next generation media (carat isobar) july 2011

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The best practices and data about the Digital world in the last Quarter

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Page 1: Next Generation Media (Carat ISOBAR) July 2011

Property of Aegis Media. All rights reserved.1

Page 2: Next Generation Media (Carat ISOBAR) July 2011

Property of Aegis Media. All rights reserved.2

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Page 3: Next Generation Media (Carat ISOBAR) July 2011

Property of Aegis Media. All rights reserved.3

The Next Generation is…

- Technology transforming

media

- Content accessible anywhere

- People in control

Produced by

Page 4: Next Generation Media (Carat ISOBAR) July 2011

Next

Generation

People

Property of Aegis Media. All rights reserved.

Page 5: Next Generation Media (Carat ISOBAR) July 2011

Next

Generation

People

Property of Aegis Media. All rights reserved.

Hearing loss among American teens has

doubled since 1985

5

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Page 6: Next Generation Media (Carat ISOBAR) July 2011

Next

Generation

People

Property of Aegis Media. All rights reserved.

The demographics of British ’Mummy

Bloggers’’

6

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Page 9: Next Generation Media (Carat ISOBAR) July 2011

Property of Aegis Media. All rights reserved.

Page 10: Next Generation Media (Carat ISOBAR) July 2011

Next

Generation

Mobile

Property of Aegis Media. All rights reserved.

Nearly 25% of all phones sold around the world in

Q1 were smartphones

10

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Page 11: Next Generation Media (Carat ISOBAR) July 2011

Next

Generation

Mobile

Property of Aegis Media. All rights reserved.

More than a quarter of US homes rely entirely on

mobile

11

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Page 13: Next Generation Media (Carat ISOBAR) July 2011

Next

Generation

Mobile

Property of Aegis Media. All rights reserved.

Apple sells only 7% of all mobile phones, but

makes 57% of all mobile phone profits

13

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Page 15: Next Generation Media (Carat ISOBAR) July 2011

Next

Generation

Mobile

Property of Aegis Media. All rights reserved.

Paypalprocesses $10m a day in mobile

transactions

15

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Page 17: Next Generation Media (Carat ISOBAR) July 2011

Next

Generation

Mobile

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Fiat’s Street Evo app reads traffic signs

17

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Page 19: Next Generation Media (Carat ISOBAR) July 2011

Next

Generation

Mobile

Property of Aegis Media. All rights reserved.

Aurasma makes video come to your phone from

still pictures

19

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Page 20: Next Generation Media (Carat ISOBAR) July 2011

Next

Generation

Content

Property of Aegis Media. All rights reserved.

Page 22: Next Generation Media (Carat ISOBAR) July 2011

Next

Generation

Content

Property of Aegis Media. All rights reserved.

Lady Gaga launched her new album in

Farmville

22

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Page 23: Next Generation Media (Carat ISOBAR) July 2011

Next

Generation

Content

Property of Aegis Media. All rights reserved.

Three times more people watch music

videos on YouTube than download music

23

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Page 24: Next Generation Media (Carat ISOBAR) July 2011

Next

Generation

Content

Property of Aegis Media. All rights reserved.

Toronto is Trending gives a real time

picture of the city

24

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Page 25: Next Generation Media (Carat ISOBAR) July 2011

Next

Generation

Content

Property of Aegis Media. All rights reserved.

The Escape– a very sophisticated game for

Intel

25

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Page 26: Next Generation Media (Carat ISOBAR) July 2011

Next

Generation

Content

Property of Aegis Media. All rights reserved.

Magnum’s Pleasure Hunt

26

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Page 27: Next Generation Media (Carat ISOBAR) July 2011

Next

Generation

Content

Property of Aegis Media. All rights reserved.

Pulp People – all the Pulp covers on YouTube

in one place

27

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Page 28: Next Generation Media (Carat ISOBAR) July 2011

Next

Generation

Content

Property of Aegis Media. All rights reserved.

Games for Cats

28

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Page 29: Next Generation Media (Carat ISOBAR) July 2011

Next

Generation

Content

Property of Aegis Media. All rights reserved.

Doggleganger – find a dog that looks like

you

29

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Page 30: Next Generation Media (Carat ISOBAR) July 2011

Next

Generation

Content

Property of Aegis Media. All rights reserved.

Whopper Lust – stare at a Whopper on TV for

30 minutes to win prizes

30

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Page 31: Next Generation Media (Carat ISOBAR) July 2011

Next

Generation

Content

Property of Aegis Media. All rights reserved.

Splitscreen: A Love Story filmed

entirely on two Nokia N8 phones

31

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Page 32: Next Generation Media (Carat ISOBAR) July 2011

Next

Generation

Technology

Property of Aegis Media. All rights reserved.

Page 33: Next Generation Media (Carat ISOBAR) July 2011

Next

Generation

Technology

Property of Aegis Media. All rights reserved.

The Bank of England is now using search

data as an input to their modelling

33

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Page 34: Next Generation Media (Carat ISOBAR) July 2011

Next

Generation

Technology

Property of Aegis Media. All rights reserved.

Stolen Camera Finder

34

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Page 35: Next Generation Media (Carat ISOBAR) July 2011

Next

Generation

Content

Property of Aegis Media. All rights reserved.

Page 36: Next Generation Media (Carat ISOBAR) July 2011

Next

Generation

Social Media

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Over 10m people joined Google+ in the first

two weeks

36

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Page 39: Next Generation Media (Carat ISOBAR) July 2011

Next

Generation

Social Media

Property of Aegis Media. All rights reserved.

Factors that influence engagement with

Facebook wall posts

39

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Page 40: Next Generation Media (Carat ISOBAR) July 2011

Next

Generation

Social Media

Property of Aegis Media. All rights reserved.

One Facebook ‘Like’ for a retailer leads to an

average of 20 more site visits

40

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Page 42: Next Generation Media (Carat ISOBAR) July 2011

Next

Generation

Social Media

Property of Aegis Media. All rights reserved.

Ben & Jerry use people’s unused twitter

characters to promote charity

42

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Page 43: Next Generation Media (Carat ISOBAR) July 2011

Next

Generation

Content

Property of Aegis Media. All rights reserved.

Page 45: Next Generation Media (Carat ISOBAR) July 2011

Next

Generation

Effectiveness

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A Facebook campaign to find blood by blood

group in Israel saves lives

45

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Page 46: Next Generation Media (Carat ISOBAR) July 2011

Next

Generation

Effectiveness

Property of Aegis Media. All rights reserved.

Angry Birds is downloaded over a milliontimes a day

46

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Page 48: Next Generation Media (Carat ISOBAR) July 2011

Property of Aegis Media. All rights reserved.

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@

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