MYCLIENT

Home DepartmentTabletop, Bedding, Gadgets, Macy’s Woman, Kids

Juniors, Impulse, Lingerie, Dresses, Young Collector, Petites, Mixing Room

Ready to Wear

RTW Specialist:

• Specializes in Suits• Kasper, Le Suit, Anne Klein, Evan Picone, Nine West• She was hired as a seasonal associate about 3 years ago• She knows where the company is going as well as

proficiently utilizes MOM strategies• She understands MAGIC selling and demonstrates to other

associates• Great role model for others to follow

Katia Quintana

MyClient Reports: Katia Quintana• # of Clients: ~74• PTD: • June Week 5• MyClient Sales $: 396• MyClient Sales %: 1.72%• # of Potentials Converted: 1• Potentials Converted: 4.35%

• July Week 1• MyClient Sales $: 360• MyClient Sales %: 8.80%• Potentials Converted: 0.00%

• July Week 2 • MyClient Sales $: 582• MyClient Sales %: 6.21%• Potentials Converted: 0.00%

MyClient Sales $$0

$100

$200

$300

$400

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$396$360

$582

June Week 5July Week 1July Week 2

MyClient Sales %0.00%1.00%2.00%3.00%4.00%5.00%6.00%7.00%8.00%9.00%

10.00%

1.72%

8.80%

6.21%

June Week 5July Week 1July Week 2

2015 Period 6 Week 3 results:

• MyClient Sales Penetration • YTD: 1.2• WTD: 5.9• PTD: 6.1

Associate Benefits for MyClient• MyClient:• Contributes to long term sales growth and builds customer

loyalty• Helps manage client relationships so you stay connected

and provide personalized service which will increase scorecard results

• Allows for dependable sales even if store traffic is down• Invite clients in by using info you know about them and the

products and services that best meet their needs

3 R’s of To-Do’s Daily• RETRIEVE your To-Do’s at POS and

make time to follow up with your clients• REACH out to your client• REACT to clients’ needs

Determine YOUR Client• C ustomer or client?• L ikes me, Macy’s, or merchandise• I nterested in event• E xpects to be contacted• N otes distinctive details• T o-do’s for follow ups

As a sales associate, think about:

What can the Sales Manager do?• Coach the Sales Associate to become comfortable

with their conversations with clients (via face-to-face or phone)• Allow the sales associate to have time off the

sales floor to make the phone calls• Create scenarios and role play• Give fast feedback

• Remind associates from time to time of WHY we do MyClient

• Find out what the associates are struggling with and help them create a realistic goal

OVERALL• Focus on reaching out to your clients especially during

special events (ex. One Day Sales, Pre-Sales, Thanks for Sharing)

• Remember to print out and be updated with your To-Do Lists

• Sometimes, NOT the numbers of clients you have• Rather, the QUALITY of clients