaplex_Flash468x60_1.gif]]></creative_alt_url> <creative_id><![CDATA[3425412]]></creative_id> </creative> </Campaign> -----------------------------46875321456--

SupportFile( ) Request Examples:

getFile( ):

The getFile( ) webservice is designed to respond with an XML document containing configuration details of an existing campaign. Execute the following GET request: Get All Support Files –

Standard – http://app.mediaplex.com/adserver/api.getFile?campaign_id_in=79219

SSL Request – https://app.mediaplex.com/adserver/api.getFile?campaign_id_in=79219

GET /adserver/api.getFile?campaign_id_in=79219 HTTP/1.1 Host: app.mediaplex.com User-Agent: Mozilla/5.0 (Windows; U; Windows NT 6.0; en-US; rv:1.9.0.10) Gecko/2009042316 Firefox/3.0.10 Accept: text/html,application/xhtml+xml,application/xml;q=0.9,*/*;q=0.8 Accept-Language: en-us,en;q=0.5 Accept-Encoding: gzip,deflate Accept-Charset: ISO-8859-1,utf-8;q=0.7,*;q=0.7 Keep-Alive: 300 Connection: keep-alive Cookie: svid=321271110645; mojo3=8434:1039 Authorization: Basic DGVkdGhlb2RvcmVsb2dhbjp3eWxkc3RhbGx5bnMh

---------------------------------------RESPONSE---------------------------------------------------- HTTP/1.1 200 OK Date: Tue, 19May 2009 17:46:32 GMT Server: Apache Content-Length: 1048



Vary: User-Agent Keep-Alive: timeout=60, max=1020 Connection: Keep-Alive Content-Type: application/xml; charset=utf-8 <?xml version="1.0" encoding="UTF-8" standalone="yes"?> <Campaign> <campaign_name><![CDATA[MOJO Adserver - API Campaign]]></campaign_name> <campaign_id><![CDATA[79219]]></campaign_id> <support_file> <support_file_id><![CDATA[405790]]></support_file_id > <support_file_location><![CDATA[http://img-cdn.mediaplex.com/0/8904/79219/logo1024.jpg]]></support_file_location> </support_file> <support_file> <support_file_id><![CDATA[405791]]></support_file_id > <support_file_location><![CDATA[http://img-cdn.mediaplex.com/0/8904/79219/Indiana_jones_wearing_his_hat.jpg]]></support_file_location> </support_file> <support_file> <support_file_id><![CDATA[334712]]></support_file_id > <support_file_location><![CDATA[http://img-cdn.mediaplex.com/0/8904/79219/Mediaplex_ROI_Testing_Guidelines.pdf]]></support_file_location> </support_file> </Campaign>

setFile( ‘Zip Archive’ ) Example:

The setFile( ‘Zip Archive’ ) webservice is designed to submit a multiple documents containing supporting files (including image files) for a campaign, including for use as creative assets within a Rich Media template. Note that no configuration details are required for this request. Execute a POST request to the following URL which contains the supporting file:

Create a new File (Binary File Transfer of Support Asset) –

Standard – http://app.mediaplex.com/adserver/api.setFile?campaign_id_in=79219

SSL Request – https://app.mediaplex.com/adserver/api.setFile?campaign_id_in=79219

POST /adserver/api.setFile?campaign_id_in=79219 HTTP/1.1 Host: app.mediaplex.com User-Agent: Mozilla/5.0 (Windows; U; Windows NT 6.0; en-US; rv:1.9.0.10) Gecko/2009042316 Firefox/3.0.10 Accept: text/html,application/xhtml+xml,application/xml;q=0.9,*/*;q=0.8 Accept-Language: en-us,en;q=0.5 Accept-Encoding: gzip,deflate Accept-Charset: ISO-8859-1,utf-8;q=0.7,*;q=0.7



Keep-Alive: 300 Connection: keep-alive Cookie: svid=321271110645; mojo3=8434:1039 Authorization: Basic DGVkdGhlb2RvcmVsb2dhbjp3eWxkc3RhbGx5bnMh Content-Type: multipart/form-data; boundary=---------------------------265001916915724 Content-Length: 167247 -----------------------------265001916915724 Content-Disposition: form-data; name="FILE"; filename="20090601.Creative.zip" Content-Type: application/zip PK___

***The full Base64 encoded Zip file is absent due to length of the string. If a full example is required beyond that provided in setCreative( ), please contact Customer Support or your Mediaplex Account Manager.

Optimizer( ) Request Examples:

getOptimizer( ):

The getOptimizer( ) webservice is designed to respond with an XML document containing configuration details of an existing optimizer. Execute the following GET request: Get Optimizer –

Standard –

http://app.mediaplex.com/adserver/api.getOptimizer?client_id_in=8904&optimizer_id_in=1

5227

SSL Request –

https://app.mediaplex.com/adserver/api.getOptimizer?client_id_in=8904&optimizer_id_in=1

5227

GET /adserver/api.getOptimizer?client_id_in=8904&optimizer_id_in=15227 HTTP/1.1 Host: app.mediaplex.com User-Agent: Mozilla/5.0 (Windows; U; Windows NT 6.0; en-US; rv:1.9.0.10) Gecko/2009042316 Firefox/3.0.10 Accept: text/html,application/xhtml+xml,application/xml;q=0.9,*/*;q=0.8 Accept-Language: en-us,en;q=0.5 Accept-Encoding: gzip,deflate Accept-Charset: ISO-8859-1,utf-8;q=0.7,*;q=0.7 Keep-Alive: 300 Connection: keep-alive Cookie: svid=321271110645; mojo3=8434:1039 Authorization: Basic DGVkdGhlb2RvcmVsb2dhbjp3eWxkc3RhbGx5bnMh



---------------------------------------RESPONSE---------------------------------------------------- HTTP/1.1 200 OK Date: Mon, 18 May 2009 08:55:57 GMT Server: Apache Content-Length: 1193 Vary: User-Agent Keep-Alive: timeout=60, max=1014 Connection: Keep-Alive Content-Type: application/xml; charset=utf-8 <?xml version="1.0" encoding="UTF-8" standalone="yes"?><Client> <client> <client_name><![CDATA[ Squire Test]]></client_name> <client_id><![CDATA[8904]]></client_id> </client> <optimizer> <optimizer_name><![CDATA[ API Test - Optimizer]]></optimizer_name> <optimizer_id><![CDATA[15227]]></optimizer_id> <optimizer_score_type><![CDATA[CLICK]]></optimizer_score_type> <optimizer_score_to_weight_type><![CDATA[LINEAR]]></optimizer_score_to_weight_type> <optimizer_min_weigh><![CDATA[1]]></optimizer_min_weigh> <optimizer_max_weight><![CDATA[100]]></optimizer_max_weight> <optimizer_imp_threshold><![CDATA[10000]]></optimizer_imp_threshold> <optimizer_threshold_type><![CDATA[IMPRESSIONS]]></optimizer_threshold_type> <optimizer_score_roi_tag_name><![CDATA[]]></optimizer_score_roi_tag_name> <optimizer_score_roi_weight><![CDATA[]]></optimizer_score_roi_weight> <optimizer_test_only_mode><![CDATA[N]]></optimizer_test_only_mode> <optimizer_formula><![CDATA[]]></optimizer_formula> <optimizer_range_count><![CDATA[1]]></optimizer_range_count> <optimizer_range_type><![CDATA[]]></optimizer_range_type> </optimizer> </Client>

Get All Optimizers –

Standard – http://app.mediaplex.com/adserver/api.getOptimizer?client_id_in=8904

SSL Request – https://app.mediaplex.com/adserver/api.getOptimizer?client_id_in=8904

GET /adserver/api.getOptimizer?client_id_in=8904 HTTP/1.1 Host: app.mediaplex.com User-Agent: Mozilla/5.0 (Windows; U; Windows NT 6.0; en-US; rv:1.9.0.10) Gecko/2009042316 Firefox/3.0.10 Accept: text/html,application/xhtml+xml,application/xml;q=0.9,*/*;q=0.8 Accept-Language: en-us,en;q=0.5 Accept-Encoding: gzip,deflate Accept-Charset: ISO-8859-1,utf-8;q=0.7,*;q=0.7 Keep-Alive: 300



Connection: keep-alive Cookie: svid=321271110645; mojo3=8434:1039 If-Modified-Since: Fri, 13 May 2005 16:21:04 GMT If-None-Match: "917bb-104f-4ae8dc00" Authorization: Basic DGVkdGhlb2RvcmVsb2dhbjp3eWxkc3RhbGx5bnMh

---------------------------------------RESPONSE---------------------------------------------------- HTTP/1.1 200 OK Date: Mon, 18 May 2009 09:03:35 GMT Server: Apache Content-Length: 2199 Vary: User-Agent Keep-Alive: timeout=60, max=1015 Connection: Keep-Alive Content-Type: application/xml; charset=utf-8 <?xml version="1.0" encoding="UTF-8" standalone="yes"?><Client> <client> <client_name><![CDATA[ Squire Test]]></client_name> <client_id><![CDATA[8904]]></client_id> </client> <optimizer> <optimizer_name><![CDATA[ API Test - Optimizer]]></optimizer_name> <optimizer_id><![CDATA[15227]]></optimizer_id> <optimizer_score_type><![CDATA[CLICK]]></optimizer_score_type> <optimizer_score_to_weight_type><![CDATA[LINEAR]]></optimizer_score_to_weight_type> <optimizer_min_weigh><![CDATA[1]]></optimizer_min_weigh> <optimizer_max_weight><![CDATA[100]]></optimizer_max_weight> <optimizer_imp_threshold><![CDATA[10000]]></optimizer_imp_threshold> <optimizer_threshold_type><![CDATA[IMPRESSIONS]]></optimizer_threshold_type> <optimizer_score_roi_tag_name><![CDATA[]]></optimizer_score_roi_tag_name> <optimizer_score_roi_weight><![CDATA[]]></optimizer_score_roi_weight> <optimizer_test_only_mode><![CDATA[N]]></optimizer_test_only_mode> <optimizer_formula><![CDATA[]]></optimizer_formula> <optimizer_range_count><![CDATA[1]]></optimizer_range_count> <optimizer_range_type><![CDATA[]]></optimizer_range_type> </optimizer> <optimizer> <optimizer_name><![CDATA[ Square Optimizer - API Submit]]></optimizer_name> <optimizer_id><![CDATA[15228]]></optimizer_id> <optimizer_score_type><![CDATA[CLICK]]></optimizer_score_type> <optimizer_score_to_weight_type><![CDATA[SQUARED]]></optimizer_score_to_weight_type> <optimizer_min_weigh><![CDATA[1]]></optimizer_min_weigh> <optimizer_max_weight><![CDATA[100]]></optimizer_max_weight> <optimizer_imp_threshold><![CDATA[100000]]></optimizer_imp_threshold> <optimizer_threshold_type><![CDATA[IMPRESSIONS]]></optimizer_threshold_type> <optimizer_score_roi_tag_name><![CDATA[]]></optimizer_score_roi_tag_name> <optimizer_score_roi_weight><![CDATA[]]></optimizer_score_roi_weight>



<optimizer_test_only_mode><![CDATA[N]]></optimizer_test_only_mode> <optimizer_formula><![CDATA[]]></optimizer_formula> <optimizer_range_count><![CDATA[1]]></optimizer_range_count> <optimizer_range_type><![CDATA[day]]></optimizer_range_type> </optimizer> </Client>

setOptimizer( ) Example:

The setOptimizer( ) webservice is designed to submit an XML document containing configuration details to perform one of functions: create a new optimizer within MOJO Adserver, or update the configuration details of an existing optimizer. Execute a POST request to the following URL which contains an XML document formatted as such:

Create New Optimizer –

Standard – http://app.mediaplex.com/adserver/api.setOptimizer?client_id_in=8904

SSL Request – https://app.mediaplex.com/adserver/api.setOptimizer?client_id_in=8904

POST /adserver/api.setOptimizer?client_id_in=8904 HTTP/1.1 Host: app.mediaplex.com User-Agent: Mozilla/5.0 (Windows; U; Windows NT 6.0; en-US; rv:1.9.0.10) Gecko/2009042316 Firefox/3.0.10 Accept: text/html,application/xhtml+xml,application/xml;q=0.9,*/*;q=0.8 Accept-Language: en-us,en;q=0.5 Accept-Encoding: gzip,deflate Accept-Charset: ISO-8859-1,utf-8;q=0.7,*;q=0.7 Keep-Alive: 300 Connection: keep-alive Cookie: svid=321271110645; mojo3=8975:19358 Authorization: Basic DGVkdGhlb2RvcmVsb2dhbjp3eWxkc3RhbGx5bnMh Content-Type: multipart/form-data; boundary=---------------------------8832105511531 Content-Length: 1213 -----------------------------8832105511531 Content-Disposition: form-data; name="client_id_in" 8904 -----------------------------8832105511531 Content-Disposition: form-data; name="file"; filename="api.setOptimizer.client_id_in=8904.xml" Content-Type: text/xml <?xml version="1.0" encoding="UTF-8" standalone="yes"?><Client> <client> <client_name><![CDATA[ Squire Test]]></client_name> <client_id><![CDATA[8904]]></client_id> </client>



<optimizer> <optimizer_name><![CDATA[ API Test - Optimizer]]></optimizer_name> <optimizer_id><![CDATA[]]></optimizer_id> <optimizer_score_type><![CDATA[CLICK]]></optimizer_score_type> <optimizer_score_to_weight_type><![CDATA[LINEAR]]></optimizer_score_to_weight_type> <optimizer_min_weigh><![CDATA[1]]></optimizer_min_weigh> <optimizer_max_weight><![CDATA[100]]></optimizer_max_weight> <optimizer_imp_threshold><![CDATA[10000]]></optimizer_imp_threshold> <optimizer_threshold_type><![CDATA[IMPRESSIONS]]></optimizer_threshold_type> <optimizer_score_roi_tag_name><![CDATA[]]></optimizer_score_roi_tag_name> <optimizer_score_roi_weight><![CDATA[]]></optimizer_score_roi_weight> <optimizer_test_only_mode><![CDATA[N]]></optimizer_test_only_mode> <optimizer_formula><![CDATA[]]></optimizer_formula> <optimizer_range_count><![CDATA[1]]></optimizer_range_count> <optimizer_range_type><![CDATA[]]></optimizer_range_type> </optimizer> </Client> -----------------------------8832105511531--

Update Existing Optimizer –

Standard –

http://app.mediaplex.com/adserver/api.setOptimizerSetup?client_id_in=8904&optimizer_id_i

n=15227

SSL Request –

https://app.mediaplex.com/adserver/api.setOptimizerSetup?client_id_in=8904&optimizer_id_

in=15227

POST /adserver/api.setOptimizerSetup?client_id_in=8904&optimizer_id_in=15227 HTTP/1.1 Host: app.mediaplex.com User-Agent: Mozilla/5.0 (Windows; U; Windows NT 6.0; en-US; rv:1.9.0.10) Gecko/2009042316 Firefox/3.0.10 Accept: text/html,application/xhtml+xml,application/xml;q=0.9,*/*;q=0.8 Accept-Language: en-us,en;q=0.5 Accept-Encoding: gzip,deflate Accept-Charset: ISO-8859-1,utf-8;q=0.7,*;q=0.7 Keep-Alive: 300 Connection: keep-alive Cookie: svid=321271110645; mojo3=8975:19358 Authorization: Basic DGVkdGhlb2RvcmVsb2dhbjp3eWxkc3RhbGx5bnMh Content-Type: multipart/form-data; boundary=---------------------------8832105511531 Content-Length: 1213 -----------------------------7620374901124 Content-Disposition: form-data; name="client_id_in"



8904 -----------------------------7620374901124 Content-Disposition: form-data; name="file"; filename="api.updateOptimizer.client_id_in=8904.xml" Content-Type: text/xml <?xml version="1.0" encoding="UTF-8" standalone="yes"?><Client> <client> <client_name><![CDATA[Squire Test]]></client_name> <client_id><![CDATA[8904]]></client_id> </client> <optimizer> <optimizer_name><![CDATA[ API Test - Optimizer]]></optimizer_name> <optimizer_id><![CDATA[15227]]></optimizer_id> <optimizer_score_type><![CDATA[CLICK]]></optimizer_score_type> <optimizer_score_to_weight_type><![CDATA[LINEAR]]></optimizer_score_to_weight_type> <optimizer_min_weigh><![CDATA[1]]></optimizer_min_weigh> <optimizer_max_weight><![CDATA[100]]></optimizer_max_weight> <optimizer_imp_threshold><![CDATA[50000]]></optimizer_imp_threshold> <optimizer_threshold_type><![CDATA[IMPRESSIONS]]></optimizer_threshold_type> <optimizer_score_roi_tag_name><![CDATA[]]></optimizer_score_roi_tag_name> <optimizer_score_roi_weight><![CDATA[]]></optimizer_score_roi_weight> <optimizer_test_only_mode><![CDATA[N]]></optimizer_test_only_mode> <optimizer_formula><![CDATA[]]></optimizer_formula> <optimizer_range_count><![CDATA[1]]></optimizer_range_count> <optimizer_range_type><![CDATA[]]></optimizer_range_type> </optimizer> </Client> -----------------------------7620374901124--

getConfig( ‘Optimizer’ ):

The getConfig( ) webservice is designed to respond with an XML document containing configuration details of an existing optimizer. Please note that the getConfig( ‘Optimizer’ ) function is contained within the target object’s webservice, and is invoked by the inclusion of the query string parameter setup_in=Y. Execute the following GET request: Get Optimizer Config –

Standard –

http://app.mediaplex.com/adserver/api.getOptimizer?client_id_in=8904&optimizer_id_in

=15227&setup_in=Y



SSL Request –

https://app.mediaplex.com/adserver/api.getOptimizer?client_id_in=8904&optimizer_id_in

=15227&setup_in=Y

GET /adserver/api.getOptimizer?client_id_in=8904&optimizer_id_in=15227&setup_in=Y HTTP/1.1 Host: app.mediaplex.com User-Agent: Mozilla/5.0 (Windows; U; Windows NT 6.0; en-US; rv:1.9.0.10) Gecko/2009042316 Firefox/3.0.10 Accept: text/html,application/xhtml+xml,application/xml;q=0.9,*/*;q=0.8 Accept-Language: en-us,en;q=0.5 Accept-Encoding: gzip,deflate Accept-Charset: ISO-8859-1,utf-8;q=0.7,*;q=0.7 Keep-Alive: 300 Connection: keep-alive Cookie: svid=321271110645; mojo3=8434:1039 Authorization: Basic DGVkdGhlb2RvcmVsb2dhbjp3eWxkc3RhbGx5bnMh

---------------------------------------RESPONSE---------------------------------------------------- HTTP/1.1 200 OK Date: Tue, 19June 2009 19:27:26 GMT Server: Apache Content-Length: 1249 Vary: User-Agent Keep-Alive: timeout=60, max=1002 Connection: Keep-Alive Content-Type: application/xml; charset=utf-8 <Client> <Response> <Query status="200" text="200 Ok"/> </Response> <client> <client_name><![CDATA[Squire Test]]></client_name> <client_id><![CDATA[8904]]></client_id> </client> <optimizer> <optimizer_name><![CDATA[API Test - Optimizer]]></optimizer_name> <optimizer_id><![CDATA[15227]]></optimizer_id> <optimizer_placement> <optimizer_placement_placement_name><![CDATA[200900812 Test Placement- NEW API Open ended - Package]]></optimizer_placement_placement_name> <optimizer_placement_placement_id><![CDATA[8904-79219-3840-5]]></optimizer_placement_placement_id> <optimizer_placement_creative_set><![CDATA[]]></optimizer_placement_creative_set> </optimizer_placement> <optimizer_placement>



<optimizer_placement_placement_name><![CDATA[MOJO Adserver - API Campaign 118x100 - 1]]></optimizer_placement_placement_name> <optimizer_placement_placement_id><![CDATA[8904-79219-3840-0]]></optimizer_placement_placement_id> <optimizer_placement_creative_set><![CDATA[]]></optimizer_placement_creative_set> </optimizer_placement> <optimizer_placement> <optimizer_placement_placement_name><![CDATA[API Campaign 100x100 - 1]]></optimizer_placement_placement_name> <optimizer_placement_placement_id><![CDATA[8904-79219-3840-1]]></optimizer_placement_placement_id> <optimizer_placement_creative_set><![CDATA[]]></optimizer_placement_creative_set> </optimizer_placement> </optimizer> </Client>

setConfig( ‘Optimizer’ ):

The setConfig( ) webservice is designed to upload with an XML document containing configuration details of an Optimizer, which will assign Placements to an existing Optimizer. Please note that the setConfig( ) function is invoked using the webservice setOptimizerSetup. Execute the following POST request: Set Optimizer Config –

Standard –

http://app.mediaplex.com/adserver/api.setOptimizerSetup?client_id=8904&optimizer_id_i

n=15227

SSL Request –

https://app.mediaplex.com/adserver/api.setOptimizerSetup?client_id_in=8904&optimizer_

id_in=15227

POST /adserver/api.setOptimizerSetup?client_id_in=8904&optimizer_id_in=15227 HTTP/1.1 Host: app.mediaplex.com User-Agent: Mozilla/5.0 (Windows; U; Windows NT 6.0; en-US; rv:1.9.0.10) Gecko/2009042316 Firefox/3.0.10 Accept: text/html,application/xhtml+xml,application/xml;q=0.9,*/*;q=0.8 Accept-Language: en-us,en;q=0.5 Accept-Encoding: gzip,deflate Accept-Charset: ISO-8859-1,utf-8;q=0.7,*;q=0.7 Keep-Alive: 300 Connection: keep-alive Cookie: svid=321271110645; mojo3=8434:1039 Authorization: Basic DGVkdGhlb2RvcmVsb2dhbjp3eWxkc3RhbGx5bnMh



---------------------------------------RESPONSE---------------------------------------------------- HTTP/1.1 200 OK Date: Tue, 19June 2009 19:56:31 GMT Server: Apache Content-Length: 1249 Vary: User-Agent Keep-Alive: timeout=60, max=1002 Connection: Keep-Alive Content-Type: application/xml; charset=utf-8 <Client> <client> <client_name><![CDATA[Squire Test]]></client_name> <client_id><![CDATA[8904]]></client_id> </client> <optimizer> <optimizer_name><![CDATA[API Test - Optimizer]]></optimizer_name> <optimizer_id><![CDATA[15227]]></optimizer_id> <optimizer_placement> <optimizer_placement_placement_name><![CDATA[200900812 Test Placement- NEW API Open ended - Package]]></optimizer_placement_placement_name> <optimizer_placement_placement_id><![CDATA[8904-79219-3840-5]]></optimizer_placement_placement_id> <optimizer_placement_creative_set><![CDATA[]]></optimizer_placement_creative_set> </optimizer_placement> <optimizer_placement> <optimizer_placement_placement_name><![CDATA[MOJO Adserver - API Campaign 118x100 - 1]]></optimizer_placement_placement_name> <optimizer_placement_placement_id><![CDATA[8904-79219-3840-0]]></optimizer_placement_placement_id> <optimizer_placement_creative_set><![CDATA[]]></optimizer_placement_creative_set> </optimizer_placement> <optimizer_placement> <optimizer_placement_placement_name><![CDATA[API Campaign 100x100 - 1]]></optimizer_placement_placement_name> <optimizer_placement_placement_id><![CDATA[8904-79219-3840-1]]></optimizer_placement_placement_id> <optimizer_placement_creative_set><![CDATA[]]></optimizer_placement_creative_set> </optimizer_placement> </optimizer> </Client>

Update Optimizer Config –

Standard –

http://app.mediaplex.com/adserver/api.setOptimizerSetup?optimzer_id_in=3840



SSL Request – https://app.mediaplex.com/adserver/api.setOptimizerSetup?

optimzer_id_in=3840

POST /adserver/api.setOptimizerSetup?client_id_in=8904&optimizer_id_in=15227 HTTP/1.1 Host: app.mediaplex.com User-Agent: Mozilla/5.0 (Windows; U; Windows NT 6.0; en-US; rv:1.9.0.10) Gecko/2009042316 Firefox/3.0.10 Accept: text/html,application/xhtml+xml,application/xml;q=0.9,*/*;q=0.8 Accept-Language: en-us,en;q=0.5 Accept-Encoding: gzip,deflate Accept-Charset: ISO-8859-1,utf-8;q=0.7,*;q=0.7 Keep-Alive: 300 Connection: keep-alive Cookie: svid=321271110645; mojo3=8434:1039 Authorization: Basic DGVkdGhlb2RvcmVsb2dhbjp3eWxkc3RhbGx5bnMh

---------------------------------------RESPONSE---------------------------------------------------- HTTP/1.1 200 OK Date: Tue, 19June 2009 19:52:16 GMT Server: Apache Content-Length: 1249 Vary: User-Agent Keep-Alive: timeout=60, max=1002 Connection: Keep-Alive Content-Type: application/xml; charset=utf-8 <Client> <client> <client_name><![CDATA[Squire Test]]></client_name> <client_id><![CDATA[8904]]></client_id> </client> <optimizer> <optimizer_name><![CDATA[API Test - Optimizer]]></optimizer_name> <optimizer_id><![CDATA[15227]]></optimizer_id> <optimizer_placement> <optimizer_placement_placement_name><![CDATA[200900812 Test Placement- NEW API Open ended - Package]]></optimizer_placement_placement_name> <optimizer_placement_placement_id><![CDATA[8904-79219-3840-5]]></optimizer_placement_placement_id> <optimizer_placement_creative_set><![CDATA[]]></optimizer_placement_creative_set> </optimizer_placement> </Client>

Remove a Placement from an Optimizer –



Standard –

http://app.mediaplex.com/adserver/api.removeOptimizerSetup?client_id_in=65275&optimizer

_id_in=56789&placement_id_in=89047921938405

SSL Request –

https://app.mediaplex.com/adserver/api.removeOptimizerSetup?client_id_in=65275&optimize

r_id_in=56789&placement_id_in=89047921938405

GET /adserver/api.removeOptimizerSetup?client_id_in=8904&placement_id_in=89047921938405 HTTP/1.1 Host: app.mediaplex.com User-Agent: Mozilla/5.0 (Windows; U; Windows NT 6.0; en-US; rv:1.9.0.10) Gecko/2009042316 Firefox/3.0.10 Accept: text/html,application/xhtml+xml,application/xml;q=0.9,*/*;q=0.8 Accept-Language: en-us,en;q=0.5 Accept-Encoding: gzip,deflate Accept-Charset: ISO-8859-1,utf-8;q=0.7,*;q=0.7 Keep-Alive: 300 Connection: keep-alive Cookie: svid=321271110645; mojo3=8434:1039 Authorization: Basic DGVkdGhlb2RvcmVsb2dhbjp3eWxkc3RhbGx5bnMh

Site( ) Request Examples:

getSite( ):

The getSite( ) webservice is designed to respond with an XML document containing configuration details of an existing site. Please note that the below example only contains a handful of available sites – a production request will return available sites and are in the order of thousands. Execute the following GET request:

Get Sites –

Standard – http://app.mediaplex.com/adserver/api.getSite?

SSL Request – https://app.mediaplex.com/adserver/api.getSite?

GET /adserver/api.getSite? HTTP/1.1 Host: app.mediaplex.com User-Agent: Mozilla/5.0 (Windows; U; Windows NT 6.0; en-US; rv:1.9.0.10) Gecko/2009042316 Firefox/3.0.10 Accept: text/html,application/xhtml+xml,application/xml;q=0.9,*/*;q=0.8 Accept-Language: en-us,en;q=0.5 Accept-Encoding: gzip,deflate Accept-Charset: ISO-8859-1,utf-8;q=0.7,*;q=0.7 Keep-Alive: 300



Connection: keep-alive Cookie: svid=321271110645; mojo3=8434:1039 Authorization: Basic DGVkdGhlb2RvcmVsb2dhbjp3eWxkc3RhbGx5bnMh

---------------------------------------RESPONSE---------------------------------------------------- HTTP/1.1 200 OK Date: Tue, 19May 2009 08:09:26 GMT Server: Apache Content-Length: 570592 Vary: User-Agent Keep-Alive: timeout=60, max=1024 Connection: Keep-Alive Content-Type: application/xml; charset=utf-8 <?xml version="1.0" encoding="UTF-8" standalone="yes"?><Sites> <site> <site_name><![CDATA[-]]></site_name> <site_id><![CDATA[26233]]></site_id> </site> <site> <site_name><![CDATA[-MPLX-]]></site_name> <site_id><![CDATA[3840]]></site_id> </site> <site> <site_name><![CDATA[.worldgolf.com]]></site_name> <site_id><![CDATA[22182]]></site_id> </site> <site> <site_name><![CDATA[01cheval]]></site_name> <site_id><![CDATA[12135]]></site_id> </site> <site> <site_name><![CDATA[01Men]]></site_name> <site_id><![CDATA[17944]]></site_id> </site> <site> <site_name><![CDATA[01net]]></site_name> <site_id><![CDATA[6032]]></site_id> </site> </Sites>

Package( ) Request Examples:

getPackage( ):



The getPackage( ) webservice is designed to respond with an XML document containing configuration details of an existing package. Execute the following GET request: Get Package –

Standard –

http://app.mediaplex.com/adserver/api.getPackage?campaign_id_in=79219&package_id_in=

13728

SSL Request –

https://app.mediaplex.com/adserver/api.getPackage?campaign_id_in=79219&package_id_in

=13728

GET /adserver/api.getPackage?campaign_id_in=79219&package_id_in=13728 HTTP/1.1 Host: app.mediaplex.com User-Agent: Mozilla/5.0 (Windows; U; Windows NT 6.0; en-US; rv:1.9.0.13) Gecko/2009073022 Firefox/3.0.13 Accept: text/html,application/xhtml+xml,application/xml;q=0.9,*/*;q=0.8 Accept-Language: en-us,en;q=0.5 Accept-Encoding: gzip,deflate Accept-Charset: ISO-8859-1,utf-8;q=0.7,*;q=0.7 Keep-Alive: 300 Connection: keep-alive Cookie: svid=825806477691; mojo3=3484:2357 Authorization: Basic DGVkdGhlb2RvcmVsb2dhbjp3eWxkc3RhbGx5bnMh

---------------------------------------RESPONSE---------------------------------------------------- HTTP/1.1 200 OK Date: Thu, 30 Jul 2009 23:13:32 GMT Server: Apache Content-Length: 996 Vary: User-Agent Keep-Alive: timeout=60, max=1024 Connection: Keep-Alive Content-Type: application/xml; charset=utf-8 <?xml version="1.0" encoding="UTF-8" standalone="yes"?> <Campaign> <Response> <Query status="200" text="200 Ok"/> </Response> <campaign_name><![CDATA[MOJO Adserver - API Campaign]]></campaign_name> <campaign_id><![CDATA[79219]]></campaign_id> <package> <package_name><![CDATA[MOJO Adserver – API Package - 1]]></package_name> <package_site_name><![CDATA[-MPLX-]]></package_site_name>



<package_site_id><![CDATA[3840]]></package_site_id> <package_start_date><![CDATA[08/01/2009]]></package_start_date> <package_end_date><![CDATA[]]></package_end_date> <package_count><![CDATA[0]]></package_count> <package_pace><![CDATA[cost]]></package_pace> <package_unit><![CDATA[Views]]></package_unit> <package_media_rate><![CDATA[]]></package_media_rate> <package_media_cost><![CDATA[0]]></package_media_cost> <package_id><![CDATA[13728]]></package_id> </package> </Campaign>

Get All Packages –

Standard – http://app.mediaplex.com/adserver/api.getPackage?campaign_id_in=79219

SSL Request –

https://app.mediaplex.com/adserver/api.getPackage?campaign_id_in=79219

GET /adserver/api.getPackage?campaign_id_in=79219&package_id_in=13728 HTTP/1.1 Host: app.mediaplex.com User-Agent: Mozilla/5.0 (Windows; U; Windows NT 6.0; en-US; rv:1.9.0.13) Gecko/2009073022 Firefox/3.0.13 Accept: text/html,application/xhtml+xml,application/xml;q=0.9,*/*;q=0.8 Accept-Language: en-us,en;q=0.5 Accept-Encoding: gzip,deflate Accept-Charset: ISO-8859-1,utf-8;q=0.7,*;q=0.7 Keep-Alive: 300 Connection: keep-alive Cookie: svid=825806477691; mojo3=3484:2357 Authorization: Basic DGVkdGhlb2RvcmVsb2dhbjp3eWxkc3RhbGx5bnMh

---------------------------------------RESPONSE---------------------------------------------------- HTTP/1.1 200 OK Date: Thu, 30 Jul 2009 23:13:32 GMT Server: Apache Content-Length: 996 Vary: User-Agent Keep-Alive: timeout=60, max=1024 Connection: Keep-Alive Content-Type: application/xml; charset=utf-8 <?xml version="1.0" encoding="UTF-8" standalone="yes"?> <Campaign> <Response> <Query status="200" text="200 Ok"/> </Response>



<campaign_name><![CDATA[MOJO Adserver - API Campaign]]></campaign_name> <campaign_id><![CDATA[79219]]></campaign_id> <package> <package_name><![CDATA[MOJO Adserver – API Package - 1]]></package_name> <package_site_name><![CDATA[-MPLX-]]></package_site_name> <package_site_id><![CDATA[3840]]></package_site_id> <package_start_date><![CDATA[08/01/2009]]></package_start_date> <package_end_date><![CDATA[]]></package_end_date> <package_count><![CDATA[0]]></package_count> <package_pace><![CDATA[cost]]></package_pace> <package_unit><![CDATA[Views]]></package_unit> <package_media_rate><![CDATA[]]></package_media_rate> <package_media_cost><![CDATA[0]]></package_media_cost> <package_id><![CDATA[13728]]></package_id> </package> <package> <package_name><![CDATA[MOJO Adserver – API Package - 2]]></package_name> <package_site_name><![CDATA[-MPLX-]]></package_site_name> <package_site_id><![CDATA[3840]]></package_site_id> <package_start_date><![CDATA[08/01/2009]]></package_start_date> <package_end_date><![CDATA[]]></package_end_date> <package_count><![CDATA[0]]></package_count> <package_pace><![CDATA[cost]]></package_pace> <package_unit><![CDATA[Views]]></package_unit> <package_media_rate><![CDATA[]]></package_media_rate> <package_media_cost><![CDATA[0]]></package_media_cost> <package_id><![CDATA[13729]]></package_id> </package> </Campaign>

setPackage( ) Example:

The setPackage( ) webservice is designed to create a Package of Placements for a media plan to be used in creation and configuration of Placements. Execute a POST request to the following URL which contains the supporting file:

Create a new Package –

Standard – http://app.mediaplex.com/adserver/api.setPackage?campaign_id_in=79219

SSL Request –

https://app.mediaplex.com/adserver/api.setPackage?campaign_id_in=79219

POST /adserver/api.setPackage?campaign_id_in=79219 HTTP/1.1 Host: app.mediaplex.com User-Agent: Mozilla/5.0 (Windows; U; Windows NT 6.0; en-US; rv:1.9.0.13) Gecko/2009073022 Firefox/3.0.13 Accept: text/html,application/xhtml+xml,application/xml;q=0.9,*/*;q=0.8 Accept-Language: en-us,en;q=0.5



Accept-Encoding: gzip,deflate Accept-Charset: ISO-8859-1,utf-8;q=0.7,*;q=0.7 Keep-Alive: 300 Connection: keep-alive Cookie: svid=825806477691; mojo3=3484:2357 Authorization: Basic DGVkdGhlb2RvcmVsb2dhbjp3eWxkc3RhbGx5bnMh Content-Type: multipart/form-data; boundary=---------------------------231122012212529 Content-Length: 1272 -----------------------------231122012212529 Content-Disposition: form-data; name="client_id_in" 8904 -----------------------------231122012212529 Content-Disposition: form-data; name="file"; filename="api.setPackage.campaign_id=79219.xml" Content-Type: text/xml <?xml version="1.0" encoding="UTF-8" standalone="yes"?> <Campaign> <campaign_name><![CDATA[MOJO Adserver - API Campaign]]></campaign_name> <campaign_id><![CDATA[79219]]></campaign_id> <package> <package_name><![CDATA[MOJO Adserver - API Package - 1]]></package_name> <package_site_name><![CDATA[-MPLX-]]></package_site_name> <package_site_id><![CDATA[3840]]></package_site_id> <package_start_date><![CDATA[09/01/2009]]></package_start_date> <package_end_date><![CDATA[]]></package_end_date> <package_count><![CDATA[0]]></package_count> <package_pace><![CDATA[cost]]></package_pace> <package_unit><![CDATA[Views]]></package_unit> <package_media_rate><![CDATA[]]></package_media_rate> <package_media_cost><![CDATA[0]]></package_media_cost> <package_id><![CDATA[]]></package_id> </package> </Campaign> -----------------------------231122012212529--

---------------------------------------RESPONSE---------------------------------------------------- HTTP/1.1 200 OK Date: Thu, 30 Jul 2009 23:34:57 GMT Server: Apache Content-Length: 214 Vary: User-Agent Keep-Alive: timeout=60, max=1024 Connection: Keep-Alive Content-Type: application/xml; charset=utf-8



<?xml version="1.0" encoding="utf-8"?> <MojoAdserver> <Response> <Query status="200" text="200 Ok" /> <Object type="Package" action="New" id="13728" /> </Response> </MojoAdserver>

Update an Existing Package –

Standard –

http://app.mediaplex.com/adserver/api.setPackage?campaign_id_in=79219&package_id_i

n=13728

SSL Request –

https://app.mediaplex.com/adserver/api.setPackage?campaign_id_in=79219&package_id_

in=13728

POST /adserver/api.setPackage?campaign_id_in=79219 HTTP/1.1 Host: app.mediaplex.com User-Agent: Mozilla/5.0 (Windows; U; Windows NT 6.0; en-US; rv:1.9.0.13) Gecko/2009073022 Firefox/3.0.13 Accept: text/html,application/xhtml+xml,application/xml;q=0.9,*/*;q=0.8 Accept-Language: en-us,en;q=0.5 Accept-Encoding: gzip,deflate Accept-Charset: ISO-8859-1,utf-8;q=0.7,*;q=0.7 Keep-Alive: 300 Connection: keep-alive Cookie: svid=825806477691; mojo3=3484:2357 Authorization: Basic DGVkdGhlb2RvcmVsb2dhbjp3eWxkc3RhbGx5bnMh Content-Type: multipart/form-data; boundary=---------------------------3116147789661158 Content-Length: 1272 -----------------------------3116147789661158 Content-Disposition: form-data; name="client_id_in" 8904 -----------------------------3116147789661158 Content-Disposition: form-data; name="file"; filename="api.setPackage.campaign_id=79219.xml" Content-Type: text/xml <?xml version="1.0" encoding="UTF-8" standalone="yes"?> <Campaign> <campaign_name><![CDATA[MOJO Adserver - API Campaign]]></campaign_name> <campaign_id><![CDATA[79219]]></campaign_id> <package> <package_name><![CDATA[MOJO Adserver - API Package - 1]]></package_name> <package_site_name><![CDATA[-MPLX-]]></package_site_name>



<package_site_id><![CDATA[3840]]></package_site_id> <package_start_date><![CDATA[08/01/2009]]></package_start_date> <package_end_date><![CDATA[]]></package_end_date> <package_count><![CDATA[0]]></package_count> <package_pace><![CDATA[cost]]></package_pace> <package_unit><![CDATA[Views]]></package_unit> <package_media_rate><![CDATA[]]></package_media_rate> <package_media_cost><![CDATA[0]]></package_media_cost> <package_id><![CDATA[13728]]></package_id> </package> </Campaign> -----------------------------3116147789661158--

---------------------------------------RESPONSE---------------------------------------------------- HTTP/1.1 200 OK Date: Thu, 30 Jul 2009 23:37:36 GMT Server: Apache Content-Length: 214 Vary: User-Agent Keep-Alive: timeout=60, max=1024 Connection: Keep-Alive Content-Type: application/xml; charset=utf-8 <?xml version="1.0" encoding="utf-8"?> <MojoAdserver> <Response> <Query status="200" text="200 Ok" /> <Object type="Package" action="Update" id="13728" /> </Response> </MojoAdserver>

Action( ) Request Examples:

setAction( ):

The setAction( ) webservice is designed to respond with an XML document containing the status of the Action( ) request. There is no XML document to POST with a setAction( ) request. Execute the following GET request:

Submit Placement –

Standard –

http://app.mediaplex.com/adserver/api.setAction?action_in=submit&campaign_id_in=79219

&placement_id_in=89047921938400



SSL Request –

https://app.mediaplex.com/adserver/api.setAction?action_in=submit&campaign_id_in=7921

9&placement_id_in=89047921938400

GET /adserver/api.setAction?action_in=submit&campaign_id_in=79219&placement_id_in=89047921938400 HTTP/1.1 Host: app.mediaplex.com User-Agent: Mozilla/5.0 (Windows; U; Windows NT 6.0; en-US; rv:1.9.0.10) Gecko/2009042316 Firefox/3.0.10 Accept: text/html,application/xhtml+xml,application/xml;q=0.9,*/*;q=0.8 Accept-Language: en-us,en;q=0.5 Accept-Encoding: gzip,deflate Accept-Charset: ISO-8859-1,utf-8;q=0.7,*;q=0.7 Keep-Alive: 300 Connection: keep-alive Cookie: svid=321271110645; mojo3=8434:1039 Authorization: Basic DGVkdGhlb2RvcmVsb2dhbjp3eWxkc3RhbGx5bnMh

Submit All Placements –

Standard –

http://app.mediaplex.com/adserver/api.setAction?action_in=submit&campaign_id_in=79219

SSL Request –

https://app.mediaplex.com/adserver/api.setAction?action_in=submit&campaign_id_in=7921

9

GET /adserver/api.setAction?action_in=submit&campaign_id_in=79219 HTTP/1.1 Host: app.mediaplex.com User-Agent: Mozilla/5.0 (Windows; U; Windows NT 6.0; en-US; rv:1.9.0.10) Gecko/2009042316 Firefox/3.0.10 Accept: text/html,application/xhtml+xml,application/xml;q=0.9,*/*;q=0.8 Accept-Language: en-us,en;q=0.5 Accept-Encoding: gzip,deflate Accept-Charset: ISO-8859-1,utf-8;q=0.7,*;q=0.7 Keep-Alive: 300 Connection: keep-alive Cookie: svid=321271110645; mojo3=8434:1039 Authorization: Basic DGVkdGhlb2RvcmVsb2dhbjp3eWxkc3RhbGx5bnMh

Restart Placement –



Standard –

http://app.mediaplex.com/adserver/api.setAction?action_in=restart&campaign_id_in=79219


SSL Request –

https://app.mediaplex.com/adserver/api.setAction?action_in=restart&campaign_id_in=79219


GET /adserver/api.setAction?action_in=restart&campaign_id_in=79219&placement_id_in=89047921938400 HTTP/1.1 Host: app.mediaplex.com User-Agent: Mozilla/5.0 (Windows; U; Windows NT 6.0; en-US; rv:1.9.0.10) Gecko/2009042316 Firefox/3.0.10 Accept: text/html,application/xhtml+xml,application/xml;q=0.9,*/*;q=0.8 Accept-Language: en-us,en;q=0.5 Accept-Encoding: gzip,deflate Accept-Charset: ISO-8859-1,utf-8;q=0.7,*;q=0.7 Keep-Alive: 300 Connection: keep-alive Cookie: svid=321271110645; mojo3=8434:1039 Authorization: Basic DGVkdGhlb2RvcmVsb2dhbjp3eWxkc3RhbGx5bnMh

Restart All Placements –

Standard –

http://app.mediaplex.com/adserver/api.setAction?action_in=restart&campaign_id_in=79219

SSL Request –

https://app.mediaplex.com/adserver/api.setAction?action_in=restart&campaign_id_in=79219

GET /adserver/api.setAction?action_in=restart&campaign_id_in=79219 HTTP/1.1 Host: app.mediaplex.com User-Agent: Mozilla/5.0 (Windows; U; Windows NT 6.0; en-US; rv:1.9.0.10) Gecko/2009042316 Firefox/3.0.10 Accept: text/html,application/xhtml+xml,application/xml;q=0.9,*/*;q=0.8 Accept-Language: en-us,en;q=0.5 Accept-Encoding: gzip,deflate Accept-Charset: ISO-8859-1,utf-8;q=0.7,*;q=0.7 Keep-Alive: 300 Connection: keep-alive Cookie: svid=321271110645; mojo3=8434:1039 Authorization: Basic DGVkdGhlb2RvcmVsb2dhbjp3eWxkc3RhbGx5bnMh

Cancel Placement Changes –



Standard –

http://app.mediaplex.com/adserver/api.setAction?action_in=cancel&campaign_id_in=79219


SSL Request –

https://app.mediaplex.com/adserver/api.setAction?action_in=cancel&campaign_id_in=79219


GET /adserver/api.setAction?action_in=cancel&campaign_id_in=79219&placement_id_in=89047921938400 HTTP/1.1 Host: app.mediaplex.com User-Agent: Mozilla/5.0 (Windows; U; Windows NT 6.0; en-US; rv:1.9.0.10) Gecko/2009042316 Firefox/3.0.10 Accept: text/html,application/xhtml+xml,application/xml;q=0.9,*/*;q=0.8 Accept-Language: en-us,en;q=0.5 Accept-Encoding: gzip,deflate Accept-Charset: ISO-8859-1,utf-8;q=0.7,*;q=0.7 Keep-Alive: 300 Connection: keep-alive Cookie: svid=321271110645; mojo3=8434:1039 Authorization: Basic DGVkdGhlb2RvcmVsb2dhbjp3eWxkc3RhbGx5bnMh

Cancel All Placement Changes –

Standard –

http://app.mediaplex.com/adserver/api.setAction?action_in=cancel&campaign_id_in=79219

SSL Request –

https://app.mediaplex.com/adserver/api.setAction?action_in=cancel&campaign_id_in=79219

GET /adserver/api.setAction?action_in=cancel&campaign_id_in=79219 HTTP/1.1 Host: app.mediaplex.com User-Agent: Mozilla/5.0 (Windows; U; Windows NT 6.0; en-US; rv:1.9.0.10) Gecko/2009042316 Firefox/3.0.10 Accept: text/html,application/xhtml+xml,application/xml;q=0.9,*/*;q=0.8 Accept-Language: en-us,en;q=0.5 Accept-Encoding: gzip,deflate Accept-Charset: ISO-8859-1,utf-8;q=0.7,*;q=0.7 Keep-Alive: 300 Connection: keep-alive Cookie: svid=321271110645; mojo3=8434:1039 Authorization: Basic DGVkdGhlb2RvcmVsb2dhbjp3eWxkc3RhbGx5bnMh

Stop Placement –



Standard –

http://app.mediaplex.com/adserver/api.setAction?action_in=stop&campaign_id_in=79219&

placement_id_in=89047921938400

SSL Request –

https://app.mediaplex.com/adserver/api.setAction?action_in=stop&campaign_id_in=79219


GET /adserver/api.setAction?action_in=stop&campaign_id_in=79219&placement_id_in=89047921938400 HTTP/1.1 Host: app.mediaplex.com User-Agent: Mozilla/5.0 (Windows; U; Windows NT 6.0; en-US; rv:1.9.0.10) Gecko/2009042316 Firefox/3.0.10 Accept: text/html,application/xhtml+xml,application/xml;q=0.9,*/*;q=0.8 Accept-Language: en-us,en;q=0.5 Accept-Encoding: gzip,deflate Accept-Charset: ISO-8859-1,utf-8;q=0.7,*;q=0.7 Keep-Alive: 300 Connection: keep-alive Cookie: svid=321271110645; mojo3=8434:1039 Authorization: Basic DGVkdGhlb2RvcmVsb2dhbjp3eWxkc3RhbGx5bnMh

Stop All Placements –

Standard –

http://app.mediaplex.com/adserver/api.setAction?action_in=stop&campaign_id_in=79219

SSL Request –

https://app.mediaplex.com/adserver/api.setAction?action_in=stop&campaign_id_in=79219

GET /adserver/api.setAction?action_in=stop&campaign_id_in=79219 HTTP/1.1 Host: app.mediaplex.com User-Agent: Mozilla/5.0 (Windows; U; Windows NT 6.0; en-US; rv:1.9.0.10) Gecko/2009042316 Firefox/3.0.10 Accept: text/html,application/xhtml+xml,application/xml;q=0.9,*/*;q=0.8 Accept-Language: en-us,en;q=0.5 Accept-Encoding: gzip,deflate Accept-Charset: ISO-8859-1,utf-8;q=0.7,*;q=0.7 Keep-Alive: 300 Connection: keep-alive Cookie: svid=321271110645; mojo3=8434:1039 Authorization: Basic DGVkdGhlb2RvcmVsb2dhbjp3eWxkc3RhbGx5bnMh

mojo adserver api guide

Documents

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campaign request examples

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mojo adserver objects

available services

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