MSI / Valve CooperationMarketing DETibor Barsony tiborbarsony@msi.com11-23-2016

..::VR Gaming::..

MSI and Valve on a Global Scale

• Because it is the right thing to do (VR is unstopable) and the next step to making VR Gaming widely spread across the globe

• MSI‘s VR portfolio:– Trident: We just presented the world‘s smallest VR Ready gaming PC– World‘s First VR ready Gaming Notebooks, certified by Nvidia, HTC

and Intel– VR One: World‘s first VR backpack PC– PC systems with VR-Link

MSI and Valve – why?

3

4

COMPACT AND LIGHTWEIGHT TURE GAMING PC

Going to a LAN-party, a friend or you just feel like you want to bring your Gaming Desktop anywhere you go? Trident only weighs 3.17 KG and fits in most conventional backpacks. Bring true gaming desktop performance with you everywhere.

3.17 4.72kilogram liter 34

.6cm

29.7cm

MSI Trident’s size is almost as a magazine.

v

5

One Click VR” button that optimizesMSI Trident to get the best performance in VR games.

Front HDMI out to connect your VR Device easily

SMALLEST VR READY PCMSI Trident is a real Gaming PC for next generation gaming. It is equipped with VR-Link and a ‘One-click-to-VR’ button which make Trident world’s smallest VR ready Gaming Desktop to date.

6

Full VR HMD CompatibleDirect HMD I/O

Extreme VR PerformanceIntel i7-K OC + GTX1070

Hot-Swap Built-in 2 Battery PackExtreme Long-battery Mode

Thinnest & Lightest Backpack PCMerely 3.6Kg (with 2 batteries)

The Ultimate One for VR

7

A lot of companies are focusing on reducing the number of cables involved in setting up VR right now. The VR One backpack is one solution and it may be the most efficient for the time being.

MSI's thin, light and quiet VR backpack is literally the coolest yet

MSI VR One kicks off the contest for lightest VR backpack

MSI VR One, VR backpack of awesomeness

WW Media Recommendations

Hot-Swappable Battery Pack (batteries *2)

1.5 hrs+ non-stop Hot-Swappable battery

Battery indicators for 2 batteries

MSI and Valve – how?

9

• Steam Promotion (Client and Web)

• Leads to shared VR Landingpage:– Vive Infos– Recommended

systems

MSI GAMINGCompany Profile

Praise of 30th Anniversary

(1986 ~ 1997) (2004 ~ 2007)(1998 ~ 2003) (2008 ~ 2015) (2015 ~ till now)

Branding Logo Evolution

Now MSI provides a variety of high-end products

ranging from overclockable motherboards, gaming

graphics cards and gaming laptops and systems.

Our relentlessly pursuit of excellence has received

recognition from pro gamers.

MSI 30th anniversary honors pioneers of striving for perfection. Each and every one

of MSI product is sure to be a hit.

Partnerships with Industry Leaders

“When they came with the GT80 concept, it was like a dream come true. We are just super honor to be part of that and having been able to work on both keyboards”

TINO SOLEBERG, CTO

“The GAMING market is crucial for Intel. You will see us make more and more investments. Intel is more than happy to be partners with MSI, providing the best GAMING products to gamers.”

NAVIN SHENOY, VICE PRESIDENT

“I learned you have to believe in your goals and the goal of MSI was to make the best gaming product, the best gaming notebook. This is the same for Cherry. Thank you for a great partnership MSI.

GUENTER VOGL, HEAD of PM & RD

“MSI is a great partner to NVIDIA, we built a modern Gaming industry together. MSI has been loved and admired by Gamers all around the world. “

JEN-HSUN HUANG, CEO

No.1 Gaming Graphics Cards

Most Popular NVIDIA 10 Series Cards Brandhttp://www.digitimes.com/news/a20160825PD206.html?mod=2

MSI Gaming Laptops Dominate The Market

14

Source: Topology Research Institute (2016/06)

*Note: exclude the semi-gaming laptops , semi-gaming ones refer tothose equipped with GTX950M GPU, but do not possess anyfunctions designed for gamers.

MSI is the largest worldwide gaming notebook brand

Readers' Choice Awards 2016 (PCMAG)

Data Source: http://asia.pcmag.com/microsoft-surface-pro-3/10128/feature/readers-choice-awards-2016-laptops-and-desktop-pcs (Feb 2016)

In GAMING, MSI is No. 1 choice by PCMAG Readers

No.1 in Gaming

MSI GAMING has the most queries in the worldData Source: http://www.google.com/trends/explore?date=2015-01-01%202016-08-24&q=ASUS%20gaming,MSI%20gaming,Alienware%20gaming&hl=en-US

2015/01 2015/04 2015/07 2015/10 2016/01 2016/04 2016/07

Partnerships with Game Developers

Pioneer of Industry

World 1st Notebook with Mechanical Backlit Keyboard

World 1st company certificated by multiple VR corporations.

World 1st Notebook with NVIDIA GeForce GTX 10 Series Graphics cards.

The most popular Gaming MB .

World most popular NVIDIA GTX 10 series graphics card.

World unmatched performance gaming desktop

Partner with the Main Channels

MSI Overview

EstablishedAugust 4th, 1986

Net WorthUS$ 784 Million

CapitalUS$ 257 Million

2015 RevenueUS$ 2.6 Billion

EmployeesMore than 12,000 persons (Worldwide, statistics of Jan., 2016)

MSI OverviewHead Office Founders

Kenny Yu

Frank Lin

Joseph Hsu

Henry Lu

Jeans Huang

Manufacturing Sites

* Conditional Pass

KUNSHAN, CHINA 290,000M2 (= 65 football squares)

• ISO 9001• ISO 14001• ISO 14064-1

• ISO/TS 16949 • OHSAS 18001• QC 080000

• BSCI• EICC* • SA8000*• SER*

• ISO 9001• ISO 14001• ISO 14064-1• ISO/TS 16949

• ISO/IEC 17025• OHSAS 18001• QC 080000• TL 9000

SHENZHEN, CHINA200,000M2 (= 45 football squares)

Advanced Production & Quality

FUJI NXT III• World most advanced SMT platform – up to 37500 CPH• Industry highest placing accuracy – ±25 μm

Sales & Service Coverage

1206NAL

A 3935EUROP

E 752

SEA636

APAC

Over 120 countries! More than 6,529 shops!

Milestone of MSI

1985 1990 2000 2004 2008 2009 2012 2014 2015 2016

1986MSI was established.

M =

Mill

ion

1987The world 1st

overclocking 286 MB.

1998MSI went on IPO on the Taipei Stock Exchange (TAIEX).

1997The 1st

Graphics Card.

2004Announced the 1st

Notebook, M510C.

2007The world's 1st

OCGaming Notebook, GX600.

2016The 2nd

place of Readers' Choice Awards by PCMAG, Notebook.

2009The 1st

All-in-One PC, AP1900

Reached

1MNB

shipment

2007

2014The world's 1st

mechanical Gaming Notebook, GT80.

2008The first eSports sponsorship started in 2008 with Fnatic.

2015MSI scaled up its world-class gaming tournament and renamed it to MGA (Masters Gaming Arena).

2010Hosting MSI's first global gaming tournament Beat IT (renamed to MGA in 2015).

Reached

100MMB

shipment

2006Reached

100MVGA Card shipment

2015Reached

10MNB

shipment

2013

A Responsible Corporation

All Time Award Winning Company

Recognitions from Worldwide Awards

MSI has won more than awards in worldwide.

12,000+

12,000

• Click to edit Master text styles– Second level

• Third level– Fourth level

» Fifth level

Click to edit Master title style

28

Thank You Very Much for Your Attention