Mumford- Winter winds

and Sons

Opening the video is members of ‘Mumford and Sons are running out of a forest covered in balloons and straw. This produces elements of

‘mystery’ to the audience, they can see where they have been has been fun because they are laughing but because they are running away could

suggest they’ve been up to mischief.

Parts of this video have shots of the lead singing walking

through a field with his guitar and chair.

He is on his own and the weather could represent his

feelings, it looks dark and stormy suggesting he is angry

and wild.The lyrics at this point are ‘As

the winter winds litter London with lonely hearts’ which

pinpoints the impression of being lonely and the possibility

of pathetic fallacy.

This worm shot sells the artist. It is a masculine movement which could be seen as attractive, also men could aspire to be like them

The shot itself brings up questions such as ‘why is he

digging’ providing elements of mystery.

Though the main focus on the video is of the band walking through streets and

fields, the director has focused on themin live performances and on tour.

I think Emma Bonhote & Fred & Nick did

this to make the video more personal and gives the audience an idea of what would

be expected from seeing them which personally shows me quite intimate

venues but the performances are full ofcharacter and enjoyment from the crowd

and the band.