Supported by

March 20-21 2013 • The Barbican, London

A major, professional conference and trade event for teachers and other music educators.There’s never been

a more exciting - or

challenging - time to

be involved in British

music education.

Rhinegold, market-leading publishers for the UK music

education sector, are proud to bring you the UK’s most comprehensive music education event. Comprising a major exhibition, a dynamic educational programme and exceptional networking opportunities, this two-day event offers music educational professionals a highly rewarding experience - both professionally and personally.

With the largest gathering of music education professionals in the UK, Music Education Expo offers an exceptional marketing opportunity for all schools, colleges, course providers and

suppliers of products or services to this community.

And it doesn’t stop there! The inaugural Music Education Awards & Gala dinner will be on the evening of the 20th March in the Barbican’s superb Conservatory and Garden Room - a celebration of excellence within this sector and a superb networking opportunity with the key decision makers of the music education world.

Organised by

Seeinside for

special exhibitors’

early-bird discount

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Who should exhibit at Music Education ExpoVisitors will be interested in all aspects of music education. If you are selling products, education or services for music education professionals, then you should exhibit.

Keeping up to date with the recent mass of policy changes, emerging technologies and continuing professional development

options are key concerns for anyone involved in music education. That’s why a varied, thought-provoking and interactive conference programme sits right at the heart of Music Education Expo, covering these issues and more.

The entire programme will take place in purpose built theatres within the Exhibition Hall, so delegates will spend all of their day amongst the exhibitors. It will comprise the following 5 elements.

Best of all....access to the entire programme will be free to all delegates if they pre-register for the event online.

Keynote ProgrammeFeaturing a stellar line-up of major names from the industry, these high-level sessions will offer insight from

the people who are shaping the industry, both now and in the future. Speakers will come from leading educational establishments, professional associations, media and government.

Why exhibit?Exhibiting at the right exhibition can be one of the most effi cient, effective and successful marketing activities available to you. No other form of marketing can bring you face to face with so many potential and existing customers, nor provide you with so many new business opportunities and prominent brand exposure.

• Specialist music and choir schools

• Independent schools• Conservatoires• Universities• Teacher training

institutions• Professional

development courses• Specialist music courses• Opera studios• Scholarships and grants• Retailers• Publishers

• Instrument manufacturers

• Software• Website services• Tour & travel companies• Advice & consultancy• Examination &

assessment boards• Internet resources• Performers in education• Associations &

organisations• Local music education

providers

Providers of the following services should exhibit:

1 Lead generationMusic Education Expo will put you in front of the largest number of music education professionals in the UK. Targeting 1200 attendees, Music Education Expo is the key event to increase your sales, brand presence and to deliver you a strong return on your investment.

2 Brand and product awarenessWith the quality and number of visitors in attendance, exhibiting at Music Education Expo gives you a chance to put your brand and products in front of precisely the customer segment who will actually buy your services.

3 NetworkingThere’s no greater opportunity to network than at Music Education Expo. The industry will come together to share knowledge and information. Meet new clients on your stand, in the conference or at the Networking Bar and Gala reception.

4 Keep in touch with customersWith the targeted 1,200 qualifi ed professionals from all the major schools and institutions, it’s highly probable that your best customers will attend Music Education Expo. It is the ideal opportunity to cement and develop existing relationships.

Education Programme

Music Education Expo • March 20-21 2013 • The Barbican, London • www.musiceducationexpo.co.uk

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Workshop ProgrammeThese interactive sessions positively encourage audience participation and will range from activity based classes to large-scale live performances.

Who will visit Music Education ExpoMusic Education Expo has been carefully designed to have broad appeal to those involved in music education at all levels. Care has been taken to ensure that key decision makers and infl uencers from every type of educational establishment will attend.

Attendees will include:

There’s clear demand for a professionally

organised annual exhibition and conference

for the music education industry

Keynote TheatreThe Keynote Theatre, the largest space at the event, will offer a daily breakfast briefi ng, presentations from industry fi gureheads and a lunchtime panel debate.

We expect attendees to

return to their workplaces

with a mass of knowledge

about the sector, products

and services and with a

wealth of new contacts.

• Decision makers from across music education

• Department heads & deputy heads• Instrumental teachers• Music event & tour managers

• Educationalists• Classroom teachers• Music retailers• Parents• Students

Why will they visit?• To hear from the leading voices in music education• To fi nd out about the latest technology and services• The unparalleled opportunity for networking with their peers• To meet the leading suppliers• To take up a range of professional development opportunities• To learn more about the latest instrumental & classroom syllabuses• To see music education workshops in action

Workshop Programme

large-scale live performances.

Education Programme

Networking ‘TeachMeet’ loungeWe will be offering teachers a purpose-built space to meet each other for their own discussions and sessions - a great chance for teachers to network with each other, share their experience and learn

new strategies and techniques. This aspect of the event willl be supported by a social media

campaign, encouraging teachers to come along and use these facilities.

Seminar Programme:These sessions will be given by a range of guest speakers and presenters. Exhibiting companies - and any their customers or partners who have the required experience and authority - will also be invited to present. All presentations will be vetted ahead of time to ensure there are no obvious sales pitches.

Music Education Expo • March 20-21 2013 • The Barbican, London • www.musiceducationexpo.co.uk

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Heavyweight marketing and PR programmeMusic Education Expo is

organised and managed by Rhinegold Publishing Ltd, the UK’s leading publisher for music and the performing arts.

Rhinegold’s impressive portfolio of magazines, directories, websites and e-media, which provide unrivalled access to the entire music education sector, will all be employed in delivering this market leading campaign.

With over 250,000 visitors to its market-leading website, a database of over 30,000 email contacts and tens of thousands of readers of its magazines, Rhinegold has unparalleled access to music teachers and educators.

Over one million marketing impactsVisitor marketing will begin with the Expo website going live in May 2012. As traffi c builds, site visitors will be encouraged to leave their contact details and receive regular email updates via the regular Event Newsletters.

No event will attract more key decision makers and infl uencers from the world of music education.

Your customers will be there. Will you?

The Facts & FiguresWHERE? Barbican Centre, LondonWHEN? 20-21 March 2013HOW MANY VISITORS? 1200HOW MANY EXHIBITORS? 80VISITING COST £25 entrance fee

FREE if pre-registered

Table of activityThe early part of the campaign will be centred around creating awareness, while the response-generating media will start in earnest in late autumn 2012, in order to drive pre-registration for the event.

How to get involvedParticipation couldn’t be easier. All stands are offered with shell scheme walling, carpet and nameboard.

There are four exhibiting options:

• 2m x 2m = £1,320 +VAT (£330/m2)• 2m x 3m = £1,920 +VAT (£320/m2)• 3m x 3m = £2,700 +VAT (£300/m2)• 6m x 3m = £4,950 +VAT (£275/m2)

Book your stand by the end of June 2012 and get the following:• 10% discount on your exhibition stand• 20% discount on one sponsorship opportunity• 50% discount on presentation session• Co-sponsorship of Email Newsletter• Co-sponsorship of event launch in Music

Teacher magazine

If you want to get involved in this exciting marketing opportunity as an exhibitor, sponsor or speaker…

Special offer!

Call: +44 (0) 207 333 1729

or email: lisa.o@rhinegold.co.uk

Heavyweight marketing and PR programme

Music Education Expo • March 20-21 2013 • The Barbican, London • www.musiceducationexpo.co.uk

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