Biashara is DigitizingNiti Bhan, 7 May 2019

Berlin

Digital Africa Business Landscape

● Digitization of services● Mobile money and Fintech● App Economy – uberization of demand & supply● Biashara is digitizing and transforming

– How is it changing?

– What aspects will remain constant?

– What aspects will continue transformation?

Digital Africa Business Landscapemapped

as aComplex Adaptive System

Baseline Study Data Jan-Feb 2016(on behalf of TradeMark East Africa)

andDigital Biashara Jan-Feb 2017

(on behalf of Ofinta Ltd)

Via the Twitter Profile of the brand’s owner

Why should we study this?● Invisible on phones ● Jobs, incomes, trade networks, supply chains, all

transforming rapidly, here’s a system in plasticity mode● Size, value, growth, trends for both employment and trade● Barriers to entry/ Coping mechanisms ● Groups and Individuals● Changes to Biashara practice, after mobiles, and after

mobile Payments● Can we afford to ignore youth and unemployment?

Niti Bhanemerging futures labhttp://nitibhan.com@niti_bhan+358 414 788 636