nature fresh life - #acchepapa twitter campaign
TRANSCRIPT
Trend Report
17th to 18th August 2016
NATURE FRESH LIFE
Contest - Report
Started trending in India at 11:45pm
Trended for 5 hours and 15 minutes
Screenshots of the Twitter Trending
Worldwide Trend #16India Trend #1
Delhi Trend #3 Kolkata Trend #3 Jaipur Trend #4
Pune Trend #3 Mumbai Trend #3 Patna Trend #3
Nagpur Trend #4 Amritsar Trend #3Ahmedabad Trend
#4
DEMOGRAPHIC REACH
Campaign reached to the right set of audience, primarily Women
SOURCE
Web/Mobile
Sorted by maximum participation with wide followers base
Sorted by maximum tweets
TVC Promotion - Report
Started trending in India at 7:30 pm
Trended for 3 hours and 20 minutes
Screenshots of the Twitter Trending
Mumbai Trend #15India Trend #4
Jaipur Trend #17Delhi Trend #4
DEMOGRAPHIC REACH
SOURCE
Web/Mobile
Sorted by maximum participation with huge followers base
Sorted by maximum tweets
YouTube Views
Before the Campaign started After the Campaign ended
Summary
Nature Fresh Life
#SpotTheDifference
#SpotTheDifference hashtag trended for approx. 5 hours in India
7000+ Tweets received during the campaign
1000+ Users participated in the campaign
Captured the right audience – ‘Women’
#AchhePapa
Achieved a milestone by trending the campaign In India for approx. 3 hours
Generated 1000+ tweets around the TVC
Gained 500+ views on YouTube video
