“Insider Secrets” That Will Work For Your Business

The Ultimate 5-Point Retail Liquidation Plan POWER Retailing provides professional store closing, retirement and retail liquidations to quickly and safely recover the maximum value of inventory, fixtures and other store assets. * Double and triple traffic and sales! * Use Ads that pull 1000% better! * Sell your inventory in 6 to 8 weeks or less! Since 1984, weʼve helped retailers achieve high levels of success. Our unique system has set the standard for a new dimension of successful liquidation and going out of business sales. Created for high impact, the dynamic marketing principles contribute to higher sales and profits and can be applied to any storefront retail business. POWER Retailingʼs breakthrough ideas and strategic marketing formulas have facilitated thousands of established retailers throughout the United States and Canada generate millions of dollars and produce record-breaking sales. We are viewed as an industry leader in the specific areas of retail liquidation, reorganization and closing business sales. Weʼve helped large and small stores launch profitable liquidation sales, consolidated locations, saved stores from bankruptcy, eliminated excessive debt, and maximized the value of store assets. Most importantly, as a highly skilled retail consulting company, we respect your store image and reputation. We hold the affairs of our clients in strict confidence and make sure that our advice is practical and completely understood. Note: At the end of this information are client testimonials taken from letters and e-mail we receive. Business owners feeling worried and uncertain about the future may find comfort in knowing that these strategies really work! PAGE 1 CONFIDENTIAL

The Complete Game Plan 1. How to quickly overcome your biggest business challenge.

2. High-impact techniques to double and triple traffic and sales.

3. Turn unwanted and underperforming stock into ready cash, fast

4. Recover the capital tied up in your inventory and other store assets.

5. Money-saving layouts and proven formats to avoid advertising blunders.

6. Special displays to boost profits and produce record-breaking sales.

7. Attention-getting in-store presentations that create urgency to buy, now

8. Simple pricing techniques to keep your stock moving out the door.

9. Compelling Ads that create an overwhelming customer response.

10. Optimize profits and sell your entire inventory in 6 to 8 weeks or less. PAGE 2 CONFIDENTIAL

The Strategy: With a rich history of applying solutions that bring immediate results weʼll show you combinations of new strategies, compelling ads, and fresh ideas that eager customers canʼt refuse.

Tailored To Your Store

1. How to begin the marketing process and when to start the sale. 2. How to promote the sale with methods that work within your budget.

3. The most effective ways to target customers and announce your sale.

4. Unique advertising layouts, social media and customer invitations.

5. Sure-fire techniques to drive more traffic and shoppers to your store.

6. How to grab customer attention without offering contests and prizes.

7. How to get the highest price for your inventory and other assets.

8. How to create excitement and the perception of fantastic values.

9. How to attract crowds of customers and keep them coming back.

10. Headlines and small changes that make Ads pull 1000% better.

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Planning: Different than anything youʼve done before… weʼll help you create a comprehensive plan. Focused on your store, we supply the essential tools, materials, timing, training, support and marketing direction.

Our Exclusive Process

1. Compelling customer invitations that bring amazing results.

2. Simple steps to increase cash flow and maintain profit margins.

3. New breakthrough techniques to attract crowds of eager shoppers.

4. FREE news articles that an immediate customer response.

5. The best methods to sell "slow-moving" obsolete merchandise. 6. Creative displays to build value and double the number of purchases. 7. Eye-catching signs and displays to make customers say “WOW”.

8. Time-tested materials to set your store apart from the competition.

9. Exclusive tools that can increase sales by 100%...200%…300% or more.

10. The Doʼs and Donʼts that are much more likely to help you succeed. PAGE 4 CONFIDENTIAL

Store Set Up: The “key” elements to quickly recoup the capital tied up in your inventory. Whatever your line of retailing, weʼll help you gain the competitive edge to dramatically increase sales and achieve your long-term goal.

Implementation Is Everything!

1. How to set up, organize and conduct an electrifying sales event.

2. How to break the news to employees and what they need to know.

3. How to display your stock so your selections always look fresh.

4. Effective methods to make your merchandise sell twice as fast. 5. Sales-building strategies to show merchandise and reveal prices.

6. How to evaluate your inventory mix and potential stock needs.

7. Step-by-step guidelines to help you work smarter, not harder.

8. How to handle special offers, discounts and customer returns.

9. Simple techniques to sell more merchandise without sacrificing it. 10. How to replace traditional and outdated methods that donʼt work.

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Execution: We can make it easy as 1..2..3. With expert advice and marketing assistance, weʼll help you replace outdated methods and adapt new ideas to attract more customers and put more money in your pocket.

Promotional Direction

1. FREE 24 hr. one-on-one coaching, advice and assistance.

2. A comprehensive sales manual to guide you through the process.

3. The vital factors and critical phases to keep your sales volume on track.

4. Copyrighted tools to maximize your income, results and success.

5. Valuable trade secrets to successfully sell out to the bare walls.

6. Avoid costly advertising mistakes that never get more than a glance.

7. How to sell your merchandise with less effort, stress and expense.

8. How to deal with landlords, banks and vendors to get their support.

9. Easy ways to track advertising, store traffic and customer response.

10. How to quickly pay off and eliminate excessive business debt. PAGE 6 CONFIDENTIAL

Support: From the start to the finish, weʼll answer your questions and provide you with productive solutions. Youʼll have control of every decision that is made and learn what will work best for your store.

Summary and Solutions

You Donʼt Have to Struggle Anymore At POWER Retailing, we understand that you need fast, easy-to-implement techniques with affordable options, clear-cut strategies and cutting edge solutions far above and beyond any ordinary self-conducted sale. And, most important… you wonʼt have to worry about being left with thousand of dollars of merchandise and store fixtures that you could not sell. Hereʼs What You Get… Youʼll have the most profitable way to sell your inventory with far less effort and advertising expense. Weʼll give you an effective liquidation strategy that includes: preferred customer invitations, compelling ads, social media layouts, extensive collections of unique signs and banners, eye-catching sale displays, special pricing charts, step-by-step techniques with specific details -- all the critical tools, FREE unlimited sales support and more! But, thatʼs not all – For stores that have the need, weʼve teamed up with expert debt management services that can settle excessive business debt for pennies on the dollar. PAGE 7 CONFIDENTIAL

Americaʼs retailers save thousands of dollars by turning to POWER Retailing to maximize profits and reduce costs. It can be done in just a few short weeks and yield more money than selling your store as an ongoing business.

Imagine How You Can Profit Getting Results Like These: "POWER Retailing definitely got my sale off the ground and running. With your excellent help and advice, I sold my inventory and store fixtures - out to the bare walls in just 21 days." – Tim Heffley Sharps Ace Hardware

“The mailer you provided for the initial sale date resulted in a $58,000 first day, a tremendous beginning for a 3,500 square foot store. As you know, we had hoped to get our investment out of our inventory. Well, we did that and more! We even sold all of our fixtures and equipment just as you said we would. Wow! Thank you. Your retail acumen is superb.”

– Alice M. Maxwell Fashion West …………………………………………………………………………………………..

“Thanks to your well-designed approach, we were able to liquidate our inventories at two stores with minimal advertising and very little cost.” – Greg & Shannon Christian Book Store …………………………………………………………………………………………

“Your total sales principles sure did work like a charm for our sale. In fact we did 3 months of business in the first 10 days. You were invaluable to us.” – Jack Reinert Reinert’s Dept Store

PAGE 8 CONFIDENTIAL “The results were far above our expectations. We were able to recover the total cost of our inventory plus enough to pay all our current obligations and still have some left. After 60 years of being in business we came to a good conclusion." – Anna Teeter Teeter’s of NM …………………………………………………………………………………………… "Something took place that I had never thought possible! You told us we would be pleased if we followed your formula – we followed – and we are more than pleased. It was wild but rewarding! You have a great plan – it works!" – Florence & Myrna Carey Carey’s ………………………………………………………………………….…..…………… “Closing the store was not an easy decision and your assistance has given us results beyond our expectations. Without your insights and formats we would not have done that. You think you know your own business but a liquidation sale is a different animal and you proved that to all of us skeptics." – Peter Winter McCabe’s Music …………………………………………………………………………….…………… “What a pleasant surprise for both of us. To have done 3 1/2 months business in just 2 ½ weeks was a great way to retire.” – Jo Ann Wisemann Louise Ralph Shop …………………………………………………………………………….……………. “Our highest sales in any one day were $4,200. Your plan resulted in first day sales of $25,683 plus tax. – Dennis Edwards Edwards Men’s Store …………………………………………………………………………………………… “Iʼll never be able to thank you enough. Total liquidation within 30 days is quite unbelievable, but it happened.” – Shirley & Denise Dalcerri Silver Threads ………………………………………………………………….………………………. “8 hours and 431 customers on 4 registers. Ya, I'd say folks were pretty excited.” – Lee & Jennifer Barnhart Lasting Memories Scrapbook …………………………………………………………………………………………...

“Thanks to your methods, letters, ads and stock suggestions, this sale turned out incredible. The nominal fee you charged us was the greatest investment made during this sale or any other sale we ever staged.” – Ed Goldstein Passy’s

PAGE 9 CONFIDENTIAL Let Us Help! Liquidating your business requires crucial details, a precise system, and a highly strategic plan to attract customers in droves, and double your sales and profits. But you will never reap the rich rewards from your business unless you develop a process and implement a proven marketing system.

Call Today: Call 1-800-399-1980 POWER Retailing, Inc. retailing@cox.net www.powerretailing.com PAGE 10 Copyright © Power Retailing, Inc. All Rights Reserved.