7/21/2019 Netflix History

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On February 25, 2007, Netflix delivered its billionth DVD.[7] In April 2011, Netflix had over 23 million

subscribers in the United States and over 26 million worldwide.[8] By 2011, the total digital revenue for

Netflix reached at least $1.5 billion.[9] On October 23, 2012, however, Netflix reported an 88% decline in

third-quarter profits.[10] In January 2013, Netflix reported that it had added two million U.S. customers

during the fourth quarter of 2012 with a total of 27.1 million U.S. streaming customers, and 29.4 million

total streaming customers. In addition, revenue was up 8% to $945 million for the same period.

As of mid-March 2013, Netflix had 33 million subscribers.[12] That number increased to 36.3 million

subscribers (29.2 million in the U.S.) in April 2013.[13] As of September 2013, for that year's third quarter

report, Netflix reported its total of global streaming subscribers at 40.4 million (31.2 million in the

U.S.).[14] By the fourth quarter of 2013, Netflix reported 33.1 million U.S. subscribers.[15] By September

2014, Netflix had subscribers in over 40 countries, with intentions of expanding their services in

unreached countries.[16] As of October 2015, Netflix reported 69.17 million subscribers worldwide,

including more than 43 million in the U.S.