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© 2012 IBM Corporation IBM Confidential New service R&D and innovation trends drivers of business opportunities OECD Paris Harry J. van Dorenmalen, Chairman, IBM Europe

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Page 1: New service R&D and innovation trends drivers of business … · 2016. 3. 29. · IBM Confidential © 2012 IBM Corporation New service R&D and innovation trends – drivers of business

© 2012 IBM Corporation IBM Confidential

New service R&D and innovation trends – drivers of business opportunities OECD Paris

Harry J. van Dorenmalen, Chairman, IBM Europe

Page 2: New service R&D and innovation trends drivers of business … · 2016. 3. 29. · IBM Confidential © 2012 IBM Corporation New service R&D and innovation trends – drivers of business

© 2012 IBM Corporation

Contents

Office of the Chairman – Harry J. van Dorenmalen

2

What’s going on in the world 1

The technological environment 2

What’s required 3

Page 3: New service R&D and innovation trends drivers of business … · 2016. 3. 29. · IBM Confidential © 2012 IBM Corporation New service R&D and innovation trends – drivers of business

© 2012 IBM Corporation

Now it gets interesting…

Office of the Chairman – Harry J. van Dorenmalen

Page 4: New service R&D and innovation trends drivers of business … · 2016. 3. 29. · IBM Confidential © 2012 IBM Corporation New service R&D and innovation trends – drivers of business

© 2012 IBM Corporation

European union – Public Debt 2012 forecast

Office of the Chairman – Harry J. van Dorenmalen

Source: The Economist

Page 5: New service R&D and innovation trends drivers of business … · 2016. 3. 29. · IBM Confidential © 2012 IBM Corporation New service R&D and innovation trends – drivers of business

© 2012 IBM Corporation

European GDP growth forecast – 2013

Office of the Chairman – Harry J. van Dorenmalen

Source: The Economist

Page 6: New service R&D and innovation trends drivers of business … · 2016. 3. 29. · IBM Confidential © 2012 IBM Corporation New service R&D and innovation trends – drivers of business

© 2012 IBM Corporation

The world resized according to Government spending!

Office of the Chairman – Harry J. van Dorenmalen

Source: Source: World Bank staff, based on IMF Government Financial Statistics.

Page 7: New service R&D and innovation trends drivers of business … · 2016. 3. 29. · IBM Confidential © 2012 IBM Corporation New service R&D and innovation trends – drivers of business

© 2012 IBM Corporation

Office of the Chairman – Harry J. van Dorenmalen

7

Population density in EU cities

Source: Eurostat, JRC, EFGS, REGIO-GIS

Page 8: New service R&D and innovation trends drivers of business … · 2016. 3. 29. · IBM Confidential © 2012 IBM Corporation New service R&D and innovation trends – drivers of business

© 2012 IBM Corporation

In the 20th Century – while the planet’s population grew fourfold…

Office of the Chairman – Harry J. van Dorenmalen

Source: EU

European economies

expanded by 40 times

Materials use by 10

Fossil fuel use by 16

Fish hauls by 35

Water use by 9

Page 9: New service R&D and innovation trends drivers of business … · 2016. 3. 29. · IBM Confidential © 2012 IBM Corporation New service R&D and innovation trends – drivers of business

© 2012 IBM Corporation

Europe’s labour force will shrink by around one million/year

Office of the Chairman – Harry J. van Dorenmalen

Source: United Nations population projections

Page 10: New service R&D and innovation trends drivers of business … · 2016. 3. 29. · IBM Confidential © 2012 IBM Corporation New service R&D and innovation trends – drivers of business

© 2012 IBM Corporation

India and USA have more mature export Services industry vs. Europe

Office of the Chairman – Harry J. van Dorenmalen

Source: Lundstrom Gable and Mishra (2011), using IMF Balance of Payments Statistics Yearbook.

Page 11: New service R&D and innovation trends drivers of business … · 2016. 3. 29. · IBM Confidential © 2012 IBM Corporation New service R&D and innovation trends – drivers of business

© 2012 IBM Corporation

Europeans are less mobile – even within their own nations

Office of the Chairman – Harry J. van Dorenmalen

Source: World Bank staff calculations, based on Eurobarometer (2005), U.S. Census

Current Population Survey, Eurostat, Statistics Canada, and OECD (2005);

Page 12: New service R&D and innovation trends drivers of business … · 2016. 3. 29. · IBM Confidential © 2012 IBM Corporation New service R&D and innovation trends – drivers of business

© 2012 IBM Corporation

Confidence Business Barometer – what’s the sentiment in Europe?

Office of the Chairman – Harry J. van Dorenmalen

Source: The Economist

Page 13: New service R&D and innovation trends drivers of business … · 2016. 3. 29. · IBM Confidential © 2012 IBM Corporation New service R&D and innovation trends – drivers of business

© 2012 IBM Corporation

Europe’s global influence – past, present, future…?

Office of the Chairman – Harry J. van Dorenmalen

Source: Economist

European empires

dominated the 1800s

US rose in 1900s;

Japan in Far East

China, US and India

key forces by 2030

Page 14: New service R&D and innovation trends drivers of business … · 2016. 3. 29. · IBM Confidential © 2012 IBM Corporation New service R&D and innovation trends – drivers of business

© 2012 IBM Corporation

Europe’s digital environment – a positive outlook

Digital Economy rankings: Source: IBM/Economist Intelligence Unit

Office of the Chairman – Harry J. van Dorenmalen

ICT accounts for 5% of

European GDP

Five of top six Digital

Economy nations are

European

Social networking =

>20% of all European

page views in 2010

Page 15: New service R&D and innovation trends drivers of business … · 2016. 3. 29. · IBM Confidential © 2012 IBM Corporation New service R&D and innovation trends – drivers of business

© 2012 IBM Corporation

Almost half of the global goods trade still involves Europe

Office of the Chairman – Harry J. van Dorenmalen

Source: World Bank, based on WTO (2009)

Page 16: New service R&D and innovation trends drivers of business … · 2016. 3. 29. · IBM Confidential © 2012 IBM Corporation New service R&D and innovation trends – drivers of business

© 2012 IBM Corporation

For first time, CEOs identify technology as most important external force impacting their organizations

16

Source: Q1 “What are the most important external forces that will impact your organization over the next 3 to 5 years?”

External forces that will impact the organization

68%

69%

71%

2004 2006 2008 2010 2012

Technology factors

People skills

Market factors

Macro-economic factors

Regulatory concerns

Globalization

Socio-economic factors

Environmental issues

Geopolitical factors

Office of the Chairman – Harry J. van Dorenmalen

Page 17: New service R&D and innovation trends drivers of business … · 2016. 3. 29. · IBM Confidential © 2012 IBM Corporation New service R&D and innovation trends – drivers of business

© 2012 IBM Corporation

From farms to factories – Europe’s shift to service jobs

17

2012

Agriculture

Goods

Services

Source: CIA; International Labor Organisation

Office of the Chairman – Harry J. van Dorenmalen

Page 18: New service R&D and innovation trends drivers of business … · 2016. 3. 29. · IBM Confidential © 2012 IBM Corporation New service R&D and innovation trends – drivers of business

© 2012 IBM Corporation

Global system inefficiencies reckoned at $15T…

18

Office of the Chairman – Harry J. van Dorenmalen

Global economic value of

System-of-systems

$54 Trillion 100% of WW 2008 GDP

Inefficiencies $15 Trillion 28% of WW 2008 GDP

Improvement potential

$4 Trillion 7% of WW 2008 GDP

Source: IBM economists survey 2009; n= 480

…of which $4T could be saved

Page 19: New service R&D and innovation trends drivers of business … · 2016. 3. 29. · IBM Confidential © 2012 IBM Corporation New service R&D and innovation trends – drivers of business

© 2012 IBM Corporation

Smarter Planet

Office of the Chairman – Harry J. van Dorenmalen

INSTRUMENTED We now have the ability to measure,

sense and see the exact condition of

everything

INTERCONNECTED People, systems and objects can

communicate and interact with each

other in entirely new ways

INTELLIGENT We can respond to changes quickly and

accurately by predicting and optimizing

for future events

Page 20: New service R&D and innovation trends drivers of business … · 2016. 3. 29. · IBM Confidential © 2012 IBM Corporation New service R&D and innovation trends – drivers of business

© 2012 IBM Corporation

Technologies that will change the world

Office of the Chairman – Harry J. van Dorenmalen

Page 21: New service R&D and innovation trends drivers of business … · 2016. 3. 29. · IBM Confidential © 2012 IBM Corporation New service R&D and innovation trends – drivers of business

© 2012 IBM Corporation

Big Data

Office of the Chairman – Harry J. van Dorenmalen

1.3 Billion RFID tags in 2005

60 Billion RFID tags in 2015

Google processes > 24 Petabytes of data in a single day

Facebook processes 10 Terabytes of data every day

Large Hadron Collider at CERN,

Switzerland, generates 40 Terabytes of data / sec

Astron/Dome space data analysis will read, analyse and store 1 Exabyte of raw data/day – twice the daily traffic of the Web

Twitter processes 7 Terabytes of data every day

4.6 Billion mobile phones worldwide

2 Billion Internet users in 2011 By 2013, annual internet traffic will reach 667 Exabytes

Page 22: New service R&D and innovation trends drivers of business … · 2016. 3. 29. · IBM Confidential © 2012 IBM Corporation New service R&D and innovation trends – drivers of business

© 2012 IBM Corporation

The game show Jeopardy

Office of the Chairman – Harry J. van Dorenmalen

The challenge was to design a computing system that rivals a human’s ability to answer questions posed in natural language, interpreting meaning and context and retrieving, analyzing and understanding vast amounts of information in real-time?

Page 23: New service R&D and innovation trends drivers of business … · 2016. 3. 29. · IBM Confidential © 2012 IBM Corporation New service R&D and innovation trends – drivers of business

© 2012 IBM Corporation

We are entering a new era that enables new opportunities & outcomes

Office of the Chairman – Harry J. van Dorenmalen

System

Intelligence

1900 1950 2011

1

Tabulation

Programmatic

Cognitive

Punch cards

Time card readers

Search

Deterministic

Enterprise data

Machine language

Simple outputs

Discovery

Probabilistic

Big Data

Natural language

Intelligent options

Page 24: New service R&D and innovation trends drivers of business … · 2016. 3. 29. · IBM Confidential © 2012 IBM Corporation New service R&D and innovation trends – drivers of business

© 2012 IBM Corporation

Watson represents a new class of industry-specific analytical solutions

Office of the Chairman – Harry J. van Dorenmalen

Understands natural language

and physician / patient

communication

Adapts and learns from user

selections and responses

Generates and evaluates

evidence-based hypothesis to

improve quality of patient care

1

2

3

Healthcare

Improving patient outcomes

while dramatically reducing

cost of care through

personalized, evidence

based medicine

Financial Services

Client Engagement

Improving knowledge

worker’s understanding,

insights, and decision making

in both financial markets and

Insurance scenarios

Improve client engagement

and relationships by

transforming contact

centers from a cost-center

to a strategic client

engagement asset

Page 25: New service R&D and innovation trends drivers of business … · 2016. 3. 29. · IBM Confidential © 2012 IBM Corporation New service R&D and innovation trends – drivers of business

© 2012 IBM Corporation

Watson in the medical arena…

Office of the Chairman – Harry J. van Dorenmalen

Understands natural language and

physician / patient communication

Generates and evaluates evidence-

based hypothesis to improve quality

of patient care

Adapts and learns from user

selections and responses

1

2

3

Page 26: New service R&D and innovation trends drivers of business … · 2016. 3. 29. · IBM Confidential © 2012 IBM Corporation New service R&D and innovation trends – drivers of business

© 2012 IBM Corporation

Office of the Chairman – Harry J. van Dorenmalen

26

THE LOUVRE, PARIS – SMART FACILITIES MANAGEMENT

Smart Buildings, Smarter Cities, Smarter Planet…

STATOIL, NORWAY – SMART ENVIRONMENTAL MONITORING

MALAGA, SPAIN – SMART ENERGY MANAGEMENT

ASTRON, NETHERLANDS – SMART DATA ANALYSIS

UNIVERSITY OF BARI, ITALY – SMART CLOUD SERVICES

INTELLIGENT OPERATIONS CENTER, RIO DI JANEIRO

Page 27: New service R&D and innovation trends drivers of business … · 2016. 3. 29. · IBM Confidential © 2012 IBM Corporation New service R&D and innovation trends – drivers of business

© 2012 IBM Corporation

Office of the Chairman – Harry J. van Dorenmalen

How innovation is changing – Gartner’s view of ‘managed anarchy’

Page 28: New service R&D and innovation trends drivers of business … · 2016. 3. 29. · IBM Confidential © 2012 IBM Corporation New service R&D and innovation trends – drivers of business

© 2012 IBM Corporation

The evolution of IBM’s internal innovation processes

Office of the Chairman – Harry J. van Dorenmalen

28 28

T.J. Watson launched

the original IDEAS

program in the 1930s

IDEAS went

on-line in VM

in the 1970s

ThinkPlace transformed

the IDEAS model with

open collaboration in

2005

Innovation Hubs

continue the

transformation with

social networking

integration

Technology Adoption

Program matches

internal innovations with

early-adopter

employees: crowd-

sourcing decides!

Page 29: New service R&D and innovation trends drivers of business … · 2016. 3. 29. · IBM Confidential © 2012 IBM Corporation New service R&D and innovation trends – drivers of business

© 2012 IBM Corporation

Summary

Office of the Chairman – Harry J. van Dorenmalen

Skills

Services exports

R&D

Rapid-scale-up of new

technologies

Ecosystems

Page 30: New service R&D and innovation trends drivers of business … · 2016. 3. 29. · IBM Confidential © 2012 IBM Corporation New service R&D and innovation trends – drivers of business

© 2012 IBM Corporation IBM Confidential

OECD Paris

Harry J. van Dorenmalen, Chairman, IBM Europe