Night Of The Living DeadNight of the living dead is a horror film directed by George A. Romero. The film was released in

1968.

The main poster has a white border around to which a slogan is placed and names of the actors. This is used to draw in a wider audience because they may in interest in certain actors in the film. The images are

black and white due to the film being black and white. The slogan at the top is written in a bold black font – this helps it stand out against the white background. The slogan ‘They won’t stay dead!’ gives you more of an insider to the film – just like the title –

telling you that the dead are going to come alive in this film. This connotes the horror

genre.

Night Of The Living Dead

The poster consists mainly of three colours. These are used to represent the horror

genre and attract an audience that like the genre and would be interested in this film.

The main colours are white, black and green.

The background of the poster is black – black is often used in the horror genre to

connote emptiness and darkness. There is a mysterious element to it as you can’t see

what is there in the darkness so the audience is left to wonder what is behind

it. It also connotes that it takes place during the night (much like the title states)

Night Of The Living Dead

The images on the poster consist of shots from people in the film – giving you a look at what to expect. The images consist of both the victim and the killers – you see people screaming and then people grabbing the victims and hurting them. Towards the top of the poster we see what looks to be the dead walking around looking directly at us, the audience. This is used to draw us in and make us feel a part of the film. A lot of the victims are dressed in white – this connotes how they are good characters and innocent. Most of the innocent victims are represented as female this connotes the male dominance over woman. We also see a woman naked – again connoting how women are sexual icons to the males.

Night Of The Living DeadThe title of the film is placed at the top in a bright green font. Green often represents danger and decay – much like the dead people are. The bright green contrasts with the rest of the poster as it is the only real colour used; drawing you to it so you read and remember this specific part. The font is quirky and not consistent with the size and lining of the words creating an uneven feel.

Below the title we see some more text, this gives the reader even more information about the film. The words they use help to show and connote the horror genre, for example ‘bloodthirsty’, ‘human flesh’. We find out that it is a fight for survival, so people are going to die and it will be gruesome.