CHRISTOPHER KHALIL Head of Digital CX Design, www.cxdesign.anz.com.au

MOVING THE DIGITAL FRONTIER: TRANSFORMING A LARGE ENTERPRISE TO BE CUSTOMER CENTRIC

2.5 YEAR JOURNEY

ANZ - A BIG COMPANY

https://flic.kr/p/wqvTqQ

http://assets.bwbx.io/images/users/iqjWHBFdfxIU/ikVaFDFf54yk/v1/1200x-1.jpghttp://www.currencywatch.co.uk/images/new-zealand-dollar-outlook-ATM.jpg

https://flic.kr/p/5oNvDP

https://aos.iacpublishinglabs.com/question/aq/1400px-788px/how-can-my-teenager-make-friends_39535e87bf2dbc60.jpg?domain=cx.aos.ask.com

ANZ - A BIG COMPANY

https://flic.kr/p/wqvTqQ

http://img.wallpaperfolder.com/f/516751E9E8D7/water-3d-view-blue-ripples.jpg

http://www.slideshare.net/stefanc7/user-centered-design-536969

https://flic.kr/p/nY2N1k

http://cdn.modernfarmer.com/wp-content/uploads/2014/11/shoppinghero.jpg

Jussi Pasanen

http://parcolympique.qc.ca/wp-content/uploads/2014/02/Vasque-olympique_MV_1082_RGB_ret.jpg

http://edge.alluremedia.com.au/m/l/2015/07/AustralianMoney.jpg

https://flic.kr/p/kmyjdw

https://flic.kr/p/a7Ef9V

https://flic.kr/p/5JpR76

DID WE MAKE A DIFFERENCE?

AND IF WE DID… HOW WOULD WE KNOW IT?

Day 1 24 Months

Doubled team size

Currently hiring - www.cxdesign.anz.com.au

WE ALSO DID A FAIR BIT MORE

74 PROJECTS 283 PRODUCTION REQUEST

https://flic.kr/p/yTCSk

http://www.slideshare.net/stefanc7/user-centered-design-536969

https://aos.iacpublishinglabs.com/question/aq/1400px-788px/how-can-my-teenager-make-friends_39535e87bf2dbc60.jpg?domain=cx.aos.ask.com

PICTURE OF ADULTSwww.cxdesign.anz.com.au

https://flic.kr/p/o4ZR6h

THANK YOUwww.cxdesign.anz.com.au

Twitter: chris_khalil