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Woensdag 24 juni 2009 Community Equity - Value driven communities for the Enterprise Peter H. Reiser Lead Architect SunSpace & Community Equity and Sweet! http://blogs.sun.com/peterreiser

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Commuity Equity - how to build value driven communities

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Page 1: NAF 09 presentation

Woensdag 24 juni 2009

Community Equity - Value driven communities for the Enterprise

Peter H. Reiser Lead Architect SunSpace & Community Equity and Sweet! http://blogs.sun.com/peterreiser

Page 2: NAF 09 presentation

Woensdag 24 juni 2009

Agenda

How do build vibrant communities Architecture Methodology Value System

SunSpace

Demo

Page 3: NAF 09 presentation

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Web n+1 Paradigm Shifts

• Web centric • Pull and push • Downloads & hits • Read-only• Social networking

• People centric• Mash-up• Community Equity

• Read/Write• Value driven

Communities

Web 2.0 Web n+1

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How to build vibrant communities

Architecture

Methodology

Value System

Community 1 Community 2 Community n

Architecture Scalable Enterprise Architecture

Active community management

“What is in it for Me “

Any internal or external community

Scalable Enterprise Architecture

Active community management

“What is in it for Me “

Any internal or external community

Page 5: NAF 09 presentation

Woensdag 24 juni 2009

Architecture

Methodology

Value System

Community 1 Community 2 Community n

Architecture

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Architecture

Attachment

Tagging

Ontology

(Roller) Blog

(Verity)

Search

Rating

MyShare My Skills

MyTags

MySocial

MyEquity

MyCommunitie

s

Federated Services

Widgets

Web Services

Bookmark

Feed

Forum

Community Equity

Wiki

My

Contributions

Security & Entitlement Services (IdM)

Social Graph

Activities

People

URL

Tags

Groups

Statistics

Enterprise Store

Attachments

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Architecture

Methodology

Value System

Community 1 Community 2 Community n

If You Build it, Will They Come?

Architecture

Page 8: NAF 09 presentation

Woensdag 24 juni 2009

Community Methodology

Architecture

Methodology

Value System

Community 1 Community 2 Community n

Architecture

Page 9: NAF 09 presentation

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Community Methodology

MMFI – Make Me Feel IncludedWhat is the common cause ?Do you listen to me? Do you understand me?

WIIFM – What Is In it For MeCan you provide what I need any time, anywhere on any device?

MMFV – Make Me Feel ValuedCan I trust you? Do you trust me?Do you value me? How ?

Page 10: NAF 09 presentation

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Community Value System

Architecture

Methodology

Value System

Community 1 Community 2 Community n

Architecture

Page 11: NAF 09 presentation

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Social Value / Community Equity

• What is my online reputation

• Who can I trust ?

• Who trusts me ?

Page 12: NAF 09 presentation

Woensdag 24 juni 2009

Community EquityCONTRIBUTION

EQUITY

AttachmentsWikiBlogs

IP

SKILLS EQUITY

Skills Tags

PARTICIPATIONEQUITY

RateComment

Re-useTags

ROLE EQUITY

Reputation

My Value

PersonalEquity

Page 13: NAF 09 presentation

Woensdag 24 juni 2009

Information Equity Content Activities People

createmodifydownloadviewratecommenttag

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Personal Equity my Community Equity Activities Me

ContributioncreatemodifytagParticipationviewratecommentreuse

People

Page 15: NAF 09 presentation

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Use Cases

Show all Contribution Tags of a user ordered by Tag Equity (Social value of a tag) Objective: Show a users

expertise based on her/his overall contribution

Show all Contributions from user ordered by Information Equity (Social value of an information) Objective: Show a users

contributions with the highest social value

Page 16: NAF 09 presentation

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Tag Equity

Info 1IQ=10

Info 2IQ=20

Info 3 IQ=30

JavaTQ=60

RubyTQ=60

TQ(Java)=30TQ(Ruby)=20

Info 4 IQ=40

TQ(Java)=30TQ(Ruby)=70

Page 17: NAF 09 presentation

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Use Cases

Show the top xx information for tag x Objective: List top

contributions

Show the top xx experts for tag x Objective: Automatically

calculate expertise of users (our countries with expertise) based on the social feedback they receive on their contributions

Page 18: NAF 09 presentation

Woensdag 24 juni 2009

What is SunSpace ?

A concept and architecture designed to build and nourish vibrant communities within an organization.

The architecture of SunSpace promotes participation and nurtures organic development of knowledge in communities

Calculates “community equity” for people, communities and content as a means to promote participation

Integrates with existing knowledge bases and repositories in an organization

Promotes sharing and focuses on and satisfies individual needs of participants

Page 19: NAF 09 presentation

Woensdag 24 juni 2009

What is SunSpace ?

A concept and architecture designed to build and nourish vibrant communities within an organization.

The architecture of SunSpace promotes participation and nurtures organic development of knowledge in communities

Calculates “community equity” for people, communities and content as a means to promote participation

Integrates with existing knowledge bases and repositories in an organization

Promotes sharing and focuses on and satisfies individual needs of participants

25'000 users 500+ communities 10x growth in 6 month Secure Enterprise Wiki Architecture, Methodology, Value System Consolidation of 5 KM sites

Page 20: NAF 09 presentation

Woensdag 24 juni 2009

What is SunSpace ?

A concept and architecture designed to build and nourish vibrant communities within an organization.

The architecture of SunSpace promotes participation and nurtures organic development of knowledge in communities

Calculates “community equity” for people, communities and content as a means to promote participation

Integrates with existing knowledge bases and repositories in an organization

Promotes sharing and focuses on and satisfies individual needs of participants

25'000 users 500+ communities 10x growth in 6 month Secure Enterprise Wiki Architecture, Methodology, Value System Consolidation of 5 KM sites

Atlassian Charlie award 2009 The "not just another wiki" Award: Best use of Confluence

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Who am I : MyProfile

Page 22: NAF 09 presentation

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What I need: Communities

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Mashup: Search

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Announcement: Open Source CeQ

Code : http://kenai.com/projects/community-equity

Twitter: http://www.twitter.com/communityequity

Page 25: NAF 09 presentation

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Interested ? Please contact us ... [email protected] http://blogs.sun.com/peterreiser http://twitter.com/peterreiser