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MTR Advertising Exhibition & Display Sites Rate Card 14 (13 May 2011 Edition) Effective from 1 January 2011 * MTR System here refers to Kwun Tong Line, Tsuen Wan Line, Island Line, Tung Chung Line, Tseung Kwan O Line and Disneyland Resort Line

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Page 1: MTR Advertising Exhibition & Display Sites Rate Card 14 ... … · MTR Advertising Exhibition & Display Sites Rate Card 14 (13 May 2011 Edition) Effective from 1 January 2011 * MTR

MTR AdvertisingExhibition & Display Sites

Rate Card 14 (13 May 2011 Edition)

Effective from 1 January 2011

* MTR System here refers to Kwun Tong Line, Tsuen Wan Line, Island Line, Tung Chung Line, Tseung Kwan O Line and Disneyland Resort Line

Page 2: MTR Advertising Exhibition & Display Sites Rate Card 14 ... … · MTR Advertising Exhibition & Display Sites Rate Card 14 (13 May 2011 Edition) Effective from 1 January 2011 * MTR
Page 3: MTR Advertising Exhibition & Display Sites Rate Card 14 ... … · MTR Advertising Exhibition & Display Sites Rate Card 14 (13 May 2011 Edition) Effective from 1 January 2011 * MTR

Content

Rates for Exhibition SitesRates for Display SitesLocation Maps

Island Line Sheung Wan Central Admiralty Wan ChaiCauseway Bay Quarry Bay Tai Koo Shau Kei Wan Chai Wan

Kwun Tong LineKowloon TongDiamond Hill Choi Hung Kowloon Bay Kwun Tong Lam Tin

Tsuen Wan Line Tsim Sha Tsui Jordan Mong Kok Prince Edward Sham Shui Po Lai Chi Kok Mei FooKwai Fong 27Tsuen Wan

Tung Chung Line Hong KongKowloon Olympic Tsing Yi Tung Chung

Tseung Kwan O Line Tseung Kwan O Tiu Keng LengHang Hau

Safety Requirements Important NotesTerms & ConditionsBooking Calendar 2011 - 2012

1-23

4 - 13 4

5-6 7 8 9

10 111213

14 - 21141516

17-1819-20

21 22 - 31

22 23 24 25 2627 2829

30-31 32 - 3732-33

34 35 36 37

38 - 4038 39 40 41

42 - 4344 - 47

48

Page

Page 4: MTR Advertising Exhibition & Display Sites Rate Card 14 ... … · MTR Advertising Exhibition & Display Sites Rate Card 14 (13 May 2011 Edition) Effective from 1 January 2011 * MTR

2011 Rates for MTR Exhibition Sites (I) (Effective from 1st Jan 2011)

When one site is booked, the other is not opened for booking.

Broadband service is available. For display only. No representative is allowed.

For display only. No representative is allowed.

When one site is booked, the other is not opened for booking.

The exhibition area of Site A is in trapezium shape. When one site is booked, the other is not opened for booking.

When one site is booked, the other is not opened for booking.

When one site is booked, the other is not opened for booking. Exhibition area of Site C will be 10.6m x 3.3m if the Exhibitor books the Site with the Concourse 12-sheet panel (#100/5235/01) behind the site.

The exhibition area is triangular in shape

Remarks

7.5 x 4

7 x 5

7 x 5

8.03 x 2.74

4 x 3

6.8 x 4

3 x 5.5

4.76 x 3.92

4 x 4.6

5 x 3

8 x 4

4 x 3.5

10 x 3

2.3 x 8.2

17.93 m2

12 x 2.4

7 x 5

7 x 4

5.7 x 2.3

6 x 4

Approx. 35 m2

7 x 5

4.5 x 2.3

Approx. 19.3 m2

5.08 x 2.95

8.4 x 4

10.5 x 3.3

5 x 3.3

Approx. 10.5 m2

Exhibition AreaAllowed

(L x W) m2

Tsuen Wan Line

Kwun Tong Line

Location(Paid / Unpaid

Area)Tel Line on Site

Nett Rate / Day (HK$)

(Sat, Sun / Public Holidays)

Nett Rate / Day (HK$)(Mon – Fri)

Station

Island Line

Unpaid213,00012,000Tsuen Wan (Site B)

Paid211,70011,700Tsuen Wan (Site A)

Paid15,9005,900Kwai Fong

Paid16,3006,300Mei Foo

Unpaid16,3006,300Lai Chi Kok

Unpaid110,30010,300Sham Shui Po

Unpaid19,7009,700Prince Edward

Unpaid226,80024,300Mong Kok

Unpaid19,9009,900Jordan

Paid113,00013,000Tsim Sha Tsui

Unpaid18,7008,700Lam Tin (Site B)

Unpaid16,4006,000Lam Tin (Site A)

Paid19,7009,700Kwun Tong

Unpaid19,9009,900Kowloon Bay (Site B)

Unpaid111,30011,300Kowloon Bay (Site A)

Unpaid16,7006,700Choi Hung (Site B)

Paid16,5006,500Choi Hung (Site A)

Unpaid17,6007,600Diamond Hill

Paid212,70012,700Kowloon Tong

Paid15,9005,900Chai Wan

Unpaid15,7005,700Shau Kei Wan

Unpaid220,70018,800Tai Koo

Paid19,7009,700Quarry Bay

Unpaid120,70019,700Causeway Bay

Unpaid112,00012,000Wan Chai

Unpaid110,10010,100Admiralty

PaidNil7,2007,200Central (Site D)

Unpaid112,500$12,500Central (Site C)

Unpaid15,9005,900Sheung Wan

1

Page 5: MTR Advertising Exhibition & Display Sites Rate Card 14 ... … · MTR Advertising Exhibition & Display Sites Rate Card 14 (13 May 2011 Edition) Effective from 1 January 2011 * MTR

The exhibition area is trapezium in shape.

The exhibition area is trapezium in shape.

When one site is booked, the other is not opened for booking.

When one site is booked, the other is not opened for booking.

Remarks

5.2 x 4.3

2.4 x 6

6.2 x 4.3

7 x 5

Approx. 56 m2

7 x 5

10 x 3

7 x 5

8.6 x 3

8.6 x 3

12 x 7

Exhibition Area

Allowed(L x W) m2

Tseung Kwan O Line

Tung Chung Line

Location(Paid /

Unpaid Area)

Tel Line on

Site

Nett Rate / Day (HK$)

(Sat, Sun / Public

Holidays)

Nett Rate / Day (HK$)(Mon – Fri)

Station

Unpaid1HK$7,9007,900Hang Hau

Paid16,7006,700Tiu Keng Leng

Unpaid16,7006,700Tseung Kwan O

Paid16,7006,700Tung Chung

Unpaid110,3009,400Tsing Yi (Site D)

Unpaid15,7005,700Olympic (Site B)

Paid15,2005,200Olympic (Site A)

Unpaid16,7006,700Kowloon (Site D)

Paid16,2006,200Kowloon (Site C)

Paid16,2006,200Kowloon (Site B)

Paid111,10010,600Hong Kong (Site B)

2011 Rates for MTR Exhibition Sites (II) (Effective from 1st Jan 2011)

Remarks for Exhibition Site1. A deposit of HK$50,000 is required for each exhibition.2. The above rates include the cost for employing Safety Representatives from 22:00 to 07:00.

For additional hours, the cost is HK$45 per hour. For employing Safety Representatives 24 hours per day, the cost is subject to separate quotation.

3. There is a minimum booking period of 4 days for sites with a nett rate per day of under HK$6,000 and 2 days for sites with a nett rate per day over HK$6,000.

2

Page 6: MTR Advertising Exhibition & Display Sites Rate Card 14 ... … · MTR Advertising Exhibition & Display Sites Rate Card 14 (13 May 2011 Edition) Effective from 1 January 2011 * MTR

2011 Rates for MTR Display Sites (Effective from 1s t January 2011)

Paid4 x 23,1902,900Kwai FongTsuen Wan Line

Paid4 x 13,8503,500Kowloon Tong

Paid4 x 238503500Hong KongTung Chung Line

Unpaid2 x 1.53,5203,200Kwun Tong (II)When one site is booked, the other is not opened for booking.

Unpaid2 x 1.53,5203,200Kwun Tong (I)

Kwun Tong Line

Unpaid4 x 23,1902,900Tai Koo

Paid4 x 23,8503,500Admiralty (II)When one site is booked, the other is not opened for booking.

Unpaid2 x 1.53,1902,900Admiralty (I)

The display area is in semi-circular shape.Paid2.6 x 1.54,5104,100Central

Island Line

RemarksLocation

(Paid / Unpaid Area)

Exhibition Area Allowed

(L x W) m 2

Nett Rate / Day (HK$)

(Sat, Sun / Public Holidays)

Nett Rate / Day (HK$)(Mon – Fri)

Station

Remarks for Display Sites• Display sites should be used for product / information display or illustration and leaflet distribution only.• One representative is allowed at the site for on-site explanation.• Telephone line is not available at all display sites.• A deposit of HK$20,000 is required for each display site booking.• The above rates include the cost for employing Safety Representatives from 22:00 to 07:00.

For additional hours, the cost is HK$45 per hour. For employing Safety Representatives 24 hours per day, the cost is subject to separate quotation.

• All Safety Requirements, Important Notes and Terms & Conditions for exhibition sites are applicable in display sites booking unless otherwise specified.

3

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5

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. Display SiteSite ISite II

7

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CAUSEWAY BAY Location Map

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9

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. Display Site

11

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12

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13

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KOWLOON TONG Location Map

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16

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17

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KWUN TONG Location Map

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TSIM SHA TSUI Location Map

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22

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23

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24

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PRINCE EDWARD Location Map

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26

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LAI CHI KOK Location Map

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27

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MEI FOO Location Map

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ei F

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KWAI FONG Location Map

. Exhibition Site

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30

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31

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HONG KONG Location Map

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32

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HONG KONG Location Map

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KOWLOON Location Map

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OLYMPIC Location Map

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TSING YI Location Map

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36

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TUNG CHUNG Location Map

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37

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TSEUNG KWAN O Location Map

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38

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TIU KENG LENG Location Map

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39

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HANG HAU Location Map

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Safety Requirements for Exhibitors

1. The Exhibitor must appoint a contact person in connection with compliance with rules and procedure as simulated by MTR Corporation Limited and instructions of the Station Controllers / Masters. The contact person shall be the key contact point with the Station Controllers / Masters.

2. The Exhibitor must ensure that no dangerous goods, such as those listed below are kept at the exhibition / display site:

• Explosives;• Flammable liquids, e.g. petrol, thinners, kerosene, alcohol, turpentine, diesel and flammable adhesives /

chemicals;• Flammable gases, e.g. liquefied petroleum gases, butane, propane, acetylene and aerosol cans;• Corrosive materials, e.g. acids and soda;• Toxic substances, e.g. cyanides and insecticides and• Other dangerous goods as listed in the Dangerous Good Ordinance.

3. The Exhibitor must ensure that no easily combustible materials, no highly flammable materials, plastics or elasticized (e.g. polystyrene, foam rubber, polyurethane and the like) are to be used at the exhibition site.

4. The Exhibitor must fill in and submit the fire load assessment form to JCDecaux Pearl & Dean for exhibition.

5. The Exhibitor must ensure that all wooden parts less than 6mm thick to be used for the exhibition are properly treated with approved fire retardant solution by a registered Fire Services Installation Contractor with subsequent submission of such certificate to MTR Corporation Limited Marketing Department and the Fire Services Department prior to the commencement of the exhibition. The certificate must be kept on site ready for inspection by MTR Corporation Limited Industrial Safety Officers, JCDecaux Pearl & Dean staff or Fire Services Department.

6. The Exhibitor must ensure that all electrical appliances and electrical wiring at the exhibition site are safe and the following requirements must be fully complied with:

• All electric wiring must be PVC insulated and sheathed.• No flimsy electric wiring is allowed to be used.• All electric wiring must be properly affixed on the structure of the exhibition.• All electric wiring must be properly connected by proper fitting.• No taped joint is allowed to be used as wiring connection.• No live part is allowed to be exposed, e.g. the back of electrical appliances, such as TV, has to be well

concealed.• All metal enclosure of the electrical appliances or metal structure must be properly earthen.• All electrical appliances in use must be suitable for the 240V station supply.• Spotlight is not to be mounted less than two metres high.• No electric kettle, naked light, stove, or hot quartz / tungsten spotlight is allowed to be used at the

exhibition. The maximum allowable wattage for tungsten lights is limited to 100 watts for each fitting generally.

• All power sockets in use must be the shuttered types.• Proper earthling protection must be provided to all metal parts where electrical connections are made

unless approved double insulated construction against electrocution is protected by earth leakage circuit breakers.

7. The Exhibitor must ensure that the exhibition structure is secure and stable.

8. The Exhibitor must ensure that the relevant MTR Corporation Limited’s areas are maintained in a neat and tidy manner, and shall not litter at MTR Corporation Limited’s premises.

9. The Exhibitor must ensure that no smoking, painting, spray painting, welding, usage of flammable liquid and similar dangerous activity is carried out in MTR Corporation Limited’s property.

10. The Exhibitor must ensure that his / her staff / workers do not bring unsafe items into the relevant MTR Corporation Limited’s areas and any MTR Corporation Limited’s property especially:

• Conductive ladders;• Cartridge operated fixing tools; and• Asbestos products.

11. MTR Corporation Limited reserves the right to require the Exhibitor to comply with other safety precautions whenever situation requires.

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Important Notes for Exhibitors (I)MTR By-LawsAll persons involved in the exhibition / display must comply with MTR By-laws at any times.

Music / Songs / VideoA permit from the Composers and Authors Society of Hong Kong (CASH) and International Federation of Phonogram and VideogramProducers (IFPI) and / or Hong Kong Recording Industry Alliance Limited (HKRIA) may be required should any music / songs / videoproposed to be played at the exhibition which is subject to the approval of MTR Corporation Limited and the operational instruction of the Station Controllers / Masters. The Exhibitor undertakes either to pay the appropriate fee to CASH, IFPI and / or HKRIA and obtain the permit or to ensure that any music / songs / video played at the exhibition do not require a permit from CASH, IFPI and / or HKRIA. In this connection the Exhibitor specifically agrees to be responsible for, or shall indemnify MTR Corporation Limited and JCDecaux Pearl & Dean Ltd against all payments of royalties, fees or charges of any description to CASH, IFPI and / or HKRIA (and / or any other claims against MTR Corporation Limited or JCDecaux Pearl & Dean Ltd) as a result of the playing of any music / songs / video at the exhibition.

InsuranceExhibitions / displays shall be covered by master insurance policy of JCDecaux Pearl & Dean at a cost to be reimbursed to JCDecaux Pearl & Dean Ltd. The costs for 1 to 3 days exhibition / display and 4 to 7 days exhibition / display are HK$400 and HK$500 respectively. For the cost for longer exhibition / display period, please contact the sales team of JCDecaux Pearl & Dean.

CancellationCancellation will only be accepted if written notice is received 8 weeks prior to exhibition / display commencement. For any cancellation with less than 8 weeks notice, full payment of the contract amount has to be fulfilled.

Contact PersonA contact person (whose name is registered in the Agreement), must be appointed by the Exhibitor for the exhibition / display, who should be the key contact point with the Station Controllers / Masters.

LayoutSet up the booth according to the approved layout plan. All promotion activities and exhibition / display materials must be confined within the designated exhibition / display site. Never put any cable loosely on the ground / wall. Only metal / aluminum table and chairs are allowed to be used if necessary. Overall presentation must be acceptable by JCDecaux Pearl & Dean / MTR Corporation Limited. Unsuitable presentation may lead to immediate banning of the exhibition / display.

Standardized / Pre-approved Boothsa) For exhibitions using standardised booths or approved corporate booths, booking can be accepted 7 working days prior to exhibition / display commencement. (Lead-time for corporate booth censorship is around 14 working days.)b)The panel of the standardised booth is restricted to ONE colour, which is GREY, other colours are available but extra charges will be incurred.

Move In and OutWhen moving in and out any exhibition / display materials, use staircase of designated entrance as indicated in the sheet of “Delivery Entrance for Exhibition Site” provided by JCDecaux Pearl & Dean. DO NOT use escalators for delivery. DO NOT leave the exhibits unattended. When moving out, vacate the exhibition / display site in clean and tidy condition. Return all borrowed items. Report to the Duty Station Controllers / Masters upon arrival in the station and upon completion / dismantle of any exhibition / display materials. Move-in / out schedule is advised by JCDecaux Pearl & Dean. The Duty Station Controllers / Masters may revise the move-in / out schedule or alter the route of delivery if deemed necessary to meet operations requirements.

Set-up TimeBefore making any settings, approach the Station Control Room to seek consent of the Duty Station Controllers / Masters about the move-in arrangements. The Exhibitor can set up the exhibition / display after 2130 hours on the day before the exhibition / display period.

Exhibition / Display TimeExhibition / display starts at 0700 hours and ends at 2200 hours (2030 hours for the last display day).

Dismantling TimeThe designated dismantling and move-out time is between 2030 and 2130 hours on the last day of the exhibition / display period. The contact person should obtain the Duty Station Controller's or Masters’ approval on dismantling the exhibition / display equipment. Thesite must be cleared by 2130 hours. If the exhibitor fail to dismantle and move out of the exhibition / display site by 2130 hours, an extra one-day rental for the exhibition / display site will be incurred to the Exhibitor.

Fire ExtinguisherThe contact person should collect a 4.5-kg portable, dry powder fire extinguisher from the Duty Station Controllers / Masters, acknowledge the receipt and return in good condition before moving out.

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Important Notes for Exhibitors (II)

Litter BinThe relevant MTR areas must be kept clean and tidy at all times. If not, a cleaning fee will be demanded by MTR Corporation Limited. Only metal litter bin is allowed to be used if necessary.

RepresentativesNO MORE than 7 representatives (including the contact person) are allowed at the exhibition site at any time and NO representative is allowed at the exhibition sites a t Mong Kok and Tsim Sha Tsui Stations .Only 1 representative is allowed at display site.

BadgesThe contact person should obtain badges from the Duty Station Controllers / Masters. During normal exhibition hours, all persons involved in the exhibition / display must wear distinguishing badges provided by MTR Corporation Limited. Please return in good condition before moving out. Maximum number of badges issued to respective exhibitor is restricted to 7.

Behaviora) DO NOT approach passengers outside the exhibition / display area. DO NOT behave in a manner that is unacceptable, offensive (or likely to give offence), or in a manner that causes obstruction to passenger flow. The output volume of music / songs / video played should be agreed by the Duty Station Controllers / Masters.b) In the event that the Exhibitor and/or any of its agents, staff, representatives or contractors shall fail to comply with sub-paragraph (a) above and/or any applicable terms and conditions of the JCDecaux Pearl & Dean Ltd. and/or any MTR By-laws, then entirely without prejudice to any other rights, remedies or claims which JCDecaux Pearl & Dean Ltd. may have against the Exhibitor, the Exhibitor shall indemnify, and keep JCDecaux Pearl & Dean Ltd. fully indemnified, against all loss, damage, costs and expenses incurred therein or arising therefrom including but not limited to the costs of appointment of any Competent Person to carry out on-site inspection from time to time. All such loss, damage, costs and expenses shall be solely borne and paid by the Exhibitor, and JCDecaux Pearl & Dean Ltd. is entitled and be liberty at any time to deduct the same from any deposit previously paid by the Exhibitor and retained by JCDecaux Pearl & Dean Ltd. If JCDecaux Pearl & Dean Ltd. shall exercise such right of deduction from the deposit, then the Exhibitor shall also forthwith upon demand pay to JCDecaux Pearl & Dean Ltd. an amount equivalent to the sum so deducted in order to reinstate and maintain the deposit to its original amount.

Eating & Drinking, Playing or SleepingDO NOT eat, drink, smoke, play or sleep at the exhibition / display site.

Sales ActivityCash transaction at the exhibition / display sites is not allowed. Only transaction with Octopus card or credit card is allowed

Distribution of MaterialsDO NOT distribute any promotional leaflets. Voluntary taken away is acceptable.

Sub-standard Printing MaterialsDO NOT post or display any handwritten notices or sub-standard printing materials at the exhibition / display site.

Tenant / Contractor PassIf the exhibition / display site is situated at the paid area, Tenant / Contractor Pass (intra-station) can be borrowed from the Duty Station Controllers / Masters for access.

Toilet FacilitiesToilet facilities at MTR stations are available for use by representatives engaged in the exhibition / display .

Arrangement for Adverse WeatherSpecial arrangement will be made due to adverse weather, such as hoisting of typhoon signal no. 8 or black rainstorm. Before moving in, defer the move-in until cancellation of the adverse weather warning, or phone the respective station to seek consent of the move-in arrangement. When it is during the exhibition / display period, the Exhibitor should continue as usual, or close the exhibition / display and appoint a Safety Representative to take care of the exhibits. When it is at the end of theexhibition / display period, arrange as soon as possible for the moving out of all materials after lowering of the adverse weather warning.

Fees for damages or lost for facilities of Exhibiti onItem Lost or Damage (HK$ for First Occasion)Portable Fire Extinguisher :1,200 eachIntra Ticket (Octopus Card) : 600 each and no ticket provide for any upcoming exhibitionExhibitor’s name badge : 60 eachGlass Pane Key : 600 eachCleaning Fee : 1,000 minimum

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Terms & Conditions – Exhibition & Display (I)

1. Definition(a) The expression “the Company” shall mean “JCDecaux

Pearl & Dean Ltd” and shall include its successors andassigns.

(b) The expression “the Exhibitor” shall mean the person,firm or company placing the Order and shall includeits successors, assigns and, as the case may be, theClient.

2. AgenciesThe Exhibitor shall be personally liable for payment of all accounts hereunder and shall be deemed to have full authority of the Client in all matters connected with the placing of Orders and their amendment.

3. CommissionNo agency commission will be allowed to the agency on Exhibitions and Display activities.

4. TermsThe placing of an Order by the Exhibitor with the Company shall constitute acceptance by the Exhibitor of these Terms and Conditions which shall override and exclude any other terms stipulated, incorporated or referred to by the Exhibitor. No modification of these terms shall be effective unless made by express written Agreement between the parties.

5. Acceptance(a) This Exhibition Agreement must be signed in duplicate

and returned to JCDecaux Pearl & Dean Ltd within 2 weeks of the Agreement date, together with the necessary document, i.e. a copy of the Business Registration, approved Entertainment License (if applicable), etc. The booking for the exhibition cannot be confirmed until the Agreement is processed and approved by JCDecaux Pearl & Dean Ltd.

(b) After the agreement is signed, the Exhibitor cannot cancel this Agreement by giving less than 8 weeks’notice before the exhibition commencement date. If the notice of cancellation given is less than 8 weeks before the commencement date, full payment of the contract amount has to be fulfilled.

(c) Where an agent is entering into this Agreement on behalf of the Exhibitor, the agent must provide written evidence of his / her appointment. If no such evidenceis available, this Agreement is personal to the Exhibitorand may not be assigned without prior written consentof JCDecaux Pearl & Dean Ltd.

(d) The exhibition must be operated by the Exhibitor or his / her agent(s). The transfer or assignment of the exhibition site to other companies / operations are strictly prohibited.

6. Insurance Policy(a) Permission is personal to the Exhibitor and the

Exhibitor agrees that he / she is responsible for security, all exhibition items are exhibited at his / her risks and he is advised to take out proper insurance coverage for such risks.

(b) The Exhibitor shall at his / her own costs (without limiting his / her obligations and responsibilities) insure in the name of the Exhibitor against any damage, loss or injury which may occur to any property or to any person, by or arising out of the occupation and use of the exhibition sites by the Exhibitor, under the terms of the Agreement.

(c) Such insurance shall be effected with an insurer and with a minimum limit of liability of HK$10,000,000. The Exhibitor shall whenever required produce to MTRCorporation Limited the policy or policies of insuranceand the receipts for payment of the current premium.

7. Safety RepresentativeA Safety Representative must be employed to take care of the goods / exhibits / advertising and promotion materials after normal exhibition hours.

8. PaymentUnless otherwise stipulated by JCDecaux Pearl & Dean Ltd, full payment for the Agreement is required 1 month prior to the commencement date of the exhibition.

9. DepositA deposit amount of HK$50,000 for each exhibition site or HK$20,000 for each display site is to be paid by the Exhibitor to JCDecaux Pearl & Dean 4 weeks prior to the commencement date. This amount is to indemnify all claims against MTR Corporation Limited arising from the exhibition whether for property or personal injury or of any loss of borrowed items.The deposit is refundable in full with no interest and can be transferred for future exhibition. The deposit amount will be forfeited as agreed liquidated damages in the event:

(a) when safety requirements are not complied with and immediate danger is imminent;

(b) the Exhibitor is in breach of any of the terms and conditions of this Agreement, either upon written notices served on the Exhibitor or in case of emergency upon oral notice by the Station Controllers / Masters or JCDecaux Pearl & Dean staff, and failure to rectify such breach on the same day.

10. Interest(a) Interest on all sums due shall accrue after expiry of the 28days referred to the above and shall run at the rate of 2 per cent per calendar month until payment is received after as well as before any judgment therefore.(b) Payment shall be made in Hong Kong dollars (unless otherwise specified) at the office of the Company without any deduction by reason of any alleged counterclaim or otherwise howsoever.

11. Damage or LossThe company shall be under no liability for loss of or damage to posters, designs or advertisements supplied to the Company except insofar as such loss or damage arises due to the fault or negligence of the Company or its employees, and in any event the Company’s liability shall never exceed the original cost to the Exhibitor of the destroyed or damaged posters.

12. Layout PlanThe exact exhibits must be marked on the exhibition layout plan supplied by JCDecaux Pearl & Dean Ltd. All display materials, construction materials and any audio-visual equipment must be specified on the plan. Any special activities such as opening ceremony, distribution of literature / samples must be clearly described. The Exhibitor must obtain written approval from MTR Corporation Limited on the layout design of the exhibition at least 14 working days prior to the exhibition period. Should amendments be made, prior written permission from MTR Corporation Limited is to be sought.

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Terms & Conditions – Exhibition & Display (II)

13. Licenses / PermitsLicenses / Permits are generally not required for business promotion but since MTR stations are classified as public areas,therefore:(a) Television and Entertainment Licensing Authority Permit and Places of Public Entertainment License are required for lucky draws, stage shows performed by artists, live shows, games, etc.(b) Copies of all licenses / permits must be sent to JCDecaux Pearl & Dean Ltd together with the completed Exhibition Agreement.(c) Carpets with fireproof certificate will be considered for use.

14. Music / Songs / VideoA permit from the Composers and Authors Society of Hong Kong (CASH) and International Federation of Phonogram and Videogram Producers (IFPI) and / or Hong Kong Recording Industry Alliance Limited (HKRIA) may be required should any music / songs / video proposed to be played at the exhibition which is subject to the approval of MTR Corporation Limited and the operational instruction of the Station Controllers / Masters.The Exhibitor undertakes either to pay the appropriate fee to CASH, IFPI and / or HKRIA and obtain the permit or to ensure that any music / songs / video played at the exhibition do not require a permit from CASH, IFPI and / or HKRIA. In this connection the Exhibitor specifically agrees to be responsible for, or shall indemnify MTR Corporation Limited and JCDecaux Pearl & Dean Ltd against all payments of royalties, fees or charges of any description to CASH, IFPI and / or HKRIA (and / or any other claims against MTR Corporation Limited or JCDecaux Pearl & Dean Ltd) as a result of the playing of any music / songs / video at the exhibition.

15. Special Notes for Educational ClientsA copy of Certificate of Registered School from the Education Department must be submitted 2 weeks prior to commencement of the exhibition.

16. ReallocationMTR Corporation Limited reserves the right to reallocate the Exhibitor and the Exhibition Site from the existing designated location to another location within the same station of apparently the same for safety, operation, maintenance or emergency purpose.

17. Termination(a) MTR Corporation Limited may terminate any Agreement

immediately without refund in the event of:

(i) when safety requirements are not complied with and immediatedanger is seen (please refer to Safety Requirements for Exhibitors at MTR Stations);

(ii) the Exhibitor is in breach of any of the terms and conditions of the Agreement (please also refer to Important Notes for Exhibitors, which forms an important part of the Agreement), either upon written notice served on the Exhibitor (whether or not the hiring period has expired) or in case of emergency upon oralnotice by the Station Controller / Master or JCDecaux Pearl & Dean staff concerned. All payment already paid by the Exhibitor will be forfeited as agreed liquidated damages.

(b) MTR Corporation Limited reserves the right to terminate any Agreement immediately upon written notice served on the Exhibitor or in case of emergency upon oral notice by the Station Controller / Master or JCDecaux Pearl & Dean staff concerned in the event of:

(i) any presentation, items exhibited or stored are, in the solediscretion of MTR Corporation Limited, not suitable for display or storage at MTR Corporation Limited premises; or(ii) for any other reason that, in the sole discretion of MTR Corporation Limited, requires the Exhibitor to discontinue. JCDecaux Pearl & Dean will refund the booking fee for the unexpired term of the Agreement without interest on a pro rata basis provided always that the Exhibitor shall have no other right or remedy of any nature against MTR Corporation Limited or JCDecaux Pearl & Dean Ltd in respect of such early termination.

18. Change of TermsJCDecaux Pearl & Dean Ltd reserves the right, at any time, by not less than 2 weeks’ written notice served on the Exhibitor to alter the rates chargeable hereunder and of these terms and conditions. Any such alterations shall take effect on the date specified by JCDecaux Pearl & Dean Ltd or 2 weeks after service of written notice on the Exhibitor, whichever shall be later. The Exhibitor shall be entitled to cancel or terminate without any payment within 2 weeks from the date of the notice.

19. Force MajeureThe due performance of any Order is subject to suspension, variation or cancellation by the Company by any reason of war, riot, explosion, fire, flood, strike, lock-out or any cause beyond the Company’s control.

20. Statutory RequirementsThe Company accepts full responsibility for compliance with statutory requirements so far as concerns the use of any site for the display of advertisements to which a contract relates, but so far as concerns the subject matter or content of the advertisement itself the Exhibitor will indemnify the Company against all liability and will be responsible therefor.

21. CancellationCancellation will only be accepted if written notice is received 8 weeks prior to exhibition commencement. For any cancellation with less than 8 weeks notice, full payment of the contract amount has to be fulfilled.

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Terms & Conditions – All Formats (I)

The MTR is a very popular and widely used mode of public transport that serves all walks of life in Hong Kong. MTR Corporation Limited (“MTRCL”) / JCDecaux Pearl & Dean Ltd. (“JCDecaux”) must consider the suitability and acceptability of the formats, presentation and contents of all advertisements displayed or published in the MTR system to take into account the interest of the public. Therefore, to obviate last-minutes difficulties and the possibility of wasted production costs, JCDecaux will willingly advise on the likelihood of acceptability of all advertisements before production shall commence. Advertisements will not be accepted for, or retained on, display on MTR system if in the opinion of JCDecaux (which opinion shall be decided by its sole and absolute discretion), they:-

1. fail to comply with the law of the Hong Kong SAR, or incite orprovide any means to cause or enable any person to break the law of the Hong Kong SAR, .

2. contain any statements, visual/audio presentations or messageswhich are immoral; or which offend against the generally accepted standards of public decency or the social or cultural standards of the society; or which depict, suggest or amount to indecency or obscenity; or which depict any human, animals or their bodies as sex objects; or which encourage, endorse or provoke physical violence or any anti-social behaviour; or which promote, support or are in any way connected with any terrorists activities or organizations; or which are otherwise in any way causing discomfort, fear, distress, embarrassment or distaste to the public.

3. suggest, encourage or endorse any unsafe practices. Particularattention shall be given to the safety, interest and welfare of children to ensure that no statements, visual/audio presentations or messages will be likely to result in harm (whether physical, mental or moral) to children, or which may exploit their immaturity, inexperience, lack of knowledge or tendency to believe in what they see, hear or read.

4. promote or advertise any films and television programes and:-• such films and/or their advertising materials have not been submitted for classification or have been classified as obscene under the Control of Obscene and Indecent Articles Ordinance, Cap. 390, or otherwise in any way fail to comply with or violatethe provisions of such Ordinance.• if the application for grant of the relevant certificate of approval or exemption by the Commissioner for Television and Entertainment Licensing of any film is refused, its advertisements may be withheld or withdrawn from display or publication.• if the advertisements of any films or television programmes are depicting murder, scene of terror or horror, acts of violence, controversial religious issues, nudity or having any sexual connotation, they will be subject to thorough and vigilant examination and may be rejected.

5. contain any descriptions, claims or illustrations, presentation orconvey any messages which may directly or impliedly mislead about the products or services advertised; or mislead or cause false impression to the viewers by inaccuracy, ambiguity, exaggeration, deceit, omission or otherwise. All descriptions, claims and comparisons which relate to matters of objectively ascertainable facts should be capable of substantiation.

6. contain any materials or convey any messages that may directlyor indirectly:• suggest, endorse or provoke discrimination (including but not limited to sex, race, religion, age, jobs, financial position ordisability) or to humiliate, stigmatize or undermine the status or standing of any identifiable group of persons.• cause racial hatred or give rise to strong racial feeling; or may directly or indirectly result in or incite racial controversy, conflict or discrimination.• attack or degrade any religion; or in any way visualize or present in any manner any religious or sacred objects or subjects which may offend or cause discomfort or anxiety to the viewers; or may directly or indirectly result in or incite religious controversy, conflict or discrimination.

7. reproduce or contain a reproduction of, whether or not to thecorrect scale, any Hong Kong currency note or any part thereof; or involve or consist of the making of anything which resembles a Hong Kong coin in shape, size and the substance of which it is made, except with the prior written consent of the Monetary Authority.

8. may in any way cause social unrest, or incite social controversy, whether arising immediately or occurring anytime afterwards; or are likely to attract or cause large crowd of people or viewers to gather or remain within the MTR system; or cause or inciting them to create any nuisance or inconvenience to the public.

9. are of a political nature and which: (a) do not clearly state theorganization or party involved; or (b) cause or incite activitieswhich break the law or which cause nuisance to the public; or(c) cause political unrest or incite political controversy; or (d) in any way suggest or imply that any political stand or viewpoint is taken by MTRCL and/or JCDecaux and/or the public.All advertisements of a political nature shall first be subject to review and approval by JCDecaux who may, if consider necessary, ask for the substantiation of the contents, or ask for further particulars and supporting documents concerning the nature and objective of the promotion and also the source of its funding.

10. do not comply with any Ordinance, Regulations or By Laws of, governing or applicable to MTRCL.

11. conflict with or fail to meet the standards and guidelines of the Hong Kong Code of Advertising Standards; or fail to comply with the code of practice, regulations or requirements of any professional bodies which are applicable to the type of goods or services advertised.

12. contain, whether directly or by implication, any statement orsuggestion which:• is defamatory in nature; or which disparages or denigrates other products, services or business competitors orperson(s) or company(ies). Comparative advertising will be closely scrutinized.• amount to infringement or may give rise to claim for infringement of trademarks, copyrights, patents, designs rights and/or other intellectual property rights of others unless prior written consent of the rightful owner is obtained and submitted to JCDecaux for approval. MTRCL and JCDecaux may require an indemnity to be given against any future or potential claims, legal actions and/or loss and damage before any approval is given.• contain any unfair or unproven accusations or criticisms.

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Terms & Conditions – All Formats (II)

13. imitate or copy other products or services; or the works, designs,tradenames, trademarks and/or the visual/audio presentation of others in any way which is likely to mislead or cause confusion to the public.

14. violate or intrude the personal privacy or involve the unauthorizeduse or disclosure of personal data of any person; or unfairly portray or refer to people in any adverse or offensive way; or in any manner whether directly or by implication depict, make reference to or present any quotes or images of a living person unless prior written consent of that person is obtained and submitted to JCDecaux for approval. MTRCL and JCDecaux may require an indemnity to be given against any future or potentialclaims, legal actions and/or loss and damage before approval is given.

15. display, make reference to or contain any features or images which resembles any logo, signages, routes or stations charts ordiagrams, designs or images (whether registered or not) of MTRCL; or which is likely to mislead or cause confusion to the public.

16. may damage or adversely affect the image, goodwill and reputation of MTRCL and/or JCDecaux; or create any negative, unpopular or biased impression or opinion towards MTRCL and/ or JCDecaux; or may in any way adversely affect the interest of MTRCL and/or JCDecaux.

JCDecaux is entitled at any time to incorporate, show, display, make references to and/or use as examples or demonstration any of theadvertisements accepted by them for the purpose of their own business presentation, marketing and/or promotion activities andmaterials. All requisite consent is deemed to be given to JCDecaux in relation to such purpose.

These terms and conditions and all rights obligations and/or disputes arising hereunder and/or under any other documents which form part of the contract between the Advertiser and JCDecaux shall be governed by and construed in accordance with the law of the HongKong SAR. All parties irrevocably agree to submit to the nonexclusive jurisdiction of the Courts of the Hong Kong SAR.

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Book Calendar 2011

Book Calendar 2012

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14/F, Oxford House, Taikoo Place, 979 King’s Road, Quarry Bay, Hong KongTel: (852) 2111-0111 Fax: (852) 2529-5653 Email: [email protected]

Website: http://www.jcdecaux-transport.com.hk

We welcome innovation and creative ideas, please fe el free to talk to our sales team for any

proposal different from the standard offer listed o n the rate card.