Brave New World…Wide Web

Job Hunting in the 21st Century

Presented by Kit Keller

December 14, 2011

…enough about me!

• Librarian

• Educator

• Consultant

• Researcher

• Librarian

It’s a cruel world out there…

The unemployment rate in the US has doubled since the recession began in December of 2007.

 About 59% of parents provide or recently provided financial assistance to children aged 18 to 39 who weren't students, concluded a May survey.

Americans 25 and under face one of the toughest job markets in modern history.

Why should you care? Nationally, 91% of public libraries provide access to job

databases and other job opportunity resources.

 

Old World Techniques

• 1 in 6 workers use social media to get hired

• Almost 90% of job seekers have a profile on a social media site

• 54% of all job hunters use Facebook, Twitter or Linkedin to find jobs

• 50% of job seekers used Facebook, 25% used Twitter, and 36% used Linkedin to look for a job in the last 12 months

• 18.4 million Americans say Facebook got them their current jobs. The numbers for Twitter and Linked in are 10.2 million and 8 million respectively

Is this for real?

YES!

What now?

What do these companies have in common?

They’ve all used LinkedIn to recruit candidates for employment.

Who’s Using LinkedIn?

www.linkedin.com

First Impressions Matter

• Professional photo• ‘Grown up’ email  • No typos• Careful connections

Now what?

• Strategically join groups• Select companies to follow• Carefully post updates• Participate judiciously

Write as though every posting is part of a job interview – because it is!

Status update…does anyone notice?

Laid off – April 25

Updated status – April 26

InMail message – April 27

Interview – July 15

Job – September 

1

Types of Groups

Maximize use of tools and options

Who Viewed My Profile?

You

Colleague

Potential Employer

Friends of LinkedIn

Why use ?

Tweet!“Establish yourself as knowledgeable in your area of interest by tweeting about the latest articles, news, or research related to your field.”

http://www.twitjobsearch.com

FACEBOOK…

Is there a role for Facebook for job-searching?

Blurred lines…

• Provide workshops on using social media tools

• Put together tips on using LinkedIn & Twitter

• Identify reliable groups to ‘follow’ on Twitter & join on LinkedIn

• Create your own professional online presence, for yourself and your library

Kit Kellerkitkeller@gmail.com

Reference List

Slide 3 Current U.S. Unemployment Rate Statistics. Retrieved from About.com: http://useconomy.about.com/od/economicindicators/a/unemploy-curren.htmSlide 4 Lublin, J. S. (2011, November 11). The toll on parents when kids return home. Retrieved from Wall Street Journal Web site: http://online.wsj.com/article/SB10001424052970203537304577028001724067184.html?mod=e2tw Slide 5 American Library Association: http://www.ala.org/ala/research/initiatives/plftas/2010_2011/jobsmap1011.cfmSlide 6 INFOGRAPHIC: Can Facebook, Twitter And Linkedin Really Get You A Job?http://articles.businessinsider.com/2011-12-01/strategy/30461984_1_social-media-linkedin-twitterSlide 7 Same as above.Slide 8 21st Century Job-hunting Techniques. Retrieved from http://www.bankrate.com/finance/financial-literacy/21st-century-job-hunting-techniques-1.aspx#ixzz1e4YBVrCS Slide 9 Pew Internet & American Life. (June 16, 2011). Rural Areas and the Internet. Retrieved from http://www.pewinternet.org/Reports/2004/Rural-Areas-and-the-Internet/4-The-Activities-Rural-Internet-Users-Pursue/1-Rural-users-have-waded-knee-deep-into-the-Web.aspxSlide 10 Same as above.Slide 14 About LinkedIn: http://press.linkedin.com/aboutSlide 21 Brooks, K. (2011, January 31). Using Twitter in Your Job Search. Psychology Today. Slide 26 About.com. Facebook and Professional Networking. Retrieved from http://jobsearch.about.com/od/networking/a/facebook.htm