social networking for

social good

Nevelia Heilbron – www.forgood.co.za

“Your goal shouldn’t be to “do social media” this year. Your goal should be to learn the language and be part of the

conversation. Learn to do that and the rest will follow!”

• http://socialmediatoday.com/pammoore/277568/new-language-called-social-media-here-it-or-not

the conversations

1. The global good2. How good is Mzansi at

social networking? 3. How socially networked is

the Church?

The global good

• Social media may be the reason for record giving.

• Social media gives a voice to nongovernmental organizations, relief agencies, and religious groups.

• Google Crisis Centre• Twitter in the 2009 Iranian elections • … and more

The global good

ushahidi

revolution by social media

• “The Day of the Revolution against Torture, Poverty, Corruption and Unemployment”

• – 80 000 online followers of this event

• “Social media is the pamphlet of the 21st century.” - Unknown

revolution by social media

fundraising today

gaming for good

what’s happening in SA?

•Cell-life best mobile app•K53 Assist Driving campaign

(MXit & downloadable videos)•Political campaigns•forgood

social networks in Mzansi• SocialPress (South African Business Social Network)• MediaPress (Social Network and Blogging Community)• MyByte (Technology Social Network)• MyGenius (Business Social Network)• The Grid (The location based mobile Social Network)• Blueworld (Social Community)• Chemistry (Social Network and Digital Community)• Cape Town network (Business Social Network)• IFashion (Fashion Social Network)• Iblog (Blogging community)• The Silicon Cape Initiative (Non-profit, private

sector community movement)• Zoopy (Online and mobile social media community)

the Church: the original social network

The Pope on fb

The controversial

where is the local Church?

• Christian Mobile • Woolworths case study

what’s your conversation?

THE DIGITAL STORY OF THE NATIVITY

Other interesting videos

• http://www.youtube.com/watch?v=MpIOClX1jPE

• http://www.youtube.com/watch?v=sSRRaBl6xU0

• http://www.youtube.com/watch?v=t_b4-acAQbE Social Media Christmas

• http://www.youtube.com/watch?v=7f8kCqmGl6Q