move fast. spend wisely. · getting started with apptio cloud cost management is easy. all you need...

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Delivery Services Platform Services Infrastructure Services Strategy & Planning Development Support Operations Security & Compliance Data Applications Network Compute Storage Technology Business Management Budgets Innovation & Ideation Enterprise Architecture Program & Project Management Business Solution Consulting IT Vendor Management Design & Development CodeCommit CodeDeploy CodePipeline CodeBuild OpsWorks Application Insights HockeyApp Team Services Visual Studio Testing Device Farm System Integration Application Support Developer Support Business Support Enterprise Support XL SLES Service Desk Connect IT Training Central Print IT Service Management Config Service Catalog Monitoring CloudWatch Cognito CloudTrail Cognito Sync X-Ray Operational Insights Application Insights Monitor Log Analytics OMS Insight and Analytics Deployment & Administration EC2 Container Registry (ECR) Automation Capacity Management Security Inspector Directory Service Key Management Service (KMS) Web Application Firewall (WAF) CloudHSM Shield Key Vault Active Authentication Active Directory Domain Services Multi-Factor Authentication Security Center Business Continuity & Disaster Recovery Recovery Services Site Recovery Governance, Risk & Compliance Database Athena Cloud Directory DynamoDB EC2-Database Relational Database Service (RDS) SimpleDB Elastic MapReduce (EMR) HDInsight SQL Database DocumentDB StorSimple SQL Data Warehouse Distributed Cache ElastiCache Redis Cache Cache Data Warehouse Redshift Data Management Database Migration Service Data Pipeline Snowball Ingestion Service Data Pipeline API Management Data Factory Data Lake Analytics Data Lake Store Import/Export Time Series Insights Data Analytics & Visualizations QuickSight Power BI Machine Learning Machine Learning (ML) Machine Learning ML API Services Content Management Application Hosting GameLift Lightsail Greengrass App Service Cloud Services Logic Apps Mobile Services Service Fabric Xamarin Test Cloud Search Top Sites CloudSearch Elasticsearch Service (ES) Bing Autosuggest APIs Bing Search APIs Search Message Bus & Integration API Gateway Simple Email Service (SES) Simple Notification Service (SNS) Simple Workflow Service (SWS) IoT Simple Queue Service (SQS) Pinpoint API Management IoT Hub BizTalk Services Event Hubs Mobile Engagement Hybrid Connections Service Bus Streaming Elastic Transcoder Kinesis Stream Analytics Media Services Internet Connectivity DataTransfer Networking Virtual Private Network Virtual Private Cloud (VPC) Direct Connect ExpressRoute Virtual Network VPN Gateway Domain Services EC2-Domain Services Route53 DNS Load Balancing Traffic Manager Application Gateway Data Network Voice Network Virtual Compute & Containers EC2-Compute Virtual Machine Compute on Demand Lambda Functions Physical Compute Mainframe Networked Storage EC2-Storage Elastic File System (EFS) Storage Gateway File & Object Storage Simple Storage Service (S3) Data Management GEO Redundant Backup & Archive Glacier Backup Distributed Storage (CDN) CloudFront CDN Business Unit 1 Business Unit 2 Business Unit 3 Business Applications 1 Business Applications 2 Business Applications 3 Business Units & Applications Services Data Center Compute Storage Network Output End User Application Delivery Security & Compliance IT Management IT Towers Internal Labor External Labor Outside Services Hardware Software Facilities & Power Telecom Other Internal Services Cost Pools Cloud Provider Billing Detail & Your Related Costs Move Fast. Spend Wisely. Apptio Cloud Cost Management helps IT leaders drive business value by better understanding, managing, and optimizing purchase and usage of public cloud. It automatically ingests and maps public cloud costs to the TBM Taxonomy and provides comprehensive analytics for managing cloud costs and usage. Apptio Cloud Cost Management: Demystify cloud billing // Reign in cloud sprawl // Slash waste from idle instances Visit Apptio.com/Cloud to learn & order more Business Units & Applications Accounting/PeopleSoft Financial Marketing Manufacturing Services Infrastructure Services Compute Virtual Compute & Containers EC2-Compute Storage File & Object Storage S3 Platform Services Data Database RDS IT towers & sub-towers Data Center Compute - Servers Storage - Online Network Communication Output End User Application - Database Delivery Security and Compliance IT Management Cost pools & sub-pools Internal labor External labor Hardware Software Outside Services - Cloud Service Provider Facilities & power Telecom Other Cloud Provider Billing Organizing taxonomy & cost model The TBM Taxonomy provides a standard structure, endorsed by the TBM Council, for classifying IT costs. The version below shows how AWS and Azure services align to each other and to standard IT services via the TBM Taxonomy. Mapping AWS and Azure services to a standard taxonomy Cloud related costs (i.e., Internal Labor) ATUM IT Towers-Service Mapping Map according to resource tagging Understand costs & usage to avoid surprises and drive accountability Manage consumption by infra, app, and business units to make better decisions Optimize resources by taking action on underutilized and idle instances Proven results. Fast value. From the market leader. Getting started with Apptio Cloud Cost Management is easy. All you need is your AWS or Azure account credentials and Apptio does the rest, ingesting provider billing, purchasing detail, and other relevant data. Service Name AWS Service Azure Service Service with no AWS or Azure equivalent. LEGEND Service Category Service Type

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Page 1: Move Fast. Spend Wisely. · Getting started with Apptio Cloud Cost Management is easy. All you need is your AWS or Azure account credentials and Apptio does the rest, ingesting provider

Delivery Services Platform Services Infrastructure Services

Strategy & Planning Development Support Operations Security &

Compliance Data Applications Network Compute Storage

Technology Business

Management

Budgets

Innovation & Ideation

Enterprise Architecture

Program & Project Management

Business Solution Consulting

IT Vendor Management

Design &

Development

CodeCommit

CodeDeploy

CodePipeline

CodeBuild

OpsWorks

Application Insights

HockeyApp

Team Services

Visual Studio

Testing

Device Farm

System Integration

Application Support

Developer Support

Business Support

Enterprise Support

XL SLES

Service Desk

Connect

IT Training

Central Print

IT Service

Management

Config

Service Catalog

Monitoring

CloudWatch

Cognito

CloudTrail

Cognito Sync

X-Ray

Operational Insights

Application Insights

Monitor

Log Analytics

OMS Insight and Analytics

Deployment & Administration

EC2 Container Registry (ECR)

Automation

Capacity Management

Security

Inspector

Directory Service

Key Management Service (KMS)

Web Application Firewall (WAF)

CloudHSM

Shield

Key Vault

Active Authentication

Active Directory Domain Services

Multi-Factor Authentication

Security Center

Business Continuity & Disaster Recovery

Recovery Services

Site Recovery

Governance, Risk & Compliance

Database

Athena

Cloud Directory

DynamoDB

EC2-Database

Relational Database Service (RDS)

SimpleDB

Elastic MapReduce (EMR)

HDInsight

SQL Database

DocumentDB

StorSimple

SQL Data Warehouse

Distributed Cache

ElastiCache

Redis Cache

Cache

Data Warehouse

Redshift

Data Management

Database Migration Service

Data Pipeline

Snowball

Ingestion Service

Data Pipeline

API Management

Data Factory

Data Lake Analytics

Data Lake Store

Import/Export

Time Series Insights

Data Analytics & Visualizations

QuickSight

Power BI

Machine Learning

Machine Learning (ML)

Machine Learning

ML API Services

Content Management

Application Hosting

GameLift

Lightsail

Greengrass

App Service

Cloud Services

Logic Apps

Mobile Services

Service Fabric

Xamarin Test Cloud

Search

Top Sites

CloudSearch

Elasticsearch Service (ES)

Bing Autosuggest APIs

Bing Search APIs

Search

Message Bus &

Integration

API Gateway

Simple Email Service (SES)

Simple Notification Service (SNS)

Simple Workflow Service (SWS)

IoT

Simple Queue Service (SQS)

Pinpoint

API Management

IoT Hub

BizTalk Services

Event Hubs

Mobile Engagement

Hybrid Connections

Service Bus

Streaming

Elastic Transcoder

Kinesis

Stream Analytics

Media Services

Internet Connectivity

DataTransfer

Networking

Virtual Private Network

Virtual Private Cloud (VPC)

Direct Connect

ExpressRoute

Virtual Network

VPN Gateway

Domain Services

EC2-Domain Services

Route53

DNS

Load Balancing

Traffic Manager

Application Gateway

Data Network

Voice Network

Virtual Compute &

Containers

EC2-Compute

Virtual Machine

Compute on Demand

Lambda

Functions

Physical Compute

Mainframe

Networked Storage

EC2-Storage

Elastic File System (EFS)

Storage Gateway

File & Object Storage

Simple Storage Service (S3)

Data Management

GEO Redundant

Backup & Archive

Glacier

Backup

Distributed Storage (CDN)

CloudFront

CDN

Business Unit 1 Business Unit 2 Business Unit 3 Business Applications 1 Business Applications 2 Business Applications 3

Business Units & Applications

Services

Data Center Compute Storage Network Output End User Application DeliverySecurity &

ComplianceIT Management

IT Towers

Internal Labor External Labor Outside Services Hardware Software Facilities & Power Telecom Other Internal Services

Cost Pools

Cloud Provider Billing Detail & Your Related Costs

Move Fast. Spend Wisely.Apptio Cloud Cost Management helps IT leaders drive business value by better understanding, managing, and optimizing purchase and usage of public cloud. It automatically ingests and maps public cloud costs to the TBM Taxonomy and provides comprehensive analytics for managing cloud costs and usage.

Apptio Cloud Cost Management: Demystify cloud billing // Reign in cloud sprawl // Slash waste from idle instances Visit Apptio.com/Cloud to learn & order more

Business Units & Applications

Accounting/PeopleSoft Financial

Marketing

Manufacturing

Services

Infrastructure Services

ComputeVirtual Compute & Containers

EC2-ComputeStorage

File & Object StorageS3

Platform Services

DataDatabase

RDS

IT towers & sub-towers

Data Center

Compute - Servers

Storage - Online

Network

Communication

Output

End User

Application - Database

Delivery

Security and Compliance

IT Management

Cost pools & sub-pools

Internal labor

External labor

Hardware

Software

Outside Services - Cloud Service Provider

Facilities & power

Telecom

Other

Cloud Provider Billing

Organizing taxonomy & cost model

The TBM Taxonomy provides a standard structure, endorsed by the TBM Council,

for classifying IT costs. The version below shows how AWS and Azure services

align to each other and to standard IT services via the TBM Taxonomy.

Mapping AWS and Azure services to a standard taxonomy

Cloud related costs (i.e.,

Internal Labor)

ATUM IT Towers-Service

Mapping

Map according to resource

tagging

Understand costs & usage to avoid surprises and drive

accountability

Manage consumption

by infra, app, and business units to

make better decisions

Optimize resources by taking action on underutilized

and idle instances

Proven results. Fast value. From the market leader.

Getting started with

Apptio Cloud Cost Management

is easy. All you need is your

AWS or Azure account credentials

and Apptio does the rest, ingesting

provider billing, purchasing detail,

and other relevant data.

Service Name

AWS Service

Azure Service

Service with no AWS or Azure equivalent.

LEGEND

Service Category

Service Type

Page 2: Move Fast. Spend Wisely. · Getting started with Apptio Cloud Cost Management is easy. All you need is your AWS or Azure account credentials and Apptio does the rest, ingesting provider

Th

e challen

ge

“It’s becoming even m

ore important to track costs of public

cloud than your own infrastructure because the consum

ption

of public cloud is so easy. You just push a button to stand up

new infrastructure and new

services. It’s so easy to forget that

they’re running. If you don’t have controls in place, there will

be problems dow

n the road.”

James LaP

laine

Form

er CIO

, AO

L

No

IT lead

er dream

s of ad

op

ting p

ub

lic clou

d w

itho

ut fi rst co

nsid

ering th

e

security im

plicatio

ns; th

e same sh

ou

ld b

e true o

f the eco

no

mic im

pact o

f clou

d.

Clo

ud

costs an

d u

sage are bu

ried in

mo

nth

ly billin

g detail acro

ss mu

ltiple

accou

nts, team

s, and

bu

siness u

nits—

there is lim

ited visib

ility into

cost tren

ds

and

their d

rivers.

IT lead

ers need

a better w

ay to fram

e app

les-to-ap

ples co

mp

arison

s of clo

ud

costs so

they can

guid

e the b

usin

ess to w

ise clou

d investm

ents.

A com

prehensive economic

framew

ork for public cloudA

pptio Cloud C

ost Managem

ent is a SaaS app

lication

that h

elps IT

leaders

drive b

usin

ess value by u

nd

erstand

ing, m

anagin

g, and

op

timizin

g pu

rchase

and

usage o

f pu

blic clo

ud

. Ap

ptio

auto

matically m

aps b

illing d

etail to in

du

stry

stand

ard IT

cost catego

ries usin

g the A

pp

tio T

BM

Un

ifi ed M

od

el™ (A

TU

M™

).

Th

en it p

arses tags to id

entify b

usin

ess pu

rpo

se and

inco

rpo

rates hid

den

costs

such

as labo

r and

security fo

r an accu

rate view o

f total p

ub

lic clou

d co

sts.

Wh

en IT

leaders rise ab

ove the “clo

ud

bill” to

see the b

ig pictu

re, they can

tie

clou

d co

sts back to

bu

siness valu

e, drive sh

ared acco

un

tability w

ith b

usin

ess

con

sum

ers, and

op

timize u

nd

erutilized

resou

rces.

Ho

w can

you

use th

is po

ster?

Shap

e conversatio

ns w

ith yo

ur IT, F

inan

ce and

Bu

siness U

nit p

artners ab

ou

t clou

d

econ

om

ics. Get a d

igital copy an

d req

uest p

hysical po

sters for co

lleagues at

Ap

ptio

.com

/Clo

ud

.

“How

can I offer the business choice? How

can Apptio help business ow

ners make

decisions? Once I started getting those bills from

Am

azon I realized: ‘hey, wait, I’m

a

customer now

.’ For the fi rst time, (business ow

ners) were able to see the true costs of

their IT demands. M

ore than that, they now could see w

hich levers they could pull

to reduce their costs—w

hich would reduce overall IT spend.”

Mark D

iano

raM

anagin

g Directo

r, Info

rmatio

n Tech

no

logy at Jefferies

Lear

n ho

w A

ppti

o C

loud

Cos

t Man

agem

ent h

elps

you

pro

acti

vely

man

age

your

IaaS

& P

aaS

spen

d at

App

tio.

com

/clo

ud.

Co

pyri

ght

©2

01

7 A

pp

tio

, In

c. A

ll R

igh

ts R

eser

ved

.

Do

you

need

a d

ecod

er r

ing

for

conf

usin

g pu

blic

clo

ud

serv

ice

billi

ng?