mpi mn sponsorship opportunities · mpi minnesota chapter – 2019 sponsorship opportunities....

2019 Sponsorship Opportunities

mpimn.org

www.mpimn.org

www.mpimn.org

MPI Minnesota Chapter – 2019 Sponsorship Opportunities revised 11/2018

Contents Our Buying Power ....................................................... 4

Cash Sponsorship Opportunities ................................. 6

iConnect Sponsorship Opportunities .......................... 9

Spring Social/Fall Fundraiser Sponsorship Opportunities ............................................................. 14

Venue Sponsorship Opportunities ............................ 21

In-Kind Sponsorship Donations ................................. 27

Sponsorship Benefit Definitions ................................ 31

Advertising Opportunities ......................................... 35

Chapter Events .......................................................... 38

Let’s Chat! ................................................................. 41

Holiday Celebration Sponsorship Opportunities ............................................................ 18

2


Welcome to the MPI Minnesota Chapter!

What do sponsors mean to the MPI Minnesota Chapter?

The Meeting Professionals International Minnesota Chapter strives to find sponsorship partners for our chapter members while exposing those partners to an industry association comprised of an equal mix of planners and suppliers. Your sponsor dollars support the chapter’s educational initiatives, our drive to be industry leaders within the MPI community and our mission to advance awareness, professionalism and excellence in the meetings industry.

What does your sponsorship mean to our chapter president, Jennifer Dorholt?

Sponsorship means the world to our chapter. We are very fortunate to have such dedicated individuals and companies as part of our membership. They believe in providing the best products, venues and services allowing us to execute extraordinary events and opportunities for our members. Without their contributions many of these offerings might not be possible. I would like to personally thank each and every one of you for your contributions and look forward to working with you in the future!

– Jennifer Dorholt, CMP

“I have sponsored several events/speakers for the MPI Minnesota Chapter. I know planners are continually getting barraged with different

suppliers calling and emailing and I feel it’s a subtle way to stay in front of them and also supporting the chapter. The Sponsorship Committee has

set it up so it’s affordable for everyone and still impactful. They also make you feel special as a sponsor.” – Devie Hagen (Élan Speakers Agency)

“It would take months of networking to give us the exposure we received by sponsoring just one event!” – Dirk Vanderbent (Heartwood Conference

Center & Retreat)

Packet photo credits:

Coppersmith Photography

Corporate Event Images

Justin Cox Photography

Lauren B Photography

Rod Hasse Photography

3


Take advantage of the opportunity to reach MPI Minnesota Chapter members from the largest association for meeting professionals.

MPI Minnesota Chapter’s Sponsorship Program was designed for all budgets. Each sponsorship level and advertising opportunity provides enhanced benefits and an opportunity to put your organization’s name in front of planner members from many of the local Fortune 500 companies.

As of September 2018, MPI Minnesota Chapter is made up of 419 members.Our planner members representprograms that take place locally, nationally, internationally, in-person,virtually and in hybrid formats.

For more than 40 years, the MPI Minnesota Chapter has continued to build a rich global meeting industry community throughout the state of Minnesota.

4


Our Buying Power MPI Minnesota Chapter planner member statistics:

214 chapter planner members

$463 million estimated buying power

86 Certified Meeting Professionals (CMP and CMM)

30% execute events for 500 or more attendees

Percentage of MPI Minnesota Chapter Planners Who Are:

5

Data from 2018 MPI Global Member Survey


Cheers to 40 years!

The year was 1978...• We witnessed the first test

tube baby born• The top movies included

Grease, Saturday Night Fever,and Close Encounters of theThird Kind

• A gallon of gas was 63¢• The minimum wage was

$2.65/hour

It is hard to believe amid all of this we also started the Minnesota Chapter of Meeting Professionals International. Throughout the past 40 years we have grown into a strong, robust chapter and could not have done that without dedicated members such as yourselves. We hope you will join us throughout the year as we reminisce and celebrate this milestone anniversary.

6

Cash Sponsorship Opportunities


Sponsorship Opportunities SPONSORSHIP LEVEL AMOUNT QUANTITY SPONSORED EVENT OR ACTIVITY

Monthly Meeting Gold $3,000 6 (1) Monthly Meeting

Lanyard Silver $1,000 1 (6) Monthly Meetings and Special Events

Leader of the Month Silver $1,000 1 (5) Leader of the Month drawings

WEC Reception Bronze $750 3 MPI Minnesota Chapter reception at WEC

CSR/Give Back Bronze $500 5 (1) Monthly Meeting

Piggy Bank Match Bronze Up to $200 5 (1) Monthly Meeting

Sponsorship Benefits All benefits refer to the sponsored event and must be used during the month of the event unless otherwise noted within the Sponsorship Benefit Definitions on pages 32-35.

BENEFIT MO

NTH

LY

MEE

TIN

G

LAN

YARD

LEAD

ER O

F TH

E M

ON

TH

WEC

REC

EPTI

ON

CSR/

GIV

E BA

CK

PIGG

Y BA

NK

MAT

CH

Event Recognition

Branded lanyards used at all Monthly Meetings and Special Events X

Display table(s) at event (# of tables) 3

Name in event marketing email subject and headline X

Logo in event marketing email(s) X X X

Logo and link on event webpage X X X

Logo on event slides X X X

Logo on piggy banks X

Verbal recognition at event X X X X X

Podium time (# of minutes) 3

Sponsor slides during event introduction (# of slides) 3 Recognition ribbon on employees’ name badges X X X X X Welcome video – 1 minute X

(Benefits continue on next page.)

7


Cash Sponsorships

Cash Sponsorship Benefits (continued)

BENEFIT MO

NTH

LY

MEE

TIN

G

LAN

YARD

LEAD

ER O

F TH

E M

ON

TH

WEC

REC

EPTI

ON

CSR/

GIV

E BA

CK

PIGG

Y BA

NK

MAT

CH

Event Registration

Complimentary registration(s) 3 1

Advertising

Access to list of attendee names and companies X X X

List of attendee physical mailing addresses (must be a MPI Premier Member; one-time use) X

Logo and link on MPI Minnesota website Sponsors page X X X X

Logo and link in Leader of the Month recipient article X

(1) Dedicated email blast to MPI Minnesota membership X

(1) Newsletter ad in MPI Minnesota e-newsletter, MNMatters (must be used during month of event) X

Social media mentions – minimum number of posts 3

Sponsor-provided content post(s) on Facebook 1

General

Donation to charitable organization X* X**

*$300 of your CSR/Give Back sponsorship will go to the charitable organization selected by the MPI Minnesota Chapter for the 2018-2019 or 2019-2020 fiscal year, depending on which month’s event you sponsor.

**When matching the Piggy Bank donations for a Monthly Meeting, your contribution will go directly to the charitable organization selected by the MPI Minnesota Chapter for the 2018-2019 or 2019-2020 fiscal year, depending on which month’s event you sponsor.

8

MPI Minnesota Chapter – 2019 Sponsorship Opportunities revised 11/2018 9


iConnect Sponsorship Opportunities

iConnect is the innovation conference from the MPI Minnesota Chapter. Come experience innovation across all aspects of the meeting industry—including food and beverage, décor, educational topics, space and technology—and connect with people to build your professional network.

“Visit Anchorage is always looking for ways to get in front of our customers. Sponsoring

iConnect for us was a no-brainer and an outstanding value. The attendance and the focus on

quality speakers made for a very productive day.” – Andrea Schmidt (Visit Anchorage)

“The event has an impressive buyer attendance and is quickly becoming one of the Twin Cities’ premiere industry conferences.” –

Lisa Lopez (NYC & Company)

“Appreciate the opportunity to be part of MPI Minnesota Chapter iConnect and to reach out to this amazing community of planners and fellow

suppliers, without a doubt one of the best in the industry.” – Mary Paz Ramirez (AMResorts)

“For the last two years, I have participated in iConnect and have found it to be a great

opportunity to network with Minneapolis area based planners, and I sincerely look forward to

year three!” – James Delmar (Philadelphia CVB)

10

iConnect Opportunities


Cash Sponsorship Opportunities SPONSORSHIP LEVEL AMOUNT QUANTITY SPONSORED AREA OR ACTIVITY

Title Platinum $3,500 1 Overall event

Keynote Session Gold $2,000 3 (1) keynote session

Selfie Station Gold $2,000 1 10'x10' area for selfies (sponsor must supply the backdrop/step & repeat)

Supplier-Planner Coffee Chats + Exhibit Booth

N/A $1,500 40 (4) 1:1 Supplier-Planner appointments and a 4’ x 4’exhibit space with (1) cocktail table

Supplier-Planner Coffee Chats N/A $1,000 40 (4) 1:1 Supplier-Planner appointments

Breakout Session Silver $1,000 4 (1) breakout session

Exhibit Booth N/A $750 40 4’ x 4’ exhibit space with (1) cocktail table

Reception Bronze $500 4 Logo on drink tickets during networking reception

Breakfast Bronze $250 1 Logo on buffet signage during breakfast

Mini Meal Bronze $250 3 Logo on buffet signage during 3 mini meals

iConnect Mobile App Banner Ads

N/A $50 8 Company logo will appear as rotating banner ad on mobile event app, with link to the company's website

In-Kind Opportunities We are looking for a variety of in-kind support for iConnect - see pages 29-31 for a general list of the types of in-kind sponsorships needed. If you have a service that you are interested in donating to this event, reach out to our Director of Sponsorships & Advertising at [email protected]. Benefits for iConnect in-kind sponsorships are based on the value of the goods/services donated and are listed on page 14.

11

mailto:[email protected]



Cash Sponsorship Benefits All benefits refer to the sponsored event and must be used during the month of the event unless otherwise specified within the Sponsorship Benefit Definitions on pages 31-34.

BENEFIT TITL

E

KEYN

OTE

SES

SIO

N

SELF

IE S

TATI

ON

COFF

EE C

HATS

+

BOO

TH

COFF

EE C

HATS

BREA

KOUT

SE

SSIO

N

EXHI

BIT

BOO

TH

RECE

PTIO

N

BREA

KFAS

T

MIN

I MEA

L

Event Recognition

Rotating banner ad in event mobile app X

Organization description in event mobile app X X X X X X X X X X

(1) table for Supplier-Planner appointments X X X X X $500

4’ x 4’ exhibit space with (1) cocktail table X X


Logo in event marketing email(s) X X X X X X

Logo and link on event webpage X X X X X X X X X X

Logo on event slides X X X X X X X X X X

Logo on buffet signage X X X

Podium time (minutes) 3 2 2

Sponsor slides during event introduction 3

Recognition ribbon on employees’ name badges X X X X X X X X X X

Event Registration

Complimentary registration(s) 3 2 2 2 1 1 1 1

Advertising

Access to list of attendee names and companies X X X X X X

List of attendee physical mailing addresses (must be an MPI Premier Member; one-time use) *

X X X

(Benefits continue on next page.)

12

X


iConnect Cash Sponsorship Benefits (continued)

BENEFIT TITL

E

KEYN

OTE

SES

SIO

N

SELF

IE S

TATI

ON

COFF

EE C

HATS

+

BOO

TH

COFF

EE C

HATS

BREA

KOUT

SE

SSIO

N

EXHI

BIT

BOO

TH

RECE

PTIO

N

BREA

KFAS

T

MIN

I MEA

L

Advertising (continued)

Logo and link on MPI Minnesota website sponsors page X X X X

(1) Dedicated email blast to MPI Minnesota membership* X

(1) Dedicated article in MPI Minnesota e-newsletter, MNMatters

X

Social media mentions – minimum number of posts 4 2 1


*Must be used by June 30, 2019

13



In-Kind Sponsorship Benefits In-kind sponsorship benefits vary based on the value of the in-kind contribution. All benefits refer to the sponsored event and must be used during the month of the event unless otherwise noted within the Sponsorship Benefit Definitions on pages 31-34.

BENEFIT PLAT

INU

M

$10,

000+

GO

LD

$5,0

00-$

9,99

9

SILV

ER

$2,5

00-$

4,99

9

BRO

NZE

U

P TO

$2,

499

Event Recognition

Organization description in event mobile app X X X X

Logo in event marketing email(s) X X X X

Logo and link on event webpage X X X X

Logo on event slides X X X X

Podium time (minutes) OR Supplier-Planner Coffee Chats OR Exhibit Booth 2 1

Recognition ribbon on employees’ name badges X X X X

Event Registration


Advertising

Access to list of attendee names and companies X X X X

List of attendee physical mailing addresses (must be an MPI Premier Member; one-time use) * X X

Logo and link on MPI Minnesota website Sponsors page X X X

Social media mentions – minimum number of posts 4 2


*Must be used by June 30, 2019

14


Spring Social/Fall Fundraiser Sponsorship Opportunities

You are NOT going to want to miss the 2019 Spring Social or our Fall Fundraiser. 2019 is a year of transition, as we shake up our calendar and move the Minnesota Chapter’s main fundraising event to the fall – this year, it means we’ll have two events and will need your support to make them better than ever!

These are some of our premier events and one of our biggest fundraisers for the MPI Minnesota Chapter!

Sponsorships fill up fast, so contact us to secure your sponsorship opportunity. We have provided opportunities of all price levels, so hopefully there is one that will be a good fit for you and your organization.

“We are thrilled to be partnering with the MPI Minnesota Chapter. We immediately

noticed why the membership is going stronger with senior and mid-level planner

participation; it was the hospitality and involvement by the volunteers and chapter board members like never seen before. We were guided to an interactive experience by their smiling and welcoming faces to a fun

business twist. Thank YOU!” – Carmen Lozada (Barcelo Hotels & Resorts)

“I have been participating in the MPIMinnesota Chapter’s June Event for the past

two years and have found it beneficial in meeting new planners in the Minnesota market. The chapter does a great job in executing an event where suppliers and

planners can connect in a relaxing and fun nontraditional way encouraging team

building and partnership that lasts beyond the event.”

– Brandi Scott (Greater Miami CVB)

15

Spring Social/Fall Fundraiser


Cash Sponsorship Opportunities SPONSORSHIP LEVEL AMOUNT QUANTITY SPONSORED AREA, ITEM OR ACTIVITY

Title Gold $3,000 1

CSR Action Station Gold $2,000 4 (1) interactive on-site service project

Activity Station Silver $1,500 1 (1) onsite activity

Signature Cocktail Silver $1,000 1 Develop a signature cocktail in theme with your organization

Donation Drop Silver $750 4 Logo on sign at specific Donation Drop bin

Bar Station(s) Bronze $500 3 Logo on bar station

Food Station(s) Bronze $500 2 Logo on buffet signage

Drink Ticket Bronze $250 4 Logo on the drink tickets

Table Top Bronze $250 4 Logo on table tent displayed throughout seating area

CSR Action Station and Donation Drop

Be the exclusive sponsor for one of our interactive service projects or donation drop bins. Attendees will be encouraged to bring items requested by our Chapter Charity, the Jeremiah Program, and will spend time on projects that will support the Jeremiah Program’s work.

In-Kind Sponsorship Opportunities We are looking for a variety of in-kind support for the Spring Social and Fall Fundraiser. If you have a service that you are interested in donating to this event (e.g. photography, décor, printing, etc.) reach out to our Director of Sponsorships & Advertising at [email protected]. See pages 29-31 for a list of types of in-kind sponsorships and related sponsorship benefits.

16

Overall event



Spring Social/Fall Fundraiser

Sponsorship Benefits All benefits refer to the sponsored event and must be used during the month of the event unless otherwise noted within the Sponsorship Benefit Definitions on pages 32-35.

BENEFIT TITL

E

CSR

ACTI

ON

ST

ATIO

N

ACTI

VITY

ST

ATIO

N

SIG

NAT

URE

CO

CKTA

IL

DON

ATIO

N

DRO

P

BAR

STAT

ION

FOO

D ST

ATIO

N

DRIN

K TI

CKET

TABL

E TO

P

Event Recognition

Display table(s) at event X


Logo in event marketing emails X X X X X X X X X

Logo and link on event webpage X X X X X X X X X

Logo at selected activity X X X X X X X X

Verbal recognition at event X

Podium time (minutes) 3

Ribbon on employees’ name badges – with sponsorship level X X

Event Registration

Complimentary registration(s) 3 2 2 2 1 1 1

Advertising

Access to list of attendee names and companies X X X X X X X X X

List of attendee physical mailing addresses (must an MPI Premier Member; one-time use) * X X

Logo and link on MPI Minnesota webpage Sponsors page X X X X



17


Holiday Celebration & Silent Auction Sponsorship Opportunities

Truly a highlight of the year, the Holiday Celebration & Silent Auction raises funds for the MPI Minnesota Chapter and our scholarship fund, which allows the chapter to offer scholarships to members for educational opportunities and participation in national and international events.

Participants enjoy conversation, laughter, drinks, and tasty bites while bidding on fantastic silent auction items.

19


Holiday Celebration & Silent Auction Sponsorships

Cash Sponsorship Opportunities SPONSORSHIP LEVEL AMOUNT QUANTITY SPONSORED AREA OR ACTIVITY

Title Gold $3,000 1 Overall event

Silver Event Sponsor Silver $1,500 1 Champagne toast

Bronze Event Event Bronze $500 3 Overall event

Cash Sponsorship Benefits All benefits refer to the sponsored event and must be used during the month of the event unless otherwise noted within the Sponsorship Benefit Definitions on pages 32-35.

BENEFIT

TITL

E

SILV

ER E

VEN

T

BRO

NZE

EVE

NT

Event Recognition

Display table(s) at event 1


Logo and link in event marketing email(s) X X X


Logo on event slides X X X

Verbal recognition at event X X

Podium time (minutes) 3

Recognition ribbon on employees’ name badges X X X

Event Registration

Complimentary registration(s) 3 2 1

(Benefits continue on next page)

20

MPI Minnesota Chapter – 2019 Sponsorship Opportunities revised 11/05/18

Holiday Celebration & Silent Auction Sponsorships

Cash Sponsorship Benefits (continued)

BENEFIT

TITL

E

SILV

ER E

VEN

T

BRO

NZE

EVE

NT

Advertising


List of attendee physical mailing addresses (must be an MPI Premier Member; one time use)

X

Logo and link on MPI Minnesota website Sponsors page X X

(1) Newsletter ad in MPI Minnesota e-newsletter, MN Matters (must be usedduring month of event)

X



In-Kind Opportunities See page 29-31 for a general list of the types of in-kind sponsorships needed for the Holiday Celebration & Silent Auction. Benefits for in-kind sponsorships are based on the value of the goods/services donated and are listed on page 30. Contact our Director of Sponsorships & Advertising, at [email protected] to express interest in in-kind sponsorship opportunities.

Auction Donations If you are interested in making a donation for the Silent Auction portion of the event, contact our Director of Sponsorships & Advertising, at [email protected]. Donations could include, but are not limited to: gift certificates, travel packages, hotel stays, event tickets (sporting events, shows, etc.), gift baskets, jewelry, electronics, services, etc. Donation contributors will receive recognition on the bidding website and at the event.

21




Venue Sponsorship Opportunities

Showcase your venue and services to a strong industry community! Our event attendees come from throughout the state of Minnesota—and beyond.

There are three levels of venue sponsorships, so there’s bound to be one that will best fit your space and budget.

Platinum 100% fully sponsored event: - Board Retreat- Fall Fundraiser- Monthly Meeting- Spring Social

Discounted event catering:- Holiday Celebration & Silent Auction- iConnect- Year-End Celebration

Gold Discounted event catering: - Fall Fundraiser- Monthly Meeting- Spring Social

Silver 100% fully sponsored event: - All Team Meeting- CMP Bootcamp- CMP/CMM Breakfast- Membership 101- Member Mingle- Yoga for Change/Cardio for a Cause

22

Venue Sponsorships


Sponsorship Opportunities

OPPORTUNITIES QUANTITY PLAT

INU

M

GO

LD

SILV

ER

100% Fully Sponsored Events (Space and Catering)

All Team Meeting 2 X

Board Retreat – plus sleeping rooms (1 night for all board members; 2 nights for facilitator and Global staff)

2 X

CMP Boot Camp 3 X

CMP/CMM Recognition Breakfast 1 X

Fall Fundraiser 1 X

Monthly Meeting 6 X

Membership 101/Member Mingle 2 X

Spring Social 1 X

Yoga for Change/Cardio for a Cause 2-3

Space and Discounted Event Catering

Fall Fundraiser - $20/person all-inclusive 1 X

Holiday Celebration & Silent Auction – $25/person all-inclusive 1 X

iConnect – $60/person all-inclusive 1 X

Monthly Meeting - $20/person all-inclusive 6 X

Spring Social – $20/person all-inclusive 1 X

Year-End Celebration - $30/person all-inclusive 1 X

23

Venue Sponsorships


Sponsorship Benefits All benefits refer to the sponsored event and must be used during the month of the event unless otherwise noted within the Benefit Definitions.

BENEFIT PLAT

INU

M

GO

LD

SILV

ER

Event Recognition

Display table(s) at event 1

Organization description on event webpage (sentences) 5 3 3

Logo in event marketing email(s) X X X


Logo on event slides X X

Verbal recognition at event X X X

Podium time (minutes) 4 3 2

Sponsor slides during event introduction 4 2

Recognition ribbon on employees’ name badges X X X

Event Registration


Advertising


List of attendee physical mailing addresses (must be an MPI Premier Member; one time use)

X X

Logo and link on MPI Minnesota website Sponsors page X X X

(1) Dedicated email blast to MPI Minnesota membership X

(1) Newsletter ad in MPI Minnesota e-newsletter, MN Matters X

Sidekick ad AND inline banner ad on MPI Minnesota website – 3-month run X


Sponsor-provided content post(s) on Facebook 2 1

24


Venue Sponsorships

Venue Needs/Requests Detailed specifications are available upon request.

NEEDS ALL

TEAM

MEE

TIN

G

BOAR

D RE

TREA

T (2

DAY

S)

CMP

BOO

T CA

MP

(2 D

AYS)

CM

P/CM

M

RECO

GN

ITIO

N

BREA

KFAS

T

HOLI

DAY

CELE

BRAT

ION

ICO

NN

ECT

MEM

BER

MIN

GLE

/ M

EMBE

RSHI

P 10

1

MO

NTH

LY M

EETI

NG

SPRI

NG

SO

CIAL

/ FA

LL F

UN

DRAI

SER

YEAR

-EN

D CE

LEBR

ATIO

N

YOG

A FO

R CH

ANG

E/

CARD

IO F

OR

A CA

USE

Meeting Space (Rooms)

General session 1 1 1 1 1 1 1 1 1 1 1

Breakout 1 3-4 1 1 1

Meeting Space (Capacity)

General session 40-60 20 5-10 30-40175-200

175-200

20-40100-150

75-100

100-125

20-40

Breakout 15 60 15-20 15

Silent Auction (6-8’ tables) 30

Supplier-Planner Appts. (cocktail tables)

40

Foyer (6-8' tables) 1-2 1 4-6 4-6 1 2-5 2 2 1

A/V

Conference Phone 1 1 1 1 1

Stage 1 1 3-4 1 1

Screen 1-2 1 1 1 2 2-5 1 1-2 1 1

Projector 1 1 1 1 2 2-5 1 1-2 1 1

Podium w/mic 1 1 1 1-4 1 1 1

Wireless handheld mic 1 1-2 4-8 1-2 1

Wi-Fi access X X X X X X X X X

26


NEEDS ALL

TEAM

MEE

TIN

G

BOAR

D RE

TREA

T (2

DAY

S)

CMP

BOO

T CA

MP

(2 D

AYS)

CMP/

CMM

RE

COG

NIT

ION

BR

EAKF

AST

HOLI

DAY

CELE

BRAT

ION

ICO

NN

ECT

MEM

BER

MIN

GLE

/ M

EMBE

RSHI

P 10

1

MO

NTH

LY M

EETI

NG

SPRI

NG

SO

CIAL

/ FA

LL F

UN

DRAI

SER

YEAR

-EN

D CE

LEBR

ATIO

N

YOG

A FO

R CH

ANG

E/

CARD

IO F

OR

A CA

USE

Hybrid A/V

Wired internet line X

Sound system X

Stage lighting with dimmable control

X

Creative A/V sets X

F&B (Persons)

Breakfast 20 30- 40

175-200

Lunch/Mini Meals (iConnect) 40-60 20 5-10 15-20

175-200

100-150

Dinner 20 75- 100

100-125

AM/PM Breaks 20 5-10175-200

15-20 15-20 15-20

Hosted bar 20 175-200

20-40 75-100100-125

20-40

Hors d’oeuvres 20 175-200

20-40 75-100 100-125

20-40

Sleeping Rooms

1 night 12-18

2 nights 2

27

5-10


In-Kind Sponsorship Donations

In-kind sponsorships are vital to the success of the MPI Minnesota Chapter. Please take a look at the many in-kind sponsorship opportunities available.

If you have a service or product that you feel would be a good fit for our chapter and members, please reach out to our Director of Sponsorships & Advertising at [email protected]

In-kind sponsorship levels are defined by the total value of contributions made during MPI Minnesota’s 2018-2019 (July 2018-June 2019) and 2019-2020 (July 2019-June 2020) fiscal years.

28


In-Kind Sponsorships


Donation Opportunities

OPPORTUNITY ALL

TEAM

MEE

TIN

G

BOAR

D RE

TREA

T

CMP

BOO

T CA

MP

CMP/

CMM

REC

OGN

ITIO

N

BREA

KFAS

T

HOLI

DAY

CELE

BRAT

ION

iCO

NN

ECT

MEM

BER

MIN

GLE

/ M

EMBE

RSHI

P 10

1

MO

NTH

LY M

EETI

NG

SPRI

NG

SO

CIAL

/

FALL

FU

NDR

AISE

R

WEC

REC

EPTI

ON

YEAR

-EN

D CE

LEBR

ATIO

N

YOG

A FO

R CH

ANG

E/

CARD

IO F

OR

A CA

USE

A/V X X X X X X X X

Award Trophies X

Catering X X X X X X X X X X X X

Décor X X X X X X

Drawing prizes X X X X X X

Equipment rental X X X X

Event collateral/signage X X X X X X

Mobile event app X X X

Photography X X X X X X X

Speaker/Entertainment X X X X X X X X

Technology X X X X X X

Transportation X X X X X X X

Virtual meeting (MPILive!) X X

29

X



Donation Opportunity Descriptions OPPORTUNITY DEFINITION

A/V Audio/visual equipment needed to produce the event (spec sheets can be provided)

Award trophies 6 engraved crystal awards presented at the May Awards Gala (estimated value: $600)

Catering Depending on event location

Décor Linens and centerpieces; other décor

Door prizes Gift certificates or stays to be used as door prize drawings

Equipment rental Tables, chairs, etc.

Event collateral Printing/production of signage and/or other program collateral

Mobile event app Mobile event app for iConnect or other events

Photography Year-round or event-specific photography services at Chapter events indicated on pages 39-41 (MPI to provide list of specific event dates and photography shot list); photos to be provided to Minnesota Chapter for publication through various Chapter communication channels (e.g. website, social media, Flickr); MPI requests 2-3 instant photos day-of to be shared on social media channels

Speaker Speaker fees

Technology Auction bidding software, Catchbox, and other opportunities (surprise us!) Transportation Speaker ground transportation and/or airfare to offset costs

Virtual meeting (MPI Live!)

Technology and production

30



Sponsorship Opportunities SPONSORSHIP LEVEL VALUE AMOUNT

Platinum $10,000 and above

Gold $5,000 - $9,999

Silver $2,500 - $4,999

Bronze $250 - $2,499

Sponsorship Benefits All benefits refer to the sponsored event and must be used during the month of the event unless otherwise noted within the Benefit Definitions.

BENEFIT PLAT

INU

M

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Event Recognition

Logo in event marketing email(s) X X X X

Logo and link on event webpage X X X X

Logo on event slides X X X X

Recognition ribbon on employees’ name badges X X X X

Event Registration

Complimentary registration(s) 2 1 1 1

Advertising

Access to list of attendee names and companies X X X X

List of attendee physical mailing addresses (must be a MPI Premier Member; one time use) X X

Logo and link on MPI Minnesota website Sponsors page X X

Sidekick ad on MPI Minnesota website – 3-month run X

Inline banner ad on MPI Minnesota website – 3-month run X


Sponsor-provided content post(s) on Facebook 2 1

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Sponsorship Benefit Definitions

All benefits refer to the sponsored event and must be used during the month of the event unless otherwise noted in these definitions.

Benefit fulfillment instructions will be sent out upon receipt of a fully executed Sponsorship Agreement Form and can be used or distributed as the sponsor sees fit throughout the terms of the agreement.

Cash sponsorship benefits begin upon receipt of payment and a fully executed Sponsorship Agreement Form.

Venue sponsorship benefits begin upon a fully executed Sponsorship Agreement Form.

In-kind sponsorship benefits begin upon a fully executed In-Kind Sponsorship Agreement Form.

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Event Recognition BENEFIT DEFINITION

Branded lanyards 300 lanyards for use at all 2019 Monthly Meetings. Lanyards must be provided by you to the MPI Minnesota Chapter office by no later than December 15.

Display table (1) 8-foot skirted table in networking/reception area at the event.

4’ x 4’ Exhibit space with (1) cocktail table 4’ x 4’ exhibit space with (1) cocktail table at the event.

Logo in event marketing email(s)

Logo (linked to organization website) included in the dedicated marketing email for the event and distributed by the MPI Minnesota Chapter to all chapter members (1 per Monthly Meeting, 1-2 per special event).

Logo and link on event webpage

Logo displayed within the sponsors section of the event’s webpage on MPI Minnesota website and linked to organization website.

Logo at selected activity

Logo displayed at your selected activity in a manner appropriate to that activity.

Logo on buffet signage Logo displayed on signage on event buffet tables.

Logo on event slides Logo included on sponsor slides during an event introduction and/or on rotating sponsor slides during special events.

Logo on piggy banks Logo on donation collection piggy banks placed at each table at the event

Name in event marketing email subject and headline

Subject line and message headline will begin with your organization’s name (e.g. “[Sponsor Name] would like to remind you to join us for the [Event Name]!”

Organization description in event mobile app

Description of your organization to be displayed within the event mobile app (additional specifications to be provided).

Organization description on event webpage

Specified number of sentences describing your organization displayed within the Venue section of the event’s webpage on the MPI Minnesota website.

Podium time Specified number of minutes to introduce yourself and your organization to attendees of the event.

Rotating banner ad in event mobile app

Ad for your organization to be displayed within the event mobile app (additional specifications to be provided).

Recognition ribbon on employees’ name badges

Ribbon with your sponsorship level (Platinum, Gold, Silver, Bronze, or Sponsor, as defined by the sponsorship’s benefits) attached to the name badge of each employee of your organization attending the event.

Sponsor slides during event introduction

Specified number of slides provided by you to be included during the event introduction/during your podium time.

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Event Recognition (continued) BENEFIT DEFINITION

(1) table for Supplier-Planner appointments

(4) 1:1 Supplier-Planner appointments

Verbal recognition at event Organization name announced during event, as related to your sponsorship.

Welcome video – 1 minute Video played during and in addition to your podium time at the event.

Event Registration BENEFIT DEFINITION

Complimentary registration(s)

Specified number of complimentary registrations for the event. All complimentary attendees must be registered through the process provided by the event’s registration deadline. MPI policy limits nonmembers to attending no more than 2 events in a program year. If your selected complimentary attendee is not a member and reaches this limit for the fiscal year, consider purchasing a membership for them, or select a different complimentary attendee who is a member or has not reached the limit.

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Advertising BENEFIT DEFINITION

Access to list of attendee names and companies

A list of event attendee names and companies, without contact information, provided within the month following the event.

List of attendee physical mailing addresses

Someone from your organization must be an MPI Preferred or Premier Member to utilize the benefit. Mailing list of all attendees of the event, provided within the week following the event. List does not include email addresses or phone numbers. Provided list is for one-time use only; must be used by December 31, 2019.

Dedicated email blast

Distributed by the MPI Minnesota Chapter to all chapter members; content provided by you and approved by chapter leadership; must be used by December 31, 2019. Review the full terms and conditions and "purchase" your eblast on the AdvertisingOpportunities page.

Dedicated article in e-newsletter

Up to 375 words with up to 3 photos placed in the MPI Minnesota Chapter e-newsletter, MN Matters. Article and photos must be provided to [email protected] by the content deadline of the issue (to be provided).

Logo and link on MPI Minnesota website Strategic Partnerships page

Logo displayed on the Sponsors section of the MPI Minnesota website and linked to organization website. Will stay on website for one year from the month of the sponsored event.

Name and link in Leader of the Month recipient article

Organization name and link to organization website included within each article announcing a Leader of the Month (5 articles total; published in the MPI Minnesota Chapter e-newsletter, MN Matters).

Newsletter ad Banner ad placed above first article of the newsletter published during the month of the event. Review the full terms and conditions and "purchase" your newsletter ad on the Advertising Opportunities page.

Social media mentions Minimum number of times that MPI Minnesota will mention your organization on the Chapter social media platforms.

Sponsor-provided content post(s) on Facebook

Specified number of posts that your organization can submit content and (1) photo for, to be posted on MPI Minnesota Facebook page. Content must be received by date provided.

Sidekick ad/inline banner ad on MPI Minnesota website

Advertisement displayed for 3 months within the right column of MPI Minnesota Chapter website. Ad run must be completed by December 31, 2019. Review the full terms and conditions and "purchase" your website ad on the Advertising Opportunities page.

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Advertising Opportunities Digital Advertising Options

Newsletter advertisingPosition your banner advertisement in MN Matters, the monthly e-newsletter distributed to all current and prospective members.

The sidekick ad is placed on right side of every content page.

The inline banner ad is placed at the bottom of every content page.

Website advertisingExpose your ad to over 3,000 visitors over a three month period through a sidekick ad or in-line banner ad.

The top banner ad is placed beneath the first article.

The bottom large banner ad is the last thing readers see.


___

____

_______

______

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Advertising Opportunities Digital Advertising Options (continued)

Email blast to chapter membershipPut your message right in the inbox of current and prospective MPI Minnesota members.

Header identifies the MPI Minnesota Chapter

Footer identifies the Chapter and complies with CAN-SPAM regulations

You provide text, hyperlinks, and images to meet your digital marketing goals

(Chapter leadership must approve content, first)

Chapter mailing listDeliver your printed message directly to Minnesota Chapter current and prospective members.(Available only to MPI Premier members in good standing.)

You provide the sample collateral/content for Chapter leadership approval.

List sorting and segmentation options are available. Mailing data can be delivered directly to your mailing vendor.

________

______

__

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Advertising Opportunities

ADVERTISEMENT PRICE

AVERAGE AUDIENCE

Email blast to chapter membership

Put your message right in the inbox of MPI Minnesota Chapter members! Your message (once approved by chapter leadership) will be distributed by the chapter to its membership.

• Click here for the Eblast Advertising rates, terms, and conditions.

• Click here to purchase an Eblast Advertisement.

$1,000 400+

Website advertisement

Expose your advertisement to 2,600 three-minute sessions by 1,420 visitors per month* by placing it on every content page of mpimn.org for three consecutive months.

• Click here for the Website Advertising rates, terms, and conditions.

• Click here to purchase a Website Advertisement.

$375 sidekick

$450 inline banner

1,420*

Newsletter advertisement

Position your banner advertisement within MN Matters, the MPI Minnesota Chapter newsletter distributed by email to all current and prospective chapter members.

• Click here for the Newsletter Advertisement rates, terms, and conditions.

• Click here to purchase a Newsletter Advertisement.

$340 top banner

$170 large banner

400+

Chapter mailing list

(Available only to MPI Premier members in good standing.) Deliver your printed message directly to MPI Minnesota Chapter members! List sorting and segmentation options are available; mailing data can be delivered directly to your mailing house. (Collateral must be approved by chapter leadership.)

• Click here for the Chapter Mailing List rates, terms, and conditions.

• Click here to purchase the Chapter mailing list.

$100 printed labels

$200 digital data file 400+

*Source: mpimn.org Google Analytics data from July 1, 2017 through June 30, 2018


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https://members.mpimn.org/sites/default/files/civicrm/persist/contribute/files/MPI_Eblast_TermsRatesConditions.pdf

https://members.mpimn.org/civicrm/contribute/transact?reset=1&id=20

https://members.mpimn.org/sites/default/files/civicrm/persist/contribute/files/MPI_WebsiteAds_TermsRatesConditions.pdf


https://members.mpimn.org/sites/default/files/civicrm/persist/contribute/files/MPI_NewsletterAd_TermsRatesConditions.pdf


https://members.mpimn.org/sites/default/files/civicrm/persist/contribute/files/MPI_ChapterMailingList_TermsRatesConditions.pdf



Chapter Events

Education & Professional Development

iConnect February 13, 2019 iConnect is the innovation conference from the MPI Minnesota Chapter, focusing on innovation across all aspects of the meeting industry—including food and beverage, space and technology—and connecting people to build their professional networks. The all-day learning environment fosters professional growth, showcases supplier members and provides substantial networking opportunities in an interactive setting.

Monthly Meetings January, March, April, September, October, and December 2018 Monthly Meetings are the educational backbone of the MPI Minnesota Chapter aimed at the continuing professional development of its members and their colleagues. They provide networking, lunch, topical presentations, and EIC clock hour opportunities.

CMP Boot Camp February, June, September, and December 2019 The CMP Boot Camp is an intensive two-day program offered three or four times each fiscal year to help prepare those planning to take the Certified Meeting Professional (CMP) exam offered four times per year (in January, May, August and November) by the Convention Industry Council.

CMP/CMM Recognition Breakfast April 2019 The MPI Minnesota Chapter celebrates and recognizes the achievement of earning the CMP or CMM through this annual breakfast and presentation, offered at no charge to chapter CMPs and CMMs.

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Networking


Holiday Celebration & Silent Auction November 2019 Truly a highlight of the year, this event raises funds for the MPI Minnesota Chapter scholarship fund, which allows the chapter to offer scholarships to members for educational opportunities and participation in national and international events. Participants enjoy conversation, laughter, drinks, and lunch while bidding on fantastic silent and live auction items.

Spring Social & Fall Fundraiser May & August 2019 As the MPI Minnesota Chapter transitions from a spring to a fall annual fundraising event, we’ll have two events in 2019. These are some of our premier events and one of our biggest fundraisers for the MPI Minnesota Chapter! Ever-changing, these events will provide an evening of fun interaction while showcasing a unique venue around the Twin Cities.

WEC Reception June 2019 The annual MPI World Education Congress (WEC) will be held June 15-18 in Toronto, Canada. The MPI Minnesota Chapter reception held during the congress provides a great opportunity for our chapter members in attendance to come together to networking and share thoughts, ideas and feedback with one another.

Year-End Celebration June 2019 Members enjoy an evening of fun, entertainment and the opportunity to look back over the year’s accomplishments, successes and achievements. During the event, the chapter recognizes the many contributions of its members, volunteers, sponsors and outgoing board members with the annual Excellence in MPI (EMPI) Awards, announces the annual scholarship fund recipients and welcomes incoming board members.

Member Mingles & Membership 101s January & July 2019 New this year, the MPI Minnesota Chapter is going to be combining these two activities so that they’re back-to-back. Membership 101 is an opportunity for new chapter members to connect with chapter leadership and discover how to get the most value from their membership. Member Mingles are opportunities for chapter members and their colleagues to gather for socializing and networking over drinks and hors d’oeuvres.

Mentor Café January & July 2019 The Mentor Café program is a collaboration of meeting professionals on various discussion topics with the aim of growing Mentor-Mentee pairings.

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https://www.mpimn.org/career/scholarships

https://www.mpimn.org/career/scholarships


Leadership Training & Development

All Team Meetings March & October 2019 The MPI Minnesota Chapter is committed to developing its future leaders. Our All Team Meetings bring our most involved planner and supplier members together as chapter board and committee volunteers connect, learn about chapter operation details, goals and initiatives, and grow as leaders.

Board Retreats May & December 2019 Half-day Board Retreats combine leadership development with senior-level strategic planning for the chapter.

EVENT FOCUS QUANTITY MONTH AVERAGE

ATTENDANCE*

All Team Meeting Leadership Development

1 October 2019 50

Board Retreat Leadership Development

2 May & December 2019 18

CMP Boot Camp Education 4 February, June, September

& November 2019 3

CMP/CMM Recognition Breakfast Education 1 April 2019 32

Fall Fundraiser Networking 1 August 2019 81

Holiday Celebration & Silent Auction Networking 1 November 2019 183

iConnect Education 1 February 2019 197

Spring Social Networking 1 May 2019 81

Member Mingle Networking 2 January & July 2019 25

Membership 101 Networking 2 January & July 2019 20

Mentor Café Networking 2 January & July 2019 20

Monthly Meeting Education 6 January, March, April, September, October,

December 2019 118

WEC Reception Networking 1 June 2019 42

Year-End Celebration Networking 1 June 2019 111

*Source: attendance records from January 2013 through April 2017

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We’re excited to chat with you about the best opportunities for your organization! Let’s start the conversation today.

Complete the Sponsorship Interest Form online at

members.mpimn.org/sponsorship-interest

Or contact our Director of Sponsorships & Advertising at [email protected]

MPI Minnesota Chapter office contact us

If you’re ready to commit now, purchase your sponsorship today.

Current sponsorship opportunities

Benefit fulfillment instructions will be provided upon receipt of a fully executed Sponsorship Agreement.

mpimn.org

Let’s Chat!

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https://members.mpimn.org/sponsorship-interest

https://members.mpimn.org/sponsorship-interest


https://www.mpiweb.org/chapters/minnesota/about-our-chapter/contact

https://www.mpiweb.org/chapters/minnesota/advertising/sponsorship

https://www.mpiweb.org/chapters/minnesota/advertising/sponsorship

https://www.mpimn.org/

mpi mn sponsorship opportunities · mpi minnesota chapter – 2019 sponsorship opportunities....

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