Getting Started

The launch phase of the “New Ways to Save” program showcases key creative elements tailored to…

1. Increase the volume of in-store communications highlighting existing value-focused programs.

2. Quantify the savings as a percentage for the shopper.

3. Constantly offer fresh, inventive, new ways to save.

SHELF SIGNAGE:

Our Brands Max Pack Ad Specials

Shelf signs designed to capture shoppers’ attention will flood the isles highlighting Max Pack products, ad specials, and “our brands”.

LARGE/HANGING SIGNS:

Our Brands Max Pack Ad Specials

Banners will provide pointers and tips giving shoppers creative, new ways to save money on their groceries.

Entryway Poster:

Posters will call attention to the program right

when shoppers enter the store.

LEDScreens:

Will remind

them that there will be NEW ways to

save next trip as

they check out.

IN-STORE ANNOUNCEMENT:

“Hey Neighbors, looking for a new way to save for Labor Day?Stop by the meat department and pick up a Tri-Tip Max Pack at an unbeatable deal, only $X.XX a pound. Guaranteed to make any weekend BBQ, one to remember. Remember to keep your eyes open throughout the store for A NEW WAY TO SAVE everyday!”

ClingGraphics:

Will feature new ways to save that are specific to a

department or relevant to an occasion like “dessert”.