national and international advertising on barter in major media outlets

20
REACHING OUT TO NEW CUSTOMERS

Upload: selina-markham

Post on 15-May-2015

256 views

Category:

Business


3 download

DESCRIPTION

Bartering for advertising allows businesses to promote their products or services without having to outlay extra cash costs to do so. Ormita helps businesses like yours break through and beat your competitors. Our award winning "barter for advertising" solution lets you swap your time, space or excess and undervalued inventory for media campaigns locally, across the country, or across the world. Ormita's focus is on providing you with a low risk solution that creates a positive return for your business. We take a very business-minded approach to solving marketing problems. Helping to increase your customer base and grow your cash business is our goal. Think of Ormita as an extension of your Marketing and Sales team, a partner that adds value to your organisation. Bartering for advertising can bring you many tangible benefits: • Increase your brand value • Take customers away from the competition • Expand your market share • Get referrals from barter members • Enhance your sales portfolio • Retain brand value and market price expectations • Provides a low-risk and low-cost entry to foreign markets Ormita is the world's largest multilateral reciprocal barter exchange system, with subsidiaries that conduct business worldwide and offices in 23 countries. Ormita works with most major media companies around the world and can get the media you want on barter! http://www.barterforadvertising.com http://www.barterforprinting.com http://www.agriculturalbarter.com http://www.governmentbarter.com http://www.ormitacorporate.com http://www.ormita.com http://www.barterforequity.com

TRANSCRIPT

Page 1: National and International Advertising on Barter in Major Media Outlets

REACHING OUT

TO NEW CUSTOMERS

Page 2: National and International Advertising on Barter in Major Media Outlets

THE GOAL

NEW CUSTOMERS

YOU

.

REACH OUT TO NEW MARKETSand bring new business to your door

Page 3: National and International Advertising on Barter in Major Media Outlets

THE GOAL

WITHOUT IT COSTING YOU €

$ £₩

much of this

Page 4: National and International Advertising on Barter in Major Media Outlets

‘‘ ’’- Sherry Kim,Ormita Korea

BARTER your services for advertising space internationally and get more clients through your door

You may also get more cash referrals from barter traders who use your service

Page 5: National and International Advertising on Barter in Major Media Outlets

3.2 BILLION

reach out to a new audience of up to

people

from 21 countries

Page 6: National and International Advertising on Barter in Major Media Outlets

?

WHAT SORT OF ADVERTISING

IS AVAILABLE ON BARTER

Radio Television Railway Bus Internet Billboards Magazine Newspaper

... and more ...

Page 7: National and International Advertising on Barter in Major Media Outlets

Service Providers

Hotel & Accommodation

Entertainment & Events

Retail & Manufacturers

You may also choose to do co-op advertising with similar, non-

competing businesses.

Page 8: National and International Advertising on Barter in Major Media Outlets

A SIMPLE PROCESS

-€10,000

+€10,000

-€8,000

1. Say you wish to purchase €10,000 of advertising. Instead of cash, you now owe the network €10,000 of your services.

2. Your account in the network is debited €10,000 and the media company’s account is credited.

3. The media company buys €8,000 of corporate gifts from someone else in the network.

4. The corporate gift company spends that €8000 credit back with you.

The process is simple and every time you make a purchase you are guaranteed a matching sale from

another member of the network.

+€8,000

EXAMPLE TRADE

Page 9: National and International Advertising on Barter in Major Media Outlets

€ € € € € € € € € € € € € € € €€ € € € € € € € € €

€ € € € €

€ € € € € € € € € € € € € € € € € € € €€ € € € € € € € € € € € € € € € € € € € € € € €

€ € € € € € € € € € € € € € € € € € € € € € € € € € € €

using what you

have

to get what you want

Leverage your excess capacity

Page 10: National and International Advertising on Barter in Major Media Outlets

Get more customers

Build brand value

Take customers

away from the competition

Get first-mover advantage in

foreign markets

Generate referral sales

Get a competitive edge

Page 11: National and International Advertising on Barter in Major Media Outlets

?

WHAT DOES THE SERVICE

COST MY BUSINESS?

£ $ € ₩ ¥ ฿ ¢ ₱ ₹ ¥ ₣

Page 12: National and International Advertising on Barter in Major Media Outlets

COSTS

ZERO monthly or annual fees

FREE setup

0% commission when selling

14% commission when buying advertising

... and no other hidden costs

Page 13: National and International Advertising on Barter in Major Media Outlets

INCLUDED FREE

TRANSLATION SERVICES

GRAPHIC DESIGN

MEDIA PLACEMENT PROOFING

MARKET RESEARCH

Page 14: National and International Advertising on Barter in Major Media Outlets

A LITTLE BIT OF BACKGROUNDABOUT ORMITA

!

Page 15: National and International Advertising on Barter in Major Media Outlets

charged with a mission toENABLE BUSINESSES TO FILL THEIR

UNSOLD SPACE & EMPTY SEATS

Page 16: National and International Advertising on Barter in Major Media Outlets

ABOUT ORMITA

23COUNTRIES

OFFICES INAustraliaBulgariaCanadaCyprus中国SuomiDeutschland香港IndiaIndonesiaایرانIsraelItaliaMalta

MéxicoNew Zealand

پاکستانRomânia

Singapore대한민국SverigeTürkiyeUkraine

USAZambia

Page 17: National and International Advertising on Barter in Major Media Outlets

Ormita Offices

Founded: 1999 as software provider to financial industry

Global Presence

0

500

1000

1500

2000

2500

3000

3500

2007 2008 2009 2010 2011

Global Trade Volume(millions of U.S. dollars)

Industries We Serve

Types of Business

• Barter exchange• Government barter• Media barter trade• Multi-lateral barter trade

$3.41 billion USD for year to March 2012

• Advertising• Government• Hospitality• Manufacturing• Mining• Other• Service Providers

ABOUT ORMITA

Page 18: National and International Advertising on Barter in Major Media Outlets

Proprietary Multilateral Matching System

Timely follow-up

Qualified professionals who have experience in the market of advertising

A single point of contact for all media needs

Multi-lingual, global delivery

Page 19: National and International Advertising on Barter in Major Media Outlets

CLIENTS

Page 20: National and International Advertising on Barter in Major Media Outlets

THANK

YOU