networking on linkedin 101
TRANSCRIPT
Networking on LinkedIn 101
Oliver Schinkten | March 2018
Housekeeping
• Everyone on the line is muted
• Q&A session to follow — please type questions in the Q&A box
• A recording of the webinar and slides will be emailed to you
• Please take survey
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Today’s Host: Oliver Schinkten
Oliver SchinktenStaff Instructor at LinkedIn
Oliver’s Courses:
- Learning LinkedIn- Learning LinkedIn Recruiter- LinkedIn for Students- Digital Citizenship
Today’s agenda
• What is a network?
• Why network?
• Networking tips
• Q&A
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Free LinkedIn course available online
• Course name: Learning LinkedIn
• Step-by-step “how-to” guide for getting started on LinkedIn
Myths about LinkedIn
1.LinkedIn is only for people who are looking for jobs.
2. The best time to create a LinkedIn profile is when you need to look for a job.
3. I don’t need a network.
What is a network?
“Networking is a deliberate activity to build, reinforce
and maintain relationships of trust with other people to
further your goals.”
- Andrew Hennigan
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Why network?
People with a strong network get
up to 13x more job opportunities
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Benefits of a network
• Stay up-to-date & informed
• Questions & advice
• Feedback
• Collaborate
• Potential clients
• Job opportunities
70% of people were hired at a
company where they had a
connection
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Benefits of a network
2nd degree
110,000
1st degree
645
3rd degree
4,000,000
• Adding connections 'unlocks' an exponential number of people.
• “Friends of friends” that you can be introduced to, who may work at companies and industries you’re interested in.
Networking Tips
Update your profile1.
Identify and use keywords2.
KEYWOR
DS
Elaborate on work experience3.
Form a networking strategy4.
Identify who you want to connect with!
Build a solid foundation
- Friends & family- Co-workers (current and former)- Classmates (current and former)
Connect with people that you know5.
You need solid foundational network to
- Increase your credibility
- Increase your reach
Use the Search bar to expand your network6.
Once you have a solid base, you can reach out to others
- Similar field- Similar position- Alumni- Work at a company you would like to work for- Potential clients or collaborators
Personalize connection requests7.
Join LinkedIn Groups8.
Join LinkedIn Groups8.
Use the Newsfeed9.
Consume and share info10.
Stay Active!
• Share content
• Create content
• Give feedback
• Join in on the conversations
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Feel free to reach out:LinkedIn: linkedin.com/in/oliverschinktenTwitter: @schink10
Free course: Learning LinkedIn
Q&A