nagata, company profile - thein sann

ＣＯＭＰＡＮＹＰＲＯＦＩＬＥ

Corporate Profile Number of Business

Office

Name Advertising NAGATA Co., Ltd.

Address 5-5-1 Higashiyanagihara-cho, Tsushima-shi, Aichi, Japan 496-0045

President Yukiyasu Nagata

Established November 29, 1976

Employees 615 (as of May, 2014)

Website http://www.ad-nagata.com/index.html

We can change passion of

the company to a message, which

can move heart;

then we can deliver it to

consumers and society -

Origin

73Offices

We can change the passion of our client companies to a message,

which can move heart; then we can deliver it to consumers and

society - That is the origin of our work.

Now “A way how people and companies involve in the

society“ and ”Consumer lifestyle” are diversified; new media have

appeared; and a way of communication among companies, consumers

and society, has been changing significantly with the sophistication of

the technology to tell.

However, we do not forget our origin even what era would

come, and we take full advantage of the characteristics of the media

by always seeking innovation without being bound to the conventional

method.

Even now and also in the future, while pursuing the possibility of

advertising, through a variety of business activities born from there,

we provide “Good to have" to people, towns, and society with

“Inform, Connect, Continue."

Please look forward to us, Advertising NAGATA Co., Ltd.

We are pursuing the possibility of

“Advertising." Inform, Connect, Continue –

Creating a MEDIA FORM of “Good to have"

to people, towns, and society.

That is NAGATA style.

Outdoor

Advertising

Billboard

Project

Transit

Advertising

Project

Community

Support

Project (Municipalities,

etc.)

Bus Stop

Shed

Developme

nt Project

Community

Support

Project (Commercial

Facilities)

Other Projects

Our Business

There is a variety of good elements in the billboard signs such as informing the corporate image, PR products and services, or directions to the store. We offer “Optimal location, optimal way of inform, and optimal way of connection” in the package of “Location acquisition, planning, installation, maintenance, and removal.” It is possible to correspond to a portion that indoor media and mobile media can not cope.

Inform at

Roadside We naturally see Billboard signs in our sight among the roadside landscape during moving. In 24 hours a day and in 365 days a year, we continue connecting between the consumers during moving and our client companies at the only location in the world.

当社実績

Outdoor Advertising

Billboard Project

Transit Advertising

Project

Inform at

Train Station Train connects between town and town. Train station is for departure,

pick-up, and waiting. In a variety of applications, such as commuting,

going out, travel and business trip, people use train and train station. We continue to connect the consumers and our client companies through the advertising media directly linked to daily life and movement of the user. In transit advertising, strong visibility always and repeated appeal can be expected on a routine of daily living such as commuting. Among transit advertising, the train station sign is a long-term posting capable advertising media and is the most excellent in cost performance. It can be also said mainly for advertising media of local community, which can provide directions to facilities surrounding the train station and also can use for the corporate recognition.

Inform at

Municipality

Community Support

Project (Municipalities,

etc.)

We celebrate the "Various" life

events, and "Various" people come

and visit the city hall and ward office.

To such "Various" timings, we can

show information of our client

companies together with the highly

public "News from the city

(government information)."

For example, "When the baby is born,"

For example, "When you have been moved

to a new town," We visit to the city hall and

ward office when any changes occurred in our

everyday life.

To the visitors, who have a variety of

“feelings“ such expectations and anxiety;

through information dissemination media, we

can show the ”Feelings” from our client

companies directly; and that is the “Community

Vision.” From the ward office of a big “Town,“ until

the city hall of a small “Town,” "Community

Vision" is a new advertising media form of

“Community."

Inform at Commercial

Facility

Community Support

Project (Commercial

Facilities)

We use shopping malls for variety purposes such as daily shopping and weekend events. In a good time with familiar people at a recreation place, we can show the content which matches our client needs. “Digital Signage (DS)” can now be seen in

many places and in towns around the nation. We

continue making the DS “More familiar, and

easier to understand.” It is deployed in locations

that consumers gather such as from large

commercial facilities to movie theaters, food

supermarkets, and road stations.

We will continue to introduce new DS

proposals “with an unique and different

commercial program ever, at an unique and

different place ever, to the targeted consumers

whom our clients want to inform."

Inform at

New Bus Stop

One of few large-sized Ad media that is observed posting on the public roads. Communication at eyes level of road users is possible.

We are pursuing the possibility of advertising everyday,

and we create a Media Form of new communication.

■Digital signage Ad media in cooperation with post office. ■Panel Ad media with the multi-functional purposes for pedestrian guide plate maintenance.

Bus Stop Shed Development Project

Other Projects

We provide good bus waiting environment by the users of the

town. On a routine of the movement of the town, we can connect

the consumers and our client companies in the base in close

contact with the people's lives.

Social

Contribution

Efforts

We, as a community partner, contribute to the regional problems to solve through various advertising projects.

In towns and the outdoor advertising

as a town component, there are a

number of challenges.

We, NAGATA, are developing

initiatives to contribute to the region as

a community partner by being mutual

cooperation between town officials and

outdoor advertising business officers and

by addressing these issues resolved,

considered to be possible to improve the

value and worth of outdoor advertising

in the town.

Challenges of

Town

Positive

contribution

and activities

Efforts of

NAGATA

Strategy as a

project

私たちは、コミュニティパートナーとしてさまざまな広告事業を通じて地域課題解決に寄与します

Efforts in

Myanmar

One of the world's three major

Buddhist ruins is Myanmar’s pride

Project to Make Bagan More Comfortable

1

Bagan Archaeological Zone, has various sizes Buddhist ruins, which is referred to as one

of the world's three major Buddhist ruins in addition to Angkor Wat in Cambodia and

Borobudur in Indonesia.

Bagan refers to the region of a wide area with the presence of the ruins, and is a leading

Myanmar Buddhist Holy Land. The numbers of pagodas and temples are over 3,000.

Tourists, mainly from Europe and the United States, have been increasing each year

because of not only the beauty of such mysterious ruins but also the progress of

democratization, and for reasons such as relatively be able to communicate in English.

Bagan

Ruins of Bagan

Introduction

Yangon

Mandalay

Mawlamyaing

Dawei

The Enlighten Signboard such as the image on the right will be installed a total of 20 locations to the ruins of Bagan inside and out and the major places.

The PR space for “Plastic Campaign” is a part of “Trash to the Dustbin” approach by Nyaung-U City.

The display surface will be divided by two for the “Plastic Campaign PR Space" and “Supporting Company PR Space" as the below image. The one-third of the entire Enlighten Signboard is used for PR space.

3

※弊社ロゴにてイメージを作成しています。 ↑4分の3は取組趣旨等を表示

Plastic Campaign

PR Space

Plastic Campaign PR Space

Display Surface

PR Space:H1,016mm×W6,096mm

Plastic Campaign

PR Space

Supporting Company PR Space

《Display Surface》

※This is the image, so the actual thing might be somewhat different.

Media Image

6,096ｍｍ (20,00’)

3,048ｍｍ (10,00’)

Supporting Company

PR Space


Enlighten Signboard

Media

The Sightseeing Map with the “Supporting company PR Space" like the image on the right will be installed a total of 40 locations to junctions of the ruins of Bagan inside and out and major places.

The theme of 3 KNOWS is developed.

① We can KNOW a current location.

② We can KNOW around.

③ We can KNOW entire ruins.

The display surface will be divided by three for the "Wide-Area Map," “Around-Area Map" and “Supporting Company PR Space" as the below image. The quarter of the entire map is used for PR space. ※Please see the following page for the 40 groups placement.

※弊社ロゴにてイメージを作成しています。 ↑4分の3は取組趣旨等を表示

4

Media

Media Number

Display Surface

Display Surface

PR Space:H170mm×W1,160mm


《Display Surface Image》

※ This is the image, so the actual thing might be somewhat different.

2,505ｍｍ (8,22’)

1219.63ｍｍ (4,00’)

1,220ｍｍ (4,00’)

810ｍｍ (2,66’)

Media Image

The number of 1-40 is

attached to each Sightseeing Map of the 40 locations.



S i g h t s e e i n g M a p

Wide-Area

Map

Around-Area

Map

■Dustbin စစေပါငး အေရအတြက 200 က ဆြေဆာငမႈအရဆး ႏင အဓကေနရာမား ျဖစသည ပဂေရးေဟာငးနယေျမ အတြငး အျပင၊ အဓကလမးမႀကးမား၊ နာမညႀကး လသမားေသာ ေနရာမား၊ ကမာၻလည ခရးသညအမားအျပားသြားလာေသာေနရာမား၊ စးပြားေရး အေဆာကအဥးမား တြင ထားရပါသည။ ■Dustbin မားက steel pipe မားက အသးျပတပဆငထားပါသည။

Display Space

Media Specification

↓Front Advertising Space for Sponsor ↓Back Advertising Space for Sponsor is Quarter

※Can be create Logo. Image etc., ↑Three Quarter is space for Campaign

200 Dustbin In Bagan

PR Space: H 330 mm × W 1140 mm

Clean Up Project

■Dustbin မအမႈကသရကမားက B.C.D.C ႏင Nagata Myanmar Co., Ltd. မ ပမန သမးဆညးသြားပါမည။

■Sponsor Company အတြက Advertising Space မာ H320mm x W1140mm ျဖစပါသည။ ■Advertising Space တြင ေရ႔မကႏာစာမာ အျပညျဖစၿပး ေနာကစာမကႏာမာ ေလးပ တစပ အသးၿပႏငမညၿဖစသည။ ■ေနာကမကႏာစာတြင ေလးပ သးပမာ Plastic Campaign အတြက အသးၿပထားသည။

အထကတြငေဖာျပထားသညအတငး၊ ပဂေဒသတြင ကမာၻလညခရးသြားမားတးပြားလကရျခငးေၾကာင hotelမား၊ ေနရာေဒသမားဖြၿဖးတးတကလာသညႏငအမ ၿမ႕ေနလဥးေရလညးထထပလာ သည။ ထ႔ေၾကာင အမႈကမားကလညး ေရးေဟာငး ေစတပထးပရ၀ဏမား၏ အတြငး အျပငမားသာမက ကားလမးမႀကးမားေဘး ႏင ေနရာအႏ႔အျပားတြင စနစတကမရပ စြန႔ပစမႈမားရေနသည။ ထ႔သ႕ေသာစြန႔ပစမႈမားကေျဖရငးရန လြနခေသာ သးႏစမစ၍ “plastic campaign” မားျပလပကာ အမႈကျပနာက ေျဖရငးရနစညးရးမႈမားလပေဆာငလာပါသည။

Summary Project To Make Bagan More Comfortable

Native name Wutt Hmone Shwe Yi

Born 1988.08.10

Nationality Mogok,Myanmar

Occupation Actress,Model

Religion Theravada Buddhism

Awards Best Actress,MyanmarMyanmar

Academy Award Film- As You Like (2013)

Signboards ႀကးအခ၂၀ က ေအာကပါ ေျမပ အတငး စစဥထားသည။ တညေနရာမားက တစချခငးစ ေဖာျပေပးထားသည။

Bagan Map

Location 1 Project to Make Bagan More Comfortable

Locations of Enlightenment Signboards

20

18 19

14

No. Installation Location Number Installed

No. of Picture

No. Installation Location Number Installed

No. of Picture

１ Royal Palace 18 1～18 １６ Mya-zebi 5 114～118

２ Museum 17 19～35 １７ Law-ka-nan-da 6 119～124

３ Bu－Paya 20 36～55 １８ Shwe-zi-gon 10 125～134

４ In front of Lacquer College 2 56～57 １９ In front of BCDC Office 6 135～140

５ In front of Ministry of

Culture

2 58～59 ２０ Anawrahta Rd 28 141～168

６ Maha-bodi-Pagoda 2 60～61 ２１ In front of Governor’s

Office

7 169～175

７ In front of Aye-Yar-Hotel 1 62 ２２ New Bagan 3 176～178

８ Gaw-daw-palin-Pagoda 4 63～66 ２３ Law-ka-nan-da Entrance 1 179

９ Alo-Pyi-Pagoda 6 67～72 ２４ Signal Rotary 8 180～187

１０ Ananda Temple 13 73～85 ２５ Pyae Sone Restaurant 1 188

１１ That-byin-nyu 6 86～91 ２６ Beside of Police Station 1 189

１２ Shwe-san-daw 6 92～97 ２７ Khay-min-gha Pagoda 6 190～195

１３ Hti-lo-min-lo Temple 8 98～105 ２８ Tharabar Gate 2 196～197

１４ Dhamma-yan-gyi Pahto 6 106～111 ２９ Ma-nu-ha-Temple 3 198～200

１５ Gu-byauk-gyi-Pagoda 2 112～113 +Ma –ha-thein Pagoda

私たちは、コミュニティパートナーとしてさまざまな広告事業を通じて地域課題解決に寄与します

Efforts in

Myanmar

Clean up Project

Mandalay

The population of about 1,230,000 people

The second largest city of Myanmar

Mandalay It is located about 600km in north of Yangon, making it the starting point of

north of the traffic. Population in urban areas is about 2,500,000 people.

In addition, it was the last dynasty that maintained the independence in

Burma. There are Mandalay Royal Palace and countless monasteries and over

700 pagodas; thus many tourists are visiting because it is also the center of faith

and Buddhist culture in Myanmar.

Mandalay Palace

Mandalay Hill Sandar Mu Ni Pagoda Pha Yar Gyi 1

Clean up Mandalay Project Introduction

We want to help improving

CLEANER in towns of Mandalay!

In the reality, a lot of garbage is found everywhere such as streets and ruins around,

while the beautiful scenery as in the previous page.

2

Summary

Mandalay Hill - Discarded garbage on stroll road. Discarded garbage in the gutter. Condition of long-distance bus terminal . Discarded food particles of fruit in the side of the road.

“Trash to the dustbin” to improve the basic manners for not only Mandalay residents but also for

tourists to reliably increase in the future. In our thought that “We want to help improving even a little

bit cleaner in towns of Mandalay,” we will install a total of 780 dustbins for pedestrians and tourists at

various places in the city as our joint venture with M.C.D.C. (Mandalay City Development Committee).

M.C.D.C. × ＝ × 780

Clean up Mandalay Project

■ In Mandalay city, attractions and major streets, public facilities inside and outside

such as train stations and hospitals, such as commercial facilities, the total 780 dustbins

are installed at many places in the city (the location details are on next pages).

■ Attach with an steel frame to secure the dustbin.

■ Place a "display space" of H320mm×W530mm at the frame top.

■ It is possible to get used as a “Supporting Corporate PR Space“ for full display space on the front

and a quarter on the back of the display space.

■ Indicate that you support this project to 3/4 of the back to display the current efforts,

purpose, and etc.

■ MCDC will be conducted garbage collection on a regular basis. 3

Specification of Media

↓ On the front entirely for your PR. ↓On a quarter on the back for your PR.

※ Example image with our logo. ↑3/4 of back to display efforts purpose, etc.

Display image

780 Dustbin in Mandalay PR Space:H330mm×W530mm

1,000ｍｍ Front

420ｍｍ 420ｍｍ

660ｍｍ

Back

Dustbin is fixed to the frame.


4

Location List

Group

No. Installation group name No.

① From Mandalay Hill Resort Hotel To 12 Street

10

② From Mandalay Hill Resort Hotel To Junction(12×66)

20

③ 12 Street,Between(66×80)

28

④ 80 Street,Between(12×26)

28

⑤ 26 Street,Between(66×80)

28

⑥ 66 Street,Between(12×26)

28

⑦ 78 Street,Between(26×Theipan )

40

⑧ 30 Street,Between(77×78)

10

⑨ Theipan Street, Between(78×62)

32

⑩ 73 Street, Between(Theipan×Ngu Shwe War)

28

⑪ Ngu Shwe War Street, Between(73×68)

12

⑫ 68 Street Between(Ngu Shwe War×Theipan )

28

⑬ Yan Man Street(Theipan × Ka Naung Min Thar Gyi)

75

⑭ 42 Street Between(78×82)

8

⑮ 81 Street, (42× East Gate of Pha Yar Gyi)

10

⑯ 82 Street, Between(42×45)

6

Group


⑰ 62 Street, Between(26×Theipan)

38

⑱ Yandanar Pu Ya Street, Between(Yan Man Street× 81)

16

⑲ Around Pha Yar Gyi

12

⑳ Stadium, Bus-Station, and Shops Places

50

㉑ Ku Tho Taw Pagoda

20

㉒ Kyauk Taw Gyii Pagoda

20

㉓ Sandar Mu Ni Pagoda

10

㉔ Mandalay Hill

50

㉕ Yadanarboun Market

9

㉖ Zay Cho Taw

12

㉗ In front of Rail-Way Station

3

㉘ U Pain Bridge

15

㉙ Taung Min Gyi Pagoda

10

㉚ Kyauk Taw Gyi Pagoda

10

㉛ Shwe Gu Gyi Pagoda

10

㉜ Pa Htoe Taw Gyi

10

Group


㉝ Swal Taw Myat Pagoda

30

㉞ General Hospital

20

㉟ Central Women's Hospital

14

㊱ Children Hospital - (550) Beds

10

㊲ General Hospital -(300)Beds

10

㊳ Orthopedic Hospital

10

Install total 780 dustbins for each of the following 38 groups. The details of installation locations and installation conditions in each group will be

announced after the entire installation is completed, and installation of a whole is expected to be completed at the end of February, 2015.

This is a list that is based on the development plan of MCDC.

Each group location refer to the separated "Installation Map."

Available Number


All 780 dustbins are divided

into 4 sets.

1 set 195 dustbins.

The 4 sets will be provided.

※ We distribute in all 38 groups equally

since all 4 sets placed on all 38 groups.

5

Installation Map

The locations of the described 38 groups in previous page are such as under the map. Each location of 780 dustbins will be announced separately

after all the installation is completed.

1

15

11

14

16

12

8

9

18

19

20

21

22

23

29

30

31

32

33

Mandalay Palace

Mandalay Hill

Zeygyo Market

U Bein Bridge

Train Station

27

26

24

Yadanarbon Market

25

6

3 5

2

General Hospital 34

Women’s Hospital 35

Childrens Hospital

36

Orthopedic Hospital 38

General Hospital

37

7 13

17

28

Mandalay City Map

N

Installation examples on page 9

10


4

㉔Mandalay Hill

6

Installation Group Ⅰ

⑲Pha Yar Gyi ㉑Ku Tho Taw Pagoda ㉒Kyauk Taw Gyi Pagoda

㉓Sandar Mu Ni Pagoda

㉙Taung Min Gyi Pagoda

㉚Kyauk Taw Gyi Pagoda

㉛Shew Gu Gyi Pagoda

㉜Pah Toe Gyi Pagoda

㉝Swal Taw Myat Pagoda

③~⑥Mandalay Palace ㉘U Pain Bridge

㉔Mandalay Hill

③~⑥Mandalay Palace


Attractions

Pagodas

Total 177 dustbins are installed

around Mandalay Hill

and Mandalay Royal Palace.

Total 132 dustbins are installed

around total 9 pagodas.

㉗Train Station

㉞General Hospital ㉟Central Women’s Hospital

㊲General Hospital-(300)Beds

㉖Zay Cho Taw

㉕Yadanarbon Market

⑩Ocean Supercenter

㊱Children’s Hospital-(500)Beds

㊳Orthopedic Hospital

⑤M.C.D.C.

⑳Bus Station

7

Installation Group Ⅱ

㉖Zay Cho Taw


Public facility In addition to the 67 dustbins installed around

the train station and hospital inside and outside,

also around M.C.D.C. and bus station.

Commercial

facility

12 dustbins around Zeygyo market and

9 around Yadanabon market, also others

installed around other commercial facilities.

⑦78 Street

⑨Theipan Street

⑬Yan Man Street ⑧30 Street

⑪Ngu Shwe War Street

⑫68 Street ⑭42 Street

⑮81 Street

⑯82 Street ⑱Yandanar Pu Ya Street

⑰62 Street

⑩73 Street

8

Installation Group Ⅲ Clean up Mandalay Project

Major streets Installed on No. 78 street to longitudinal

the Mandalay city from north to south,

Theipan street to cross from east to west,

in front of train station, and etc.

Community roads Installed on not only major streets but also

community roads, which are used daily by

Mandalay residents.

ျျျျျျျျျျျျျျျျျ ျျျျျျျျျ ျျျျျျျျျျျျျျ

ျျျျျျျျျျျျျျျျျျျျျျ

nagata, company profile - thein sann

Government & Nonprofit