networking ahead for your career - america's marketing ... · – dr. ivan misner, founder of...
TRANSCRIPT
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Networking Ahead
for Your Career
with Kathy McAfee
America’s Marketing Motivator
Networking Ahead for Your Career
with Kathy McAfee America’s Marketing Motivator
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“Networking is the art of
building and sustaining
mutually beneficial
relationships…
…before you need them.”
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Who helped you land
your current job?
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Mark LeBlanc, my business coach
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Your Defining Paragraph 1. Your name
2. Your position /organization’s name
3. The defining statement for your primary focus
4. The defining statement for your secondary focus
5. Credibility statement
6. Value statement
7. On a personal note….
Credit: My Defining Paragraph template was created by Mark LeBlanc of www.SmallBusinessSuccess
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My name is Kathy McAfee, and I run a company as America’s Marketing Motivator. Training and talent development is my primary focus. As an executive presentation coach, I work with corporate professionals who want to stop global boring by reducing their PowerPoint emissions and become more powerful presenters. I also have expertise in marketing and new business development. I coach people in professional services industries who want to increase their sphere of influence through strategic connections and high value marketing activities, such as networking and blogging. In fact, I wrote the book titled, Networking Ahead for Business, which has helped thousands of people rethink networking, not as an event or activity, but as a strategy for life. As a result of my work, professionals are able to more confidently communicate their ideas, enhance their individual effectiveness, and enjoy more robust careers and businesses. On a personal note, I’m an ovarian cancer survivor and feel grateful to have a new lease on life.
Example
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Create your own imperfect draft [ Fill in the blanks ]
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Practice & Coaching Feedback
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Online Networking & Social Media
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“LinkedIn is particularly vital
for demonstrating knowledge,
expertise, social capital
and the breadth of
one’s network.” – Dr. Ivan Misner, founder of BNI - Business Network
International , August 4, 2011
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Leverage your sphere of influence
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Your Networking Roadmap
Goal Statement Networking Strategies 3-month Action Plan Accountability Partner
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Goal Statement
What do you hope to accomplish in your career over the next 12 months?
What does success look like? Be specific…
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Networking Strategies
How will you accomplish this career goal?
What relationship-based strategies will you use?
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Action Plan
What specific actions and networking activities will you implement?
Who can help you stay on track?
Select an Accountability Buddy
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