network operation 2.0: joining the dots for better ... the dots for better decision making ... •...
TRANSCRIPT
© 2017 TM Forum | 1
Network Operation 2.0:
Joining the Dots for Better Decision Making
Aitor Ibarguen Ramon MartinezO&M Director Director of Services Euskaltel Group ZTE
© 2017 TM Forum | 2
The leading fiber and convergence operator in complementary regions
Euskaltel Group Briefing
Galicia Basque
Country+in footprint 1
1,891
3.5x
29%
65.8%
58.4
77.2%
15.7%
Residential RGUs ('000)s
RGUs / subscriber
Fixed penetration(1)
Market position
3P/4P Penetration
ARPU (€/month)
Mobile penetration
over fixed customer(2)
Churn
Note: 1H 2015 figures.
(1) Measured as residential fixed subscribers over homes passed.
(2) Measured as residential fixed subscriber with mobile (excluding mobile only) over total fixed subscribers.
Complementary fit with no market overlap and benefiting from increased size and scale
Addressable market
(population in millions) 5.0
RGUs (m): 1.89
Revenue (€m): c.572.9
Adj. EBITDA (€m): c.280.6
Operating cash flow (€m): c.184.7
Key consolidated metrics (2015)
© 2017 TM Forum | 3
Service proposition
Euskaltel Group Briefing
▪ The speed leader with the only ultra-
fast broadband offering across the
entire region (DOCSIS 3.0 network)
▪ Superior fiber coverage in the Basque
Country and Galicia (1.7m homes
passed)
▪ Wide offering of commercial speeds,
ranging from 30Mbps to 350Mbps
▪ Competitive prices offering best value
for money and superior service to
competitors
▪ High-quality and comprehensive content
offering covering different customer groups’
needs with possibility of adding premium
channels
▪ Enhanced offering providing a superior and
differentiated user experience (PVR, VoD,
TV Everywhere)
▪ Increased penetration of superior quality
services (HD, catch-up TV, VOD, network
PVR, start over, time shift...)
▪ Anticipating the future: Euskaltel will launch
the first hybrid 4K/UHD set top box in
Spain
▪ Internet in the STB: Smart TV connection
▪ Full-service, leading MVNO
▪ Competitive and innovative tariffs to
address real customer needs
▪ Largest WiFi network in the Basque
Country and Galicia with more than
240k hotspots allowing for data for
clients
Unrivalled coverage with the
fastest broadband offering
The most complete and innovative
TV proposition
Highly attractive and competitive
mobility proposition
2H2016 RGUs: 395k 2H2016 RGUs: 270k2H2016 RGUs: 763k (77.2% penetration over fixed customers)
Convergent offer with a leading value proposition in Basque Country and Galicia
© 2017 TM Forum | 4
Euskaltel & ZTE Strategic Alliance (Nov. ‘14)
Euskaltel Group Briefing
• ZTE technology will help Euskaltel to maintain a leader position in the SpanishMarket in the next future.
• A new ZTE Service Center in the Basque Country for Southern Europe.
• 10 year agreement for Managed Services, including:
Customerservicesprovisioning
Engineering & construction
Network Operation
• 24x7 Help Desk & network monitoring• 24x7 Technical Support (Back Office)• Configuration management• Fault management• Performance management• 24x7 Field maintenance• Spare parts management• …in a multivendor scenario.
• Feasibility analysis• HFC, FTTH &, LTE access networks
low level design• Netwok deployments (construction)• Internal plant installations• GIS information update• ad-hoc customer projects• …
• Voice fixed lines• Mobile services• Broadband Internet• Television• other VAS• …For residential, business and Big account customers.
Television Broadband Fixed Phone Mobile Phone
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Industry trends and challenges
Service Boundary of Legacy CSP NOC operations
Digital economySmart device CSP wireless & wireline services
AutomationCloudificationCustomer Centricity
NodeBBSC/RNC
BTS eNodeB
Access Transport Core/IMS
SGSN GGSN
MME/S-GW
IP Bearer
Network
Gn
S1-MME
S1-U
Gb/Iu-PS
Gi
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Key focus➢ICT Integration & operation
➢Data mining
➢API Services
➢Machining learning & AI
Key focus➢Services Quality
Assurance
➢Experience Management
➢Value Operation
➢Intelligent Operation
Key focus➢Performance
management
➢Operation efficiency
Key focus➢Maintenance support
➢Network quality
Build
Operate Transfer
Multi vendorNetwork Operations
MBB Service & Customer Centric Operations
Digital Operations
Network operation evolutions
Network resource controlCost reduction, quality & efficiency enhancement
Value creation, CEM& MBB service quality
Zero touch evolutions
MS 1.0 MS 2.0 MS3.0
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Key Factors
From MS1.0 to MS2.0
▪ Strategical -> deep inside organization
▪Organization aspects:
Specific resources + $$
Training: dedicated/ non dedicated
Change management
© 2017 TM Forum | 8
Key Factors
From MS1.0 to MS2.0
▪ Project:
Prioritize use cases
▪ Based on painfulness, difficulty, improvement
▪ Results as a roadmap
Prioritize technology
▪ Service
▪ Canonical vs convenient
Use case
#1Use case
#2
Use case
#3
Use case
#4
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Key Factors
From MS1.0 to MS2.0
▪ Technology:
Massive data gathering
Massive data storage & processing (Big Data…)
Quality definition: Fixed Broadband (HFC) & Mobile Broadband
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Customer Experience Oriented Evaluation – BB-HFC
Availability (no service)
Availability (degradation)
Throughput
Wifi performance
Customer Experience Oriented
Evaluation Model
Throughput
Availability
Wifi
Problem Localization
Outage
Noise
Congestion
Wifi interference
Wifi coverage
RCA
Intelligent Problem Localization Algorithm
Evaluate network quality from
customer perspective
Intelligent correlative analysis for
automatic problem localization
Big Data Platform
© 2017 TM Forum | 11
Customer Experience Oriented Evaluation - MBB
Accessibility
CDR
Handover
Redirection
Customer Experience Oriented
Evaluation Model
No call drop
Fast access
No latency
Problem Cell Localization
Coverage
Interference
PCI
Configure
Others
RCA
Intelligent Problem Localization Algorithm
Evaluate network quality from
customer perspective
Intelligent correlative analysis for
automatic problem localization
Big Data Platform
© 2017 TM Forum | 12
User centric quality network assurance – BB-HFC
Intelligent RCA &
suggestions
W/O integrations
Optimization
Areas
UserGranularity Node CMTS
DATA
WAREHOUSE
Automatic
Resolution
Verification
© 2017 TM Forum | 13
User centric quality network assurance - MBB
Intelligent RCA &
suggestions
W/O integrations
Optimization
Areas
Aggregation
Algorithm
UserGranularity Grid(100m x100m)
Area
MR/CDT
Automatic
Resolution
Verification
© 2017 TM Forum | 14
Centralized optimization analysis
City 1 City N
Analysis
Opt.
Dept
Opti. Opti.
AnalysisCity 1 City N
Network
Dept
Opti. Opti.
Analysis
• Flat organization improve strategy execution
• Top – down communication
• Optimized use of expert resources
• Proactive performance management
40% Optimization
Resource
Reduced
Benefits
© 2017 TM Forum | 15
Tomorrow Never Waits
Easy Speedy Valued
Easy to Evaluate
Easy to Optimize
Easy to Maintain
Agile Operation
Fast Response
Less Intervention
Focus on High-value Areas
Focus on High-value Users
Focus on High-value Services
Zero Touch Evolution
© 2017 TM Forum | 16
Tomorrow Never Waits
Thanks
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