WHAT IS GAMIFICATION!!

Sumedh KasareLearning Solutions Strategist

PO Learning Stories

GAMIFICATION

HAS BECOME THE

CINDERELLA

OF

BUZZWORDS IN

ELEARNING.

AS A RESULT

THERE IS A PLETHORA OF

GAMIFICATION SOLUTIONS

Content IN Games

Games IN ContentBADGES

& LEADERBOARDS

ALL THIS

MIGHT GET

OVERWHELMINGLY

CONFUSING

TO IMPLEMENT EFFECTIVE GAMIFICATION,

IT IS IMPORTANT TO KNOW

'WHAT IS NOT GAMIFICATION?'

GAMIFICATION IS NOT

PLAYING GAMESAND RANDOMLY CONSUMING

LEARNING CONTENT

IT’S ALSO NOT

CREATING

LEARNING GAMES

& GIVING CANDY POINTS

NO!

GAMIFICATION IS NOT

GIVING BADGES

INSTEAD OF POINTS

AND SHOWING

LEADERBOARDS INSTEAD OF

RESULT PAGES

NO!

GAMIFICATION IS NOT

A NEW BOTTLE TO PUT OLD

WINE OR A NEW WALLPAPER

TO

HIDE HOLES

NO!

GAMIFICATION IS NOT

NEW

NO!

GAMIFICATION IS NOT

ONLY FOR THE MILLENNIALS

NO!

CHALLENGE ACHIEVEMENT

PLEASURE

THE GAMIFICATION

LOOP

CHALLENGE ACHIEVEMENT

PLEASURE

CONTENT DESIGNAPPROACH

REWARD & SOCIAL LAYER

ENVIRONMENT

• Real• Meaningful• Reputation

• Choice• Context• Size

• Fun• Engaging• Addictive• Intrinsic

Employee Engagement CrisisGallup Report, Jan 2016

Engaged 13%

87% Non EngagedEMPLOYEE

ENGAGMENT

DESIGN MAKES THINGS

LAST BUT NOT LEAST!

GAMIFICATION IS

NOT A PRODUCT

BUT A STRATEGY

¿PREGUNTAS?

Thank You!Sumedh Kasare

Learning Solutions StrategistProduct Owner Learning Stories

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