CONTENTSAn exploration into Modernsim and Post Modernism.

Pages

The Eduardo Paolotzzi typeface 2

A typeface created by student Stephanie Sugden, influenced by artist Eduardo Paolotzzi.

Why Graphic Design? 4 Words by Michael Bojkowski.

A personal manifesto 6Words of encouragment and truth by a young designer

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In my first year at university one of the briefs we were given to do was to design our very own artist influenced typeface. Out of all the artists we had researched we had to choose three specific artists to create a typeface which relates to their work, the artists I chose was Eduardo Paolotzzi, Jean Dubuffet and Pablo Picasso. After doing some initial ideas and designs for the three artists I then had to choose one final artist to take to the next level and fully develop my designs, I chose Eduardo Paolotzzi. The reason I chose Eduardo Paolotzzi is because when

I was in the process of doing initial ideas I felt his work had the most interesting form, his work runs so fluently and everything has It’s own place. I wanted my typeface to be exactly like his work by choosing the colours, shapes and line styles that he uses. We had to design both a coloured and black typeface so colours was just as important than the type itself. The inspiration was taken from the image you can see top left of this page. As a designer I prefer the simplicity and minimalist types of design as I believe little is more than a complex hard to

understand design. So thats exactly what I chose to do. By using Paolotzzi’s interesting lines with curves I created a typeface formed exactly with lines and curves, I tried to be as unique as I could and some letters worked better than others, my favorite being O and X just as I love the style the lines create. I am very please with my outcome and believe I chose the right artist to develop from.

Written by student Stephanie Sugden

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Typeface created by student

Stephanie Sugden inspired

by artists Eduardo Paolotzzi.

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Over the last 5 to 10 years technology has bought us to a stage where we are rapidly disconnecting with previously established ‘died in the wool’ ways of doing things and entering a realm where new ideas, ideals and formats proliferate and nothing replaces anything. You simply get more. Everything is fracturing all over the place — in politics, entertainment, the media… even in the creative industries. Particularly in Graphic Design.

Graphic Design might seem like a relatively young industry compared to say, banking or carpentry or whatever but it’s also become heavily reliant on technology and technology changes so rapidly these days

that were all constantly having to play catch up. Sure, there’s a massive dollop of craft involved but it was only a decade and a half ago that us designers were first discovering the Apple Mac and what it was capable of and now you look around and it seems frightfully easy for anyone to pick up a computer and start designing things for themselves. In many aspects, talent has become subservient to technology.On the plus side this has freed up designers to expand upon their individual areas of interest.

Rick Poynor recently visited Melbourne to deliver a presentation on the subject of ‘Design Thinking’ and the need for designers to reconnect with

an audience beyond ‘the client’. In many ways this fractured landscape offers opportunities for creatives to do this more effectively than ever before. This could mean that Graphic Design will need to become a part of the thing and not the thing itself.In his book ‘Graphic Design: A User’s Manual’, Adrian Shaughnessy mentions that designers wear many hats from account handlers to debt collectors and more. Add to this curators, event organisers, illustrators, photographers, archivists, art directors, media commentators… The list now seems to go on and on and on. Look at creative agencies such as YCN or young creatives such as Kate Moross and our humble hosts It’s Nice That. They may new, multi-faceted roles. The role of Graphic Design

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Why GraphicDesign?

Michael Bojkowski is a designer and design commentator with a particular interest in editorial design. He has worked with clients as diverse as YCN, The Future Laboratory and Nick Bell Design. Michael also maintains

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Michael Bojkowskithe Linefeed blog (formerly known as Boicozine), runs his own experimental publishing venture known as Press Publish and currently writes for both Grafik and Gym Class magazines.

be able to produce Graphic Design of an appropriately high calibre but that’s only really one segment of their kit of parts. In a world growing steadily more interested in marketing, branding, crowdsourcing, ‘design thinking’, cheap typography and D.I.Y. solutions, many creatives are finding/will find themselves morphing to may loose some prominence. Graphic Design may become more of a ‘boutique service’ offered to select clients rather

han the all encompassing visual glue it how been touted as for decades. One thing is for sure, it ain’t disappearing anytime soon though we might have to start question exactly what our relationship to Graphic Design is really about.

Well that’s my attempt at looking into the crystal ball. I dunno. Have I just spouted a pile of rubbish? What do you reckon the future holds for Graphic Design?

Written by Michael Bojkowski

In the first year of University we had a small task to design our own manifesto.I wasn’t sure what a manifesto was to begin with and even when researching I found it a bit hard to understand still. Eventually I found inspiration and suddenly it all seemed to makes sense finally. I got on straight away and my main inspiration was a manifesto by Holstee which I absolutlely loved, at that moment I decided I wanted to do a design layout

simular to theirs. It took a while to think about what I wanted to say, I had a rough idea but nothing I was certain to say. It was then I just wanted to say what I felt about out of life from stuff I’ve been told or read which meant something to me, so thats when I put together every little piece I wanted to say about life and how you should make the most out of it by living life to the full as you never know whats going to come around the corner. I’m really pleased with

the outcome of my manifesto as to me It’s my own inspiration driving me to carry on.

Written by studentStephanie Sugden

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