my presentation on entreprenurship at ace, spring singapore

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The Icon Resources Group An entrepreneurial story

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My presentation on 'Entreprenurship for Professionals' at the Action Community for Entrepreneurs, SPRING Singapore on July 30, 2009

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Page 1: My presentation on Entreprenurship at ACE, SPRING Singapore

The Icon Resources Group

An entrepreneurial story

Page 2: My presentation on Entreprenurship at ACE, SPRING Singapore

“There is only one way to make a great deal of money; and that is in a business of your own.”

– J. Paul Getty, Former oil tycoon and once the richest man in America

ItIt’’s all about s all about passion!passion!

Actually, its not about money!Actually, its not about money!

Page 3: My presentation on Entreprenurship at ACE, SPRING Singapore

My background….

�Electronics Engineer�MBA from Indian Institute of

Management, Bangalore, India�Worked for 5 years in India –

another 6 years in Singapore�Took the plunge in 2000

Page 4: My presentation on Entreprenurship at ACE, SPRING Singapore

The Icon Resources Group

� Icon Resources & Technologies Pte Ltd

� Icon Business Solutions Pte Ltd� IRT Computers (India) Pvt Ltd

Page 5: My presentation on Entreprenurship at ACE, SPRING Singapore

The Icon Resources Group

� What we do� Business Intelligence Solutions� Content Management & Workflow

solutions� Human Process Management

solutions� IT Distribution

Page 6: My presentation on Entreprenurship at ACE, SPRING Singapore

SME 500 award - 2007

Page 7: My presentation on Entreprenurship at ACE, SPRING Singapore

Icon in the media

Page 8: My presentation on Entreprenurship at ACE, SPRING Singapore

The 7 golden rules of Entrepreneurship!

What should I keep in mind when I start off?What should I keep in mind when I start off?

Page 9: My presentation on Entreprenurship at ACE, SPRING Singapore

Rule #1

Don’t start off till you are ready� Take care of personal priorities� Have a clear business idea in place� Ensure you have enough capital to last

you for a few months� Critically examine your ‘burn rate’� Plan your ‘exit strategy’ in advance

Page 10: My presentation on Entreprenurship at ACE, SPRING Singapore

Leverage relationships� Meet and network with as many people

as possible� Ask for advice� Call in a favour or two � Listen to everyone, but do what you

think is best!

Rule #2

Page 11: My presentation on Entreprenurship at ACE, SPRING Singapore

Rule #3

Keep things simple!� Avoid extravagance and frills� Keep your business model simple� Work on a simple message� Control risk� Don’t bite off more than you can chew

"Business opportunities are like buses, there's always another one coming."- Richard Branson, founder of Virgin Enterprises

Page 12: My presentation on Entreprenurship at ACE, SPRING Singapore

How we simplify things at Icon

Page 13: My presentation on Entreprenurship at ACE, SPRING Singapore

Plan to grow organically & slowly

� Plan to grow, consolidate, grow again� Tailor your growth plans in line with capital

availability� Invest in good infrastructure � Avoid ‘loose’ partnerships and relationship

Rule #4

Page 14: My presentation on Entreprenurship at ACE, SPRING Singapore

Rule #5

Work on an identity � Create a strong USP and differentiate

yourself� Create a compelling value proposition� “Brand yourself”

The only place where success comes before work is in the dictionary- Vidal Sassoon, entrepreneur

Page 15: My presentation on Entreprenurship at ACE, SPRING Singapore

Position yourself correctly� Position your business to show value

� Don’t focus on too many things

� Never lose sight of your core business

Rule #6

Page 16: My presentation on Entreprenurship at ACE, SPRING Singapore

Uphold the highest standards� Be uncompromisingly honest� Maintain a high level of integrity� Be paranoid about your reputation� Be the best at what you do� Never stop innovating and learning

Consistency outperforms intermittent excellence

Rule #7

Page 17: My presentation on Entreprenurship at ACE, SPRING Singapore

Bonus rule !!

Never be afraid of failure

Without failure there is no success!

Page 18: My presentation on Entreprenurship at ACE, SPRING Singapore

Be careful what you water your dreams with. Water them with worry and fear and you will produce weeds that choke the life from your dream.Water them with optimism and solutions and you will cultivate success. Always be on the lookout for ways to turn a problem into an opportunity for success. Always be on the lookout for ways to nurture your dream.

Lao Tsu

Page 19: My presentation on Entreprenurship at ACE, SPRING Singapore
Page 20: My presentation on Entreprenurship at ACE, SPRING Singapore

Thanks and all the best!Thanks and all the [email protected]