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Reasons Why Catalog Software Works for B2B

B2B companies need to constantly broadcast their products on the print and web. In order to

make this a reality, a good Catalog Software is required. The print catalog software should help

companies to quickly make changes to the data and provide customers with up-to-date

information. The software should also have a central repository to store their content and

images. This is possible with TradingBell’s Print Catalog Software - CatalogStudio and Web

Catalog Software – WebStudio. This software use a central repository to store and publish

content.

TradingBell’s Product Information Management (PIM) software suite offers Wholesale,

Distribution, Manufacturing, B2Bs, and Catalog companies gain tremendous benefits including:

Quality PIM Content – Enables production of rich product content which includes prices, attributes, & images for catalogs and other marketing brochures available in print, CD, PDF, web formats and other media such as email and flyers.

Catalog Software Reduces Time – Provides faster content production and publishing across multiple distribution platforms. Production times will be reduced by up to 75 percent leading to delivery of up-to-date prices and information.

Lower Costs – Requires fewer resources and less time to produce more varied, attractive, and usable catalogs. Most TradingBell customers lower costs by at least 50 percent over previous product content management methods.

Improved workflow – Transforms current inefficient manual processes involving many players to a streamlined and automated workflow of managing products and publishing content in numerous ways.

Multichannel Marketing – Use of a centralized database helps sell or promote products across multiple channels like print, web, & PDF. This reduces the task of managing product content & images stored separately for print & web. This can easily expand to support international catalogers, sales & marketing campaigns and work flow management

Re-usability – Centralizes all content for catalogs, collateral, and other marketing and sales

purposes, which promotes re-use and enforces corporate standards for product content delivery.

ERP Integration – Easily integrate with any database or ERP system including legacy

systems to retrieve and push data thereby maintaining a synchronized central repository. Integrating the Web Catalog with existing ERP systems helps providing run-time information to customers surfing the web. ERP Integration also help push current information to the print catalog software. More: http://www.tradingbell.com/integration-services/

Content Management Software: Manages product content in support of multi-channel

marketing campaigns. Helps manage product taxonomy, attributes, relationships, and

hierarchies thereby helping achieve data normalization. Multilanguage support is one of the key

features along with scalability of data & performance. CMS helps in linkage of structured

product data with unstructured content.