national wildlife federation on google+
DESCRIPTION
The National Wildlife Federation uses Google+ to meet new people and connect with our audience.TRANSCRIPT
Helping Wildlife with Google+
Danielle Brigida@starfocusNational Wildlife Federation +Nationalwildlife
Why Google+?
• Search engine optimization!• Interesting use of #hashtags• New way to relate to our audience• Free technology• Targeted messaging
Bringing Wildlife Supporters Together
• Photographers• Wildlife lovers• People who find us
Community Size vs. Interactions
Google+ Plugins and Extensions
• Adwords Social Share• Snippet for your content• Insights• Organization
Experimenting with Google+
Community Call Out
Google+ Tactics and Strategy
• Listen • Communicate visually • Understand the technology• Serve as a resource• Keep the focus on wildlife
Explore Communities & Hashtags
Playing with Messaging and Circles
Integrating Create Visual Content
Measuring Google+
Google+ Insights
Web Analytics