musing on moocs
DESCRIPTION
Join Steve Swink, Training Specialist for GP Strategies, during a 20-minute webinar where he will highlight some of the most current thinking around Massive Open Online Courses (MOOCs), a topic receiving much attention in both the academic and corporate worlds. Steve will discuss: - Different varieties of MOOCs - Pros and cons of the various flavors of MOOCs - Ways MOOCs can be leveraged in a corporate environment - Lessons to be taken from MOOCs as you grow and adapt your learning arsenal - Questions and thoughts from the audienceTRANSCRIPT
Knowledge. Performance. Impact.
20 Minute WEBINAR: Musing on MOOCs
July 24, 2014
MBI – GP Strategies Company Confidential
Introduction
STEVE SWINK Training Specialist, GP Strategies
2
Agenda
• Different varieties of MOOCs
– Pros and cons of the various flavors of MOOCs
• Ways MOOCs can be leveraged in a corporate environment
• Lessons to be taken from MOOCs as you grow and adapt your learning arsenal
• Your questions and comments
– We’ll follow up with
• A tweet chat AND
• A more in depth webinar recording of this conversation
3
What’s a MOOC?
4
Massive
Myriad of Motivations
Open
Affordable (Low or
No Cost)
Accessible (Few if any
prerequisites)
Online
Synchronous with some possible
Asynchronous
Typically Available via any Internet Connected
Device
Course
Structured Delivery
Credit for
Completion
?
Large, Globally Diverse
Audience
What’s Your TAKE ON MOOCs?
5
A fad – they’ll be soon
forgotten.
Good for higher ed,
not so much for corporate.
A way to get my employees
up to speed quickly by
partnering with educational
providers.
Something we can adapt
and incorporate into our
learning strategy.
A Quick Poll >>
MOOC Mystery MATRIX
6
• Credentials?
• Assessments?
• Cohort Structure?
• Cloud, Classroom, or Both?
• Synchronous, Asynchronous, or “Ambisynchronous”?
• Open Content?
• Open to Anyone?
• Scalable? Truly to the Masses
• Or Small Close-Knit Community of cohorts?
Massive Open
Course Online
Managing the MOOC: MOOC METERS
7
SYNCHRONICITY COHORT SIZE DEFINED OUTCOMES
COLLABORATION LEVEL BARRIERS TO ENTRY CLASS DRIVERS
xMOOC (‘Expert’ MOOC)
Fully synchronous versions are called ‘SMOC’s
Types of MOOCs
The most common type, organized around a
central professor and core curriculum
• Typically - Hosted by an academic institution - More unidirectional communication
• Pros - Good for dispensing consistent information to a
wide audience - Easily replicated and rebroadcast
• Cons - Less opportunity for collaboration
- Less ‘connectivism’
8
Original source: Infographic from http://www.ecampusnews.com/research/infographic-moocs-global-436/2/
cMOOC (‘Connective’ MOOC)
Types of MOOCs
Course materials provide starting point for participant
discussions; with most learning coming from peer
interactions.
• Typically - Hosted by academic institution
- More peer-to-peer communication
• Pros - Collaborative learning opportunities
- ‘Expert’ kick-off
• Cons - May be a challenge to validate peer knowledge
- Could spin into irrelevant tangents
9
Original source: Infographic from http://www.ecampusnews.com/research/infographic-moocs-global-436/2/
DOCC (Distributed Online Collaborative Course)
Types of MOOCs
The same core course material is distributed to students at
multiple institutions, but the exact administration of the material
can vary. Students can also engage with each other across
institutions via the online component.
• Pros - “Canned” material offers starting point
- Flexibility to deliver based on circumstances and audience
• Cons - Potential inconsistencies in final product
10
Original source: Infographic from http://www.ecampusnews.com/research/infographic-moocs-global-436/2/
BOOC (Big Open Online Course)
Types of MOOCs
• Similar to MOOCs, but limited to a smaller number of
students, typically 50
• Subset is a SPOC (Small Private Online Course)
– Uses a “flipped classroom” model
• Pros - Restricted or ‘captive’ audience
• Cons - “Flipped classroom” may not work well for a
broad audience
11
Original source: Infographic from http://www.ecampusnews.com/research/infographic-moocs-global-436/2/
Corporate MOOCs
Types of MOOCs
– MOOC courses designed for employee training or continuing
education, typically subsidized or uniquely accredited by
employers
– Corporate MOOCs may take on traits of one or more of the
aforementioned MOOC types
12
Original source: Infographic from http://www.ecampusnews.com/research/infographic-moocs-global-436/2/
MOOC APPLICATIONS
13
Compliance Training
(??)
Succession Planning
Workplace Skills
Training
Growing the Market
MOOC Alliance MATRIX
14
Corporate MOOC Alliances Showing “Typical” Contributions
Higher Education
Content Academic Expertise
Platform Vendors
Technology Hosting
Enterprise
Peer Learning
Parameters
Corporate MOOCs and the EMPLOYEE LIFE CYCLE
15
Workplace & On-the-
Job Training
Yahoo!
Self-Directed Learning
Wolfram Research
Collaborate & Innovate
Procter & Gamble
Onboard New
Employees
McAfee
& Intel
Train Channel
Partners & Customers
1-800-Flowers.com
Build Talent
Pipelines
Candidate Screening & Sponsorship
Brand Marketing
Bank of America
Source: Putting MOOCs to Work, Bersin by Deloitte
Your THOUGHTS?
16
In the chat panel,
tell how you might use
MOOCs in your
organization.
A Quick Chat >>
Key TAKEAWAYS!
• It’s a challenge to DEFINE what a MOOC truly is.
• There are several DIFFERENT TYPES of MOOCs.
• MOOCs are currently being leveraged by organizations
in a VARIETY of ways.
• Even if a MOOC isn’t right for your particular situation,
some MOOC COMPONENTS might still apply.
• This is an ONGOING CONVERSATION.
17
What’s NEXT?
18
More on the different types of
MOOCs
Adapting MOOCs to
Corporate Settings
Badging MOOCs and
Credentialing Outcomes MOOCs and Social Learning
A Quick Poll >>
Keep the Conversation GOING!
TweetChat September 17th
2:00 - 3:00 p.m. ET
#CorporateMOOCs 19
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Steve Swink Training Specialist, GP Strategies
Phone 443.539.8852
Twitter: @SteveSwinkTN
Linked In: www.linkedin.com/in/steveswinktn