new media and the creative industries

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A lecture I gave in december 2009 at the Erasmus University in Rotterdam, NL for Master Students Communication. About how our office engages in new media and how this is representing a shift in how the creative industry is using new media. (first part is a short architectural framework + office positioning).

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091120

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noun

The ability to think about or plan the future with imagination or wisdom.

A mental image of what the future will or could be like.

IMAGINATION, creativity, inventiveness, innovation, inspiration, intuition, perception, insight, foresight, prescience

Vi • sion |ˈvi zh ən|

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Presentation

Office

Strategy

Strategy 2.0

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Office

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The world is changing.

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Financial systems/ _prosperity

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Social/ cultural values _people

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Political processes _politics

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Environmental conditions _planet

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noun

A person who is responsible for inventing or realizing a particular idea or project

Ar • chi • tect |ˈärkiˌtekt|

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Role of the architect“ I then saw only three possible roles for architects; 

- we could conserve our historical role as translators of, and form-givers to, the political and economic priorities of existing society.

- we could function as critics and commentators, acting as intellectuals who reveal the contradictions of

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Vi • sion |ˈvi zh ən|

noun

The ability to think about or plan the future with imagination or wisdom.

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Mis • sion |ˈmi sh ən|mission |ˈmi sh ən|nounan important assignment carried out for political, religious, or commercial purposes, typically involving travel : a fact-finding mission to China.• [treated as sing. or pl. ] a group of people taking part in such an assignment : by then, the mission had journeyed more than 3,500 miles.• [in sing. ] an organization or institution involved in a long-term assignment in a foreign country : the majestic garden of the West German mission | : [as adj. ] the mission school.

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Am • bi • tion |amˈbi sh ən| ambition |amˈbi sh ən|nouna strong desire to do or to achieve something, typically requiring determination and hard work : her ambition was to become a model | he achieved his ambition of making a fortune.• desire and determination to achieve success : life offered few opportunities for young people with ambition.ORIGIN Middle English : via Old French from Latin ambitio(n-), from ambire ‘go around (canvassing for votes).’

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Strategy

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- research

- debate"to be inspired, stay in touch, get involved, inspire us... ".  

- implementation

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Context vs. Nontext

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Opbouw workshops misschien omschrijven aan de hand van wat ik in die uitnodigingen geschreven heb?

Workshop 1: invitation

Workshop:Creating a multi-disciplinary platform/ mindmap. Challenging you to reflect on civilization; sharing ideas of a possible crack and progressive setback in cycli to generate a continuum.

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Workshop 1

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Workshop 2

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Strategy 2.0

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martijn de geusVision Included

stadhuisplein 93012 ar  rotterdamthe netherlands

+31 6 205 39 [email protected]/visionincludedarchitzer.com/ linkedin.com/in/mdegeus